*SPECIAL MEETING* - Housing Advisory Committee - Jul 27 2026 (Rescheduling of Jul 20 2026))
Special MeetingCalistoga, CA · July 27, 2026
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AGENDA
Housing Advisory Committee
City of Calistoga
Monday, July 27, 2026 | 12:00 PM
Tubbs Conference
1435 N Oak St
Calistoga, CA 94515
MEMBERS
Karin Maurer, Chair
Sherry King, Vice Chair
Juan Pablo Di Cesare, Member
Ciji Rich Jeffries, Member
Lana Richardson, Member
CITY COUNCIL LIAISON
Lisa Gift, Councilmember
STAFF LIAISONS
Greg Desmond, Planning & Building Director
Andrew Amelung, Senior Planner
City Hall
1232 Washington Street | Calistoga, CA 94515
Phone (707) 942-2805 | Fax: (707) 942-0732
www.calistogaca.gov
Housing Advisory Committee Agenda July 27, 2026
GENERAL INFORMATION
The Housing Advisory Committee meets as specified in its adopted annual calendar on the second Monday of February
and March and the third Monday of every subsequent month at 12:00 P.M. in regular session at Tubbs Conference - 1435
N Oak St, Calistoga, CA 94515. Additional meetings may be scheduled as needed.
Information Available: Documents related to this meeting are available on our Meeting Portal or by contacting the City
Clerk. After the agenda packet is distributed, any documents related to an agenda item are available for public inspection
at City Hall.
Governing Law: The Housing Advisory Committee conducts all meetings in accordance with the "Ralph M. Brown Act"
(California Government Code Sections 54950, et seq.) and pursuant to the City of Calistoga Committee Bylaws, City of
Calistoga Code of Ethics, ordinances of the City, and applicable state law.
Access to Public Meetings: In compliance with the Americans with Disabilities Act, individuals requiring special
assistance to participate in this meeting may contact the City Clerk’s Office at (707) 942-2807. To facilitate proper
arrangements, we kindly request that any requests for reasonable accommodations be submitted at least 48 hours in
advance of the scheduled meeting. Wheelchair access to the Calistoga Community Center and a speaker's microphone
are available to all persons.
Para obtener la traducción de documentos o asistencia especial para participar en esta reunión, comuníquese con la
Oficina del Secretario Municipal al (707) 942-2807. Para facilitar los arreglos adecuados, le solicitamos que cualquier
solicitud de adaptaciones razonables se envíe al menos 48 horas antes de la reunión programada.
How to Participate - Written Comments: To submit a general public comment or to comment on a specific agenda item,
please direct your email to publiccomment@calistogaca.gov. To guarantee that your comments are received and
distributed appropriately, the subject line of your email should clearly state “Housing Advisory Committee,” along with the
relevant agenda item, if applicable. Comments must be submitted at least four hours prior to the meeting start time to be
included in the agenda and posted online. Comments received thereafter, will be made part of the official record and given
to the Committee after the meeting.
How to Participate - Oral Comments: In accordance with the California Government Code Section 54954.3, members of
the public are permitted to address the Housing Advisory Committee during the designated public comment period and in
relation to any agenda item under consideration. Each participant has the option to provide their name for the record prior
to speaking and will be allotted three (3) minutes for their remarks. The Chair reserves the right to limit public comments
should they become irrelevant to the agenda item or if they are repetitive of previous statements. Furthermore, the Chair
is responsible for maintaining order and decorum throughout the meeting.
2026 Housing Advisory Committee Work Plan
1. Advise on Calistoga’s Housing Goals, Policies, and Programs for 2026
2. Research Proposed Housing-Related Policies
3. Advise City Council & Support City Staff with Housing Element Implementation
Explore, Discuss, and Advise on Programs that Provide Housing Options for Local
4.
Workforce and Missing Middle Housing
5. Explore, Discuss, and Advise on Ideas for the Use of the Affordable Housing Fund
Page 2 of 29
Housing Advisory Committee Agenda July 27, 2026
1. CALL TO ORDER
2. ROLL CALL
3. PUBLIC COMMENTS
An opportunity for members of the public to directly address the Committee on topics of interest that are not
included on the agenda. Individuals wishing to speak must state their name and address and are requested to
limit their comments to four minutes. In accordance with the restrictions set forth by the Brown Act, the
Committee is unable to engage in substantive discussions or take action on issues that are not outlined in the
agenda.
