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Planning Commission

Regular Meeting

Eugene, OR · July 23, 2024

Agenda

Agenda

AGENDA Phone: 541-682-5481 Meeting Location: www.eugene-or.gov/pc Virtual Meeting (Via Zoom) (See How to Access this Meeting on next page) The Eugene Planning Commission welcomes your interest in these agenda items. This Planning Commission meeting is in virtual format without the ability for public comment. Members of the public can watch or listen in using Zoom or phone in options. Information about online or other options for access is available on the last page of this agenda. For the hearing impaired, assistive-listening devices or an interpreter can be provided with 72- hour notice prior to the meeting. Spanish-language interpretation may also be provided with 72-hour notice. These services may not be available during the Planning Commission meeting based on service availability but may occur as a follow up service. To arrange for these services, contact the Planning Division at 541-682-5675. TUESDAY, July 23, 2024 – Regular Meeting 5:30 pm – 7:30 pm Commissioners: Ken Beeson; Diane Behling; Tiffany Edwards (Chair); Lisa Fragala; Dan Isaacson; Jason Lear (Vice Chair), Chris Ramey The Commission will begin the meeting with the City’s Land Acknowledgement statement: Since time immemorial the Kalapuya people have been the Indigenous stewards to our region, building dynamic communities, maintaining balance with wildlife, and enacting sustainable land practices. This land acknowledgement is a way of resisting the erasure of Indigenous histories and to honor Native communities by inviting truth and reconciliation. Following treaties between 1851 and 1855, Kalapuya people were dispossessed of their Indigenous homeland by the United States government and forcibly removed to the Coast Reservation in Western Oregon. As we consider the impacts of colonization, we also acknowledge the strength and resiliency of displaced Indigenous people. The City of Eugene is built within the traditional homelands known as Kalapuya Ilihi. Kalapuya descendants are citizens of the Confederated Tribes of Grand Ronde Community of Oregon and the Confederated Tribes of the Siletz Indians of Oregon, they continue to make contributions in our communities here and across the lands. We express our respect for the inherent political sovereignty of all federally recognized Tribal Nations and Indigenous people who live in the State of Oregon and across the nation. Therefore, the Planning Commission recognizes that what we do today will affect the many generations who will come after us. A. WORK SESSION: URBAN GROWTH STRATEGIES PROJECT UPDATE Staff: Terri Harding, 541-682-5635, THarding@eugene-or.gov Page 1 of 24 B. ITEMS FROM COMMISSION AND STAFF 1. Items from Commission 2. Items from Staff 3. Learning: How are we doing HOW TO ACCESS THE MEETING To watch a webcast of the meeting live: Visit: https://www.eugene-or.gov/2109/Planning-Commission-Webcasts 1. Join on your computer, tablet or smartphone Visit: https://eugene-or-gov.zoom.us/j/86525188211 Sign up to speak by clicking once on the “raise hand” icon 2. Join on your phone Dial one of the below numbers and enter the Webinar ID: 865 2518 8211 +1 833-548-0276 (Toll Free); or +1 833-548-0282 (Toll Free); or +1 877-853-5257 (Toll Free); or +1 888-475-4499 (Toll Free); For higher quality, dial a number based on your current location. International numbers available: https://eugene-or-gov.zoom.us/u/kb2Du7X6gt Page 2 of 24 AGENDA ITEM SUMMARY JULY 23, 2024 To: Eugene Planning Commission From: Terri Harding, Principal Planner Leah Rausch, Senior Planner Stuart Warren, Associate Planner Subject: Work Session: Urban Growth Strategies – Community Engagement Update ACTION REQUESTED At this work session, staff will provide the Planning Commission with an update on implementation of the Community Engagement Plan for Urban Growth Strategies, included as Attachment A. In their role serving as the City’s Committee for Citizen Involvement, the Planning Commission is asked to provide feedback on ongoing and planned community engagement activities. BACKGROUND Eugene has initiated a multi-year urban growth boundary (UGB) analysis update and collaborative effort that integrates state-required urban growth planning, equitable community engagement, and Council-directed policy work, which has been given the umbrella project name of Urban Growth Strategies. Urban Growth Strategies (UGS) builds off the Envision Eugene Community Vision to identify the tools, actions, policies, and land needed for housing, jobs, and other urban uses in Eugene for the next twenty years. Urban Growth Strategies includes three key phases: • Identify the needs and priorities of community members for housing, jobs, and access to community resources in Eugene. • Complete a technical analysis of land needed for jobs, housing, and other urban uses (such as parks, schools, and infrastructure). • Integrate the results of community engagement and technical analysis to create and update the policies guiding land use planning in Eugene. Policy updates will include, but are not limited to: o Envision Eugene Comprehensive Plan Phase II o Parcel-specific Land Use Designation Map Much of Urban Growth Strategies implements new state mandates, including the Regional Housing Needs Analysis (House Bill 2003 from 2019 legislative session), Oregon Housing Needs Analysis, or OHNA (House Bill 2001 from 2023 legislative session), and Climate-Friendly and Page 3 of 24 Equitable Communities (CFEC) requirements. Additional background information on Urban Growth Strategies is available on the project webpage. COMMUNITY ENGAGEMENT PLAN OVERVIEW The UGS Community Engagement Plan (CEP) outlines the tools and strategies staff are using to engage the Eugene community in Urban Growth Strategies, with a specific focus on reaching people from underserved populations. The plan builds on and advances the Envision Eugene Community Vision and includes a variety of opportunities for the community to engage in Urban Growth Strategies. The CEP is designed to reach a broad spectrum of community members and includes targeted outreach to engage those most impacted by tools, actions and regulatory changes, people with relevant experience, and subject-matter experts. The Planning Commission approved the CEP at their February 13, 2024 work session. COMMUNITY ENGAGEMENT ACTIVITIES Since the approval of the CEP, City staff have started community engagement activities with the general public, subject-matter experts, community members of color, and housing