Standing Committee Meeting
Regular MeetingCedar Falls, IA · December 4, 2023
Minutes
MEETING OF STANDING COMMITTEES
City Hall, 220 Clay Street
December 4, 2023
The meeting of Standing Committees met at City Hall at 6:00 p.m. on December 4, 2023, with
the following Committee persons in attendance: Councilmembers Susan deBuhr, Kelly Dunn,
Simon Harding, Daryl Kruse, Dustin Ganfield, Gil Schultz, and Dave Sires. Staff members from
all City Departments and members of the community attended in person.
Committee of the Whole:
Chair Harding called the meeting to order and introduced the only item on the Committee of the
Whole Agenda, Youth Commission Update, and introduced Keegan Herzman. Mr. Herzman
provided a brief overview of the structure of Waterloo’s Youth City Council which started as an
unaffiliated organization, no use of staff time or City funds, with the goal of becoming an official
commission of the City. Mr. Herzman recommended the same structure for Cedar Falls and
stated Mayor Green had agreed to work with the group. Councilmember deBuhr requested
Mayor Green send his materials to Councilmembers.
Finance and Business Operations:
Chair Dunn called the meeting to order and introduced the only item on the Finance and
Business Operations Agenda, Human Rights Commission Annual Report, and introduced HRC
Chair Sonja Bock. Ms. Bock presented a brief history of the HRC and its focus on strengthening
the connection with the Iowa Civil Rights Commission. Ms. Bock reviewed the mission
statement, philosophies, primary commitment, and principal responsibilities of the HRC. Ms.
Bock expressed appreciation for the communication with City staff and liaisons. She provided a
summary of each subcommittees’ members, purposes, goals, and tasks; explained the
inquiry/concern/complaint process; gave highlights of activities, events, and conferences
attended and hosted. Ms. Bock highlighted former commissioner Spencer Luvert’s years on the
Commission, including being awarded a Distinguished Service Award by Mayor Green in June
of 2023, and also provided information on new Commission members and City staff support and
liaisons, including Diversity, Equity, and Inclusion Specialist Chelsie Luhring. She presented
upcoming commission goals. Councilmembers and UNI Student Liaison thanked Ms. Bock and
the HRC, noted diversity in student population at UNI and asked about plans to include the
student population; Ms. Bock responded the HRC would like UNI students to be involved, and
high school also and that there is no current plan but it is something the HRC will be pursuing.
Community Development Committee:
Chair Harding called the meeting to order and introduced the only item on the Community
Development Committee Agenda, Grow Cedar Valley Update, and introduced Grow Cedar
Valley CEO Cary Darrah. Ms. Darrah gave an overview of the year and introduced Lisa Skubal,
VP of Economic Development. Ms. Skubal provided an update on recent activities and
initiatives; business attraction through lead generation efforts, making connections with
companies, and site selection consultants; gave overview of events attended and exhibits
presented including Site Selectors Guild; explained upgrades to USA Match Making Portal used
for site selection; GCV shared new drone footage of the West Viking Industrial Park for
advertising with IEDA; gave overview of opportunities and projects; provided information on
support of local businesses. Councilmember deBuhr asked how many of the projects were in
Cedar Falls; Ms. Skubal responded that only projects generated in Cedar Falls were reflected.
Ms. Skubal introduced Stephanie Detweiler, Director of Workforce and Talent. Ms. Detweiler
provided information on a new data source, Lightcast, used for economic development and
workforce professions to define key industries in the Cedar Valley - advanced manufacturing,
distribution and transportation, healthcare, and finance and insurance - with the goal to create
programs around those industries. She stated the highest in-demand occupations in the Cedar
Valley are industrial and mechanical engineers and nurse practitioners; GCV will focus on
building good relationships with higher education institutes with those programs. Ms. Detweiler
gave an overview of the Workforce Advisory Committee and other boards she works with to
keep track of what’s being done and avoid project redundancy. Ms. Detweiler introduced Nicole
Sallis, Director of Communications. Ms. Sallis gave an overview of use of Lightcast for
recruitment locations; gave an update on the Live the Vally marketing initiative, highlighting
career advancement opportunities as well as things to do in the area; and gave an update on
the influencer marketing campaign. She stated GCV is continuing their place-making effort and
continuing collaboration with Livability magazine which recently highlighted Cedar Falls. Ms.
Sallis introduced Mike Mallaro, chair of the GCV Board. Mr. Mallaro stated GCV has the broad
support of the entire economic community represented in both membership and the board of
directors. He stated their overall focus is on regionalization while specific to the Cedar Valley
and collaboration with multiple parties for incoming and growing/expanding companies. Mr.
Mallaro thanked the City, Councilmembers, and City staff for their support. Councilmembers
thanked Ms. Darrah for her years of service.
Meeting adjourned at 6:40 p.m.
Minutes by Katie Terhune, Administrative Assistant
Agenda
AGENDA
CITY OF CEDAR FALLS, IOWA
STANDING COMMITTEE MEETING
MONDAY, DECEMBER 04, 2023
6:00 PM AT CITY HALL, 220 CLAY STREET
Committee meetings will begin at the time noted above with succeeding Committee meetings starting immediately
following the conclusion of the previous meeting. Time periods for individual topics represent an estimate and is
based on the time of completion of the previous Committee topic.
Call to Order
Roll Call
Committee of the Whole
1. Youth Commission Update.
(5 Minutes, Mr. Keegan Herzmann)
Finance & Business Operations Committee
1. Human Rights Commission Annual Report.
(25 Minutes, HRC Chair Sonja Bock)
Community Development Committee
1. Grow Cedar Valley Update.
(20 Minutes)
Adjournment
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