General
Regular MeetingOlive Branch, MS · March 27, 2026
Agenda
Agenda
City of Olive Branch
Old Towne Design Review Committee Meeting
10:30 AM
March 27, 2026
Call to Order:
Roll Call:
Approval of Minutes:
1. Minutes of Meeting September 26, 2025
Old Business:
New Business:
Other Business
1. Administratively approved signs for the following:
a. Local Agency Realty Group at 7031 Depot St
b. Ash’s Irish Pub at 9200 Goodman Rd
c. Rocky’s Italian Restaurant at 7059 Depot St
d. Farrell’s Fantastic Fibers at 9211 Hwy 178
e. Applied for but not yet issued: Golf Plus at 9145A Hwy 178
2. Zoning Ordinance Updates - Proposed changes to Zoning Ordinance specific to the
C-5 District (Old Towne District).
Adjournment
Packet
Agenda
City of Olive Branch
Old Towne Design Review Committee Meeting
10:30 AM
March 27, 2026
Call to Order:
Roll Call:
Approval of Minutes:
1. Minutes of Meeting September 26, 2025
Old Business:
New Business:
Other Business
1. Administratively approved signs for the following:
a. Local Agency Realty Group at 7031 Depot St
b. Ash’s Irish Pub at 9200 Goodman Rd
c. Rocky’s Italian Restaurant at 7059 Depot St
d. Farrell’s Fantastic Fibers at 9211 Hwy 178
e. Applied for but not yet issued: Golf Plus at 9145A Hwy 178
2. Zoning Ordinance Updates - Proposed changes to Zoning Ordinance specific to the
C-5 District (Old Towne District).
Adjournment
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MINUTES FOR THE CITY OF OLIVE BRANCH OLD TOWNE DESIGN REVIEW COMMITTEE
REGULAR MEETING SEPTEMBER 26, 2025
The Old Towne Design Review Committee Meeting was held in the Downstairs Conference Room
in the Planning and Building Department at 9200 Pigeon Roost Rd, Room 143, on September 26,
2025.
CALL TO ORDER
The meeting was called to order by Sarah Camp, Vice-Chairperson, at 10:32am.
ROLL CALL
Ross Butler, Sarah Camp, Joy Henderson, Vicky Neyman & Janice Lewis were present, and a
quorum was established. Kim Terrell and Cliff McLemore were absent. Venard Asongayi,
Assistant Director, Jeremiah McCroskey, Associate Planner, Kevin Norman, Senior Planner, and
Heather James, Planning Technician, represented the City Planning Department.
APPROVAL OF THE MINUTES OF THE REGULAR MEETING OF FEBRUARY 28, 2025
Mrs. Camp asked if anyone had any questions, comments or motions regarding the minutes of
the February 28, 2025 meeting and there were none. Mrs. Lewis made a motion to approve
the minutes as submitted and was seconded by Mr. Butler with approval as follows:
Sarah Camp – Yes Janice Lewis – Yes Kim Terrell – Absent
Cliff McLemore – Absent Ross Butler – Yes Vicky Neyman – Yes
Joy Henderson – Yes
OLD BUSINESS
NEW BUSINESS
1. Design Review Application submitted by Jaime Ross, property owner. The request is to
make amendments to the façade for Local Agency Realty Group. The 0.07+/-ac subject
property is zoned C-5, Old Towne District, and is located on the north side of Goodman
Rd, just west of Hwy 178, known as 7031 Depot St. (File # DR25-0011).
• APPLICATION SUMMARY
Jaime Ross, the property owner, requests approval to renovate the exterior front
and rear façades of the two-story building at 7031 Depot St, replacing failing structural
elements within the building, and replace site elements around the building. The
applicant intends to remove and replace aged and deteriorated soffit, fascia, and
cladding, and to replace second floor balcony columns and railings. Additionally new
gutters, front lighting, and sidewalks are proposed. The applicant also proposes to
completely reroof the building with a black architectural shingles to repair existing roof
leaks. Final steps would be to paint the exterior brick and façade in a white/black color
scheme. Staff recommends approval with conditions.
