Downtown Development Commission
Regular MeetingMadison, NJ · January 16, 2020
Minutes
DOWNTOWN DEVELOPMENT COMMISSION
Committee Room - Hartley Dodge Memorial Building
Date: January 16, 2020 Time: 7:15 pm
REORGANIZATION MEETING MINUTES
1) CALL TO ORDER: This meeting was called to order by Ex-Officio, Director of Business Development Lisa
Ellis at 7:15 pm.
2) PLEDGE OF ALLEGIANCE
3) ROLL CALL
MEMBERS PRESENT: R. Conley J. Hoover, J. Hollenbach, S. Whitehorn, M. Tomaszewski, T.
Honohan, P. Flemming, J. Morris, D. Starker, E. Range, R. Stern, C. Brady, Michael Pellessier
MEMBERS ABSENT: B. Cramer, R. Landrigan, M. Fabyanski, G. Herzog
ALSO PRESENT: Lisa Ellis, Director of Business Development
MEMBERS OF THE PUBLIC: None Present
4) OPEN PUBLIC MEETINGS ACT: In compliance with the open public meetings act, adequate notice of this
meeting of the Downtown Development Commission was provided by distributing the Annual Meeting
schedule to the Madison Eagle and Morris County Daily Record, posting a copy on the bulletin board at
the main entrance to the Hartley Dodge Memorial Building, posting a copy on the Borough website, and
filing a copy with the Borough Clerk, all on or about the first week of January 2020. Copies of said notice
were made available to members of the general public.
5) OATH OF OFFICE: Council Member John Hoover administered the Oath of Office to the following
Commissioners:
a) Russell Stern, At Large Representative
(Three year term through December 31, 2022)
b) Carla Brady, At Large Representative
(Three-year term through December 31, 2022)
c) Eric Range, Higher Education Representative
(Three year term through December 31, 2022)
d) John Regan, Board of Education Representative
(Three year term through December 31, 2022)
e) Melanie Tomaszewski, Resident Representative
(Three year term through December 31, 2022)
f) Robert Rocco, Merchant/Landlord/Business Owner Representative
(Three year term through December 31, 2022)
6) ELECTION OF NEW EXECUTIVE BOARD
Note: At the December meeting of each year, the ex-officio member, who will be the election officer,
will then accept nominations for the position of Chair, Vice-Chair, Secretary, Treasurer and Member-At-
Large.
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All nominations, whether oral or written, must be made, seconded and then accepted by the individual
nominated. At the beginning of the January meeting, the election officer will accept any nominations
from the floor and call the roll to determine those eligible to receive ballots and cast votes. The
election officer will prepare the ballots indicating the officers' title and a space in which the eligible
voters can write in their choice for each officer's position. The election officer will distribute the ballots
to those eligible to vote. Upon completion of the actual vote, the election officer will collect the ballots
and will then tabulate the results. The results will be verified by the Council Liaison and by any member
of the Commission who is not running for election and who has been appointed by the election officer.
The results for each office will also be posted so all present may view the final count.
a.) The following nominations were submitted at the December meeting:
• Nomination for Chairperson: Sue Whitehorn
• Nomination for Vice Chairperson: Eric Range
• Nomination for Treasurer: None
• Nomination for Secretary: None
• Nominations for Member-at-Large: None
b.) Additional Nominations: Lisa Ellis called for other nominations from the floor. No other
nominations were forwarded for Chair or Vice Chair but the following nominations for the
remaining positions were tenured.
• Nominations for Chairperson: No Additional Nominations
• Nominations for Vice Chairperson: No Additional Nominations
• Nominations for Treasurer: Brad Cramer
Nominated by E. Range and Seconded by: M. Tomaszewski
• Nominations for Secretary: Melanie Tomaszewski
Nominated by C. Brady and Seconded by D. Starker
• Nominations for Member-at-Large: Jim Hollenbach
Nominated by C. Brady and Seconded by P. Flemming
Mayor Conley called for nominations to be closed and ask for the a vote.
Motion to approve Slate of Officers for 2020 (as noted above) as a single block
Moved by: R. Conley and Seconded by: C. Brady
Voice Vote: Unanimous
7) ADJOURNMENT OF REORGANIZATION MEETING
Motion to adjourn Reorganization Meeting at 7:21 pm
Moved by: D. Starker and Seconded by: P. Flemming
Voice Vote: Unanimous
REGULAR MEETING MINUTES
1) CALL TO ORDER: This meeting was called to order at 7:23 pm by the newly elected chair, Suzy
Whitehorn.