and human services providers. Engagement activities completed as of June 30, 2024, are listed below, following the order of Engagement Activities on page 7 of the CEP. • Social Engagements: Staff coordinated with community collaborators to host the first gathering with 29 Black, Indigenous, and People of Color (BIPOC) community members. The group discussed housing needs and barriers to accessing housing. This event was hosted at the Black Cultural Initiative. • Working Groups: Staff hosted two meetings with housing and development professionals to discuss housing needs, barriers to production, goals, and initial action ideas for the Housing Production Strategy. A total of 45 unique stakeholders participated across the two meetings, with many participating in both meetings. • Individual or Small Group Interviews: Staff held nine informal interviews with City staff, local developers, and housing partners to inform UGS community engagement activities and the Housing Production Strategy. Additionally, Planning Division staff participated in six group interviews reaching 37 individuals working for housing and human services providers, led by the City’s Community Development Division for the dual purpose of soliciting feedback on needs and priorities to inform both UGS and the 2025 Consolidated Plan update. • Open House: On June 5, 2024, the Planning Division hosted a Community Open House at the Farmer’s Market Pavilion with approximately 130-150 community members in attendance. Engagement activities focused on housing needs and priorities, mixed-use Centers, and Climate-Friendly Areas. Staff from other divisions participated to support project engagement, as well as to share resources with the community including the Consolidated Plan update, Building Decarbonization, the Housing Implementation Pipeline, Downtown Priorities & Projects, Transportation Planning, Home Repair Program, and Renter Protections. Page 4 of 24 • Online Survey and Mapping Activity: In June 2024, community members participated in an online survey and mapping activity informing planning for Centers and Climate- Friendly Areas. As of July 9, 2024, 131 individuals completed the survey, and 270 entries were submitted on the mapping activity by community members from across Eugene. Both the survey and mapping activity will be open through at least the end of September. • Community Presentations and Tabling: With support from two graduate student interns, Planning Division staff participated in four community-based events or tabling opportunities to share information on Urban Growth Strategies. Project staff are coordinating with community partners to participate in additional events throughout the summer, with a priority placed on reaching underserved and underrepresented community members. As of June 2024, staff participated in the following events: o AARP Livable Communities Academy o Eugene Pride Block Party and National HIV Testing Day o First Fridays Communities of Color & Allies Network o Osher Lifelong Learning Institute • City Boards, Commissions, and Neighborhood Associations: Staff gave presentations on Urban Growth Strategies to several staff and Council-advisory groups, including the Youth Advisory Council, Sustainability Commission, and Active Transportation Committee. Additionally, Planning Division staff are working closely with the City’s Office of Equity and Community Engagement to share information with Neighborhood Associations. Staff participated in two summer outreach events in the Bethel and Harlow neighborhoods. • Envision Eugene Technical Advisory Committee (EETAC): Staff presented to the EETAC on three topics, including an overview of Urban Growth Strategies, Climate-Friendly Areas and Redevelopment Analysis, and Land Use Designation Map methodology. • Planning Commissions, City Council, and Lane County Board of Commissioners: Staff presented at a joint meeting of the Eugene Planning Commission and City Council on May 15, 2024, and to the Lane County Planning Commission on May 21, 2024. Staff also provided three written project updates to share with the Planning Commissions, City Council, Board of Commissioners, and general public, as well as through the EUG Planning Newsletter. The most recent project update is available as Attachment B. • Communications: In addition to regular written project updates, staff share updates through the monthly EUG Planning Newsletter, other City newsletters, social media, on the project webpage and Engage Eugene page, as well as the new City Newsroom. Staff developed and distributed bilingual printed materials on UGS, Centers, and engagement events with support from Office of Equity and Community Engagement staff. NEXT STEPS During this work session, staff will share upcoming planned engagement activities. Staff will ask the Planning Commission to provide feedback on planned activities, opportunities to reach Page 5 of 24 more and different audiences, and to refine implementation of the CEP. Specifically, staff is looking for feedback on the following: • Refined approach to community engagement on Climate-Friendly Areas, as detailed in Attachment C • Activities reaching underserved populations and key partners to advance more equitable outcomes ATTACHMENTS A. Urban Growth Strategies Community Engagement Plan B. Urban Growth Strategies Project Update – July 2024 C. Climate-Friendly Areas Engagement Approach (Snapshot) FOR MORE INFORMATION For more information regarding Urban Growth Strategies visit the project webpage or contact staff directly: Leah Rausch, Senior Planner Stuart Warren, Associate Planner Telephone: (541) 682-5476 Telephone: (541) 682-5561 Staff E-Mail: lrausch@eugene-or.gov Staff E-Mail: swarren@eugene-or.gov Page 6 of 24 Urban Growth Strategies COMMUNITY ENGAGEMENT PLAN Color Options FEBRUARY 26, 2024 PREPARED BY: Page 7 of 24 2-Color 1-Color Black COMMUNITY ENGAGEMENT PLAN Project Overview Our homes are the foundations for our lives; they are places of shelter, safety, gathering, and comfort. Finding a place to call home and earning enough to pay for rent or a mortgage is increasingly difficult in Eugene. Our community is growing, and the City is working hard to support increased employment and housing affordability, availability, and choice. To help address these issues, Eugene’s Urban Growth Strategies Project will identify the tools, actions, policies, and land needed for the next twenty years to support job opportunities and housing in Eugene. Building off the Envision Eugene Community Vision, the project will evaluate the need for housing, jobs, parks, infrastructure, schools, and