Redevelopment Commission
Regular MeetingGilbert, AZ · November 20, 2024
Minutes
TOWN OF GILBERT
REDEVELOPMENT COMMISSION
Gilbert Municipal Center, Council Chambers
50 E. Civic Center Drive, Gilbert, AZ
November 20, 2024, 6:00 p.m.
COMMISSION PRESENT: STAFF PRESENT:
Casey Kendel, Chair John Baird, Deputy Town Attorney
Cassandra Updike, Vice Chair Amanda Elliott, Redevelopment Program Manager, Office of
(attended virtually) Economic Development
Adam Baugh Sydney Bethel Price, Redevelopment Project Manager, Office of
Boe Bigelow Economic Development
PRESENTER:
Kristen Devine, Planner II, Development Services
CALL TO ORDER OF THE STUDY MEETING
Chair Kendel called the Study Meeting of the Redevelopment Commission to order at 6:01 p.m.
1. DR24-103 HERITAGE NORTH: Heritage Sign Plan for approximately 9.9 acres, generally located at the
southwest corner of Gilbert Road and Juniper Avenue, and zoned Heritage Village Center (HVC) with a Planned
Area Development overlay (PAD). Kristen Devine (480) 503-6742.
Planner Devine advised that the redevelopment site proposal was originally approved in 2022 and a modification
to allow for phasing of the development was approved earlier this year. The site will include nine buildings of
varying uses. The proposed rooftop sign measures 293 square feet, 25% larger than permitted. The petitioner
requested feedback on the sign placement and size. Staff is awaiting a response on mitigating safety concerns,
as the sign would be on a hotel terrace.
The proposed tenant frontages are F1 Historic (for Gilbert Street), F2 Flexible (for the Commons core), and F3
Neighborhood, which is the most restrictive.
The F1 Historic design aims to maintain the area’s historical heritage and could include wall projection,
suspended a-frame, and window signs. Neon is encouraged. To avoid clutter, signs would be permitted only on
the main and third floors of three-story buildings.
Signs permitted on the F2 frontage include those with historic and contemporary architectures, and unique signs
are encouraged. Signs should not exceed 14 feet in height or be illuminated.
F3 frontages are the most restrictive to avoid disturbances of residents.
COMMISSION QUESTIONS/COMMENTS
Commissioner Bigelow advised that he supports the 32% increase in the size of the rooftop sign as it would
become a town landmark and provide a photo opportunity. For safety, it could be designed to be non-climbable.
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Vice Chair Updike asked why a size increase is required and if a mockup is available.
Planner Devine responded that a mockup and additional information on the size variance would be requested
from the petitioner.
Chair Kendel asked about specific measurements for a 250-square-foot sign, who would be responsible for its
maintenance, and about advertising opportunities for second-floor tenants, and opined that the sign should be
as large as possible. Regarding the sidewalk signs, clutter should be avoided.
Planner Devine responded that she would investigate the sidewalk and sign measurements and that tenants
would be responsible for the sign’s maintenance. Although second-floor tenants cannot advertise with wall-
mounted signs, advertisements not exceeding 25% of the window size are permitted.
Commissioner Bigelow requested a line-of-sight study showing the sidewalk view.
Planner Devine advised that she will request the study and provide pictures of comparable signs.
CALL TO ORDER OF THE REGULAR MEETING
Chair Kendel called the Regular Meeting of the Redevelopment Commission to order at 6:16 p.m.
ROLL CALL
Amanda Elliott, Redevelopment Program Manager, conducted a roll call, and the quorum was confirmed.
COMMUNICATIONS FROM CITIZENS
At this time, members of the public may comment on matters not on the agenda. The Commission's response
is limited to responding to criticism, asking staff to review a matter commented upon, or asking that a matter
be put on a future agenda.
There were no citizen comments.
ADMINISTRATIVE ITEMS
Meeting Minutes: Consider approval of the minutes of the regular meeting held on October 16, 2024.