2) APPROVAL OF DECEMBER 2019 MINUTES
Motion to approve December 2019 Minutes as presented
Moved by: P. Flemming and Seconded by: E. Range
Voice Vote: Unanimous
3) TREASURER’S REPORT: There was no report.
4) FOUNDATION REPORT: The MMSF reorganization meeting has been reschedule to February 20, 2020.
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a) Appointment/Election of Madison Main Street Foundation (MMSF) representatives
Nominations were made as follows:
Carla Brady (nominated by E. Range, seconded by R. Stern)
Brad Cramer (nominated by E. Range, seconded by R. Stern)
Eric Range (nominated by C. Brady, seconded by R. Stern)
Motion to approve slate of MMSF Representatives
Moved by: D. Starker and Seconded by: B. Conley
Voice Vote: Unanimous
5) CHAIRMAN/EXECUTIVE BOARD REPORT: Chair Suzy Whitehorn reminded everyone that immediately
following this meeting everyone is invited to a networking reception graciously provided by Healthy
Italia. All are invited to attend. She then called for the review and approval of the 2020 meeting
calendar.
a) Review and Approve 2020 Meeting Schedule
Motion to approve 2020 schedule of meetings as presented
Moved by: E. Range and Seconded by P. Flemming
Voice Vote: Unanimous
6) MAYOR’S REPORT: There was no report.
7) COUNCIL LIAISON REPORT: There was no report.
8) PLANNING BOARD REPORT: There was no report.
9) DIRECTOR OF BUSINESS DEVELOPMENT REPORT
a) Best Practices, Ideas, Information Sharing:
i) “For more than 70 years, the Philadelphia More Beautiful Committee (PMBC) has helped bring
positive change to neighborhoods throughout our City. Through our network of dedicated Block
Captains, we work to organize events, provide support, and empower residents to come
together for a more beautiful Philadelphia…”
b) https://www.philadelphiastreets.com/pmbc/
i) “We can reclaim cities from the car without inconveniencing people”
https://www.citymetric.com/transport/we-can-reclaim-cities-car-without-inconveniencing-
people-4671
c) “6 clever urban design ideas that all cities should steal: These small, smart innovations are worth
building on in 2020”
https://www.curbed.com/2019/12/17/21020374/bus-housing-restoration-architecture-
urban-design
d) Articles/Information of Interest:
i) “Mack-Cali to sell suburban office portfolio; Parsippany, Madison sold first for $288.5M”
https://njbiz.com/mack-cali-to-sell-suburban-office-portfolio-for-288-5m/
i) “Legislature sends Murphy bill to expand state’s film, TV tax incentive”
https://njbiz.com/legislature-sends-murphy-bill-to-expand-states-film-tv-tax-incentive/
ii.) “Half in the bag: Senate approves plastic ban, measure languishes in Assembly
Upper house plans to renew efforts at start of new session”
https://njbiz.com/half-bag-senate-approves-plastic-ban-measure-languishes-assembly/
10) STANDING COMMITTEES: Chair Suzy Whitehorn spoke about the necessitate for each commissioner to
fully commit to taking an active role this year ion the Standing Committees and in activities in the
coming year. Each Standing Committee membership was reviewed and the changes made as noted.
a) Sign & Façade: (2019 Membership: Suzy Whitehorn, Eric Range, Leslie Lajewski, Tom Honohan,
Karen Giambra)
i) 2020 Membership: Peter Flemming will replace Leslie Lajewski who is no longer on the DDC.
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Melanie Tomaszewski offered to help with the Sign Guidebook.
ii) Potential Goals/Projects
Sign Guidebook
iii) Committee Description:
Reviews and submits recommendations on all sign permit applications, new or replacement,
submitted for commercial uses referred by the Zoning Officer.
Reviews referred Master Signage Plans and submit recommendations to Planning Board or
Zoning Board of Adjustment.