• STAFF PRESENTATION
Senior Planner, Kevin Norman, presented the staff report, which is included
herein by reference (File # DR25-0011).
• OLD TOWNE DESIGN REVIEW COMMITTEE INQUIRY AND STAFF RESPONSE
None
• MEETING
o Proponents:
2025-9-26 OLD TOWNE DRAC MINS Page 1 of 5
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▪ Jamie Ross, 7031 Depot St, Olive Branch, MS – she has been in the
real estate business for 8-9 years in Desoto County and opened her
real estate firm in January 2025. She brought pictures as mockups
and mentioned that she wants a mural on the side of the building. She
wants this to be a statement piece and wants to motivate other
businesses to do more renovations in Old Towne. Her main goal is to
completely turn the building into a show stopper and attract more
people to the area. The side wall is to be painted with a mural of a
pollinator garden. She wants a black background with white letters to
stretch over the door for her sign. There are 3 lights on the building
and they can shine straight up and straight down. She will have the
street #s and addresses for apartments to match her sign. She plans to
be working on the main part of the building first and not focus on the
roof just yet, as there is still life left in it.
o Opponents:
▪ None
• OLD TOWNE DESIGN REVIEW COMMITTEE DISCUSSION
Mrs. Lewis asked what color the roof would be and Ms. Ross said it would be dark gray.
Mrs. Camp asked if the building would be white and Ms. Ross confirmed yes it would be
white. Ms. Henderson asked if the staircases were in good shape. Ms. Ross said they
mostly were, with just a few boards to replace. She explained the damage to the
building and when the upper floor was built, the steel beams were not installed or
wrapped correctly and with no gutters, rain finds its way into the building. She said she
would not move in until the renovations are done, and wants to be in by December 1st.
Mrs. Lewis asked if the sign meets the existing sign code. Ms. Ross said she would
make sure it meets code. Mr. Asongayi advised it could be approved administratively, at
a later date. Ms. Ross said the mural she submitted was not in the presentation. Mr.
Norman advised that the final design hasn’t been received yet with scaled
measurements. Mr. Asongayi said to the board that if they want to approve the style of
mural, it can be added to the conditions of approval or have her come back. Mrs. Lewis
said she wants to see a proof first before it is installed and wants her to come back for
approval. Ms. Neyman said she has worked with the Arts Council for the existing mural
there and what is on paper doesn’t always look like what is finished on the wall. Mr.
Butler asked how much of a walkway is there in the back, if the mural is to be on the side
towards the back. Ms. Ross advised that she wants to fence part of the property off to
keep people out of the area. Ms. Neyman asked if the fencing would be a separate
application. Mr. Asongayi advised it would be separate. Anything done to the outside
would be a separate application. He also advised that the sidewalk will need to meet
ADA standards and that he would get with Ms. Ross and provide those standards. She
said the sidewalk is the same level as the street, and when it rains, water rushes to the
door and into the building. She wants to raise the sidewalk gradually in the middle to
drain off the water. She is also working with a gutter company. Ms. Ross said she can’t
afford the concrete board and batten at this time, but wants material to be vertical vinyl
board & batten on the 2nd floor (front and sides) instead of concrete board & batten. Mr.
Asongayi advised if the existing material is horizontal vinyl and the new material is
vertical vinyl, it should be fine.
• MOTION
Ms. Neyman made a motion to approve the request to renovate the exterior front façade
of the two-story building at 7031 Depot St. subject to the following conditions:
1. All architectural elements of the submitted development plan described in
Section 6 of this staff report are binding.
2025-9-26 OLD TOWNE DRAC MINS Page 2 of 5
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2. The proposed storefront millwork shall span the length and height of the
current brick cladding on the front façade. Professionally rendered
millwork drawings shall be submitted to Staff for administrative review and
approval.
3. The applicant shall receive a building permit from the City before
construction can commence.
4. The applicant shall adhere to Sec. 11.1, D(h) of the Zoning Ordinance which
states the approval of any development plan shall expire under the
following conditions:
A. A building permit is not applied for within six months following the
date of the final approval of the development plan by the Old Towne
Design Review Committee, or the conclusion of any appeal
proceedings.
