Planning Commission
Regular MeetingEugene, OR · March 18, 2013
Agenda
AGENDA
Meeting Location:
Sloat Room—Atrium Building
Phone: 541-682-5481 99 W. 10th Avenue
www.eugene-or.gov/pc Eugene, OR 97401
The Eugene Planning Commission welcomes your interest in these agenda items. Feel free to come and go as
you please at any of the meetings. This meeting location is wheelchair-accessible. For the hearing impaired,
FM assistive-listening devices are available or an interpreter can be provided with 48 hours notice prior to the
meeting. Spanish-language interpretation will also be provided with 48 hours notice. To arrange for these
services, contact the Planning Division at 541-682-5675.
MONDAY, MARCH 18, 2013 – REGULAR MEETING (11:30 a.m. to 1:30 p.m.)
11:30 a.m. I. PUBLIC COMMENT
The Planning Commission reserves 10 minutes at the beginning of this meeting for
public comment. The public may comment on any matter, except for items
scheduled for public hearing or public hearing items for which the record has
already closed. Generally, the time limit for public comment is three minutes;
however, the Planning Commission reserves the option to reduce the time allowed
each speaker based on the number of people requesting to speak.
11:40 a.m. II. SOUTH WILLAMETTE CONCEPT PLAN
Staff: Patricia Thomas, 541-682-5561
12:30 p.m. III. COMMUNITY INVESTMENT STRATEGIES
Staff: Robin Hostick, 541-682-5507
1:15 p.m. IV. ITEMS FROM COMMISSION AND STAFF
A. Other Items from Staff
B. Other Items from Commission
C. Learning: How are we doing?
Commissioners: Steven Baker; Jonathan Belcher; Rick Duncan; Randy Hledik, Chair; John Jaworski;
Jeffery Mills; William Randall, Vice Chair
AGENDA ITEM SUMMARY
March 18, 2013
To: Eugene Planning Commission
From: Patricia Thomas, City of Eugene Planning Division
Subject: Envision Eugene Implementation: South Willamette Concept Plan
ISSUE STATEMENT
This work session is an opportunity for the Planning Commission to receive an update and
comment on the February 2013 final draft of the South Willamette Concept Plan.
BACKGROUND
Two primary goals of the Envision Eugene project are to: 1) determine how Eugene will
accommodate the next 20 years of growth in our community, as required by state law, and 2)
create a future that is livable, sustainable, beautiful and prosperous.
The City Manager’s March 2012 Envision Eugene recommendation includes several strategies
and actions to implement the Envision Eugene vision. A primary strategy to accommodate
more places to live in a variety of housing types and commercial jobs inside the Urban Growth
Boundary (UGB) is to use Area Planning to create strong concepts for compact urban
development along primary corridors and in core commercial centers. The South Willamette
Concept Plan pilots the area planning strategy in the existing mixed use district near Willamette
Street, roughly from 23rd to 32nd Avenues and from Amazon Park to the base of College Hill.
The Concept Plan
Since early 2010 the area planning process has been underway in the South Willamette district
and has benefited from robust public involvement, with participation and interest from over
600 people actively receiving updates or attending public workshops and focus groups.
The plan has been built incrementally over time. Several iterations of the concept plan have
been developed and refined in public workshops, presented online and evaluated through the
use of questionnaires. Modifications and more detailed analysis of the plan, design features
and implementation tools have been part of the public conversation.
The final draft Concept Plan combines the results of this work into a clear, long-term vision for
the area as well as a set of actions for implementing the vision over time. While the Concept
Plan itself will not be formally adopted, this document forms the basis for a special area plan
and related code changes to be developed and adopted at a future date. The Concept Plan is
attached in Attachment B for review. The project history, public process, presentations and
workshop reports can be found at www.eugene-or.gov/SWillamette.