4. SPECIAL PRESENTATIONS
Members of the public or other agencies may present information or items of concern to the Committee.
5. APPROVAL OF MINUTES
The official vote by the Committee to accept or amend the minutes of previous meetings.
5.1. Approval of draft minutes from the previous regular meeting
Housing Advisory Committee - Jun 15 2026 - Minutes - Pdf (Page 5 - 6)
6. AGENDA ITEMS
Items for discussion or decision by the Committee. During discussion, Committee members may ask staff
questions, and public comments are allowed except during motions.
6.1. Review of Amendments to the Advisory Committee Bylaws
Recommended Action: - Receive the Presentation
Staff Report - Review of Amendments to the Advisory Committee Bylaws - Pdf (Page
7 - 8)
6.2. 2026-2027 Housing Outreach Implementation Program
Recommended Action: Consider the Item and Provide Staff Direction
Staff Report - 2026-2027 Housing Outreach Implementation Program - Pdf (Page 9 -
27)
2026 Housing Outreach Implementation Framework (Page 9 - 27)
6.3. Appointment of a Committee Representative to the Consultant Interview Panel for
RFP No. 2026-01 (Missing Middle Housing Combining District)
Recommended Action: Consider Appointing, by Motion, One Member and One
Alternate
Staff Report - RFP 2026-01 Interview Panel Representative - Pdf (Page 29)
7. COMMITTEE MEMBER REPORTS
Committee members and subcommittees to present reports on items of general interest or the status of
Committee projects. Brief questions for clarification may be asked and answered, and the Committee may
request that items be added to a future agenda. However, except in certain circumstances, the Brown Act
restricts any further discussion or action by the Committee.
8. ADJOURNMENT
I hereby certify that the agenda for the *SPECIAL MEETING* - Housing Advisory Committee - Jul 27 2026 (Rescheduling
of Jul 20 2026)) was duly posted in compliance with California Government Code section 54954(a) at City Hall, located at
1232 Washington Street, Calistoga.
Page 3 of 29
Housing Advisory Committee Agenda July 27, 2026
Andrew Amelung, Housing Advisory Committee Staff Secretary, City of Calistoga
Planning & Building Department | (707) 942-2827 | planning@calistogaca.gov
Page 4 of 29
Item #5.1.
MEETING MINUTES
Housing Advisory Committee | Monday, June 15, 2026 | 12:00 PM
Calistoga Community Center | 1307 Washington Street Calistoga, CA 94515
1. CALL TO ORDER
2. ROLL CALL
Chair Gourd called the regular session to order at 12:00 P.M.
MEMBERS PRESENT: Chair Karen Maurer, Vice Chair Sherry King, Member Lana Richardson
MEMBERS ABSENT: Member Juan Pablo Di Cesare, Member Ciji Rich
CITY COUNCIL & Mayor Donald Williams, Senior Planner Andrew Amelung
STAFF PRESENT:
3. PUBLIC COMMENTS
Public comments were made by Mayor Donald Williams as a resident of View Rd, Alex McNair, and Kevin
Tannahill.
4. SPECIAL PRESENTATIONS
5. APPROVAL OF MINUTES
5.1. Approval of draft minutes from the previous regular meeting
The draft minutes from the previous meeting were approved unanimously.
6. AGENDA ITEMS
6.1. Discussion on Proposed Housing Development Projects and Initiatives in Calistoga
Staff Report 2026-098
The Housing Advisory Committee discussed the proposed housing development projects and received
public comments.
7. COMMITTEE MEMBER REPORTS
7.1. 2026 Housing Outreach Implementation Framework (Continued)
The Housing Advisory Committee briefly discussed the implementation framework with intention to
continue the discussion at the next meeting.
Minutes Page 1 of 2
Page 5 of 29
Item #5.1.
Housing Advisory Committee June 15, 2026
8. ADJOURNMENT
Chair Maurer adjourned the meeting at 12:50pm.
Andrew Amelung, Housing Advisory Committee Staff Secretary, City of Calistoga
Planning & Building Department | (707) 942-2827 | planning@calistogaca.gov
City Hall
1232 Washington Street | Calistoga, CA 94515
Phone (707) 942-2805 | Fax: (707) 942-0732
www.ci.calistoga.ca.us
Minutes Page 2 of 2
Page 6 of 29
Item #6.1.