B. If work on the project is not commenced within six months following
issuance of the building permit.
C. If work on the project is discontinued for a sufficient period to cause
the validity of the building permit to lapse.
ii. Extensions: Upon request by the applicant, and after
good cause is shown, the Old Towne Design Review
Committee may grant an initial extension of the six month
period within which a building permit must be obtained for an
additional six month period.
iii. Expiration: If the period of validity expires, the
administrative official shall notify the applicant in writing, and
shall file with the records of the Old Towne Design Review
Committee a certificate of noncompliance. Neither a building
permit nor a use and occupancy permit shall be issued until a
new development plan application is approved by the
committee.
5. Ensure that sidewalk meets ADA requirements.
6. Approve mural as proposed, but excluding the logo sign to the approved
administratively later.
Mr. Butler made the second and the motion was approved as follows:
Sarah Camp – Yes Janice Lewis – Yes Kim Terrell – Absent
Cliff McLemore – Absent Ross Butler – Yes Vicky Neyman – Yes
Joy Henderson – Yes
2. Design Review Application submitted by Jonathan Mah, property owner. The request is
to remodel the existing steel patio into an enclosed storage area for Side Street Burgers.
The 0.07+/- acre subject property is zoned C-5, Old Towne District, and is located at the
southeast corner of Hwy 178 and Depot St, known as 9199 Hwy 178. (File # DR25-0012).
• APPLICATION SUMMARY
Jonathan Mah, the property owner, requests approval to renovate the exterior
front façade of the SideStreet Burgers building at 9199 HWY 178. The current building
has an existing steel patio facing HWY 178. The applicant proposes to use the space to
create an enclosed storage area for Side Street Burgers. The building has a white ruff
cut batten board lumber on all façade elevations. The proposed improvements include
adding black industrial lights above the windows on the front façade, green plants placed
in planters, and extending the roof line. This application also includes a request to
extend the approval for the existing shipping containers on the property for an additional
six months. Staff recommends approval with conditions.
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• STAFF PRESENTATION
Associate Planner, Jeremiah McCroskey, presented the staff report, which is
included herein by reference (File # DR25-0012).
• OLD TOWNE DESIGN REVIEW COMMITTEE INQUIRY AND STAFF RESPONSE
Mr. Butler questioned the 6 month date being January. Mr. McCroskey advised
it should be March 22, 2026. Mr. Asongayi asked Mr. Mah how much time he needed.
Mr. Mah advised 6 months would be enough time.
• MEETING
o Proponents:
▪ Jonathan Mah, 9199 Hwy 178, Olive Branch, MS
o Opponents:
▪ None
• OLD TOWNE DESIGN REVIEW COMMITTEE DISCUSSION
Mr. Asongayi advised this is a new approval to have the containers there for 6 months
and the previous approval was not renewable. The 6 month approval can only be
granted to Jonathan, since these are owned by 2 people. Mr. Curran will have to apply
for his own extension. October 6 is the deadline for his container to be removed and
that will begin the process of the violation for Mr. Curran’s container, if still there. The
Mayor has asked to give a 1 month extension to November 2025. Mr. Butler said the
facades on the front are inconsistent. Mr. Mah advised all the vertical vinyl will be
consistent. He said he would submit a sign application to staff for review. Mr. Butler
asked for a timeline of the phases. Mr. Mah advised Phase 1 would be a few months
(before winter) and include removing the container. Phase 2 would be by the end of
2026, and would include the side patio, concrete and a new front door. He would come
back to the board to get approval for that. Phase 3 is working on the subdivision plat
and replat. He wants to buy the land the containers are on and fix the dumpster. The
finished project date is 3 years out. Ms. Neyman asked if Phase 1 would start today and
Mr. Mah said yes. Mrs. Lewis noted the dumpster area is in a different phase. Mr.
Asongayi advised that it is a code enforcement issue to enforce and that the enclosure
should have doors.
• MOTION
Ms. Neyman made a motion to approve the request to renovate the exterior front façade
of the building at 9199 Hwy 178 subject to the following conditions:
1. All architectural elements of the submitted development plan described in this
staff report are binding.