other urban land uses, as well as what tools can help Eugene grow more efficiently. This work will result in studies of what land is available in Eugene, updates to the Envision Eugene Comprehensive Plan and other City plans and land use regulations, a parcel-specific Land Use Designation Map, and an evaluation of whether there is a need to expand the Urban Growth Boundary (UGB). The project will consider the following questions: ▸ How much will Eugene grow in the next 20 years and what types of housing and jobs will city residents need? ▸ How can the City support better access to daily needs, such as groceries, schools, parks, and transportation services? ▸ What can the City do to further fair and equitable access to housing, jobs, and other community resources? ▸ How can the City encourage housing that is affordable and accessible to everyone, including people experiencing homelessness, people with the lowest incomes, and community members who have been marginalized? ▸ How can the City increase participation in decision-making, especially for community members who are often left out of the discussions? ▸ What can the City do to support growth and sustainability of small businesses, as well as ensure our mid-sized and larger businesses can grow? ▸ How can the City make progress on local climate action goals while also doing all of the above? Urban Growth Strategies is a collaborative effort that integrates state-required urban growth planning, equitable community engagement, and City Council-directed policy work. Page 8 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 1 Equitable Engagement Goals This Community Engagement Plan serves as a guide to engaging community members throughout the Urban Growth Strategies project. The Plan: ▸ Outlines the goals of engagement, levels of involvement, and the principles that staff are committed to during engagement ▸ Describes opportunities for people to engage in different phases of the project ▸ Details how different individuals and organizations can effectively participate and stay informed ▸ Clarifies the City’s commitment to equitable community engagement Through community engagement, community members will inform technical analysis and policy priorities to manage growth in Eugene. Engagement activities will distill the technical outcomes of Urban Growth Strategies down to understandable results and ask the public substantive questions at key decision points. The project team will provide full public access to data outcomes, while also considering the capacity of the public to read complex technical reports. Engagement materials will be understandable to the general public, and targeted outreach will engage those most impacted by policies, people with relevant lived experience, and subject-matter experts. Decision-makers will consider the outcomes of both the technical studies and community engagement.1 Level of Goal Involvement1 Project materials will be accessible and easy for the public to understand, and use INFORM balanced, objective information to aid in understanding opportunities and solutions. Tools, actions, and policies will be prioritized and refined based on public feedback CONSULT and technical analysis. Targeted outreach will involve working directly with expert stakeholders and historically marginalized groups (identified in the Equity Section on page 9) to INVOLVE ensure their feedback and concerns are understood and articulated within technical analysis. Planning Commissions, City Council, and the Board of County Commissioners will EMPOWER consider the outcomes of both the technical analysis and community engagement in their decision-making. 1 Based on the International Association of Public Participation (IAP2) Spectrum of Public Participation. Page 9 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 2 Robust community involvement is a pillar of effective governance in Eugene. The City of Eugene Values and Principles of Public Participation will guide the project from start to finish: ▸ Build awareness: Strive for stakeholders, affected interests, and the public to be aware of the timeline, process, intended outcomes, and decision-making structure and how it fits in with other City planning processes. ▸ Center equity: Ensure that voices of historically marginalized community groups, particularly those disproportionately harmed by past land use and transportation decisions, are engaged in ways that best meet their unique needs. ▸ Foster understanding: Provide project information in ways that are accessible and relevant to a diversity of stakeholders so that they can confidently and accurately provide input. ▸ Seek meaningful feedback: Work to identify how public participation efforts can have the greatest impact within the requirements of the rules and related state laws. ▸ Demonstrate accountability: Be open to all ideas, critiques, comments, and praise, and report back on how input has influenced the process and decisions and/or why it did not. ▸ Be consistent: Ensure the community engagement process is consistent with applicable state and federal laws and requirements, and is sensitive to local policies, goals, and objectives. ▸ Be realistic: Acknowledge the limitations of funding, resources, and timeline for engagement activities and design meaningful and focused input in areas where stakeholders can have the most impact. Page 10 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 3 Activities and Timeline The timeline below summarizes the phases, engagement opportunities, and major technical and policy products of the Urban Growth Strategies Project. More detail on the engagement strategies and work included in each phase is provided on the following pages. As the Project takes shape, staff will respond to additional engagement needs and create outreach materials that detail opportunities to inform specific products. 2023 2024 2025 2026 Oct Jan April July Oct Jan April July Oct Jan April July Oct Engagement 1. Initial Outreach Phases 2. Needs, Strategies, and Priorities for Housing 3. Technical Analysis of Land Needs for Housing, Jobs, and Other Uses 4. Policy Outcomes 5. Adoption Process Community Social Engagements Engagement Working Groups Working Groups Opportunities2 Interviews Open House Open House Technical Advisory Committee CFA Conversations Planning Commission City Council Community Engagement Plan Reports3 Redevelopment Analysis Housing Production Strategy Buildable Land Inventory Housing Capacity Analysis Economic Opportunities Analysis Comprehensive Plan Policies A star indicates when draft Land Use Designation Map documents will go to decision- Adoption Process makers 2 See pg 6 for details. 