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Discussion and input from the Planning Commission directed at three major areas of the
Concept Plan is requested:
The Vision
Design Features and Principles
Implementation Plan
NEXT STEPS
Following Planning Commission discussion, the Concept Plan will be presented at a public
open house on April 4th at the Hilyard Center for a final round of comment. This event may
also be an opportunity to collaborate with the Planning Commission in engaging directly with
the community. Following the open house and any necessary revisions, the Planning
Commission will be asked to accept the Final Draft South Willamette Concept Plan as a vision
and roadmap for further action. With the Planning Commission’s acceptance, staff will seek
direction from the City Council to proceed with implementation.
ATTACHMENTS
A. Project Background: www.eugene-or.gov/SWillamette
This link provides access to the history of the project, interim plans and workshop
presentations. Links to reports and outcomes from each of the workshops are found
on the “Community Input “page.
B. Link to Final Draft South Willamette Concept Plan, February 2013
FOR MORE INFORMATION
Contact Patricia Thomas at 541-682-5561 or at patricia.thomas@ci.eugene.or.us
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AGENDA ITEM SUMMARY
March 18, 2013
To: Eugene Planning Commission
From: Robin Hostick, City of Eugene Planning Division
Subject: Envision Eugene Implementation: Community Investments
ISSUE STATEMENT
This work session is an opportunity for the Planning Commission to review and discuss
additional information about potential community investment programs.
BACKGROUND
Two primary goals of the Envision Eugene project are to: 1) determine how Eugene will
accommodate the next 20 years of growth in our community, as required by state law, and 2)
create a future that is livable, sustainable, beautiful and prosperous. One key goal is to
accommodate all the20-year need for multi-family housing and commercial jobs inside the
existing urban growth boundary by focusing on redevelopment along key transit corridors and
within core commercial areas.
The City Manager’s March 2012 Envision Eugene recognizes the need for community
investments to achieve these goals. Extensive analysis leading up to the recommendation
revealed a significant “market gap” (lack of financial feasibility) for redevelopment projects in
core commercial areas and along key transit corridors. For example, approximately 1,600
multi-family homes are not expected to happen naturally under Eugene’s market conditions.
Recommendations include a variety of investment strategies to help close the market gap for
this needed redevelopment, including creation of a “compact urban development district,”
restructured SDC’s, and a financial investments such as MUPTE, loan programs, and
public/private partnerships.
Overall, recommended investments fall into several general categories:
• Compact urban development (commercial jobs and multi-family housing)
• Single family housing options (e.g. secondary dwellings and other compact housing
types)
• Affordable housing
• Economic prosperity
While these categories are closely related, the first two categories include provisions to address
the community’s capacity to accommodate future growth and meet state requirements for
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adopting the community’s long-term growth plan. This discussion will focus on investments in
the first category, compact urban development.
In addition, ongoing discussions around the future of the MUPTE program will affect the
community’s ability to meet long-term needs. This represents a timely opportunity to engage
in a broader discussion around how this and other tools could be used by the community to
achieve long-term goals.
Continuing the discussion from January 28th Planning Commission work session, the following
topic areas will be helpful in developing more specific recommendations for community
investment. Given the City’s limited resources, we will be seeking input and priorities
regarding each of the following questions:
• What types of development do we want to invest in?
• Where do we want to invest?
• Which tools do we want to use?
NEXT STEPS
Over the next few months, staff will develop and refine recommendations for community
investments for discussion and eventual adoption by the City Council. Additional discussions
will be held with the Planning Commission and stakeholders during this time. Community
investments for compact development and single family housing options will need to be
enabled prior to submitting our community’s growth plan for state approval.
ATTACHMENTS
A. Community Investment Toolbox (conceptual)
B. Community Investment Presentation
FOR MORE INFORMATION s
Contact Robin Hostick at 541-682-5507 or at robin.a.hostick@ci.eugene.or.us
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DRAFT: for conceptual discussion only!
What type of development do we want to invest in?
Where do we want to invest? What tools do we want to use?
