Downtown Development Commission
Regular MeetingMadison, NJ · July 19, 2018
Agenda
DOWNTOWN DEVELOPMENT COMMISSION
Committee Room - Hartley Dodge Memorial Building
Date: July 19, 2018 Time: 7:15 pm (8:00 PM)*
MEETING AGENDA
1) CALL TO ORDER *This meeting will start at 8:00 pm, due to the Farmers Market
2) PLEDGE OF ALLEGIANCE
3) ROLL CALL
R. Conley P. Flemming L. Lajewski R. Stern
M. Byrne G. Herzog E. Range M. Tomaszewski
C. Brady J. Hollenbach R. Rocco S. Whitehorn
B. Cramer L. Jasen B. Short M. Zimmerman
M. Fabyanski M. Kopas D. Starker
M. Pellessier TBD - Volunteer TBD - Drew Student
4) OPEN PUBLIC MEETINGS ACT: In compliance with the open public meetings act, adequate notice of this
meeting of the Downtown Development Commission was provided by distributing the Annual Meeting
schedule to the Madison Eagle and Morris County Daily Record, posting a copy on the bulletin board at
the main entrance to the Hartley Dodge Memorial Building, posting a copy on the Borough website, and
filing a copy with the Borough Clerk, all on or about the first week of January 2018. Copies of said notice
were made available to members of the general public.
5) APPROVAL OF JUNE 2018 MINUTES
6) CHAIRMAN/EXECUTIVE BOARD REPORT
7) TREASURER’S REPORT
8) MAYOR’S REPORT
9) COUNCIL LIAISON REPORT
10) DIRECTOR OF BUSINESS DEVELOPMENT REPORT
a) Presentation given to Mayor & Council, July 9th:
https://1drv.ms/b/s!AnwS_DqnT6nMgzt26Ke1M1Bx4igF
b) NJ Transit Infrastructure Photos: https://1drv.ms/b/s!AnwS_DqnT6nMgzoB2ZZe-MxnSDya
c) Article of Interest: https://www.northjersey.com/story/news/local/2018/07/12/nj-downtowns-
making-comeback/428672002/
11) PLANNING BOARD REPORT
12) FOUNDATION REPORT
13) COMMITTEE REPORTS: The DDC Chair, Mayor and Council Liaison will be invited to all standing
committee meeting meetings.
a) Sign & Façade: Eric Range, Chair, Mike Kopas, Suzy Whitehorn, Leslie Lajewski Karen Giambra
Report: The Committee has reviewed one application since the April DDC meeting.
i) KRE, 33 Green Village Road (New Development)
Received by Zoning: 6/14/18 Approved: 6/28/18
i) Ridgedale Gardens Apartment Homes and General Wayne Townhomes, 57 Main Street (New
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Signage)
Received by Zoning: 5/22/18 Approved: 7/5/18
ii) Lawrence Palumbo, 18-22 Main Street (Paint Colors Only)
Approved: 7/5/18
iii) Foundations Yoga, 10-12 Elmer Street (New Business)
Received by Zoning: 6/18/18 Approved: 6/26/18
Action Items: Currently working on revising the Sign Application. A draft has been shared with the
Committee, Administration, Zoning and the Mayor
b) PIC (Public Improvement): Jim Hollenbach, Chair, Peter Flemming, Bob Rocco, Russell Stern
Brad Cramer, Suzy Whitehorn, Marsha Ann Zimmerman, Larry Jasen.
Report: PIC had a meeting on Tuesday, July 17th. Jim Hollenbach, Bob Rocco, Suzy Whitehorn and
Lisa Ellis were in attendance. A general discussion was held including the introduction of the need for
eventual sidewalk replacement in downtown. The pavers continue to degrade at a rapid pace. This
would be a project that would require long term planning.
Action Items: There are none at this time
c) University Relations: Carla Brady, Melanie Tomaszewski, Deb Starker
Report: There is no report.
Action Items: There are no action items at this time.
d) Marketing and Economic Development: Eric Range, Leslie Lajewski, Carla Brady, Deb Starker
Melanie Tomaszewski, John Morris, Karen Giambra, Michael Pellessier. Chair TBD.
Report: There is no report.
Action Items: A brainstorming session will be scheduled shortly. This has been pushed off to allow
the new Coordinator of Communications and Technology to start and get settled in.
