Downtown Development Authority
Regular MeetingLawrenceville, GA · April 13, 2026
Minutes
DOWNTOWN DEVELOPMENT AUTHORITY
MINUTES
Monday, April 13, 2026 Council Chambers
5:00 PM 70 S. Clayton St, GA 30046
Call to Order
Chairman Merritt called the meeting to order at 5:03 pm after recognizing a quorum.
PRESENT
Board Member Victoria Jones
Board Member Jen Young
Board Member Joanie Perry Ward
Board Member Jim Nash
Board Member Jeremy Higginbotham
Board Member Lee Merritt
ABSENT
Board Member Chris Adams
Other Attendees:
Barry Mock
Paula Foil
Approval of Agenda
Motion to approve the agenda made by Board Member Perry Ward, Seconded by Board Member
Jones.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board Member
Nash, Board Member Higginbotham, Board Member Merritt
Approval of Prior Meeting Minutes
1. Approval of Regular Meeting Minutes for November 10, 2025
Motion to approve the Downtown Development Authority Regular Meeting Minutes for
November 10, 2025 made by Board Member Higginbotham, Seconded by Board Member
Jones.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board
Member Nash, Board Member Higginbotham, Board Member Merritt
2. Approval of Executive Session Minutes for November 10, 2025
Motion to approve the Downtown Development Authority Executive Session Minutes for
November 10, 2025 made by Board Member Higginbotham, Seconded by Board Member
Jones.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board
Member Nash, Board Member Higginbotham, Board Member Merritt
3. Approval of Regular Meeting Minutes for December 8, 2025
Motion to approve the Downtown Development Authority Regular Meeting Minutes for
December 8, 2025 made by Board Member Young, Seconded by Board Member Jones.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board
Member Nash, Board Member Higginbotham, Board Member Merritt
4. Approval of Executive Session Minutes for December 8, 2025
Motion to approve the Downtown Development Authority Executive Session Minutes for
December 8, 2025 made by Board Member Young, Seconded by Board Member Jones.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board
Member Nash, Board Member Higginbotham, Board Member Merritt
Downtown Development Business
5. April 2026 Downtown Development Authority Treasurer’s Report
Board Member Perry Ward, Treasurer, presented the April 2026 Downtown Development
Authority Treasurer’s Report to the Board.
Motion to approve the April 2026 Downtown Development Authority Treasurer's Report made
by Board Member Jones, Seconded by Board Member Nash.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board
Member Nash, Board Member Higginbotham, Board Member Merritt
6. Approval of Chairman Attending Strategic Leadership Visit
Motion to approve the cost of Chairman Merritt's attendance to the Gwinnett Chamber of
Commerce Strategic Leadership Visit to Tampa, Florida in the amount of $5,171.80 for flights
and registration made by Board Member Higginbotham, Seconded by Board Member Perry
Ward.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board
Member Nash, Board Member Higginbotham, Board Member Merritt
7. Retail Curating Final Report
Chairman Merritt presented the Retail Curating final report.
Thanks to Board Member Jen Young for working on this and coordinating with Terra Alma.
100+ slides and lots of information included in the final report. This report has sound and
valuable information.
Visitors within a 10-minute drive to Lawrenceville include ESRI segment groups: up and
coming families, flourishing families, and diverse horizons.
Seventy percent of downtown visitors drive from within a 20-minute drive to Lawrenceville.
This area includes Snellville, Loganville, I-85, and Dacula. They are up and coming families,
flourishing families and boomburbs. They are coming downtown for festivals, restaurants,
events, etc.
How are other successful cities are doing this? Some Downtown Development Authorities do
an incubator offering for start-ups. We could consider it for the hotel space. We could also
support this in another way with our Downtown Development Authority properties. Most
business owners are wanting restaurants in their buildings. The program would benefit
startups and they would be at the location for a limited time. Board Member Jones
mentioned the entrepreneurial center as a good location as well.
Areas of the Downtown could include:
Art District
Downtown Square
Entertainment District
Lawn
There is a gap between the Lawrenceville Arts Center and the Depot District. We could add
temporary art, special lighting etc. to create a connection between downtown and the depot
district.
We have signage, but they gave some other ideas regarding signage.
Parking - we have enough parking, but we need to increase awareness. The City is doing this
already. The City is also currently creating color coding for parking, but we need to be more
obvious about the parking options.
Food is still the biggest economic engine. They said we could have more food in our area and
people are asking for more options. Recommended more entertainment and items for pets.
MPI index - showed that restaurants need to deliver to homes. Lean into tech enabled
convenience, experience led placemaking, and items for pets. Do not have just shopping.
Power category is athleisure, uniforms, health locations, nutrition, and day spas.