City of Calistoga
STAFF REPORT
To: Housing Advisory Committee
From: Andrew Amelung, Senior Planner
Meeting: *SPECIAL MEETING* - Housing Advisory Committee - Jul 27 2026 (Rescheduling
of Jul 20 2026))
Subject: Review of Amendments to the Advisory Committee Bylaws
DESCRIPTION:
Review of Amendments to the Advisory Committee Bylaws
RECOMMENDATION:
Receive the Presentation
SUMMARY:
On June 2, 2026, the City Council amended the bylaws governing all City advisory committees,
including the Housing Advisory Committee. The amendments clarify two roles and apply uniformly to
every advisory body, with revisions providing clarification on meeting locations.
ANALYSIS:
On June 3, 2026, the City Council amended the bylaws governing all City advisory committees,
including the Housing Advisory Committee. The amendments clarify two roles and apply uniformly to
every advisory body. In a staff report prepared by the Planning and Building Department's
Management Analyst, the following analysis of revisions to the bylaws was presented to the City
Council:
The Advisory Committee Bylaws establish the Staff Liaison as the principal advisor to the committee
and provide that the Staff Liaison assists with agenda preparation, administrative coordination, and
preparation of staff reports for presentation to the Committee.
Article XI, Section B of the Bylaws further provides that committees may prepare Committee
Reports to be submitted to the Staff Liaison for placement on an upcoming City Council agenda.
Additionally, Article XI, Section D states that committee members shall communicate and work on
committee matters with City staff through the Staff Liaison or Staff Secretary unless otherwise
permitted by the City Manager or their designee.
Resolution No. 2024-29, adopted April 30, 2024, established the appointment of a Councilmember
Liaison to each committee to facilitate communication between the committees and the City Council.
The Resolution further provides that the Councilmember Liaison shall bring forward committee
requests to the Council, including requests to place items on a Council agenda. The Resolution also
states that attendance at committee meetings by the Councilmember Liaison is encouraged but not
required and remains at the discretion of the Councilmember.
Page 7 of 29
Item #6.1.
Collectively, the governing documents establish multiple communication avenues between Advisory
Committees and the City Council through both assigned Staff Liaisons and Councilmember
Liaisons. However, the documents do not expressly establish an exclusive communication pathway
or designate one role as the sole conduit for committee-related matters intended for City Council
consideration.
This structure provides operational continuity and flexibility in facilitating committee-related matters
within the City’s established administrative agenda process, including circumstances in which a
Councilmember Liaison may not be present or available. Staff recognizes the importance of
maintaining clear and consistent communication procedures to support transparency, accessibility,
and effective coordination between Advisory Committees, City staff, and the City Council.
Staff recommends that the City Council consider the proposed amendments to the Advisory
Committee Bylaws to formally incorporate the role of the Councilmember Liaison within the
committee communication framework. Such amendments would clarify that committee-related
requests or matters intended for City Council consideration may be communicated through either
the assigned Staff Liaison or the Councilmember Liaison, consistent with the City’s established
agenda preparation and administrative review procedures. Staff believes these clarifications would
promote greater consistency, transparency, and understanding regarding the respective roles and
communication pathways established for Advisory Committees. Additionally, staff have made
administrative changes to the document (red text) to be less restrictive as to the meeting location
and fix some grammatical errors.
Staff further recognizes that incorporation of the Councilmember Liaison role into the Advisory
Committee Bylaws would serve to clarify and consolidate the City’s existing governance framework
and is not intended to replace or nullify Resolution No. 2024-29. The Resolution would continue to
establish the appointment and general purpose of Councilmember Liaisons, while the bylaws would
provide additional procedural clarification regarding committee communication pathways and
operational roles.
FINANCIAL IMPACT:
There are no financial impacts regarding this item.
CEQA STATUS:
This item is not a project as defined by CEQA Guidelines Section 15378; no environmental review is
required.
Page 8 of 29
Item #6.2.
City of Calistoga
STAFF REPORT
To: Chair Maurer and Members of the Housing Advisory Committee
From: Andrew Amelung, Senior Planner
Meeting: Housing Advisory Committee Regular Meeting – July 27, 2026
Subject: 2026–2027 Housing Outreach Implementation Program
DESCRIPTION
This agenda item is a continued discussion on the 2026–2027 Housing Outreach
Implementation Program that organizes the Housing Element’s outreach-related action items
into four strategic tracks, establishes program standards for bilingual access, partnerships,
communications, and event follow-up, and sets an outreach calendar through December 2027.