3 Reports will include a summary of relevant community engagement and input. Page 11 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 4 Engagement Phases 1. Community Engagement Plan and Initial Outreach This Community Engagement Plan will be reviewed and approved by the Eugene Planning Commission, serving as the City’s Committee for Citizen Involvement. In advance of the first round of community engagement activities, the project team will reach out to organizations representing key stakeholder groups to introduce the project, understand their ideal outcomes, and ask how they would like to be involved in the activities outlined in this plan. Pre-engagement conversations will involve community partners to collaboratively refine outreach strategies, with a specific focus on effectively engaging historically marginalized communities and applying the City’s Racial Equity and Accessibility Lens (REAL) to the project. 2. Needs, Strategies, and Priorities for Housing The project team will reach out to a wide range of organizations, community leaders, and the general public to gather views on current and future housing needs. Engagement will include broad communications with the general public as well as specific engagement with historically marginalized communities. Activities will include an open house, social engagements, interviews, community presentations, tabling targeting historically marginalized community groups, and meetings with Working Groups and the Envision Eugene Technical Advisory Group. During this timeframe, the following technical reports will inform the community engagement and build off of the City’s past efforts­—such as Middle Housing, Downtown Priorities, and Urban Renewal—to provide housing affordable to all income levels: ▸ Housing Production Strategy: A range of priority tools, actions, and policies to meet housing needs in Eugene. Also includes changes that help to use land more efficiently for housing and jobs, including Climate-Friendly Areas designation. ▸ Redevelopment Analysis: An analysis of targeted study areas to estimate redevelopment potential and incentives for mixed-use development. 3. Technical Analysis of Land Needs for Housing, Jobs, and Other Uses Technical analysis will show whether Eugene currently has enough land within its urban area to accommodate existing and future housing and employment needs. The analysis will explore how changes to land use tools, programs, and regulations may help to address unmet land needs. Community engagement strategies will build on the strong foundation developed during each phase, and engagement outcomes will inform Planning Commission recommendations and City Council decisions. Technical reports for this phase include: ▸ Buildable Lands Inventory: An assessment of the supply and development capacity of land within Eugene’s current Urban Growth Boundary. ▸ Land Supply Studies: • Housing Capacity Analysis: An analysis of the current and future (20-year) demand for housing in Eugene across a range of prices, rent levels, locations, housing types, and densities. This analysis will provide data for an updated Residential Land Supply Study. • Economic Opportunities Analysis: An assessment of Eugene’s economic trends, economic development potential, forecasted employment growth, and needs for future economic growth. This analysis will provide data for an updated Employment Land Supply Study. Page 12 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 5 ▸ UGB Evaluation: This work will result in an evaluation of whether Eugene’s Urban Growth Boundary needs to be expanded to meet land needs over the next twenty years. This evaluation will consider the findings from the technical analyses to understand and quantify the land needs, as well as the expected impacts of land use efficiency measures to meet those needs within the current UGB. State-level policy decisions occurring in 2025 will inform the Housing Capacity Analysis, the Housing Production Strategy, and the Urban Growth Boundary Evaluation. 4. Policy Outcomes Community engagement and technical analysis will inform both new and updated policies guiding land use planning in Eugene, including: ▸ Envision Eugene Comprehensive Plan Phase II: Comprehensive Plan updates will include the completed land supply studies, possible adjustments to Eugene’s UGB, and policies to reflect land needs and implement priority tools, actions, and policies. New policy chapters will include Housing, Compact Development, Community Engagement, and Community Health. ▸ Land Use Designation Map: This parcel-specific map will clarify and define land use designations and policies for land within Eugene’s UGB. ▸ Land Use Code and Other Adopted Plans: Other changes may be necessary to implement the outcomes of community engagement and technical analysis, including amendments to the Eugene Land Use Code, Eugene-Springfield Metropolitan General Plan, and other plans as needed. 5. Adoption Process for Urban Growth Strategies Throughout the course of the project, the project team will conduct active outreach and listen to a wide variety of views. Regular updates to decision-makers will include community engagement summaries to provide insights on key takeaways as well as perspectives of specific groups and individuals significantly impacted by outcomes. Summaries will highlight the voices of historically marginalized communities. The basic decision process includes: 1. Staff provides reports and recommendations to the Eugene Planning Commission. 2. The Planning Commission considers the reports and recommendations, notifies residents and holds a Public Hearing, provides additional insights, and makes recommendations to the Eugene City Council. 