14) AD HOC COMMITTEE AND PROJECT UPDATES:
a) Taste of Madison (Monday, March 19, 2018)
i) The Taste of Madison Committee held their first meeting on June 29th. The date for 2019 has been
set, it will be on Monday, March 18th at Brooklake Country Club in Florham Park.
b) May Day (May 5, 2018): There is no report.
c) DDC/MACA Sidewalk Art Gallery & Gala
i) The banners are installed and a date for the auction needs to be determined.
d) Farmers’ Market (Thursdays, May 31 - October 25, 2018): there is no report.
e) Drew University Town Tour (August 25, 2018):
Report: The Town Tour is scheduled for August 25th. They expect between 425-50 freshman. Lisa Ellis
spoke to Michelle Brisson, Dean of Student Engagement who will be Drew’s point person for this event,
yesterday, Wednesday, July 18th. The following questions need to be answered ASAP.
Action Items:
Continue with the same format as in the past or switch to a new format where all students are served
in a single location such as on Waverly Place in a food court set up which would allow more students to
sample the cuisine from multiple locations, i.e., “Mini-Taste of Madison”. This would involve closing one
side of Waverly Place or perhaps using one of the municipal parking lots.
An increase in price should be considered. $10.00 per lunch is more reasonable price. The price has
been $8.00 for a few years and some restaurants are reluctant to participate.
f) Bottle Hill Day (Saturday, October 6, 2017):
i) Applications have gone out and are being returned
ii) A few sponsorships secured but more work to be done soliciting
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g) Sidewalk Sounds (Incorporated into Madison Farmers’ Market): There is no report.
h) Downtown Concert Series w/METC (June 22, July 13, July 27, August 10, August 24, &
September 7, 2018)
i) Madison Storytellers Festival (September 15, 2018): This event has been cancelled for 2018.
j) Paint The Town Yellow
i) Whitny Sobala provided the following report and will be attending this meeting to give an
overview: https://1drv.ms/b/s!AnwS_DqnT6nMgzLPyfOEyKmveGIK
k) MACA/DDC Holiday Arts Festival (Friday and Saturday, November 24th and 25th): There is no
report
l) Rose City Summerfest (TBD):
i) Date confirmation
15) OLD BUSINESS
16) NEW BUSINESS
a) August Meeting Date
17) INVITATION FOR DISCUSSION FROM THE PUBLIC
18) ADJOURNMENT
NEXT MEETING: Thursday, August 16, 2018 at 7:15pm, Committee Room - Hartley Dodge Memorial
Building. Executive Board Meeting TBD.
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DOWNTOWN DEVELOPMENT COMMISSION
Committee Room - Hartley Dodge Memorial Building
Date: June 21, 2018 Time: 7:15 pm
MEETING MINUTES
1) CALL TO ORDER: This meeting was called to order at 7:20 pm by Chair Mark Fabyanski
2) PLEDGE OF ALLEGIANCE
3) ROLL CALL:
MEMBERS PRESENT:
C. Brady, M. Fabyanski, P. Flemming, J. Hollenbach, L. Jasen, M. Kopas, L. Lajewski, E. Range, R. Rocco, R.
Stern, S. Whitehorn
*B. Cramer, participated by telephone
Michael Pellessier
MEMBERS ABSENT:
R. Conley, M. Byrne, G. Herzog, L. Jasen, B. Short, D. Starker, M. Tomaszewski, M.
Zimmerman
ALSO PRESENT: Lisa Ellis, Director of Business Development
MEMBERS OF THE PUBLIC: None Present
4) OPEN PUBLIC MEETINGS ACT: In compliance with the open public meetings act, adequate notice of this
meeting of the Downtown Development Commission was provided by distributing the Annual Meeting
schedule to the Madison Eagle and Morris County Daily Record, posting a copy on the bulletin board at
the main entrance to the Hartley Dodge Memorial Building, posting a copy on the Borough website, and
filing a copy with the Borough Clerk, all on or about the first week of January 2018. Copies of said notice
were made available to members of the general public.