Purpose Key Criteria
• Downtown / midtown
• S. Willamette area Financial Tools:
• Minimum job and/or housing density through
Reduce or close the market gap for • Franklin Blvd. north side • MUPTE
redevelopment
redevelopment supporting multi‐family • 6th / 7th Ave. Corridor • Tax‐funded SDC's
• Financial need
housing and commercial jobs in core areas • S. Coburg Rd. area • SDC financing / deferral
Compact Urban Development District with the greatest estimated potential for
• Menu of objective community benefits, e.g ,
• All comm. land on key corridors and core • Alternate‐funded permit fees
public open space. LEED, mixed income
redevelopment under expected market commercial areas • Land assembly
• Special transition and design criteria
conditions • All comm. and multi‐family land city‐wide • Financing, e.g. loan fund
• Criteria may be refined by area planning
• Criteria‐based locations • Loan guarantees; rate buy‐downs
• Grants
• Direct public improvements
• Indirect public improvements
Facilitative Tools:
• Reserved for high‐impact or market‐changing • Riverfront Urban Renewal District (existing) • Design assistance
projects in key locations; may also include above • Downtown Urban Renewal District • Pre‐approved design concepts
Close the market gap for "catalyst" • Expedited permit review
criteria, if qualified (existing; scheduled to sunset)
"Pioneer Project" redevelopment projects supporting multi‐ • Marketing
• Currently focused on TIF (tax increment
Redevelopment Partnership Program family housing and commercial jobs in core
financing aka urban renewal) districts; requires • Expanded or new districts (see list above)
areas on a case‐by‐case basis Regulatory Tools:
large and flexible funding source using TIF or other funding method
• Parking requirement reduction
• Density bonus (vertical housing)
• Code improvements (current, ongoing)
• Increased housing and/or job density / higher
• Commercial and multi‐family property city‐
urban form
Reduce or close the market gap for multi‐ wide for projects meeting qualification
• Location near transit and services
family housing, mixed use, and higher‐ criteria; could be limited to specific distance
• Financial need
Opportunity Siting Program density commercial development to
• Menu of objective community benefits, e.g ,
from transit corridors
promote community benefits on a case‐by‐ • Requires joint nomination by developer and
public open space. LEED, mixed income
case basis neighborhood association
• Special transition and design criteria
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Here are a couple of basic reasons why the community has chosen to invest in future
development.
The last point relates to a couple of things we discussed at the previous Planning
Commission meeting on the subject of investments (Jan. 28, 2013):
• Left to its own devices, the market is not expected to achieve the community’s
redevelopment needs and goals
• Public investments will be needed to achieve redevelopment in a desired form
and in targeted areas within the UGB
• When aligned with the community’s goals and values, these investments can
help achieve best outcomes
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Envision Eugene recommendations identify a variety of specific investments in several
general categories, listed here.
• As a reminder, the “compact urban development” category is generally focused on
meeting our 20‐year needs for multifamily housing and commercial jobs inside the
current UGB, primarily through redevelopment along key transit corridors and in core
commercial areas.
• Single family housing options covers the goal of diversifying housing types to meet the
needs of a changing population (e.g. more singles and retirees), and creating more
compact housing forms on existing land to reduce the need for UGB expansion (alley
lots and secondary dwelling units).
• Affordable housing includes the City’s existing, successful program to provide housing
opportunities for low‐income individuals and families.
• Economic prosperity refers to investments aimed at strengthening Eugene’s economic
base, including more and better‐paying jobs, by growing and accommodating successful,
local companies, attracting others within certain desirable business “clusters” such as
food/beverage and green technology.
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These are all critical to achieving the community’s long‐term goals.
However, only the two highlighted categories are required for state approval of Eugene’s
growth strategy: compact urban development and secondary dwelling units.
As we prepare Eugene’s growth strategy for local adoption and state approval (remember
the 8‐foot work plan), these are the areas we need to focus on for this round of the
investments conversation.
