City Council
Regular MeetingFredericksburg, VA · January 12, 2021
Minutes
CITY OF FREDERICKSBURG, VIRGINIA HON. MARY KATHERINE GREENLAW, MAYOR
HON. CHARLIE L. FRYE, JR., VICE -MAYOR, WARD FOUR
CITY COUNCIL HON. KERRY P. DEVINE, AT-LARGE
HON. MATTHEW J. KELLY, AT-LARGE
HON. JASON N. GRAHAM, WARD ONE
HON. WILLIAM C. WITHERS, JR., WARD TWO
Council Chambers, 715 Princess Anne Street HON. DR. TIMOTHY P. DUFFY, WARD THREE
Fredericksburg, Virginia 22401
Council Work Session
January 12, 2021
Temporary Sign Regulation Amendments
Downtown Commercial District Density Amendments
VFW/Woodford Street Rezoning
Gordon Shelton Corridor Residential Proposals
The Council of the City of Fredericksburg, Virginia held a work session on Tuesday,
January 12, 2021, beginning at 5:30 p.m. using electronic communication through GoToMeeting
pursuant to and in compliance with the City Council Ordinance 20-05, an ordinance to address
Continuity of City Government during the pendency of a pandemic disaster.
Council Present. Mayor Mary Katherine Greenlaw, Presiding. Vice-Mayor Charlie L.
Frye, Jr. Councilors Kerry P. Devine, Timothy P. Duffy, Jason N. Graham, Matthew J. Kelly and
William C. Withers, Jr.
Also Present. City Manager Timothy J. Baroody, Assistant City Manager Mark
Whitley, City Attorney Kathleen Dooley, Assistant City Attorney Dori Martin, Community
Planning and Building Services Director Charles Johnston, Development Administrator Marne
Sherman and Clerk of Council Tonya B. Lacey.
Temporary Sign Regulation Amendments. Assistant City Attorney Martin noted
these amendments were for a small portion of the sign ordinance but it was one that would
make a big impact. The City’s sign ordinance was rewritten 3-4 years ago after a Supreme Court
lawsuit prohibiting governments from regulating sign content. A couple of takeaways from
the lawsuit was that courts are deferential to a person’s ability to voice his/her opinion in their
home and a sign was an effective way to do this. Secondly, they were seeing if there was more
than one way to regulate based on content. The current sign ordinance was restrictive with
temporary signs. They propose to eliminate the narrow exceptions and prohibit a reasonable
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amount of signage per property. The ordinance will also create a definition of a temporary sign
along with related terms and it would also include other housecleaning related changes.
Development Administrator Sherman presented a PowerPoint presentation that
showed the changes and the practical impacts the changes would have on the City.
The PowerPoint presentation showed examples of signs, Residential Signage Proposed,
Residential Signage Examples, Non-Residential Signage – Proposed, Non-Residential Signage –
Cowan Crossings on Route 1, Non-Residential signage – Downtown, Corner of William Street
and Princess Anne Street and Draft Schedule. See Attachments I and II for more information.
Councilor Withers asked about the signs and how they conform with the historic district.
He asked if someone could put out a homemade sign and staff noted they could but the City
would regulate the size, the number, the placement and they must be maintained in good
condition.
Councilor Kelly said the key point in temporary was that a sign would only be up for a
period of time and he said that was not defined. He said it makes him nervous when the City
starts to tell people what they can have in their yard unless it interferes with sight lines. He
would like to have more conversation on defining temporary signs. He also asked about
enforcement and Ms. Sherman said they would send a notice of violation and given two weeks
to correct the violation and if it was not corrected they would go to court. He said with
political signs he would take issue with telling someone how many signs they could have in their
yard. Ms. Martin stated the intent was to allow more flexibility for avenues of speech.
Councilor Devine was confused about temporary signs when they are allowed year
around. She wanted to know what makes it temporary and she wanted to know how hate
speech would be handled. Ms. Martin said these were complexed issues and fact specific. City
Attorney Dooley said hate speech would be protected under the first amendment and it does
not allow the assessment of the quality of the message but it could be assessed on the
aesthetics and safety. She explained the challenges of having staff regulate how long a sign has
been up and when it has to come down.
Councilor Duffy said he was concerned with the craft application of the downtown
historic district and he hoped the commercial industry would be mindful of the interest of the
City not to look bad. He was also mindful of free speech but he felt there could be reasonable
limits on the signs.
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Councilor Graham asked for an example of a permanently attached sign and Ms.
Sherman explained that it was something that was not easily removed (set in concrete or has
some sort of foundation). He said he would like to see an expansion in the residential section
and specific rules in the downtown.
Councilor Kelly said defining levels of speech was hard to define and he did not want to
go down that path.
Councilor Withers said he was more concerned about the Historic District but not as
worried with residential. Mayor Greenlaw agreed.
