Coralville Civil Service
Regular MeetingCoralville, IA · November 21, 2011
Minutes
Coralville Parks and Recreation Commission Meeting Minutes
November 21, 2011
Call to Order Commission Chairperson Fred Fevold called the meeting to order at 7:03 p.m. Present were
Commission Members Laurie Goodrich, Mike Moore, Marti Mount, and David Thayer, Brown
Deer Golf Pro Sean McCarthy, and Parks and Recreation Director Sherri Proud.
Citizen Comments None
Approval of Minutes Commission Member Mount made the motion to approve the meeting minutes from
October 2011 with the corrected statements specific to comments related to the VonMaur retail
relocation agreement with the City of Coralville; Commission Member Thayer seconded the motion;
unanimous approval.
Eagle Scout Project Proposal Kenneth Goins addressed the Commission with his proposal in gaining
community input and the Project of construction community gardens in Coralville. Goins, accompanied
with his mother, Sheryl Goins, provided the online survey to gain feedback. The Commission reviewed
the survey page by page providing comments and suggestions. Some of the comments and
suggestions included: whether fencing would be provided, how the deer and rabbit population would be
controlled, request for a schematic drawing of the location, related fundraising for amenities at the site,
determination of pesticide usage, plot distribution, land equity, policies related to personal or marketing
usage, consideration of community owned usage, open ended comments and questions, securing
patron demographic information, etc.
Parks and Recreation Director Proud shared how the targeted land would be prepared prior to the
construction of the community garden plots and how maintenance might be completed at the end of the
season. Discussion was held regarding appropriate plot sizes. Goins shared the marketing tools and
locations which would be utilized to gain participation in the survey. Although it is recognized that the
community garden plots will be provided as a community service, Proud challenged Goins to investigate
revenue and actual costs for a yearly budget. Commission Members briefly discussed the application
process. In addition, accessibility and safety in the area were discussed. Lighting was also
considered. Proud proposed that Goins may need additional scout manpower during the initial marking
of plots.
Hawkeye Cooperative Weed Management Area Agreement Parks and Recreation Director Proud
presented the Commission with the proposal to sign an agreement with the Hawkeye Cooperative
Weed Management program. The Cooperative Weed Management, initiated with the County
Conservation, includes identified counties all working together on the same issues. Counties include
Benton, Linn, Jones, and Johnson. Presently the agreement will target a commitment for three to four
years. There is not fiscal or fundraising required of the entities but provides a unified group targeting
the same needs and related outcomes. Once a committee is designed, the group may be eligible for
state or federal grants to address noxious weed management. Coralville would have representation on
the steering committee which would then elect an executive board. Coralville’s appointed
representative would be Parks Superintendent Coberly. Educational avenues would promote removal
of weed species in our community in a timely fashion. Brochures would be jointly created and
production may be shared costs within the group. Proud reiterated that this role is extremely important
in being a body which supports education and knowledge.
Proud compared the Weed Management to the Clear Creek Watershed Committee which supports
clean and clear water in Clear Creek. Proud noted that this group was created because of the interest
of a small group and the evolvement has had a positive impact on the communities that border Clear
Creek.
Commission Member Mount inquired as to whether this agreement has already been endorsed or
requires an endorsement from the Commission. Proud requested the endorsement from the
Commission citing varied reasons as to why the agreement would benefit the identified needs locally
and regionally along with the partnership with the varied organizations within the counties. Given the
basic premise of collaboration, the manpower would enable workshops within the area. In addition,
when weed species like the Canadian thistle spread over larger areas, the Board would be able to
address the issue across county lines utilizing their expertise. Commission Member Thayer inquired
about who and how invasive species would be defined. Proud noted that invasive species targeted
would be those that have a negative effect on the community, economy, and overall human health.
Commission Member Moore concurred that a protocol with standards in multiple communities would be
beneficial. Commission Member Fevold noted that the coordination of efforts would also be beneficial.
The Commission discussed the preliminary information citing that there are many uncertainties. The
Commission recognized that the formation and recommendations would be secured once the board
members were selected and were able to convene. Commission Member Thayer noted that the state
highway department would also be an entity that should be included in this group. Proud also noted
that this group would be a recommending group and adhering to their recommendations would not be
mandated depending on the City’s own policies and codes. She also noted that the knowledge base
may provide insight for the City Staff to review and modify related policies and codes. In addition, the
agreement can be rescinded if the group’s direction or commitment does not coincide with the City.
