Library Board of Trustees Meeting
Regular MeetingEscondido, CA · May 23, 2017
Minutes
Agenda Item No. 1
Escondido Public Library Board of Trustees
SPECIAL BOARD MEETING MINUTES
Tuesday, May 23, 2017, 2:00 p.m.
Library Board Room
CALL TO ORDER: Trustee Guiles called the meeting to order at 2:00 p.m.
Members Present: Trustees Ron Guiles, Mirek Gamy, Elmer Cameron, and Mayra
Salazar
Members Absent: Trustee Gary Knight
Staff Present: Loretta McKinney, Director of Library & Community Services; Cynthia
Smith, Assistant Library Director; Joanna Axelrod, Principal Librarian; Misty Breymeyer,
Library Division Coordinator; Katy Duperry, Digital Services Librarian
Written/Oral Communications: None
Agenda Item #1: Approval of minutes: April 11,2017 meeting
Trustee Gorny made a motion to approve the minutes as written. The motion was
seconded by Trustee Salazar. The motion was approved unanimously.
Current Business
Item #2: New Book Alerts Demonstration
Digital Services Librarian, Katy Duperry, demonstrated New Book Alerts, a new service
featured on the Library's home page. She explained how New Book Alerts showcases
the latest items added to the Library's catalog with graphics displayed for easy browsing
and selection. By clicking on the New Book Alerts widget, patrons can view and reserve
new titles and search according to their interests, favorite genre, author, or subject. This
product also allows patrons to personalize their preferences and sign up to receive
notifications when new items are added to the collection.
New Book Alerts was added as an enhancement to the Library's website and also in
response to patron requests. With the addition of New Book Alerts, the Library's
webpage was also updated and has a new look.
New Book Alerts backend tools will provide librarians with the ability to create reports
and analyze data to track usage and patron preferences. The Friends of the Library
generously funded the first year subscription. Library Administration is planning to add
this service to the annual operating budget next year, assuming positive feedback and
strong use from patrons.
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Item #3: Library Board of Trustee Bylaw Update
Assistant Director Smith reviewed the recommendation to change the election of Library
Trustess officers from March to April each year to accommodate the appointments of
Boards and Commisioners by City Council each March. The proposed change to the
Library Board of Trustees Bylaws is to Section 4.5, as indicated in the staff report.
Trustee Cameron also asked for clarification on other content in the Bylaws and
discussion ensued. Director McKinney noted that the information sought is available in
the Boards and Commissions Handbook that is provided to each Trustee.
Trustee Salazar made a motion to amend the Section 4.5 of the Library Board of
Trustees Bylaws to change the election of officers date from March to April,
annually. The motion was seconded by Trustee Gorny. The motion was approved
unanimously.
Item #4: Library Budget Update
Assistant Director Smith reported that the City Council received a preliminary overview
, of the FY 2017-2018 Annual Operating budget and the proposed Capital Improvement
Project (CIF) budget at City Council meetings on May 3,2017 and May 10, 2017,
respectively. The City Council will receive the FY 2017-2018 Annual Operating Budget
line item detail on May 31, 2017. Formal discussion and adoption of the Annual
Operating Budget will take place at the City Council Meeting on June 14, 2017. The FY
2017-2018 C1P budget will be discussed and adopted at the June 21, 2017 City Council
Meeting.
Trustee Guiles asked if the Library was required to reduce its operating budget.
Assistant Director Smith replied that City staff were instructed to 'told the line." The
Library reviewed vendor contracts and worked to reduce costs wherever possible. Cost
savings will be realized in the Professional Services category by hiring entry Level
librarians to fill current vacancies.
The C1P budget requests are for new books and supplemental books funded through a
donation by the Friends of the Library. A request for funds to procurea digital security
system for the Library was submitted; however, it will be held as an unfunded project for
future consideration.