RECOMMENDATION
Consider discussing the item and providing staff direction, including: (1) confirmation of the four-
track structure and proposed program standards; (2) prioritization of activities for the next 90
days; and (3) direction to staff to return with a finalized outreach calendar reflecting Committee
input.
SUMMARY
The 2023–2031 Housing Element commits the City to a broad set of recurring outreach
obligations — workshops, forums, resource events, and ongoing engagement — directed at
very different audiences: homeowners, renters, employers, second-home owners, farmworker
households, low-income and multilingual residents, and housing providers. At its April 20, 2026
meeting (Item 6.2), the Committee discussed consolidating these obligations into a coherent
program, and at its May 18, 2026 meeting, Committee Member Di Cesare presented a four-
track implementation framework for doing so. This report develops that framework into an
executable program for the remainder of 2026 and calendar year 2027, updated to reflect work
completed to date and current department resources.
BACKGROUND
The Housing Element assigns the Planning and Building Department more than a dozen
recurring outreach actions, several with annual frequency requirements and one (A4.1-9)
requiring a written action plan within three months of each workshop. Implementing each action
as a separate, City-led event is neither realistic for a department of this size nor effective for the
audiences involved. The four-track structure allows related actions to be grouped by audience,
delivered through the right format and partner, and documented once for Annual Progress
Report purposes. Each completed event will be reported under its corresponding Housing
Element action items in Table D of the APR.
ANALYSIS — THE FOUR TRACKS
Track 1 — ADU & Homeowner Assistance
Covers: A1.2-2(e) (ADU production monitoring and promotion), A5.1-1 (low-income homeowner
assistance), A5.2-3 (Mills Act), A8.1-1 and A8.1-3 (energy and rehabilitation funding outreach).
Page 9 of 29
Item #6.2.
Status: substantially addressed for 2026. On June 11, 2026, the County of Napa, with
participating jurisdictions including Calistoga, hosted a regional ADU outreach event at the
Calistoga Community Center covering ADU development, permitting, and assistance resources.
Remaining Track 1 work is materials-based rather than event-based: staff will maintain a
bilingual set of ADU and homeowner-assistance flyers and handouts for distribution at future
outreach tables and booths, the public counter, and the Housing Resources webpage, and will
evaluate a second-iteration event with the County in 2027.
Implementation Deadline: Exact dates to be discussed and determined.
Track 2 — Workforce Housing & Employer Engagement (Missing Middle — Phase 2)
Covers: A1.2-5 and A1.2-6 (second/vacation home long-term rental workshops and outreach
events), A2.2-2 (developer funding outreach), A4.5-1 and A4.5-2 (cooperative housing and
workforce housing forums).
Status and approach: staff and advisory committee outreach to the Chamber of Commerce, the
co-responsible entity identified in A1.2-5, has taken place and scheduling the outreach meeting
with second homeowners is still currently in progress. The conversion of secondary and
vacation homes to long-term workforce rentals faces some significant practical and feasibility
constraints under current market conditions, and staff recommends satisfying the A1.2-5 annual
requirement for 2026 through a focused virtual informational meeting presenting the opportunity
and available resources to owners and employers, with outcomes and identified barriers
documented in the event follow-up memo. Staff is recommending an analysis to determine the
exact number of properties that may be eligible for workforce housing in secondary and vacation
homes, as there are approximately 510 properties identified with mailing addresses listed
outside of Calistoga, however the exact amount of these that are largely vacant secondary or
vacation homes as opposed to rental or commercial properties is yet to be determined.
A broader workforce housing engagement effort is expected to be delivered through the
community outreach and engagement phase of the Missing Middle Housing Combining District
Ordinance Amendment process. This can help avoid duplicating outreach on the same subject
with the same audiences, and it can deliver engagement through a budgeted consultation
scope. The Committee will receive the results of that outreach when the draft ordinance returns
for review in 2027.
Implementation Deadline: Exact dates to be discussed and determined.
Track 3 — Fair Housing & Rental Assistance
Covers: A2.2-3 (rental assistance workshops), A7.1-1 and A7.1-2 (fair housing and landlord-
tenant education), A3.2-2 (mobile home park rent stabilization monitoring), and the quarterly
Housing Resources webpage refresh (A4.1-5).