Adheres to all regulations put forth in Chapter 195. Land Development, Article V. Zoning, §
195-34. Signs, while conducting all review processes.
b) PIC (Public Improvement): (2019 Membership: Suzy Whitehorn, Chair; Russell Stern, Bob Rocco,
Peter Flemming, Brad Cramer, John Morris, John Hoover)
i) 2020 Membership: The membership remains the same.
ii) Potential Goals/Projects:
METC Park Design
Adopt A Space Program
iii) Committee Description:
Creates plans and projects to improve the streetscape and public spaces in the Downtown
District.
Helps to develop financial incentives and strategies for potential rehabilitation projects.
Explores strategies to improve available shopper parking in the Downtown District.
e) Marketing and Economic Development: (2019 Membership: Suzy Whitehorn, Eric Range, Bob
Conley, Russell Stern, Leslie Lajewski, Deb Starker, Carla Brady, Melanie Tomaszewski, Jim
Hollenbach, John Morris, Michael Pellessier, Karen Giambra)
iv) 2020 Membership: The membership remains the same.
i) Potential Goals/Projects:
Gateway & Wayfinding Signage
Creation of Marketing Materials
ii) Committee Description:
Monitors the Downtown District's current economic conditions and identify opportunities
for market growth.
Develops programs, events, and initiatives working with the Chamber of Commerce to
strengthen existing businesses and recruit new ones.
Creates, with consultants as necessary, a comprehensive marketing plan that will be issued
to support current and future programs and that will showcase the Downtown and expand
the Madison brand.
f) Arts & Events: (2019 Membership: Suzy Whitehorn, Deb Starker, Melanie Tomaszewski, Carla
Brady, Tom Honohan, John Morris, John Pietrowski, Jerry Vezza, Karen Giambra, Michael Pellessier,
Eric Hafen)
i) 2020 Membership: John Regan and Bob Rocco will join the Committee.
ii) Potential Goals/Projects:
Sidewalk Art Gallery analysis and reinvention
Support of Madison Community Arts Center programming and fundraising
Explore public art projects
iii) Committee Description:
Work with Madison Arts and Culture Alliance (MACA), Madison Music and Arts (MMA),
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Chamber of Commerce and other community partners on event development and support.
Advise and support the Director of Arts and Events and programming for the Madison
Community Arts Center.
Research and make recommendations regarding public art installations.
Research and evaluate the viability of new events.
11) AD HOC COMMITTEE AND PROJECT UPDATES: These are listed primarily for informational purposes only the
items highlighted will be discussed.
a) Taste of Madison (Monday, March 23, 2020)
b) May Day (May 2, 2020)
c) Madison Into Yellow (May 5 through 12)
d) DDC/MACA Sidewalk Art Gallery & Gala (inactive)
e) Farmers Market (Thursdays, May 21 – November 19, 2020)
f) Drew University Town Tour (TBD)
g) Bottle Hill Day (Saturday, October 3, 2020):
h) Downtown Concert Series w/METC (TBD)
i) MACA/DDC Holiday Arts Festival (Friday and Saturday, November 27 and 28, 2020)
j) Rose City Summerfest (May 20, 2020)
i) Volunteers for Ad Hoc Event Committee: Carla Brady, Melanie Tomaszewski, Russell Stern and
Suzy Whitehorn volunteered.
12) OLD BUSINESS: There was none discussed.
13) NEW BUSINESS: There was none discussed.
14) INVITATION FOR DISCUSSION FROM THE PUBLIC: There were no members of the public present.
15) ADJOURNMENT
Motion to adjourn at 8:11 pm
Moved by: E. Range and Seconded by: P. Flemming
Voice Vote: Unanimous
NEXT MEETING: Thursday, February 20 at 7:15pm, Committee Room - Hartley Dodge Memorial Building.
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Agenda
DOWNTOWN DEVELOPMENT COMMISSION
Committee Room - Hartley Dodge Memorial Building
Date: January 16, 2020 Time: 7:15 pm
REORGANIZATION MEETING AGENDA
1) CALL TO ORDER
2) PLEDGE OF ALLEGIANCE
3) ROLL CALL
R. Conley M. Tomaszewski E. Range M. Pellessier
J. Hoover T. Honohan R. Rocco L. Ellis
B. Cramer P. Flemming R. Stern
J. Hollenbach J. Regan M. Fabyanski
R. Landrigan J. Morris C. Brady
S. Whitehorn D. Starker G. Herzog
4) OPEN PUBLIC MEETINGS ACT: In compliance with the open public meetings act, adequate notice of this
meeting of the Downtown Development Commission was provided by distributing the Annual Meeting
schedule to the Madison Eagle and Morris County Daily Record, posting a copy on the bulletin board at
the main entrance to the Hartley Dodge Memorial Building, posting a copy on the Borough website, and
filing a copy with the Borough Clerk, all on or about the first week of January 2020. Copies of said notice
were made available to members of the general public.