For today’s conversation, we will focus on compact urban development.
Investments for secondary dwelling units will be discussed later.
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When we last spoke (Jan. 28, 2013), we looked at five different “potential program areas”
for investment, as well as how they relate to six general goals.
The categories that address commercial jobs and multi‐family housing are shown here.
As a reminder:
• The “Compact Urban Development District” program could include several investment
options available in a pre‐defined area to development meeting certain criteria. This
approach could offer flexibility and higher predictability for development in areas of
town where investments are most likely to yield results and provide the most synergistic
(i.e. market‐changing) benefits. The MUPTE program is a good example, however that
program only provides one investment option (time‐limited tax abatement).
• The “Pioneer Project Redevelopment Partnerships” program essentially mirrors the set
of tools now available within Eugene’s two urban renewal districts (Downtown URD and
Riverfront URD). These Tax Increment Financing (TIF) districts generate substantial
funds, particularly after the program has been in place for many years, that can be used
with great flexibility and effect in supporting desired projects. The emerging success of
redevelopment in the downtown area is a result of this tool.
• The “Opportunity Siting” program could include one or more investment options
available across a much broader area of the city under certain conditions, e.g. mutual
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support from a developer and neighborhood association. This promotes cooperation and
better project results, allows for equitable opportunities across the city, and supports
market‐based changes outside of “tipping point” areas.
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Ideally, we would have as many tools as possible available in as many places as possible.
Development is complex, especially redevelopment in urban areas in a difficult market like
Eugene, and flexibility is important to the success of any program.
However we have limited resources (funding, staff time, community support, etc.) and we
need to maximize the return for the least possible investment.
With this as an overall starting point, we’re looking for the Planning Commission’s input on
how to prioritize options within several questions (above).
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First, it’s important to be clear about what we want to invest in. This will help narrow the
scope of investments. It also has the potential to greatly simplify the approval process
through the use of pre‐defined, objective criteria where possible.
As a baseline, we know we need to invest in higher‐density, MF housing, commercial jobs,
and mixed use. Essentially, helping this kind of development happen – especially when and
where it would not have otherwise happened – is a basic assumption and requirement of
the community’s future vision.
However there may be other reasons to invest in development. For example, even though
a MF housing project on a greenfield site (previously undeveloped) may be financially
feasible, does it make sense to invest in that project to boost certain outcomes? Perhaps
the project could have a higher building form (more stories, integrated parking) and higher
density, or added public open space, or better character and quality, with the support of
investments. Does this make sense to do, vs. limiting investments to redevelopment sites,
given available resources?
Overall, what other public benefits are important to consider? If we had to choose, which
would be the most important? (think high‐level for now!)
This is not intended to be a complete list; suggestions welcome.
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Next, we need to define geographic areas, or spatial criteria, for each type of investment.
Ideally, it will be clear to property owners and potential developers exactly what types of
tools are available.
These are a few suggestions. Remember we’re talking about priorities.
Areas closest to the “tipping point” include downtown, mid‐town, Franklin, S. Willamette
and the S. Coburg area. These areas were shown by the Technical Resource Group (TRG)
redevelopment analysis as having higher achievable pricing than other parts of town. This
is important because most investments make a fairly small difference in the overall
financial equation of redevelopment. In most areas of town, the market gap is so great
that investments are unlikely to tip the balance in favor of a higher level of development
(e.g. multi‐story, higher‐density). The MUPTE zone out 6th/7th and Trainsong, for example,
has not been utilized. Remember that the market gap is smaller for greenfield sites (see
previous question).