MOTION: Commissioner Baugh moved to approve the minutes of the regular meeting of the Redevelopment
Commission held on October 16, 2024, as presented, seconded by Commissioner Bigelow. Motion passed 4-0.
PUBLIC HEARING
Items will be heard at one Public Hearing, at which time anyone wishing to comment on a Public Hearing Item
may do so. Comments will be heard from those in support of or in opposition to an item. To comment on a
Public Hearing Item, individuals must fill out a public comment form indicating the Item Number on which they
wish to be heard. Once the hearing is closed, there will be no further public comment unless requested by a
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November 20, 2024
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member of the Commission. After the Public Hearing, the Commission may act on all items that do not require
additional staff, public, or Commission comments with a single vote.
2. DR24-93 HERITAGE NORTH: Commercial Design Guidelines for approximately 9.9 acres, generally
located at the southwest corner of Gilbert Road and Juniper Avenue, and zoned Heritage Village Center (HVC)
with a Planned Area Development (PAD) overlay. Kristen Devine (480) 503-6742.
Commissioner Baugh recused himself from the discussion.
Planner Devine reiterated the specifications of the F1 (historic), F2 (mixed use), and F3 (most restrictive)
proposed frontages. Only customized signs (no national chain prototypes) would be permitted on F1 frontages,
F2 frontages are intended to include historical and contemporary architecture, and F3 frontages do not permit
customization, existing stores cannot be modified, and new awnings, outdoor patios, or illuminated advertising
is prohibited.
A modified transparency approved through the PAD was presented, noting that 50% transparency would be
mandated for parks, multi-family structures, and the hotel building. Certain locations would be limited to 25%
transparency, and 75% would be required for the Heritage District.
Benjamin Tate of Withey Morris Baugh, on behalf of Creation, advised that the design reflects the district’s
character and that the transparency modifications align with retail and other spaces.
COMMISSION QUESTIONS/COMMENTS
Commissioner Bigelow agreed that 75% transparency is inappropriate for residential areas as the development
is mixed-use.
Chair Kendel asked if customized storefronts would be presented to the Commission for approval.
Planner Devine responded that they would be presented for approval only if they did not meet the design
guidelines. A planner would be assigned to the permit application.
There were no citizen comments.
MOTION: Vice Chair Updike moved to approve DR24-23 Heritage North as presented, seconded by
Commissioner Bigelow. Commissioner Baugh abstained. Motion passed 3-0.
COMMUNICATIONS
REPORT FROM THE CHAIR ON CURRENT OR FUTURE EVENTS
There was nothing to report.
REPORT FROM THE COMMISSIONERS ON CURRENT OR FUTURE EVENTS
Commissioner Baugh advised that the Claire House remains on track to be preserved. Chair Kendel noted that
it may be relocated beside Heritage District South, the oldest building in Gilbert.
REPORT FROM THE STAFF LIAISON ON CURRENT OR FUTURE EVENTS
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Amanda Elliot advised that Gilbert Days would be held on November 23, 2024, and that Gilbert Road would be
shut down from 5:00 a.m. to 11:00 a.m. The parade is from 9:30 a.m. to 11:00 a.m. Fee parking locations can be
found on the website under the Parking tab.
The Heritage District meetup, in partnership with the Gilbert Chamber, will be held on December 3, 2024, from
1:30 p.m. to 3:00 p.m. at HD South.
After a year of renovations, the water tower will reopen. The ceremony will be held on December 16, 2024,
from 6:00 p.m. to 8:30 p.m.
ADJOURN REGULAR SESSION
Chair Kendel adjourned the meeting at 6:48 p.m.
_______________________________
Casey Kendel, Chair
Redevelopment Commission
November 20, 2024
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Agenda
Gilbert Redevelopment Commission
Agenda
November 20, 2024
6:00 PM
Members may attend in person or by telephone.