6) OATH OF OFFICE:
a) Russell Stern, At Large Representative
(Three year term through December 31, 2022)
b) Carla Brady, At Large Representative
(Three-year term through December 31, 2022)
c) Eric Range, Higher Education Representative
(Three year term through December 31, 2022)
d) John Regan, Board of Education Representative
(Three year term through December 31, 2022)
e) Melanie Tomaszewski, Resident Representative
(Three year term through December 31, 2022)
f) Robert Rocco, Merchant/Landlord/Business Owner Representative
(Three year term through December 31, 2022)
7) ELECTION OF NEW EXECUTIVE BOARD
Note: At the December meeting of each year, the ex-officio member, who will be the election officer,
will then accept nominations for the position of Chair, Vice-Chair, Secretary, Treasurer and Member-At-
Large.
All nominations, whether oral or written, must be made, seconded and then accepted by the individual
1|Page
nominated. At the beginning of the January meeting, the election officer will accept any nominations
from the floor and call the roll to determine those eligible to receive ballots and cast votes. The
election officer will prepare the ballots indicating the officers' title and a space in which the eligible
voters can write in their choice for each officer's position. The election officer will distribute the ballots
to those eligible to vote. Upon completion of the actual vote, the election officer will collect the ballots
and will then tabulate the results. The results will be verified by the Council Liaison and by any member
of the Commission who is not running for election and who has been appointed by the election officer.
The results for each office will also be posted so all present may view the final count.
a.) The following nominations were submitted at the December meeting:
• Nomination for Chairperson: Sue Whitehorn
• Nomination for Vice Chairperson: Eric Range
• Nomination for Treasurer: None
• Nomination for Secretary: None
• Nominations for Member-at-Large: None
b.) Additional Nominations:
• Nominations for Chairperson: ________________________________
• Nominations for Vice Chairperson: ________________________________
• Nominations for Treasurer: ________________________________
• Nominations for Secretary: ________________________________
• Nominations for Member-at-Large: ________________________________
8) ADJOURNMENT OF REORGANIZATION MEETING
REGULAR MEETING AGENDA
1) CALL TO ORDER
2) APPROVAL OF DECEMBER 2019 MINUTES
3) TREASURER’S REPORT
4) FOUNDATION REPORT
a) Appointment/Election of Madison Main Street Foundation (MMSF) representatives
Nominations:
________________________________
________________________________
________________________________
5) CHAIRMAN/EXECUTIVE BOARD REPORT
a) Review and Approve 2020 Meeting Schedule
6) MAYOR’S REPORT
7) COUNCIL LIAISON REPORT
8) PLANNING BOARD REPORT
9) DIRECTOR OF BUSINESS DEVELOPMENT REPORT
a) Best Practices, Ideas, Information Sharing:
i) “For more than 70 years, the Philadelphia More Beautiful Committee (PMBC) has helped bring
positive change to neighborhoods throughout our City. Through our network of dedicated Block
Captains, we work to organize events, provide support, and empower residents to come
together for a more beautiful Philadelphia…”
b) https://www.philadelphiastreets.com/pmbc/
2|Page
i) “We can reclaim cities from the car without inconveniencing people”
https://www.citymetric.com/transport/we-can-reclaim-cities-car-without-inconveniencing-
people-4671
c) “6 clever urban design ideas that all cities should steal: These small, smart innovations are worth
building on in 2020”
https://www.curbed.com/2019/12/17/21020374/bus-housing-restoration-architecture-
urban-design
d) Articles/Information of Interest:
i) “Mack-Cali to sell suburban office portfolio; Parsippany, Madison sold first for $288.5M”
https://njbiz.com/mack-cali-to-sell-suburban-office-portfolio-for-288-5m/
i) “Legislature sends Murphy bill to expand state’s film, TV tax incentive”
https://njbiz.com/legislature-sends-murphy-bill-to-expand-states-film-tv-tax-incentive/
ii.) “Half in the bag: Senate approves plastic ban, measure languishes in Assembly
Upper house plans to renew efforts at start of new session”
https://njbiz.com/half-bag-senate-approves-plastic-ban-measure-languishes-assembly/
7) STANDING COMMITTEES
a) Sign & Façade: (2019 Membership: Suzy Whitehorn, Eric Range, Leslie Lajewski, Tom Honohan,
Karen Giambra)
i) 2020 Membership
ii) Potential Goals/Projects
Sign Guidebook
iii) Committee Description:
Reviews and submits recommendations on all sign permit applications, new or replacement,
submitted for commercial uses referred by the Zoning Officer.