Approach: the tenant-protection anchor for this track may be an update on the Mobile Home
Park Rent Stabilization Ordinance if deemed necessary based on monitoring results. Staff is
proposing a two-step model for rental assistance and fair housing: 1) invite the Napa Housing
Authority, Fair Housing Napa Valley, and the UpValley Family Center to present available
Page 10 of 29
Item #6.2.
programs and services to the Committee (building staff and Committee familiarity with what can
be offered); 2) co-host a public, partner-led resource event, with the partner organizations as the
trusted messengers. A bilingual tenant-resources one-pager will be produced for the counter,
booths, and the Housing Resources page. Staff requests Committee input on additional Track 3
priorities.
Implementation Deadline: Exact dates to be discussed and determined.
Track 4 — Community Needs & Targeted Outreach
Covers: A4.1-9 (annual workshops for female, minority, and single-parent householders, with
action plans within three months), A4.1-3 (homeless needs collaboration), A4.4-3 (accessibility
retrofit partnerships), A4.5-3 (farmworker services coordination), and A5.1-1 (home repair
assistance).
The centerpiece of this track is the launch of the PLHA-funded Residential Rehabilitation and
ADU Programs, administered by the City of Napa on Calistoga’s behalf under the 2022
delegation. The program comprises three components: a Housing Rehabilitation Grant Program
funded from the City’s Measure D Fund, and a PLHA-funded Housing Rehabilitation Loan
Program. The City of Napa is currently preparing the program and contract documents. Program
outreach — bilingual materials, counter and booth distribution, and partner-network promotion
— will move forward alongside adoption of the program documents, so that residents can
access repair assistance when the programs open. With CDBG rehabilitation coordination
currently on hold, the PLHA programs are the City’s primary near-term vehicle for delivering
home repair assistance under A5.1-1 and progress toward the Housing Element’s rehabilitation
objectives.
Implementation Deadline: Exact dates to be discussed and determined.
Page 11 of 29
Item #6.2.
PROGRAM STANDARDS
1. Bilingual Access
Minimum standard for all program events and materials: Spanish/English materials;
interpretation at key events; simplified, accessible formats; and transcribed translation of event
summaries and handouts. In addition, staff will research real-time translation display technology
of the type currently in use by the Calistoga Joint Unified School District, and will report back on
vendor options and cost.
2. Communications & Social Media
The department does not have budgeted funds or dedicated staffing for a department-run social
media outreach program, and sustained social media management is estimated to approximate
a full-time staffing function. A dedicated housing social media program would require a future
budget request and is not included in the current year’s work plan or the department’s fiscal
year budget, however it may be presented for consideration to the City Council.
3. Partnerships
Program events are co-hosted by default. Core partners: Napa Housing Authority / City of Napa
Housing Division, Fair Housing Napa Valley, UpValley Family Center, Rebuilding Calistoga, the
County of Napa, and worker and community organizations, with the Chamber of Commerce
engaged for employer-facing activities as contact is established.
4. Planning and Follow-Up Requirements
Each program event is planned against six elements — audience, format, partner, timing, staff
lead, and expected output — and is followed within 30 days by a brief follow-up memo recording
a summary of the event, barriers identified, recommended next steps, and the Housing Element
action items credited. For A4.1-9 workshops, the follow-up memo is expanded into the required
action plan within three months. Follow-up memos are compiled each January for the Annual
Progress Report.
PROPOSED 2026–2027 OUTREACH CALENDAR
The calendar below is organized by quarter, with target months to be confirmed through
Committee direction and partner availability.
Quarter Track Activity HE Actions Format / Partner
Q3 2026 Program HAC adoption of 2026– Work Plan HAC meeting – July
2027 Outreach Program Goal 3 27
and calendar (this item)
Q3 2026 1 Bilingual ADU / A1.2-2(e), In-house materials;
homeowner-assistance A5.1-1, A8.1-1, Farmers’ Market
flyer and handout set for A8.1-3 booth (ongoing)
booths, public counter, and
Housing Resources page
Q3–Q4 2 Focused virtual A1.2-5, A1.2-6 Teams webinar;
2026 informational meeting: Chamber of
long-term rental of Commerce invited
Page 12 of 29
Item #6.2.
