IF Downtown Development Corporation (IFDDC)
Regular MeetingIdaho Falls, ID · September 13, 2022
Minutes
Idaho Falls Downtown Development Board Meeting held September 13, 2022, at 9:00am in the Arts
Council conference room. Those in attendance: Tasha Taylor, Chip Langerak, Brandi Newton, Antonio
Mesa, Kevin Josephson, Jake Durtschi, Greg Crockett, Annie Carbutt – Idaho Falls Magazine, Lisa Farris,
Brad Crammer, Kade Marquez – transit Coordinator GIFT and Christian Ashcroft. Staff – Catherine Smith
and Mala Lyon
Minutes of the August 2, 2022, meeting reviewed; Kevin motioned to accept, Tasha seconded; Board
approved.
Financial Report – Brandi – Oct 1st begins our new fiscal year and we are in good shape with careful
budgeting and spending. Brandi motioned to approve; Chip seconded and board approved
Director’s Report - Catherine – proposed budget for 2022-2023 – We have requested $20,000 from the
city held BID fund to do a major re-surfacing repair in the B Street Parking lot. We have spent much of
our own reserves large scale projects we’ve completed downtown including the corner project and
Broadway re-scape.
Details for the events include: Oktoberfest, FallBrew, WinterBrew, SpringBrew, St. Paddy’s Day and hope
to clear $10,000 in fund raising from grant writing and sponsorships. We will be using the blockades
from the police and may have to hire the security team to install and remove them for each event. The
police received a grant for the barricades from the INL and this is now the requirement to have them to
stop traffic at all events. We were first told we would have to purchase barricades to use, but we can
now use the ones the police have which is a huge relief as the cost for the barricades is around $80,000
we have been told. We will put up tents for the SummerBrew as it is very hot and shade is needed.
On-Street citation payments being made online and in person or by mail have lagged in what we
anticipated. We now have 2 years of data for future casting. Chip asked if it is possible to over sell
permits in the lots? We do over sell by 8 - 10 permits in the A Street Lot, but the other lots need space
for snow piles and customer parking. When the election office opens, we anticipate more people using
the B Street and Capital #2/North parking lots.
We are doing a power wash scrub in the Broadway Plaza to get the skid mark off the blue lines and clean
up the Plaza. This will hopefully be a yearly effort. The Plaza looks dirty and grimy after a year of heavy
use. We will be taking on the monitoring and snow removal of the eastside Yellowstone parking lots and
the South Broadway lot behind Chesbro’s starting Oct 1st. Watering the flowers and trees was an
$85,000 expense when Parks and Rec was managing the watering in their budget. They now pay us
$20,000 and we need to visit about the budget but missed the window for this year. Next year we will
have Dave Lawrence Landscaping just water the trees and Sheri with 4 Seasons will do the flowers. That
way she can fertilize and watch for bugs. We need to look at getting everything on auto water as this is
a big yearly expense. Greg asked if we are budgeting for an event coordinator? Catherine said she is
looking for a part time 3 days a week person that will be a marketing and events position.
Greg asked about the travel budget? That will include expenses for the Parking Conference which will
be in Colorado next year and some other conventions.
Brandi proposed that the new budget be approved; Jake seconded and board approved.
Catherine said we are purchasing a synthetic ice skating rink that is 32’ x 32’ to place at the Broadway
Plaza for the holidays. We are able to do this because it’s been fully sponsored by donors including Steve
Carr and The Oppenheimers. It will be open on the weekends and hopefully one or two nights a
weekday for 30 minute skating segments. We will have a waiver for people to sign to skate. There will
be 30 pairs of skates the public can borrow and we hope to offer this for free with donations accepted
from the public. It folds up and is 8’ x 4’ so we will be able to store it in the room in the garage.
The Little Art Libraries are going up soon. The Dog sculptures are in Chicago and we are having a hard
time getting them here, so they will be done next spring. The north wall of BlackRock will be repaired
and painted so we can start doing the pets mural with Marina Zokolova doing the pet portraits – it’s
been slow to get it off the ground, but we are hopeful this will be the first project of spring 2023. Page
Insurance is still looking at doing a mural on their south wall. Catherine has applied for a grant through
Mountain View Charity to help support the contribution from Page Insurance.
Oktoberfest is this Saturday from 3:00pm to 9:00pm. Still looking for some volunteers for the second
shift.
Last Saturday was our High Fitness with Apple Club and we had 35 people come.
Kade Marquez, GIFT Transit Coordinator – Sept 22nd GIFT is hosting an open forum meeting to discuss
how the GIFT Transportation can benefit businesses. GIFT would like to do some co-branding with the
Downtown Development, place some signs and work with you when there is an event offering rides.
Brandi said that would be great as they have patrons who do not like to drive at night anymore. GIFT is
going to do a promo to have local celebrities ride like Dr. Thomas Heuser of the Symphony, high school
mascots, the new hockey team. GIFT would like to encourage employees and customers to use it - the
cost is a maximum of $3 for a one-way ride.
Lisa Farris – CDBG Funding includes $53,000 available with a few projects pending. IFDDC wants to work
on getting more lights in the alleys. We have a few inquires out for projects and are hopeful those
applications will come in.
Brad Cramer – A group of landscape architect students from Utah State have come to help with some of
our Imagine I.F. walkable area plans and this will probably flow into the Downtown area. Catherine and
IFDDC have volunteered to be part of the project. It should be interesting.
Jake asked about creating an urban renewal district. Brad said that the Northgate Mile and 1st Street
property owners said no to creating one. There is one for the south of Candlewood Suites and one west
of A.H. Bush Elementary for an affordable housing. Catherine said there is interest to build a parking
structure with housing above it, but there are some big upfront costs. Melaleuca is wanting to develop
housing for employees. Can we be adopted into an existing Urban Renewal District? No, the state
legislature has put a stop to that.
Kade Marquez asked if there are plans for ‘pay to charge’ stations for electric vehicles? It has been
discussed but no plans are made yet – but we are hopeful that will come to fruition.
Meeting adjourned at 10:12am The next board meeting will be held October 4, 2022
Respectfully submitted - Jill Hansen, secretary and Mala Lyon
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