Item #5: Automated Materials Handling (AMH) and Radio Frequency ldentificaiton
(RF1D) Systems Project Update
Assistant Director Smith reported that a site visit with the AMH and RF1D vendor and
the Library project team was conducted on April 25, 2017. Building Maintenance,
Finance, and Information Systems staff attended part of the meeting to discuss the
building modifications required to make room for the AMH and self-check equipment,
and security gates. Library staff are preparing to tag items, and this is anticipated to
Mage
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begin in June 2017. Though some adjustments will need to be made, there are no plans
to shut down the Library for this project. Assistant Director Smith is currently working on
finalizing a Public Service Agreement with the vendor. Once the agreement is in place,
a Project Implementation Plan will be fully developed.
Item #6: Mission, Vision, Values Statements update
Principal Librarian Axelrod shared the final Mission, Vision, and Values statements.
These were previously shared with the Board of Trustees. The Library's management
team took feedback to the staff where some final suggestions were made and
incorporated. An unofficial tag line of "Connect.Share.Leam" has now been adopted to
support these statements. As a next step, staff will start the rebranding process and will
use these statements to help guide the creation of a new Library logo.
Item #7: Report on Grant Activities
Assistant Director Smith provided a summary of current grant activity that includes a
Virtual Reality Grant from the California State Library; Escondido Rotary Community
Grant; FY 2017-2018 California Library Literacy Services (CLLS) grant, Escondido
Charitable Foundation Grant in partnership with the San Diego Futures Foundation
(SDFF); and Serra Cooperative Library System 3D printer grant. Staff consider grants
selectively and prepare applications in-house. Grants are pursued when they meet the
Library's mission, vision, and values, and if they can be supported by staff and
sustained financially and/or programatically. Currently, the Escondido Charitable
Foundation Grant and Escondido Rotary Community Grant are pending with decisions
coming this summer.
Trustee Salazar recommended partnering with Classical Academy which runs a yearly
STEM program to promote a Girls Who Code Club, in partnership with the SDFF_
Other Reports
Presented by Director of Library & Community Services and Assistant Library
Director
San Diego County Grand Jury Update: Library Administration has submitted
information to assist the City Attorney in preparing a response to the Grand Jury report
that was issued on March 21, 2017. A response is due to the San Diego County Grand
Jury within 90 days of being issued.
Communications Audit: The City Manager commissioned a communications audit with
all City departments to survey how communications are conducted internally and
externally. A consultant has been hired to evaluate this process and make
recommendations to achieve positive public relations and coordinate effective
communications between groups. Library staff met with the consultant and City
Wage
Manager's team and presented a comprehensive overview of marketing and advertising
strategies, as well as documented workflows. The Trustees were presented with
samples of Library marketing materials, including a new Pioneer Room brochure, as
examples.
Summer Reading Challenge: Assistant Director Smith provided an overview of the
2017 Summer Reading Challenge. She presented promotional materials and described
programs that are planned for babies, children, teens, and adults. Programs are funded
by the Friends of the Library and some prizes are sponsored by local businesses.
Legislation: Assistant Director Smith provided an update on SCA3 — DODD. This is the
proposed change to the California Constitution to lower voter approval for Library
building projects to 55%. The measure, co-sponsored by CLA, is still under
consideration. In addition, the new federal budget proposes to eliminate the Library
Services and Technology Act (LSTA) funding and the Institute of Museum & Library
Services (IMLS). The IMLS distributes federal LSTA funding to State Libraries. LSTA
funds are granted to California library consortiums, the CLLS program, and many other
avenues. If the federal budget is passed with the proposed cuts, Escondido Public
Library will feel this impact through diminished grant benefits, particularly to Literacy
Services.
Trustee Cameron commented that it is appropriate for staff to provide direction on how
to contact appropriate legislators. Assistant Director Smith responded that City
employees may provide factual information to the Trustees so they may take whatever
action they see fit. If further information is requested, staff will be glad to provide it.
Next meeting on June 13,2017
Adjourned. rus e Guiles ad. med meeting at 3:38 p.m.
Mayra Salazar, Library of Trustees Secretary/mb
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