second/vacation homes for
workforce housing
Q4 2026 3 Preliminary planning fro an A3.2-2 Staff report to HAC
MHP Rent Stabilization
Ordinance update to HAC
(if deemed necessary)
Q4 2026 3 Rental assistance & fair A2.2-3, A7.1-1, Napa Housing
housing resource A7.1-2 Authority, Fair
presentation to HAC, Housing Napa
followed by co-hosted Valley, UpValley
public event Family Center
Q4 4 PLHA Residential A5.1-1; City of Napa
2026– Rehabilitation & ADU supports rehab Housing Division;
Q1 2027 Programs — program objectives bilingual materials,
launch outreach upon (Table 8-3) counter, booth,
guideline adoption and partner distribution
contract execution
Q1 2027 4 Targeted community-needs A4.1-9 Partner-hosted
listening session (childcare, small-group session
female-headed, and single-
parent households), with
action plan due within three
months
Q1 2027 Program APR documentation All Staff
checkpoint — compile
event follow-up memos for
2026 Annual Progress
Report (Table D)
Q2 2027 1 ADU / homeowner- A1.2-2(e), County of Napa /
assistance outreach event, A5.1-1, A5.2-3 participating
second iteration (evaluate jurisdictions
June 2026 event and
adjust)
Q2–Q3 2 Workforce housing A2.1-6, A4.5-1, MMH consultant
2027 community engagement A4.5-2, A1.2-7
conducted through the
Missing Middle Housing
consultant’s outreach
phase; HAC review of draft
Chapter 17.62 ordinance
and environmental
document
Q3–Q4 3/4 Second annual cycle: co- A2.2-3, A7.1-1, Community
2027 hosted fair housing / rental A7.1-2, A4.1-9 partners
assistance event; targeted
community-needs session
with action plan
Page 13 of 29
Item #6.2.
FINANCIAL IMPACT
Program activities are proposed within the existing Planning and Building Department budget,
using staff time, in-house materials production, and co-hosted delivery. Workforce housing
engagement under Track 2 is delivered within the budgeted Missing Middle Housing consultant
contract. Real-time translation technology, if pursued, would be presented with cost information
for a future decision. No dedicated social media funding is proposed.
CEQA STATUS
The Outreach Implementation Program consists of informational and administrative activities
and is not a project as defined by CEQA Guidelines Section 15378. No environmental review is
required.
ATTACHMENT(S)
Attachment 1 – 2026 Housing Outreach Implementation Framework (Di Cesare, May 18, 2026)
Page 14 of 29
Item #6.2.
EXHIBIT A — EVENT PLANNING & FOLLOW-UP TEMPLATES
A-1. Event Planning Template (complete before scheduling)
• Track / HE Action Items: _____________________________________________
• Audience: ___________________________________________________________
• Format: (workshop / roundtable / booth / partner meeting / small-group session / webinar)
• Partner / Co-Host: ___________________________________________________
• Timing / Venue: _____________________________________________________
• Staff Lead: __________________________________________________________
• Bilingual Provisions: (materials / interpretation / transcribed translation)
• Expected Output: ____________________________________________________
A-2. Follow-Up Memo Template (within 30 days of event)
• Event, date, attendance, and audiences reached: _______________________
• Summary of input received: _____________________________________________
• Barriers identified: ___________________________________________________
• Recommended next steps: _______________________________________________
• Housing Element action items credited (for APR Table D): __________________
• A4.1-9 action plan required? If yes, due date (workshop date + 3 months): ______
Page 15 of 29
Page 16 of 29
Item #6.2.
2026 Housing Outreach Implementation
Framework
Prepared for: Andrew Amelung
Prepared by: Juan Pablo Di Cesare
Purpose: Translate Item 6.2 into a clear, structured, and actionable outreach program for 2026.
1. Context and Problem
Item 6.2 outlines a broad set of Housing Element outreach actions requiring:
● workshops
● forums
● community meetings
● outreach events
● ongoing engagement (e.g., Farmers’ Market booth)
These actions collectively target very different audiences, including:
● homeowners
● renters
● employers
● second-home owners
● farmworker communities
● low-income households
● multilingual populations
● childcare-related households
● developers and housing providers
Core Issue
This scope cannot be effectively implemented as a single outreach model.