2. The proposed storefront millwork shall span the length and height of the on the
front façade. Professionally rendered millwork drawings shall be submitted to
Staff for administrative review and approval.
3. The applicant shall receive a building permit from the City before construction can
commence.
4. Both existing shipping containers are approved to be allowed on the property for
a maximum of six (6) months ending on March 22, 2026. This approval is non-
renewable.
5. The applicant shall adhere to Sec. 11.1, D(h) of the Zoning Ordinance which states
the approval of any development plan shall expire under the following conditions:
(A) A building permit is not applied for within six months following the date of the
final approval of the development plan by the Old Towne Design Review
Committee, or the conclusion of any appeal proceedings.
(B) If work on the project is not commenced within six months following issuance
of the building permit.
(C) If work on the project is discontinued for a sufficient period to cause the
validity of the building permit to lapse.
2025-9-26 OLD TOWNE DRAC MINS Page 4 of 5
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ii. Extensions: Upon request by the applicant, and after good cause is shown,
the Old Towne Design Review Committee may grant an initial extension of the
six month period within which a building permit must be obtained for an
additional six month period.
iii. Expiration: If the period of validity expires, the administrative official shall
notify the applicant in writing, and shall file with the records of the Old Towne
Design Review Committee a certificate of noncompliance. Neither a building
permit nor a use and occupancy permit shall be issued until a new
development plan application is approved by the committee.
Mr. Butler made the second and the motion was approved as follows:
Sarah Camp – Yes Janice Lewis – Yes Kim Terrell – Absent
Cliff McLemore – Absent Ross Butler – Yes Vicky Neyman – Yes
Joy Henderson – Yes
OTHER BUSINESS
1. Administratively approved signs for the following:
a. Studio 204 Salon at 9225 Hwy 178
b. Local Agency Realty Group at 9132 Pigeon Roost Ste C
c. Old Towne Taco at 9200 Goodman Rd
d. Valvoline Instant Oil Change at 9246 Goodman Rd
2. Mr. Asongayi wanted to welcome the new members: Ross Butler, Vicky Neyman, and Joy
Henderson. He said that Code Enforcement is working on cleaning up old signate for
businesses that have closed down. He also wanted to add that this was Jason’s last day
as he has retired.
ADJOURNMENT
Mrs. Lewis made a motion to adjourn the meeting at 11:53am. Ms. Henderson made the second and the
meeting was adjourned as follows:
Sarah Camp – Yes Janice Lewis – Yes Kim Terrell – Absent
Cliff McLemore – Absent Ross Butler – Yes Vicky Neyman – Yes
Joy Henderson – Yes
2025-9-26 OLD TOWNE DRAC MINS Page 5 of 5
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MEMORANDUM
TO: Old Towne Design Review Committee
FROM: Kevin Norman, Senior Planner
DATE: March 23, 2026
Please find attached Zoning Code updates regarding the C-5, Old Towne Zoning
District for your review.
These would be discussed during the regular Old Towne Design Review meeting
on March 27, 2026 at 10:30am in the Planning Conference room.
Your active participation and input would be very necessary regarding these
zoning code updates.
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Suggested Changes to C-5 Old Towne District Zoning
Based on the current C-5 Old Towne District language, the district has strong preservation
intent but can be improved to better encourage reinvestment and redevelopment while
protecting character. The recommendations below focus on modernizing uses, simplifying
review for small projects, clarifying predictable standards, and solving parking constraints
that commonly limit downtown revitalization.
1) Modernize Permitted Uses Toward Experience + Small Business
Add or clarify permitted uses that commonly drive revitalization:
• Coffee shop / café (explicit)
• Micro-brewery / brewpub / taproom (with size and performance limits)
• Wine bar / tasting room (with limits)
• Small indoor music venue (with size cap and sound controls)
• Maker studio / studio retail (maker + storefront)
• Shared office / coworking
• Boutique fitness (yoga, Pilates, spin)
• Small specialty grocery / neighborhood market
• Food hall (as a Conditional Use if additional oversight is desired)
Rationale: These uses increase foot traffic and create reasons to linger, supporting local
retail and restaurants.