Rents are at the top of the market. We cannot rely on random tenants. We lack everyday
anchors.
Next step is connecting Terra Alma to business owners, landlords, etc.
They could also advise us on the Downtown Development Authority properties as well.
8. Intergovernmental Agreement with the City of Lawrenceville for Lightnin Rental Parcel
40 acre assemblage - we own a couple of the parcels already, we bought them from the
Georgia Department of Transportation. The City purchased the Lightnin Rental facility. We
need to own it so we can redevelop it. It is 20 acres and we will forward all proceeds from the
sale of the property to the City.
Motion to approve the Intergovernmental Agreement with the City of Lawrenceville regarding
the Lightnin Rental Parcel made by Board Member Jones, Seconded by Board Member Nash.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board
Member Nash, Board Member Higginbotham, Board Member Merritt
Mainstreet Business
Jasmine Jackson, Mainstreet Director
Facade Grant items -
1) VFG Mauricio LLC - owner of D'Floridian. Located at 373 North Clayton Street - the plan is for this
to be a dog grooming salon.
They are wanting to put in new windows, repainting the outside, and to remove the driveway
signage.
The owner is working with Planning & Development regarding the permits. This property goes all the
way to Born Street. It impacts lots of the area near the Depot.
Motion to approve the façade grant in the amount of $5,000 to VFG Mauricio LLC to be used towards
windows, repainting the outside, and removing the driveway signage made by Board Member
Higginbotham, Seconded by Board Member Jones.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board Member
Nash, Board Member Higginbotham, Board Member Merritt
2) Fishery Fitness - 452 Eaton Street - upgrading their garage doors. Proposing to install full view
garage door.
Motion to approve the facade grant in the amount of $5,000 for Fishery Fitness located at 452 Eaton
Street to be used towards upgrading their garage doors made by Board Member Nash, Seconded by
Board Member Higginbotham.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board Member
Nash, Board Member Higginbotham, Board Member Merritt
3) Carlos Cisneros/Strange Taco Bar
Located at 225 West Crogan Street. The new owner is proposing to enclose a section of the front
patio to create more indoor space. They would also add additional landscaping.
Motion to approve the facade grant in the amount of $5,000 for Carlos Cisneros/Strange Taco Bar
located at 225 West Crogan Street to be used towards enclosing part of their front patio and
additional landscaping made by Board Member Merritt, Seconded by Board Member Perry Ward.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board Member
Nash, Board Member Higginbotham, Board Member Merritt
3 more requests in the pipeline, but no applications have been received as of yet.
Event season began with the Lawrenceville Boogie this past weekend. The event included three
stages and car show. There was great interaction with the community. The recent event at the
Lawrenceville Arts Center that was presented by the City of Lawrenceville was sold out within two
weeks.
DTL Conquest - now 2-day event
Concert announcements are coming up soon.
Legacy Leaders Applications are open until April 20.
Other Business
No Other Business
Citizen Comments
No Citizen Comments
Executive Session - Real Estate
Motion to enter into Executive Session made by Board Member Merritt, Seconded by Board Member
Jones.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board Member
Nash, Board Member Higginbotham, Board Member Merritt
Motion to exit Executive Session made by Board Member Merritt, Seconded by Board Member
Higginbotham.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board Member
Nash, Board Member Higginbotham, Board Member Merritt
Real Estate Items Discussed: 8; Votes Taken: 4
Final Adjournment
Motion to adjourn made by Board Member Merritt, Seconded by Board Member Young.
Voting Yea: Board Member Jones, Board Member Young, Board Member Perry Ward, Board Member
Nash, Board Member Higginbotham, Board Member Merritt
Minutes Signature
_________________________
Lee Merritt, Chairman
_________________________
Barry Mock, Secretary
Agenda
DOWNTOWN DEVELOPMENT AUTHORITY
AGENDA
Monday, April 13, 2026 Council Chambers
5:00 PM 70 S. Clayton St, GA 30046
Call to Order
Approval of Agenda
Approval of Prior Meeting Minutes
1. Approval of Regular Meeting Minutes for November 10, 2025
2. Approval of Executive Session Minutes for November 10, 2025
3. Approval of Regular Meeting Minutes for December 8, 2025
4. Approval of Executive Session Minutes for December 8, 2025
Downtown Development Business
5. April 2026 Downtown Development Authority Treasurer’s Report
6. Approval of Chairman Attending Strategic Leadership Visit
7. Retail Curating Final Report
8. Intergovernmental Agreement with the City of Lawrenceville for Lightnin Rental Parcel
Mainstreet Business
Other Business
Citizen Comments
Executive Session - Real Estate
Final Adjournment
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