Downtown Commercial District Density Amendments. Mr. Johnston
presented a PowerPoint presentation and he discussed Area 7 Downtown Small Area Plan’s
three key issues with the Commercial Downtown Zoning District, Solutions Discussed in the
Creative Maker District and Area 7 Downtown Plan Public Hearings Align with City Vision,
Commercial Downtown and Old and Historic Fredericksburg Overlay District, Disconnect
Between Density Rules and Historic Development Patterns, Calibrate By-Right Levels for Mixed-
Use in the OHFD/CD, Calibration of Active Uses and Retail Priority Area and Next
Steps/Recommendation. See Attachment III for more information.
Councilor Kelly expressed his concern with keeping oversight in the downtown area he
said a lot comes into play beyond the density issue. He would like to spend more time walking
through this.
Councilor Graham said he did not feel this went far enough for businesses. He said
there must be more housing for people so they could be in the downtown to go shopping.
Councilor Graham said these were baby steps and it was not going to get the vibrancy and the
tax revenues the City was looking for. He would like to build on this and take advantage of the
opportunity.
Councilor Withers was concerned with the mixed use and he liked the encouragement
of the development of the upper floors of the businesses.
Councilor Duffy said he liked the approach he said getting through the transition was
going to be the hard part.
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Councilor Kelly said one common comment was that the downtown was unique and
charming and he hoped in 20 years it would still be unique and charming. He said the City
needed to take the time and review it.
Mayor Greenlaw said she appreciate the fact that it was respecting the unique character
of the downtown and it would help to preserve or improve upon it.
VFW/Woodford Street Rezoning. Mr. Johnston presented a PowerPoint
presentation and he discussed the Current Land Use, Comprehensive Plan Amendment and
Proposed Rezoning.
Councilor Withers reminded everyone that it was important to rezone the houses back
to R-4 because there was a shortage on houses.
Gordon Shelton Corridor Residential Proposals. Mr. Johnston noted there had
been discussions about additional residential in the Gordon Shelton Corridor.
Mr. Johnston presented a PowerPoint presentation showing the two proposed
developments on the Silver Cos. property they were proposing a work center/clubhouse facility.
It would be a membership entity. The other 15-acres would be a 372 multi-family units.
The Lapis property would include a senior housing project with 300 units. These
properties were currently zoned Planned Development Commercial (PDC) and this zoning only
allows 10 percent of acreage devoted to residential and that acreage had already been taken up
with other properties. Mr. Johnston discussed options with the developers if they did not want
to wait for the Area 1 plan to be approved. See Attachment V for more information. Mr.
Johnston stated that these developers really wanted to move forward.
Vice-Mayor Frye expressed his concern with having so many rental units. He would Iike
to see more homeownership and he said this was discouraging.
Councilor Graham agreed and said he was concerned with the senior housing and the
clear cutting that would occur. He said this was an opportunity to build this into a
neighborhood instead of a collection of apartment buildings. He would like to see more of a
mixed use so there could be a sense of place.
Councilor Kelly said he had concerns with this proposal and he said he would like to see
a project that fit the City’s goals and not based on what the current market dictates. These two
housing units were contrary to what the City was looking for.
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Councilor Devine said she was concern with the housing development that was not
planned for that area. The Council’s job was to look long-term and she had strong concerns.
She was also concerned with the natural area being torn down.
Councilor Duffy said this part of the city needed to be developed as a place for
communities.
Councilor Withers agreed this goes against everything the City had planned for. The
Comprehensive Plan talks about preserving trees and the 10 percent housing had been fulfilled.
Councilor Duffy said the City had spent a lot of time laying out what it wanted and the
developers should know.
General Assembly Legislation. City Attorney Dooley gave an update and she noted
that the City’s top priority was the Water Quality Improvement Funding (WQIF) to be put
towards the consolidation of the City’s Wastewater Treatment Plant with Spotsylvania County.
This project would need the WQIF funding. The City Manager and team developed a proposal
that may help the City obtain more WQIF funds. She explained the City would be experiencing
sewer rate increases over the next few years to pay for water quality improvement that would
be required by state law. She said they would ask the General Assembly to recognize the rate
increases in their formula for distributing the WQIF funds and if adopted it could result in
addition of $4 M additional funds for the City.
Ms. Dooley explained that the hiring of Eldon James as a lobbyist for the City came in
handy because they developed the proposal language and they spoke with Delegate Joshua
Cole who presented the legislation with the support of Spotsylvania County. Mr. James was
working on the Senate side to try and get the same support.
Ms. Dooley explained that the $4M would help to pay the City’s share of the
consolidation and rate increases could be stepped out increasing over years. Mr. Baroody
explained that there was no finality on the cost of the Consolidation and this award would
reduce charges overtime but he did not know to what degree.
Adjournment. There being no further business to come before the Council at this
time. Mayor Greenlaw declared the session officially adjourned at 7:03 p.m.
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______________________
Tonya B. Lacey, MMC
Clerk of Council
City of Fredericksburg
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