Core Opportunity
Design a coherent outreach system that:
● reaches the right audiences
Page 17 of 29
Item #6.2.
● uses appropriate formats
● leverages trusted partners
● produces actionable outcomes
2. Guiding Objective
Move from:
A list of outreach activities
To:
A structured, targeted, and implementation-oriented outreach program
3. Proposed Outreach Framework
Organize outreach into 4 strategic tracks
This structure simplifies planning, clarifies audiences, and improves execution.
Track 1 — ADU & Homeowner Assistance
Focus
● ADUs
● home rehabilitation programs
● Mills Act participation
● energy efficiency programs
Target Audience
● homeowners
● low- and moderate-income homeowners
Page 18 of 29
Item #6.2.
Formats
● workshops
● technical assistance sessions
● resource guides
● drop-in events
Anchor
● June ADU Outreach Event
Track 2 — Workforce Housing & Employer Engagement
Focus
● long-term rental opportunities
● second-home utilization
● employer participation in housing solutions
● cooperative housing models
Target Audience
● employers (especially hospitality sector)
● second-home owners
● worker organizations
Formats
● roundtables
● focused forums
● stakeholder meetings
Track 3 — Fair Housing & Rental Assistance
Focus
● tenant protections
● rental assistance programs
● fair housing education
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Item #6.2.
● multilingual resource access
Target Audience
● renters
● lower-income households
● multilingual residents
Formats
● partner-led workshops
● resource distribution events
● community-based outreach
Track 4 — Community Needs & Targeted Outreach
Focus
● farmworker housing
● childcare-related housing needs
● underserved populations
● minority and single-parent households
Target Audience
● specific community groups
● populations not typically engaged in City processes
Formats
● small group meetings
● partner-hosted sessions
● listening sessions
4. Five Core Implementation Principles
1. Match Format to Audience
Page 20 of 29
Item #6.2.
Different groups require different engagement strategies.
Implication:
Not all outreach should be workshops.
Use:
● roundtables
● booths
● partner meetings
● small-group discussions
2. Build Bilingual Access from the Start
Language access is essential for meaningful participation.
Minimum standard:
● Spanish/English materials
● interpretation at key events
● simplified, accessible formats
3. Use Trusted Community Partners
Certain audiences are best reached through existing relationships.
Potential partners:
● UpValley Family Center
● Fair Housing Napa Valley
● Rebuilding Calistoga
● worker/community organizations
● housing authorities
Key approach:
Move from City-led only → co-hosted outreach
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Item #6.2.
4. Create a Simple Planning Structure
Each outreach activity should include:
Element Description
Audience Who is being targeted
Format Workshop, roundtable, booth, etc.
Partner Co-host or supporting org
Timing Approximate schedule
Staff Lead Responsible staff member
Output Expected outcome
5. Require Follow-Up for Every Event
Outreach should lead to implementation.
Minimum output:
● short summary memo
● key barriers identified
● recommended next steps
5. Implementation Approach
Step 1 — Use Existing Anchors
● June ADU Outreach Event
● Farmers’ Market housing booth
These should serve as:
● pilot efforts
● learning opportunities
● content distribution platforms
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Item #6.2.
Step 2 — Prioritize Early Actions
Recommended first wave:
1. ADU outreach event (evaluate + iterate)
2. Farmers’ Market booth (ongoing presence)
3. One fair housing / rental assistance partner event
4. One employer/workforce housing roundtable
5. One targeted community-needs session
Step 3 — Build Outreach Calendar
Develop a working calendar using the 4-track structure.
Each entry should include:
● track
● action item
● audience
● format
● partner
● date
● output
6. Key Planning Questions for Staff
Structure
● Does the 4-track framework work?
● Should it be adjusted?
Priorities
● Which audiences should be prioritized in the next 90 days?
Page 23 of 29
Item #6.2.
Partnerships
● Which organizations should be engaged first?
Access
● What is the minimum standard for bilingual outreach?
Execution
● What formats are most appropriate per audience?
Follow-Up
● What is the standard output for each event?
7. Success Measures
A successful outreach program should demonstrate:
Participation
● Engagement from target audiences (not just general attendance)
Accessibility
● Bilingual and culturally appropriate access
Partnerships
● Active involvement of trusted organizations
Implementation
● Clear outputs from events (not just attendance)
Impact
● Evidence that outreach informs housing actions, programs, or policy
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Item #6.2.