5) APPROVAL OF MAY 2018 MINUTES
Motion to approve May 2018 Minutes as presented
Moved by: E. Range and Seconded by: R. Rocco
Voice Vote: Approved by a majority
Abstentions: R. Stern and M. Kopas
6) CHAIRMAN/EXECUTIVE BOARD REPORT: Chair Mark Fabyanski noted that a few members of the
executive board met briefly on Monday, June 18th to review agenda items.
7) TREASURER’S REPORT: The monthly financial statements were shared.
8) MAYOR’S REPORT: There was no report.
9) COUNCIL LIAISON REPORT: There was no report.
10) DIRECTOR OF BUSINESS DEVELOPMENT REPORT: Lisa Ellis gave a briefly updated the Commission on
some of the ongoing parking related discussions occurring at Borough Hall. The report created for Mayor
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and Council was shared with the DDC. The issues are complex and not all of the solutions will be easy to
achieve. Solutions include evaluating existing parking lots to see if space can be reconfigured, additional
street striping, new merchant parking zones, hiring consultants to evaluate locations for additional
parking, shared public/private parking agreements, potential jitney service - all options being discussed
and evaluated. Lisa requested volunteers for two different ad hoc subcommittees. The first, is a working
group for parking issues: Carla Brady, Peter Flemming and Eric Range volunteered.
The Shade Tree Management Board would also like to start a subcommittee with members from the
DDC to discuss the downtown street trees and their eventual replacement. The volunteers for this group
are; Suzy Whitehorn, Mike Kopas and Russell Stern
11) PLANNING BOARD REPORT: Peter Flemming reported on the FDU Field renovation project currently
before the board.
12) FOUNDATION REPORT: The MMSF met immediately preceding the DDC meeting and will meet again in
September. They are looking for trustee candidates to replace Lissa Weldon, who has moved to Maine.
13) COMMITTEE REPORTS: The DDC Chair, Mayor and Council Liaison will be invited to all standing
committee meeting meetings.
b) Sign & Façade: Eric Range, Chair, Mike Kopas, Suzy Whitehorn, Leslie Lajewski Karen Giambra
Report: The Committee has reviewed the following applications since the May DDC meeting.
i) Coldwell Banker, 49 Main Street (Relocation)
Received by Zoning: 5/9/18 Approved: 5/25/18
ii) Frutta Bowls, 57 Main Street (New Business)
Received by Zoning: 5/11/18 Approved: 6/13/18
iii) JH Training, 40 Main Street (Sandwich Board)
Received by Zoning: 5/16/18 Approved: 6/13/18
iv) Rose City Beauty, 26 Waverly Place (Name Change)
Received by Zoning: 5/31/18 Approved: 6/7/18
Action Items: Currently working on revising the Sign Application. A draft has been shared with the
Committee, Administration, Zoning and the Mayor. There have been new concerns voiced regarding
the flow of applications. The landlord needs to be the first one to review and agree to signage
proposed by their tenants. Applications should not be forwarded to Sign & Façade and HPC unless
that is confirmed.
e) PIC (Public Improvement): Jim Hollenbach, Chair, Peter Flemming, Bob Rocco, Russell Stern
Brad Cramer, Suzy Whitehorn, Marsha Ann Zimmerman, Larry Jasen.
Report: In light of tonight’s presentation the June PIC meeting was cancelled. The next meeting is
scheduled for Tuesday, July 17th. The third water fountain is being installed now on Greenwood
Avenue near the entrance to Walgreen’s. This is a slight shift in location from what had been
discussed previously. There was no accessible water line on the Main Street side.
Action Items:
(1) Allocation of funds from the 2018 PIC Budget for the following projects for a total of
$11,372.93. All quotes are available here:
https://1drv.ms/f/s!AnwS_DqnT6nMgzOUnGj5kMjQ42I0
(a) Bike Racks (5): $3,005.00
Motion to approve funding in the amount of $3,005.00 for the purchase of (5) Bike Racks to
be installed in downtown from Keystone Ridge Designs
Moved by: B. Rocco and Seconded by: E. Range
Voice Vote: Unanimous
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(b) Benches (4): $6,428.00
Motion to approve funding in the amount of $6,428.00 for the purchase of (4) Benches to
be installed in downtown from Keystone Ridge Designs
Moved by: M. Kopas and Seconded by: P. Flemming
Voice Vote: Unanimous
(c) Elmer Street Planter Urns: $604.98 and GCM Planting $400.00 Total: $1,004.98
Motion to approve funding in the amount of $1,004.98 for the purchase of (2) Planter Urns
and GCM plantings for the remainder of 2018 to be installed in the Elmer Street Alleyway
from J&M Home and Garden.