Casey Kendel, Chair ● Cassandra Updike, Vice Chair
Adam Baugh ● Boe Bigelow ● TJ Claassen
Council Liaison: Jim Torgeson ● Staff Liaison: Amanda Elliott
Council Chambers
50 East Civic Center Drive
Gilbert, Arizona
AGENDA ITEMS MAY BE DISCUSSED IN A DIFFERENT SEQUENCE.
ITEMS WILL NOT BE DISCUSSED PRIOR TO POSTED MEETING TIME.
The Redevelopment Commission is very appreciative of the honor to serve. In performing our roles and
functions, we use iPads and/or laptops at our meetings as well as monitors on the dais, which contain the
materials of the agenda items before us this evening. If you notice our eyes on these electronic devices, it is
not due to lack of attentiveness to speakers, as we are actively listening to all who are speaking and at the
same time following along in our packets that the staff has prepared for us this evening.
Remote Viewing
For those who want to view Redevelopment Commission meetings without attending in person, a
live stream of the meeting will be broadcast online at https://gilbertaz.gov/gilbertlive. Meetings
are also recorded and available for view anytime on YouTube.
Members of the public who want to address the Redevelopment Commission may either attend in
person or submit comments via an online comment card.
Online Comment Card
At least one hour before the Redevelopment Commission meeting, submit an online public
comment card and indicate whether you are for or against the public hearing item. Online
comment cards not submitted by the deadline will not be read at the meeting.
AGENDA ITEM
CALL TO ORDER OF THE STUDY SESSION
1 DR24-103 HERITAGE NORTH: Heritage Sign Plan for approximately 9.9 acres,
generally located at the southwest corner of Gilbert Road and Juniper Avenue,
and zoned Heritage Village Center (HVC) with a Planned Area Development
overlay (PAD). Kristen Devine (480) 503-6742.
ADJOURN STUDY SESSION
CALL TO ORDER OF THE REGULAR MEETING
ROLL CALL
COMMUNICATIONS FROM CITIZENS
At this time, members of the public may comment on matters not on the agenda. The
Commission's response is limited to responding to criticism, asking staff to review a
matter commented upon, or asking that a matter be put on a future agenda.
ADMINISTRATIVE ITEMS
2 Meeting Minutes - Consider approval of minutes for the Regular meeting held
on October 16, 2024.
PUBLIC HEARING
Items will be heard at one Public Hearing; at which time anyone wishing to comment
on a Public Hearing Item may do so. Comments will be heard from those in support of
or in opposition to an item.
In order to comment on a Public Hearing Item, you must fill out a public comment form,
indicating the Item Number on which you wish to be heard. Once the hearing is closed,
there will be no further public comment unless requested by a member of the
Commission. After the Public Hearing, the Commission may act on all items not
requiring additional staff, public, or Commission comment with a single vote.
3 DR24-93 HERITAGE NORTH: Commercial Design Guidelines for approximately
9.9 acres, generally located at the southwest corner of Gilbert Road and Juniper
Avenue, and zoned Heritage Village Center (HVC) with a Planned Area
Development Overlay (PAD). Kristen Devine (480) 503-6742.
COMMUNICATIONS
Executive Session – The Public Body may convene into an executive session at one or
more times during the meeting as needed to confer with the Town Attorney for legal
advice regarding any of the items listed on the agenda as authorized by A.R.S. §38-
431.03.A.3.
Report from CHAIR on current or future events
Report from COUNCIL LIAISON on current or future events
Report from COMMISSIONERS on current or future events
Report from STAFF LIAISON on current or future events
ADJOURN REGULAR MEETING
NOTICE TO PARENTS: Parents and legal guardians have the right to consent before the Town of Gilbert makes a video
or voice recording of a minor child. A.R.S. 1-602.A.9. Gilbert Commission Meetings are recorded and maybe viewed on
Channel 11 and the Gilbert website. If you permit your child to participate in the Commission Meeting, a recording will
be made. If your child is seated in the audience your child may be recorded, but you may request that your child be
seated in a designated area to avoid recording. Please submit your request to the Town Clerk.
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