As reflected in the Envision Eugene recommendations, the community’s preferred method
for accommodating MF housing and commercial jobs is along key transit corridors and in
core commercial areas. The basic rationale for this includes:
• Development in these areas has less impact on existing neighborhoods
• These areas offer benefits to workers and residents, e.g. more transportation options
(e.g. high‐frequency transit) and access to goods and services
• Adding density to these areas supports additional businesses and services
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• Development in these areas is more sustainable (reduced VMT, GHG emissions) and
healthy (walkable)
• Some land in these areas is under‐utilized
Other areas could be identified through criteria, for example joint nomination of a site by
developer and neighborhood, or location near amenities such as parks, schools, shopping,
and/or future transit stations.
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Here’s a map of the key transit corridors (yellow) and core commercial areas (red).
The highlighted area (bright red) indicates areas closer to the “tipping point.”
The darker yellow/orange areas (faded back) near some commercial areas indicate
multi‐family land use designations. These could also be a candidate for
investments.
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This is a closer view of the cluster of areas where investments will most likely have
the greatest impact. The exception is area 5 (6th/7th), which is not close to the
tipping point, but is included due to potential interest in supporting development
near the planned EmX extension.
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This diagram zooms in on Area 3 (South Willamette), showing properties within a
potential pilot “compact urban development district.” As a suggestion, include only
areas where multi‐story mixed use, commercial or multi‐family development are
allowed.
Key criteria could include, at a minimum, design guidelines for gentle transitions to
adjacent single‐family uses and attractive, functional streetscapes. (keep discussion
of criteria high‐level for now). These were central themes from the planning effort
in S. Willamette.
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Now to the question of which tools to use.
As a starting point, we need as many tools as we can get to meet the challenge we’ve set
for ourselves in accommodating MF housing and commercial jobs inside the existing UGB.
Every project has different needs and challenges, and the more tools we have, the more
adaptable and effective these investments will be (as a community). In addition, most
tools make a small difference in the development equation, and multiple tools will be more
effective at closing the market gap.
However, we also face a variety of constraints, such as budgets, legal parameters, and
variable community support for different tools.
We need to focus our efforts on the enabling the tools that are most:
1. Effective
2. Affordable
3. Feasible (legal, administrative, community support)
Some of these tools are very effective (red box), and have been used to achieve significant
transformation downtown. However these tools need a large source of funding to operate,
for example revenue from a Tax Increment Financing (TIF aka urban renewal) district. The
City has two urban renewal districts: Riverfront Urban Renewal District and the Downtown
Urban Renewal District (this district will sunset in the late 20‐teens).
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Other tools (yellow box) can have a positive effect on development, however pre‐planning is
usually needed (e.g. area planning). These tools are a good complement to a programmatic
approach that responds to development opportunities, but are unlikely to stimulate
redevelopment as a stand‐alone.
Finally, some tools have a measurable impact, feasible funding mechanisms, and can be
offered to multiple applicants through a program. Based on recent research, MUPTE has the
greatest positive effect on redevelopment, followed by tax‐funded SDC’s (payment of SDC
obligations with tax revenue post‐redevelopment). Alternate‐funded permit fees require a
significant funding source to pay for services until fees can be collected (less feasible), and is
less effective in reducing development costs than the other options.
Local Improvement District definition: http://www.cityoftacoma.org/page.aspx?nid=526
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We won’t have time to dig into this, but as a reminder, we also need to consider
facilitative tools.
Generally, these are less expensive and have less impact than financial tools.
However, the support of staff before and during the permitting process has been
identified locally as one of the top needs of the development community.
Pre‐approved design concepts have been used in Portland for getting agreement
up‐front with neighborhoods and designers around infill projects. This is more
relevant for single‐family options program areas (for future discussion).
Marketing assistance, for example branding districts, supporting tenant
improvements, has also been used effectively by other communities. Marketing the
investment program itself is also a good way to spread awareness among
developers and property owners.
Expedited permits have been discussed quite a bit, however given the low staffing
levels and extent to which City general funds are stretched, it’s unlikely we would
be able to guarantee permit delivery at a certain time without impacting other
permits beyond legal limits.
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Code revisions are underway to address some regulatory tools. Others may be
available through area planning and other code revisions.
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