Moved by: E. Range and Seconded by: S. Whitehorn
Voice Vote: Unanimous
(d) Waverly Green Exit - Planter: $934.95
Motion to approve funding in the amount of $934.95 for the purchase of a planter with
boxwoods to serve as a mechanism to force pedestrians further out onto the sidewalk by
the Waverly Green Parking Lot exit from J&M Home and Garden.
Moved by: E. Range and Seconded by: P. Flemming
Voice Vote: Unanimous
f) University Relations: Carla Brady, Melanie Tomaszewski, Deb Starker
Report: Lisa met with Marti Winer of Drew on Friday, June 15th. The Town Tour is scheduled for
August 25th. They expect between 425-50 freshman. They are concerned that that might be a
financial burden for the DDC and are willing to work with us on alternatives for lunch. An outdoor
movie night has been tentatively scheduled for mid-September.
Action Items: Follow-up regarding lunch and reach out to Karen Giambra regarding best ways to
communicate student discounts, etc.
g) Marketing and Economic Development: Eric Range, Leslie Lajewski, Carla Brady, Deb Starker
Melanie Tomaszewski, John Morris, Karen Giambra, Michael Pellessier. Chair TBD.
Report: There is no report.
Action Items: A brainstorming session will be scheduled shortly. This has been pushed off to allow
the new Coordinator of Communications and Technology to start and get settled in.
14) AD HOC COMMITTEE AND PROJECT UPDATES:
m) Taste of Madison (Monday, March 19, 2018): The Taste of Madison was a great success, the proceeds
for the three partners totaled $15,000.00 each. The check has been deposited.
n) May Day (May 5, 2018): There is no report.
o) DDC/MACA Sidewalk Art Gallery & Gala: Most of the finished banners have been delivered and
will be installed shortly.
p) Farmers’ Market (Thursdays, May 31 - October 25, 2018): The Market is going well in spite of the local
road construction.
q) Drew University Town Tour (August 25, 2018): See UR report above.
r) Bottle Hill Day (Saturday, October 6, 2017): Applications will be distributed and posted before the
end of this week.
s) Sidewalk Sounds (Incorporated into Madison Farmers’ Market): There is no report.
t) Downtown Concert Series w/METC (June 22, July 13, July 27, August 10, August 24, &
September 7, 2018). The first concert is this Friday evening from 6-8:00 pm and will feature the
band “What’s What”. Volunteers welcome for set-up and breakdown
u) Madison Storytellers Festival (September 15, 2018): This event has been included on the
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calendar but it is unclear whether or not it will happen this year. Confirmation will be obtained
before the July meeting.
v) Paint The Town Yellow: Whitny Sobala provided the following report and would like time at
the July or August meeting to come and present to the DDC:
https://1drv.ms/b/s!AnwS_DqnT6nMgzLPyfOEyKmveGIK
w) MACA/DDC Holiday Arts Festival (Friday and Saturday, November 24th and 25th): Booking of
acts has begun
x) Rose City Summerfest (TBD): This event will be placed on the calendar for 2019 in late June.
15) OLD BUSINESS
a) Russell Stern asked how the construction of the Madison Community Arts Center on Kings Road is
progressing. Lisa Ellis reported that the space will be finished later this summer.
16) NEW BUSINESS
a) Request from Garden Club for Sign for the Waverly Planters: $284.00: This was discussed and the
consensus was that the Garden Club should send the DDC a mock-up of the potential sign so that the
DDC can review it before voting on the expenditure.
b) Field trip for July 19th meeting to the Madison Community Arts Center
17) INVITATION FOR DISCUSSION FROM THE PUBLIC: There was no discussion.
18) ADJOURNMENT
Motion to adjourn at 8:25 pm
Moved by: E. Range and Seconded by: P. Fleming
Voice Vote: Unanimous
NEXT MEETING: Thursday, July 19, 2018 at 7:15pm, Committee Room - Hartley Dodge Memorial Building.
Executive Board Meeting TBD.
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