3. Council notifies residents, holds a final Public Hearing, and makes a final decision, directing staff to implement the actions. Some work will be co-adopted by the Eugene City Council and Lane County Board of Commissioners. Staff will also provide regular updates to the Lane County Planning Commission and Board of Commissioners on those project components. Page 13 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 6 Engagement Activities Throughout the project, small- and large-group conversations will provide the opportunity to connect with specific communities, listen deeply, and work together to formulate solutions: ▸ Social Engagements will be held early in the process to recruit participants to future meetings and gather input, and later in the project to share findings and draft recommendations. The events will be geared toward youth/students and Black, Indigenous, and people of color. Key factors in a successful event include venue, timeframe, collaborators, meeting materials, agenda, and communication networks. ▸ Working Groups will meet throughout the course of the project to identify issues and evaluate policies related to housing and employment opportunities. A core group representing key stakeholders will connect through the course of the project and be augmented by individuals with specific knowledge based on the Working Group meeting topic. Topics may include housing needs for Eugene over the next 20 years, economic trends and employment land needs, strategies to address housing and employment needs, and citywide policies establishing housing, compact development, community engagement, and community health priorities. ▸ Individual or Small Group Interviews with key stakeholders not able to join the Working Group meetings will help answer important questions at specific points in the process. Interviews may also be held as a follow-up to participation in Social Engagements. ▸ In-Person and Virtual Open Houses will be held at decision milestones and serve as a key strategy to share information with the public about multiple City projects and gather input for Urban Growth Strategies. The City will broadcast to the general public and design specific outreach to historically marginalized communities such as Spanish speakers; low- and extremely low-income residents; youth; renters; and lesbian, gay, bisexual, transgender, and queer (LGBTQ+) community members. ▸ Online Surveys will be widely distributed throughout the community. Spanish-speaking input will be solicited through direct outreach with Spanish-speaking staff during events and interviews. Printed surveys will be available on request and at outreach events. ▸ Community Presentations and Tabling. The project team will be available to participate in community or neighborhood events and present to community groups about the project and intended outcomes. Given limited time and resources, staff will prioritize participating in events and engagements that reach historically marginalized community groups that may not participate in other outreach events like open houses. ▸ Climate-Friendly Area (CFA) Conversations will engage people in or near their neighborhoods and focus on understanding potential impacts and opportunities specific to where people live and work. These conversations will also focus on City efforts to address climate change and implement the Climate-Friendly and Equitable Communities work, specifically designating Climate-Friendly Areas across the city. Hosted in accessible and welcoming community spaces, potentially in partnership with a community group or service organization, these events will target people who might not attend a public meeting or citywide event. ▸ City Boards, Commissions, and Neighborhood Associations will engage at key points in the project to provide policy feedback, ask questions, and share the project and other engagement opportunities with their networks. In addition to groups in the bullets below, the project will also engage the Sustainability Commission, Human Rights Commission, Active Transportation Committee, and the Mayor’s Youth Advisory Council. ▸ Envision Eugene Technical Advisory Committee (EETAC) will provide feedback to staff on technical aspects of the project at key milestones. Page 14 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 7 ▸ Eugene Planning Commission provides policy direction and makes a recommendation to City Council. ▸ Eugene City Council Sessions will provide policy direction and decision-making for the project. ▸ Lane County Planning Commission will provide policy direction and make a recommendation to the Board of Commissioners for the Envision Eugene Comprehensive Plan and Land Use Designation Map components of the project, and other project work as needed, that will be co-adopted with the City of Eugene. ▸ Board of Commissioners Sessions will provide policy direction and decision-making for the Envision Eugene Comprehensive Plan and Land Use Designation Map components of the project, and other project work as needed, that will be co adopted with the City of Eugene. Communication Tools The project team will use a variety of communication tools to share information about the project and provide updates about community engagement opportunities. ▸ Webpage: The project webpage will be updated regularly and include: • Homepage with basic project description, upcoming events/meetings/surveys, public comment method, and links to the Engage Eugene page which will include an email update sign-up link. • Links to background documents, technical reports that include community engagement summaries, and other project-specific webpages. • Archived project materials, including project flyers and meeting materials. • Webpage in Spanish, with a dedicated URL. The page will include a project description, open house invitations, and information about how to engage. ▸ Public Communications List: The project will be proactive in creating a list of interested residents, sending out a welcome email, and offering to inform and invite throughout the project. In addition, staff will request that related projects and groups share the email updates and invites with their interested parties lists. ▸ E-Updates: While younger residents rely on social media, the older set still benefits from receiving information via email. Email update timing will focus on meeting invites, surveys, and outcome follow-up. ▸ Social Media: Content for social media will be informed by the email updates, but reformatted to fit the parameters of Facebook and Instagram. ▸ Online Resources: The project team will provide additional interactive online resources as appropriate, potentially including informational webinars and virtual open houses. These additional materials may be used to help the public understand the context and purpose of certain project components, as well as see the impact of policy decisions through maps and pictures. ▸ Printed Materials: Flyers announcing the open houses and surveys will be bilingual (English and Spanish) and posted at venues frequented by people without computers, such as libraries, parks, and social service agencies. ▸ Direct Mailings: Mailings will be targeted to residents and property owners who may be impacted by certain policy decisions or clarifications, such as to the land use designation map, and will provide an opportunity to learn more about proposed changes, ask