Reviews referred Master Signage Plans and submit recommendations to Planning Board or
Zoning Board of Adjustment.
Adheres to all regulations put forth in Chapter 195. Land Development, Article V. Zoning, §
195-34. Signs, while conducting all review processes.
b) PIC (Public Improvement): (2019 Membership: Suzy Whitehorn, Chair; Russell Stern, Bob Rocco,
Peter Flemming, Brad Cramer, John Morris, John Hoover)
i) 2020 Membership
ii) Potential Goals/Projects:
METC Park Design
Adopt A Space Program
iii) Committee Description:
Creates plans and projects to improve the streetscape and public spaces in the Downtown
District.
Helps to develop financial incentives and strategies for potential rehabilitation projects.
Explores strategies to improve available shopper parking in the Downtown District.
e) Marketing and Economic Development: (2019 Membership: Suzy Whitehorn, Eric Range, Bob
Conley, Russell Stern, Leslie Lajewski, Deb Starker, Carla Brady, Melanie Tomaszewski, Jim
Hollenbach, John Morris, Michael Pellessier, Karen Giambra)
i) 2020 Membership
ii) Potential Goals/Projects:
Gateway & Wayfinding Signage
Creation of Marketing Materials
iii) Committee Description:
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Monitors the Downtown District's current economic conditions and identify opportunities
for market growth.
Develops programs, events, and initiatives working with the Chamber of Commerce to
strengthen existing businesses and recruit new ones.
Creates, with consultants as necessary, a comprehensive marketing plan that will be issued
to support current and future programs and that will showcase the Downtown and expand
the Madison brand.
f) Arts & Events: (2019 Membership: Suzy Whitehorn, Deb Starker, Melanie Tomaszewski, Carla
Brady, Tom Honohan, John Morris, John Pietrowski, Jerry Vezza, Karen Giambra, Michael Pellessier,
Eric Hafen)
i) 2020 Membership
ii) Potential Goals/Projects:
Sidewalk Art Gallery analysis and reinvention
Support of Madison Community Arts Center programming and fundraising
Explore public art projects
iii) Committee Description:
Work with Madison Arts and Culture Alliance (MACA), Madison Music and Arts (MMA),
Chamber of Commerce and other community partners on event development and support.
Advise and support the Director of Arts and Events and programming for the Madison
Community Arts Center.
Research and make recommendations regarding public art installations.
Research and evaluate the viability of new events.
8) AD HOC COMMITTEE AND PROJECT UPDATES: These are listed primarily for informational purposes only the
items highlighted will be discussed.
a) Taste of Madison (Monday, March 23, 2020)
b) May Day (May 2, 2020)
c) Madison Into Yellow (May 5 through 12)
d) DDC/MACA Sidewalk Art Gallery & Gala (inactive)
e) Farmers Market (Thursdays, May 21 – November 19, 2020)
f) Drew University Town Tour (TBD)
g) Bottle Hill Day (Saturday, October 3, 2020):
h) Downtown Concert Series w/METC (TBD)
i) MACA/DDC Holiday Arts Festival (Friday and Saturday, November 27 and 28, 2020)
j) Rose City Summerfest (May 20, 2020)
i) Volunteers for Ad Hoc Event Committee
9) OLD BUSINESS
10) NEW BUSINESS
11) INVITATION FOR DISCUSSION FROM THE PUBLIC
12) ADJOURNMENT
NEXT MEETING: Thursday, February 16 at 7:15pm, Committee Room - Hartley Dodge Memorial Building.
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