Endorsement would be completed by a letter stating the City of Coralville’s interest in an agreement with
signatures by the Parks and Recreation Director and Parks and Recreation Commission President.
Commission Member Moore made a motion for the City of Coralville to engage in the CWMA agreement
as reviewed by Parks and Recreation Directory Proud. Commission Member Mount seconded the
motion; unanimous approval.
Brown Deer Golf Report Parks and Recreation Director Proud and Brown Deer Golf Pro Sean McCarthy
addressed the Commission regarding the Brown Deer budget beginning with comments regarding the
operations, previous debts, related loans and contracts. Proud and McCarthy also shared that the
Council has chosen to move the principal debt payment out of the budget at this time but interest
payment remains in the budget. Given that the recreational sport of golf is low nationwide and viewed
as a luxury, it is important to continue with an aggressive yet lean operating plan. Golf Pro McCarthy
shared his perceptions related to programming and events during the last year and how these will be
adapted for the upcoming year. Proud and McCarthy noted that grooming the youth for the sport of golf
will reap dividends later. Data regarding when the course entertains peak usage and when the course
has minimal usage was shared. McCarthy shared how marketing continues to be pursued. McCarthy
informed the Commission that he does not favor discounted web marketing tools (i.e. Groupon) as it
devalues the product. He also wants to maintain the personal service provided to date.
Commission Members discussed other programming and event opportunities. Additional amenities and
features that would be beneficial but are not feasible due to barricades were also presented. Amenities
and features that have been beneficial have included the market of new golfers, private lessons, league
play for men and women, Facebook and website social media, partnering with the Visitor’s Bureau, etc.
Commission Member Goodrich inquired about the impact the proposed hotel would have on the golf
course and restaurant. Commission Member Moore complimented McCarthy and his staff on the
upheld maintenance during this last season.
Iowa River Landing Project Parks and Recreation Director Proud and Commission Member Goodrich
shared an updated project plan. Amenities which were included in the most recent plan included artistic
lighting features, iconic repeated structures throughout the area, plaza space, bridge designs, multiple
usage open air shelter, user friendly bike path and trail, play and recreational areas, Farmer’s Market
location, river stone implementations, landscaping, etc. Currently, bids are being accepted for berms
along the north side of Clear Creek and new ponds installed on Biscuit Creek. In February, bids will be
accepted for the trail connecting First Avenue to the existing Clear Creek Trail at the Wells Fargo
building. In the near future, the committee will meet with the City of Iowa City to discuss the master
plan.
Director’s Report Parks and Recreation Proud referred to the meeting notes. She requested a
Commission Member to participate in planning which will occur regarding the Coralville Creek Softball
Complex commons space.
Council Report Council Member Hoeft was not present for the meeting.
Commission Comments
Commission Chairperson Fred Fevold
No additional comments.
Commission Member Laurie Goodrich
Commission Member Goodrich referenced the Parks and Recreation magazine which featured an
article on the mobeas play structure in Pella. In addition, she expressed her satisfaction regarding the
Coralville holiday lighting along the strip. Proud explained the transformation to move to LED lighting
along the strip in the future. The new lights on First Avenue were purchased as LED. Staff have also
worked on exploring lighting changes to the canopies, tree trunks, lighting colors, time saving efforts,
etc.
Commission Member Mike Moore
No additional comments.
Commission Member Marti Mount
No additional comments.
Commission Member David Thayer
No additional comments.
Adjournment
Commission Member Goodrich moved to adjourn at 9:13 p.m.; Commission Member Mount
seconded the motion; unanimous approval.
Agenda
Parks and Recreation Commission
Meeting Agenda
Monday, November 21, 2011
7:00 p.m.
Coralville Recreation Center, Meeting Room
7:00 Call to order
7:01 Citizen comments-items not on agenda
7:06 Approval of Minutes from October 17, 2011
7:10 Community Gardens Planning Update
Eagle Scout Candidate – Kenneth Goins
7:30 Hawkeye Cooperative Weed Management Area Agreement
Sherri Proud
7:45 Brown Deer Golf Report
Sherri Proud and Sean McCarty
8:10 Update – Iowa River Landing Master Planning
Laurie Goodrich – Commission Representative
8:20 Director Report – Sherri Proud
8:30 Council Report – Bill Hoeft
8:40 Commission comments
8:50 Adjournment
Next Meetings: Monday, December 19, 2011
Monday, January 23, 2012
(Note: Week later due to Martin Luther King Jr. Holiday)
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