questions, and weigh in. Mailings will direct community members to a specific platform to learn more—either an online informational session, open house, conversation with staff, or other tool. Other needs for direct mailings may be identified, including as a part of the formal adoption process as outlined in Eugene’s Land Use Code requirements for public notice. Page 15 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 8 Equity Decades of discriminatory housing and land exclusion policies have kept communities of color, especially Black individuals, from opportunities to build generational wealth and access affordable and quality housing near schools, grocery stores, jobs, transportation, and clean air and water. These harmful policies from the past are still felt in Eugene today. Addressing housing needs goes beyond estimating the number of needed units or stabilizing housing costs. Historically marginalized community groups often face challenges in securing safe, accessible, and affordable housing in the community of their choice due to unfair historic policies, practices, and institutional barriers for marginalized groups. This project considers the following groups as historically marginalized: Black, Indigenous, and people of color; immigrants; people with limited English proficiency; people with disabilities; people without stable housing; people experiencing houselessness; low, extremely low, and moderate-income households; single-parents; seniors; youth; renters; students; veterans; and lesbian, gay, bisexual, transgender, and queer (LGBTQ+) community members. The project will advance the following equitable outcomes: ▸ Production — Encourage a vibrant housing market in Eugene that offers plenty of housing options, both existing and new. ▸ Affordability — Work to stabilize the cost of buying or renting homes, whether they are market-rate, moderate-income, or subsidized affordable housing. ▸ Choice ­— Support the production of different types of housing, with diverse characteristics and locations. ▸ Access ­— Facilitate equitable access to community resources for all residents, including stable housing, living wage jobs, walkable neighborhoods, parks, participation in local decision-making, daily services like groceries and pharmacies, and more. ▸ Fair Housing — This project will work to affirmatively further fair housing and minimize the risk of housing displacement of people vulnerable to systemic racism and bias, which often stems from public investments and development/redevelopment. Housing displacement is a real and impactful risk from any effort to redevelop or otherwise increase the intensity of development in an area. While much of Urban Growth Strategies is focused on increasing housing production, affordability, choice, and access to community resources, there are also important elements aimed at promoting living wage job opportunities and economic development. Business and job growth contribute to increased incomes and economic stability for the residents of Eugene. Economic opportunity planning also requires the evaluation of tradeoffs and balancing policies to determine how economic growth can lead to overall gains in community well-being. Page 16 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 9 Interested and Impacted Communities and Organizations The project team will tailor outreach to the type of meeting or event, listen to a wide variety of views, incorporate ideas, and craft recommendations for decision-makers. For example, Open Houses will be widely advertised throughout the community, while the Working Group and interview invites will be tailored to individuals with lived experience and/or work background in the meeting topic. The project will focus on outreach to individuals and groups affiliated with historically marginalized communities and those significantly impacted by project outcomes. Areas of interest include housing (market rate, affordable housing for low- and moderate-income households, transitional), business, development, climate change, parks, social services, and economic development. Below is a preliminary list of the types of groups that will be invited to participate in the project. Groups will be added throughout the engagement process. ▸ Community and Faith-based Organizations ▸ Local groups connecting or serving historically marginalized communities ▸ Housing and Human Services Providers ▸ Healthcare Providers ▸ Neighborhood Associations and Area-based Organizations ▸ Housing and Tenant Advocacy Organizations ▸ Affordable, Workforce, and Market- rate Housing Developers ▸ Real Estate, Design, Planning and Building Professionals ▸ School Districts and Education Service Providers ▸ Local Businesses ▸ Business & Professional Organizations ▸ Groups connected to housing, sustainability, economy, transportation, and topics relevant to the project This project is funded by Oregon general fund dollars through the Department of Land Conservation and Development and the Transportation Growth Management Program. The contents of this document do not necessarily reflect the views or policies of the State of Oregon. For more information, contact LEAH RAUSCH Associate Planner, City of Eugene Planning Division 541-682-5476 lrausch@eugene-or.gov Page 17 of 24 URBAN GROWTH STRATEGIES — Community Engagement Plan 10 July 2024 Project Update In an ongoing eƯort to implement the Envision Eugene Community Vision, Urban Growth Strategies will identify the tools, actions, policies, and land needed for the next 20 years to support housing and living wage jobs. This City of Eugene led project is a collaborative eƯort that integrates state-required urban growth planning, equitable community engagement, and City Council- directed policy work. This regular update will provide relevant project information, milestones, and upcoming opportunities for engagement. The best way to stay involved is to follow the project on Engage Eugene and sign up for the EUG Planning Newsletter for monthly updates on Urban Growth Strategies and other relevant planning work. For July 2024, project updates include: • Centers and Climate-Friendly Areas (CFA) • Centers Survey and Mapping Activity • Housing and Urban Growth Community Open House • Urban Growth Strategies in the Community • Recent and Upcoming Public Meetings Centers and Climate-Friendly Areas The City’s community vision calls for focusing future growth and investment in and near mixed-use centers to increase access to essential goods and services for all residents. Mixed-use centers are intended to provide convenient access to daily