8. Practical Considerations
Materials
Develop:
● one-page handouts
● bilingual flyers
● resource sheets
● simple summaries
● reusable outreach materials
Venues
Not all outreach should occur in traditional settings.Consider:
● community centers
● schools
● partner locations
● outdoor/public events
● employer-hosted meetings
Trust & Participation
Participation depends on:
● who invites people
● language accessibility
● perceived usefulness
● whether follow-up occurs
9. Core Takeaway
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Item #6.2.
The goal is not necessarily to increase the number of outreach events.
The goal is to design an outreach system that reaches the right people, in the right way, and
produces actionable outcomes that support housing implementation.
10. Next Step
Use this framework in the next meeting to:
● align on structure
● define priorities
● identify partners
● assign initial responsibilities
● begin building the 2026 outreach calendar
Proposed Agenda for next meeting
1. Framing
● Confirm overall goals for 2026 outreach
● What does “success” look like by year-end?
2. Review Current Anchors
● June ADU event
● Farmers’ Market outreach
● Any other near-term commitments
3. Outreach Structure
● Does the 4-track framework make sense?
● Adjust or refine as needed
4. Audience & Format Alignment
● For each track:
○ Who is the target audience?
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Item #6.2.
○ What outreach format fits best?
5. Partners & Access
● Which organizations should be engaged early?
● What should be the baseline for bilingual access?
6. Implementation & Calendar
● How to organize the outreach calendar
● Staff roles and ownership
● Prioritization for next 60–90 days
7. Follow-Up & Outputs
● What should each event produce?
● How to document and carry forward input
8. Next Steps
● Immediate actions
● Timeline for bringing updates back to the Committee
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Page 28 of 29
Item #6.3.
City of Calistoga
STAFF REPORT
To: Chair Maurer and Members of the Housing Advisory Committee
From: Andrew Amelung, Senior Planner
Meeting: Housing Advisory Committee Regular Meeting – July 27, 2026
Subject: Appointment of a Committee Representative to the Consultant Interview Panel – RFP
No. 2026-01, Missing Middle Housing Combining District
DESCRIPTION
Appoint one member of the Housing Advisory Committee to serve as the Committee’s representative on
the consultant interview panel for RFP No. 2026-01, Preparation of a Missing Middle Housing Combining
District.
RECOMMENDATION
Discuss and appoint, by motion, one Committee member to serve on the consultant interview panel and
one member to serve as alternate.
BACKGROUND & ANALYSIS
On May 12, 2026, the City Council adopted Resolution 2026-36, initiating General Plan, Zoning Map, and
Municipal Code amendments for Missing Middle Housing based on the recommendations developed by
this Committee (December 2025 – March 2026) and the Planning Commission (March 25, 2026). Staff
issued RFP No. 2026-01 in June 2026 to retain a consultant to prepare the Combining District ordinance
(proposed CMC Chapter 17.62), associated amendments, environmental review, and community
outreach. Proposals are due August 7, 2026 at 5:00 p.m.
The panel is anticipated to consist of the Planning and Building Director, the Senior Planner, one
Committee representative, and other panelists to be determined by the Planning and Building Director
as needed. The representative will participate in interviews of shortlisted firms, evaluate proposals per
the RFP criteria and the City’s Purchasing Policy, and contribute to the panel’s recommendation;
contract award will be presented to the City Council. Panelists should disclose any relationship with a
proposing firm prior to interviews. This appointment is the Committee’s remaining role in the Missing
Middle Housing effort for 2026; following award, outreach and drafting proceed under the consultant’s
scope, with the draft ordinance anticipated to return to this Committee for review in 2027 ahead of
Planning Commission and City Council hearings.
PROPOSED MOTION
“I move to appoint Committee Member [NAME] to serve as the Housing Advisory Committee
representative on the consultant interview panel for RFP No. 2026-01, Preparation of a Missing Middle
Housing Combining District, and Committee Member [NAME] to serve as alternate.”
FINANCIAL IMPACT / CEQA STATUS
No financial impact from this appointment; consultant costs are reserved in the department budget.
This item is not a project under CEQA Guidelines Section 15378; environmental review for the
Combining District will occur through the ordinance preparation process.
ATTACHMENT(S)
Attachment 1 – RFP No. 2026-01 (posted at calistogaca.gov – Planning Division – Request for Proposals)
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