2) Ease Change-of-Use (Avoid Parking Shock)
Codify that when an existing building changes use without expanding floor area, no new
parking is required beyond what legally exists today. If additional mitigation is needed,
require a parking management plan (shared parking, signage, time limits) rather than new
pavement.
Rationale: Removes a major barrier to adaptive reuse and tenant turnover.
3) Codify an Old Towne Parking Toolkit
Adopt predictable tools rather than case-by-case uncertainty:
• On-street parking credit (frontage only; subject to Fire/Public Works clearance)
• Shared parking agreements allowed by right
• Administrative parking reductions up to a defined cap (e.g., 10–30%)
• Optional payment-in-lieu program if public parking investments are planned
• Consider maximum parking limits to prevent front-lot projects on key streets
Rationale: Predictability encourages investment and reduces overbuilding of surface lots.
4) Allow Outdoor Activation in the Public Realm
Expand outdoor activity tools that support a village center:
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• Sidewalk cafés where width allows (clear pedestrian path required)
• Seasonal parklets (removable; permitted locations)
• Temporary outdoor vendor events (art markets, farmers markets) with defined rules
• Food trucks as regulated special events (hours, location, duration)
Rationale: Outdoor activation builds identity, supports small business, and increases
vitality.
5) Create a Small-Project Fast Track
Create review tiers so smaller projects can be approved quickly while preserving
committee oversight for major changes.
Suggested approach:
• Minor work (Administrative/Staff approval): paint, awnings, signage swaps, interior
renovations, windows/doors, minor façade improvements, small patios
• Major work (Committee approval): new construction, additions, major site redesign,
parking reconfiguration, demolition
Rationale: Encourages quick wins and reduces friction for small business reinvestment.
6) Add Clear Frontage Standards (Light Form-Based Rules)
Adopt simple rules that shape a cohesive streetscape without forcing a single architectural
style:
• Build-to zone (e.g., 0–10 feet from sidewalk) on primary streets
• Limit or prohibit parking in front of buildings on key streets
• Ground-floor transparency minimum for retail streets
• Primary entrance must face the street
• Mechanical units and service areas must be screened
Rationale: Improves walkability and character while remaining flexible.
7) Adjust Height Cap Carefully (Targeted Flexibility)
Current height limit is 2.5 stories / 35 feet. Consider keeping the general cap but allowing up
to 3 stories / 45 feet on select blocks if stepbacks, compatibility measures, and higher-
quality materials are provided.
Rationale: A modest increase can make mixed-use projects financially feasible without
overwhelming adjacent areas.
8) Strengthen Quality Standards Without Dictating Style
Codify durability and materials rather than prescribing a specific style:
• Minimum masonry/fiber cement percentage on street-facing façades
• Prohibit vinyl as a primary exterior material
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• Enhanced standards for corners and primary frontages
• Signage principles that allow blade signs and require appropriate lighting and scale
Rationale: Prevents low-quality construction while preserving design flexibility.
9) Expand Residential Options Beyond ‘Apartments Above Commercial’
To support adaptive reuse and downtown vitality, consider allowing:
• Live/work units
• Over-the-shop residential by right
• Townhome-style or small-scale multifamily in limited nodes (if desired)
• Clear short-term rental policy if tourism is a goal (optional)
Rationale: Residential above and behind retail stabilizes the district and supports local
business.
10) Add Incentives Through the Code (Optional)
Zoning can encourage desired outcomes through incentives such as:
• Parking reductions for public amenities (street trees, plazas, wider sidewalks where
feasible)
• Expedited review for adaptive reuse projects
• Bonus height/area only when tied to high-quality design and compatibility measures
Rationale: Rewards the kind of development the City wants in Old Towne.
Top 5 Workshop Agenda Items (Simplified)
• Old Towne parking toolkit (credit, shared parking, reductions, no change-of-use parking
shock)
• Small-project fast track (staff vs committee review tiers)
• Modernize permitted uses (coffee/taproom/coworking/small venue)
• Outdoor activation rules (parklets and events)
• Light form-based frontage standards (build-to and parking placement)
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