needs, such as housing, jobs, groceries, parks, schools, and services. They also range in size and activity level, from downtown Eugene to smaller neighborhood centers. URBAN GROW TH STRATEGIES | JULY 2024 PROJECT UPDATE | PAGE 1 OF 5 Page 18 of 24 Climate-Friendly Areas are a type of center, directed by state administrative rules, that will play a crucial role in reducing dependence on cars, lowering household transportation costs, and decreasing pollution by keeping goods and services close together and near housing. By strategically focusing on these centers, Eugene can become an even more thriving, lively, and inclusive city that meets the needs of all its residents. Urban Growth Strategies will evaluate the tools, actions, and strategies to help Eugene support existing Centers and create new ones. Learn more about Centers here (en español). Centers: Places to Live, Work, Shop & Play – Survey and Mapping Activity To inform planning for Centers and Climate- Friendly Areas, the Planning Division designed and released a community-wide online survey and interactive mapping activity. Both engagement opportunities ask respondents about their ability to access goods and services and about the types of goods and services they wish they had within a short trip from home. The survey also asks respondents to identify future locations of Climate-Friendly Areas. A snapshot of the Centers Mapping Activity responses. Both the survey and mapping activity were published in early June 2024. As of July 9, 2024, 131 individuals completed the survey, and 270 entries were submitted on the mapping activity. Both the survey and mapping activity will be open through at least the end of September. A few preliminary takeaways from the survey are: • The most common goods and services respondents have access to within a short distance from home are parks and open spaces, restaurants, cafes, or bars, and grocery stores or markets. • The most commonly desired goods and services respondents wanted within a short trip from their homes were specialty stores (e.g., hardware, clothing, etc.), restaurants, cafes, or bars, and medical facilities. • About 67% of respondents indicated that they live within a short trip to a center and about 24% indicated that they did not (about 9% of respondents indicated they were unsure). • So far, the three most commonly selected future locations for Climate-Friendly Areas were (Note: the survey did not ask why respondents made the following selections): o Downtown Core: central downtown business district o 6th/7th Avenue: commercial corridor west of downtown Eugene o South Willamette: commercial area in south Eugene near Amazon Park A few early observations about the mapping activity worth mentioning are: • Most responses (so far) are located around downtown and south Eugene. • Respondents in south Eugene appear to have better access to goods and services when compared to responses in other areas of Eugene. URBAN GROW TH STRATEGIES | JULY 2024 PROJECT UPDATE | PAGE 2 OF 5 Page 19 of 24 • StaƯ are working to increase outreach in areas underrepresented in the mapping activity. Mapping activity responses to date can be viewed here - or add your own responses to the map! As a thank you for participating in the survey, participants can be entered to win one of eight $25 gift cards to the Lane County Farmer’s Market. Please share the survey and mapping activity with your friends, colleagues, and family. Housing & Urban Growth Community Open House On Wednesday, June 5, 2024, the City of Eugene hosted a community open house at the Farmer’s Market Pavilion. During the event, nearly 150 community members had the opportunity to share their thoughts on community needs and priorities for housing, mixed-use centers, future urban growth, and other ongoing City projects. Stations were set-up throughout the Pavilion for participants to share their thoughts and engage in dialogue with staƯ on the various components of Members of the community and City staƯ discuss Urban Growth Strategies that are currently Urban Growth Strategies and other City projects during underway (additional components such as the Community Open House. employment planning will pick up steam later). These stations included: • Housing Needs and Priorities: To inform the Housing Production Strategy (HPS), an 8-year adopted work plan to meet housing needs in Eugene, participants shared their perspectives on housing needs in the community. They answered specific questions, reviewed data on local housing needs, and responded to draft goals for the HPS. • Mixed-Use Centers Mapping Activity: Participants engaged in a mapping activity to identify areas in the community that have walkable centers that allow residents to meet their daily needs with less vehicle trips. The mapping activity will inform policies to focus growth near mixed-use Centers and determine where future Centers are needed to provide goods and services closer to more peoples’ doorsteps. This work will inform Phase II of the Envision Eugene Comprehensive Plan, which includes new chapters related to compact development, housing, community health, public facilities, and community engagement. Community members participating in the mapping activity. • Climate-Friendly Areas: Urban Growth Strategies includes choosing Climate-Friendly Areas (CFAs), a state designation for Centers with a mixture of high-density housing, jobs, businesses, and services. These areas are served, or planned for service, by high quality URBAN GROW TH STRATEGIES | JULY 2024 PROJECT UPDATE | PAGE 3 OF 5 Page 20 of 24 walking, biking, and transit infrastructure to provide frequent and convenient connections to key destinations within the city and region. Participants voted on their top areas across the city for CFA designation. Input received from the community will be considered along with technical analysis and State requirements when prioritizing the selection of CFAs. • Land Use Designation Map: The work to complete and adopt the Envision Eugene Comprehensive Plan includes creating a parcel-specific Land Use Designation Map for all land within Eugene’s Urban Growth Boundary. This project will clarify land use designations shown on the Metro Plan Diagram to improve the accuracy of the map at the individual property level. The new parcel-specific map will provide more clarity about how land can be developed in the future and make it easier to monitor Eugene’s buildable land supply and development trends through the Growth Monitoring Program. Other City departments also shared resources and information on a wide range of topics – renter assistance, community public safety, waste prevention, and more. The full summary of the Community Open House is available here. Urban Growth Strategies in the Community Transportation Planning staƯ discuss downtown The Planning Division is excited to announce its construction projects with community members. active participation in a series of community engagement events throughout the summer! The goal is to connect with residents, listen to community needs and priorities, and gather valuable input that will inform future planning decisions. As part of the Urban Growth Strategies community engagement plan, engagement activities this summer focus on collecting feedback on the community’s needs and priorities for housing. Planning Division staƯ talking with community members at In June, the City of Eugene’s Planning Division the "We are Bethel" event. participated in events hosted by Bethel and Harlow neighbors, HIV Alliance, and AARP. In July, project staƯ are participating in the following events – come say hello and take the opportunity to inform Urban Growth Strategies work! • July 16: Far West Neighbors Picnic • July 20: Noche Cultural • July 21: Pride at the Whiteaker Community Market Is your organization or community hosting an upcoming event? Contact Leah Rausch to coordinate on future conversations on housing and other community priorities! URBAN GROW TH STRATEGIES | JULY 2024 PROJECT UPDATE | PAGE 4 OF 5 Page 21 of 24 Recent Public Meetings Joint City Council and Planning Commission Work Session On May 15, 2024, the Eugene City Council and Planning Commission held a joint work session to hear information on projects that will be coming to the Planning Commission and City Council over the next few years, with a focus on Urban Growth Strategies. The Planning Division appreciated the opportunity to provide additional information to both bodies on this important work. Watch the recorded meeting here. Lane County Planning Commission Work Session On May 21, 2024, staƯ from City of Eugene Planning Division presented an Urban Growth Strategies overview to the Lane County Planning Commission. The work session was a great opportunity to provide information on Urban Growth Strategies and receive feedback and suggestions from commissioners. Watch the recorded meeting here. Upcoming Public Meetings Envision Eugene Technical Advisory Committee On July 18, 2024, the Envision Eugene Technical Advisory Committee (EETAC) will discuss the results on an analysis of selected study areas for mixed-use and high-density residential development potential. The (re)development analysis results will inform the selection of Climate- Friendly Areas, as well as other policy tools as a part of Urban Growth Strategies. A Climate- Friendly Area is a mixed-use area that has, or is planned to have, a mixture of high-density housing, jobs, businesses, and services. Find information on how to view the meeting here. Eugene Planning Commission On July 23, 2024, the Planning Division will provide an update to the Eugene Planning Commission on community engagement activities for Urban Growth Strategies. The update will include a summary of recent engagement activities, an overview of the currently open survey and mapping activity, and a discussion of next steps for engagement. Find information on how to view the meeting here. For More Information Visit the project webpage at www.eugene-or.gov/UrbanGrowth or follow the project on Engage Eugene at engage.eugene-or.gov/Urban-Growth-Strategies. StaƯ contacts include: Leah Rausch Stuart Warren Zoli Gaudin-Dalton Urban Growth Strategies Comprehensive Plan Land Use Designation Map LRausch@eugene-or.gov SWarren@eugene-or.gov AGaudin-Dalton@eugene-or.gov 541-682-5476 541-682-5561 541-682-5461 URBAN GROW TH STRATEGIES | JULY 2024 PROJECT UPDATE | PAGE 5 OF 5 Page 22 of 24 Climate-Friendly Areas Community Engagement Approach Snapshot The table below provides a snapshot of a revised approach to community engagement for the designation of Climate-Friendly Areas (CFA). This is a more specific approach than what is detailed in the Community Engagement Approach developed as a part of the CFA Study. During the work session, staff will discuss emerging and refined tactics, noted in orange text below. Phase Audience Engagement Objective Key Questions Tactics Mixed-use Centers General Public, Socialize the concept of • Where are current Centers? • Survey Concepts & Info some targeted mixed-use centers at • Where should future Centers • Mapping Activity Sharing outreach different scales, including be? • Open House(s) Climate-Friendly Areas. • What are the most important • Webinar considerations in designating • Social Eng. #1 future Centers and/or CFAs? • Tabling • Youth Interviews Community General Public, Identify the most promising • What is your top priorities for • Survey Priorities some targeted option for Climate-Friendly future CFAs? • Open House(s) outreach Areas based on broad • Did we miss any areas you • Webinar community feedback. think should be considered? • Tabling • How does your top option • Boards, advance Eugene’s community Commissions, priorities? Neighborhoods Redevelopment Housing and Identify the most promising • Which possible CFAs are most • Working Groups Potential development Climate-Friendly Areas based likely to develop/redevelop • EETAC stakeholders on development and with higher-density residential redevelopment potential. and mixed uses? • What other policy tools can incentivize development? Benefits & Burdens Underserved Clarify the potential benefits • How does each scenario • Interviews communities and burdens of Climate- potentially benefit • Listening Sessions Friendly Areas designation, underserved communities? • Social Eng. #2 with a focus on impacts to • Equity Advisory underserved populations. Panel Page 23 of 24 Phase Audience Engagement Objective Key Questions Tactics • How does each scenario • Multi-media potentially burden underserved communities? • Which CFA scenarios provide better, more equitable outcomes? Displacement Housing and Identify strategies to avoid, • For populations that may be • Working Groups Mitigation & Housing development minimize, or mitigate disproportionately affected by • Equity Advisory Production stakeholders, burdens, including changing development Panel Strategies Underserved displacement risk, through patterns, what strategies or • Social Eng. #3 Communities other Urban Growth actions should the City Strategies work. consider to mitigate potential displacement? Page 24 of 24

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