Community Development Authority (CDA)
Regular MeetingEast Troy, WI · November 25, 2019
Minutes
COMMUNITY DEVELOPMENT AUTHORITY MINUTES
VILLAGE OF EAST TROY
November 25, 2019
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Call Meeting to Order
Roll Call
Chairperson LaShay called the meeting to order at 6:00 p.m.
Present: Tony LaShay, Benny Stichmann, Alex Alger, John Isleb
Excused: Scott Seager, Mary Nicoson
Absent: Jim Holm
Others: Eileen Suhm, Tanya Fonseca – Graef
John Isleb was introduced as the newest member of the CDA, filling Erin Seaverson’s term.
Jim Holm stopped in to let the CDA know he would not be able to attend the meeting and
apologized for the short notice. He suggested an updated list of priorities be distributed prior
to each meeting with the materials sent to members.
Public Comment
None.
Approval of Minutes
Minutes dated October 28, 2019
Motion by Benny Stichmann, second by Alex Alger to approve the minutes dated October 28,
2019. Motion carried with John Isleb abstaining.
Old Business
1. Discussion and direction facade grant program
The draft façade grant program was reviewed by Tanya Fonseca. Items discussed
included:
• With a limited dollar amount it may be better to have to have submittal deadlines
rather than a program that is always open for applications
• Tanya Fonseca discussed when the program is competitive, they typically see an
enhanced quality of projects presented
• Discussed whether the program should be available to all properties within the
Village. Discussion focused on including Main Street. Benny Stichmann suggested the
CDA also consider incorporating the properties the Plan Commission identified as an
extension of the downtown district in the Comprehensive Plan Future Land Use Map.
The future land use map will be available at the next meeting so CDA members can
see what area this encompasses.
• Discussed some communities have programs that allow interior projects with a
minimum percentage going towards façade. The CDA should consider the projects
they would like eligible for the program.
• When reviewing the eligible improvements, the CDA expressed a desire to see more
of an exterior focus. Discussed some of the other elements identified could be eligible
for a revolving loan fund program, which can be discussed with Mary Nicoson at a
future meeting. The projects favored as eligible during discussion included:
COMMUNITY DEVELOPMENT AUTHORITY MINUTES
VILLAGE OF EAST TROY
November 25, 2019
Page 2 of 2
accessibility improvements for disabilities, electrical work including service upgrades,
exterior improvements, exterior lighting, painting, restoration of historic or original
interior architectural features, and structure repairs if exterior or to save a building.
• Members discussed requiring three quotes for each project
• Discussed consideration of funding the professional review fee the properties subject
to downtown design standards and Plan Commission approvals to comply with these
• The CDA would likely serve as the review committee
• Tanya asked for future feedback on the bottom of the application checklist, which
included financial information to accompany the application.
• Discussed it would be helpful to provide project examples from other communities.
• The match or percentage for grant funds was discussed with the option that the
percentage could be linked to the type of improvements.
2. Update regarding potential historical designation and signage for square
The history behind discussing pursuing historical designation included a need to draw
attention to the square and making travelers on the interstate aware of the square and
the businesses in the area. Members also discussed prior conversations focused on
branding. Benny Stichmann offered to prepare a letter for the next meeting to begin
discussions regarding branding and signage.
New Business
1. TIF presentation (tabled 10/28)
Tabled
2. Review of priority list with possible recommendations for future agendas
No discussion
3. Discussion regarding December meeting date
Due to the holidays, the December meeting will be skipped wit the next meeting
scheduled at the end of January.
Adjourn
Motion by Alex Alger, second by Benny Stichmann to adjourn at 7:03 p.m. Motion carried.
Respectfully Submitted:
Eileen Suhm, Administrator/CDA Executive Director
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