City Council Workshop or Special Called Meeting
Special MeetingLiberty Hill, TX · April 26, 2023
Agenda
CITY COUNCIL WORKSHOP
WEDNESDAY - APRIL 26, 2023 - 5:00 PM
Notice of AGENDA
City Council Chamber/Municipal Courtroom
2801 Ranch Road 1869
Liberty Hill, TX 78642
Angela Jones Chris Pezold
Crystal Mancilla Amanda L Young
Will Crossland Liz Branigan
LIVE VIDEO ACCESS AND RECORDINGS
The live video link will be on the City's Facebook page. Following the meeting, the link for the live
meeting will be removed.
The recording of the meeting will be placed on the City's webpage: www.libertyhilltx.gov
PLEASE SILENCE YOUR CELL PHONES
1) CALL TO ORDER AND ESTABLISH QUORUM
2) REGULAR AGENDA
a) Meeting with YMCA representatives. (K. Amsler , P. Brandenburg, M. Poche)
YMCA Preliminary LH Data_04_23[16739].pdf
3) ADJOURNMENT
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The City Council, Boards, and Commissions reserve the right to reconvene, recess, realign, change
the order of business, or adjourn into Execu ve Session at any me during the course of the
mee ng, prior to adjournment, to discuss any item listed above, as authorized by Texas
Government Code Sec on §551.071 (Consulta on with A orney), §551.072 (Delibera ons about
Real Property), §551.073 (Delibera ons about Gi s and Dona ons), §551.074 (Personnel Ma ers),
§551.076 (Delibera ons about Security Devices), and §551.087 (Development). In compliance with
the Americans with Disabili es Act, the City of Liberty Hill will provide reasonable accommoda on
for persons a ending mee ngs. To be er serve you, requests need to be received 48 hours prior
to the meeting. Contact the City Secretary at 512-778-5449 – Extension 125.
POSTING CERTIFICATION: I, ELAINE SIMPSON – CITY SECRETARY – CITY OF LIBERTY HILL certify that
the attached notice of meeting was duly posted on the bulletin board at City Hall located at 926
Loop 332, Liberty Hill, Texas 78642 and on the City website (www.libertyhilltx.gov) on the ______
day of ____________________, 202_ at ______. Elaine Simpson – City Secretary.
REMOVAL CERTIFICATION: I ELAINE SIMPSON – CITY SECRETARY – CITY OF LIBERTY HILL certify that
the attached notice of meeting was removed from the bulletin board at City Hall located at 926
Loop 332, Liberty Hill, Texas 78642 on the ______ day of __________________, 202_ at _______.
INITIALS _______
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CITY COUNCIL WORKSHOP CITY COUNCIL
WORKSHOP
WEDNESDAY - APRIL 26, 2023
2801 Ranch Road 1869 - Liberty Hill
AGENDA ITEM 2.a
Meeting with YMCA representatives. (K. Amsler , P. Brandenburg, M. Poche)
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YMCA Prospective Overview April 26, 2023
Prepared by:
Cameran Bahr
Chief Operations Officer – Twin Lakes Family YMCA
512-250-YMCA
cbahr@ymcatx.org
ymcatx.org
YMCA’s facilities (centers) that are able to successfully fund quality program service
delivery and long-term facility maintenance reserves require a balanced mix of membership
revenue (individuals and families who pay annual user fees to access the facility) and program
participation (those that pay to participate in a class or activity) to effectively operate without
a deficit. Traditionally, to balance these operational costs, the YMCA will need a penetration
rate of 8.3% from a minimum of 30,000 households within a 5–7-mile radius of the facility
location.
This statistic is not an exact science but provides some key indicators to make
a YMCA operation work. In assessing the potential operating success of a YMCA located in
Liberty Hill, Texas, we have included membership data of “like” YMCAs in Williamson County
as a reference to the scenarios listed below. These scenarios only display the operating costs
and do not include any debt service to underwrite the cost of constructing a facility. This
exercise is based on comparison data only and does not reflect any specific input from a
localized Market research study which will be required to determine the real potential of a
future YMCA center in Liberty Hill.
Let us first look at some comparable Data from other “emerging” or “previously rural” towns
where we have YMCA’s.
Hutto
Median Income $89,686
City Population 29,355 (2023)
5 Mile Radius 65,000
Est. # Households 21,666 (3 per)
# of Units as of 3/23 2,430
Penetration 11.2% (National median average 8.3%)
City Subsidy No subsidy required from YMCA Association or City of Hutto
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The city of Hutto funded 90% of the construction and owns the facility. YMCA has a 20-year
operating agreement with City of Hutto
Burnet
Median Income $75,235
City Population 6,943 (2023)
Trade area 20,935 (2023)
Est. # Households 8,029 (3.8 per)
# of Units as of 3/23 1,900
Penetration 23.6% (National median average 8.3%)
City Subsidy $150,000 annually (It takes a minimum of 2200-2400 units,
depending on mix and rate to balance operation
The city of Burnet funded the construction and owns the facility. The YMCA has a 20-year
operating agreement with the city of Burnet.
Liberty Hill
Median Income $111,681
City Population 3,987 (2027)
Trade Area 50,576 (2027)
Est. # Households 18,731 (2.7 per)
# of Units (est.) 1,554
Penetration (median) 8.3%
# of Units @11% 2,060 (using 75% Median Average) Obviously still below the required
2200-2400 units some subsidy would be required until unit count is met.
Health and Wellness 5,000 sq ft
Group Exercise 3,300 sq ft
Youth/Teen Area 3,000 sq ft
Gymnasium 7,500 sq ft
Community Space 2,000 sq ft
Indoor Pool 7,500 sq ft
Total 28,300 sq ft (estimate)
Scenario #1
With information gathered from the demographics provided by your office, the
Liberty Hill Retail Trade Area estimate for 2027 is 50,576 households. Using the current
household size from the demographic profile of 2.7 people per household unit (which most
likely will increase to 3-3.2) we have a potential market of 18,731 households. If we use the
national YMCA median penetration rate of 8.3%, this creates a potential membership unit
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capture rate of 1554. This scenario would require subsidy to ensure a sustainable operation.
Similar to Hutto, there is a possibility that the penetration (unit capture rate) could exceed the
national average and reach 11%, which would result in 2060 units. Regardless, at these
capture rates, there is some subsidy required.
Scenario #2
Wait until # of households reach 30,000 and plan around the median of 8.3%. This
would have the potential of 2490 units and would allow for a balanced operation with minimal
or no subsidy.
The Minimal Facility components required would need to include:
Health and Wellness 5,000 sq ft
Group Exercise 3,300 sq ft
Youth/Teen Area 3,000 sq ft
Gymnasium 7,500 sq ft
Community Space 2,000 sq ft
Indoor Pool 7,500 sq ft
Total 28,300 sq ft (estimate)
*Parking and Field space not included in above.
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