Placerville Economic Advisory Committee Meeting
Regular MeetingPlacerville, CA · October 13, 2023
Minutes
MINUTES
CITY OF PLACERVILLE
PLACERVILLE ECONOMIC ADVISORY COMMITTEE
FRIDAY, October 13 – 12:00 P.M.
TOWN HALL, 549 MAIN STREET, PLACERVILLE, CALIFORNIA
1. CALL TO ORDER: The meeting was called to order by Committee
Member Thomas at 12:05 p.m.
2. ROLL CALL:
Members Present: Borelli, Godwin, Kaiserman, Thomas
(Chair Miller arrived at 12:44)
Members Absent: Vice Chair Anderson, Windle
Staff Present: City Manager Morris, Dev. Svcs. Dir. Rivas
3. ADOPTION OF AGENDA.
Adoption of the Agenda was moved by Member Kaiserman and seconded by
Member Borelli. Motion carried 4-0.
4. ADOPTION OF THE MINUTES OF THE MEETING OF September 8, 2023.
Adoption of the Minutes was moved by Member Borelli and seconded by
Member Godwin. Motion carried 4-0.
5. ITEMS OF INTEREST TO THE PUBLIC: None received.
6. INFORMATIONAL ITEMS:
a. Retail Trends September 26, 2023. Discussed the Document. No Action
7. DISCUSSION ITEMS:
a. Strategy 1.1 Business Outreach Visits – Patty Borelli, Paul Godwin, Tony
Windle. Member Godwin reported that he has a list of businesses he plans to
visit on Broadway and focus on smaller, non-corporate businesses. Member
Borelli will focus new businesses on Placerville Drive. Mr. Morris to send
recommended form for visits to all members. Member Kaiserman recommends
focusing on new businesses. Member Borelli expressed concern with law
enforcement on Placerville Drive. Member Borelli has concern that the City is
only looking at A-board signs on Main Street and not on other areas.
b. Strategy 4.3 Potential Annexation Areas – Patty Borelli, Mickey Kaiserman,
Debbie Miller. Members Kaiserman and Borelli reported on their continued
Minutes, October 13, 2023
Approved _________________ 1 10-13-2023 draft min (CM,ES,PR)
c. work on potential annexations. An evaluation form was prepared to evaluate
the pros and cons of annexation. It was requested that staff work with the
subcommittee to complete the form for each proposed annexation area. Mr.
Morris reported that LAFCo is not recommending any changes to the existing
Sphere of Influence.
d. Strategy 1.5 Broadband Infrastructure – David Thomas, Mickey Kaiserman,
Paul Godwin. City Senior Management Analyst, Steve McCargar made a
presentation on the Local Agency Technical Assistance (LATA) grant submitted
and where we currently are, and a review of the Federal Last Mile Grant the City
applied for. $17,703,467.46 total applied for. The State is building the “Middle
Mile.”
e. Review and Discuss LAFCO Municipal Service Review Report (MSR) - Staff
reviewed the draft report with the committee and received input. General
discussion of the report took place. Member Kaiserman brought up the issue that
short-term rentals are not permitted in residential zone districts in the City which
differs from the County.
f. Brown Act Information and Discussion - Mr. Morris discussed the January 3,
2023, memorandum from the City Attorney “Brown Act Refresher and
Governance Reminders” and “The Ralph M. Brown Act at a Glance” reference
document with the Committee.
8. STAFF AND COMMITTEE MEMBER COMMUNICATIONS:
a. Hotel Projects Update:
- Mackinaw Hotel: Mr. Rivas gave an update on the Mackinaw Hotel
project and reported that we are waiting on the 2nd plan check submittal
of the building plans.
- Marriott Hotel: Mr. Rivas reported that there has been no new
information on this site.
b. Apple Farm Place Shopping Center: Mr. Morris reported that the remodel
for the new Harbor Freight store is under construction.
c. Middletown and Mallard Affordable housing Projects: Mr. Rivas reported
that partial grading permits have been issued and grading on the sites has
started. Building Plans are being reviewed.
d. Clementine (Armory) Affordable Housing Project: Mr. Rivas reported no
new information on this project.
e. Cottonwood Park 4 & 6: Mr. Rivas reported that the final map will be
recorded within the next week and that building permits will be issued for
construction of the model homes.
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f. Member Godwin reported on the American River Conservancy’s Wakamatsu
Farm riparian awareness activities; and reported on the music events at The
Green Room Social Club on Main Street.
g. Member Borelli reported on the Save the Graves event scheduled for
Saturday, October 21st from 10:00 a.m. to 4:00 p.m.
9. ITEMS FOR NEXT AGENDA:
- Short Term Rentals for Residential Areas.
10. NEXT MEETING: November 10, 2023
11. ADJOURNMENT: The Meeting was adjourned by Chair Miller at 1:50
Minutes, October 13, 2023
Approved _________________ 3 10-13-2023 draft min (CM,ES,PR)
Agenda
Agenda
City of Placerville
Placerville Economic Advisory Committee
Friday, October 13, 2023 - 12:00 P.M.
Town Hall, 549 Main Street, Placerville, California
1. CALL TO ORDER: Pledge of Allegiance.
2. ROLL CALL: Chair Miller, Vice Chair Anderson, Borelli, Godwin, Kaiserman, Thomas,
Windle
3. ADOPTION OF AGENDA.
4. ADOPTION OF THE MINUTES OF THE MEETING OF September 8, 2023 MEETING
(Attachment A)
5. ITEMS OF INTEREST TO THE PUBLIC: (The Committee shall not take action on this
item.) Comments may be limited to 3 minutes.
This portion of the meeting is reserved for persons wishing to address the Committee on
any matter not on the Agenda that is within the subject matter jurisdiction of the
Committee. The Chair reserves the right to limit each speaker’s time to three minutes. The
Chair will recognize the speaker and ask that they state their name for the record. Personal
attacks on individuals or comments which are slanderous or which may invade an
individual’s personal privacy will not be tolerated. PLEASE GIVE ANY WRITTEN
MATERIAL PRESENTED AT THE MEETING TO CITY STAFF FOR THE PUBLIC
RECORD.
6. INFORMATIONAL ITEMS:
a. Retail Trends September 26, 2023 (Attachment B)
7. DISCUSSION ITEMS:
a. Strategy 1.1 Business Outreach Visits – Paul Godwin, Patty Borelli, Tony Windle –
Report by Committee
Materials related to this Agenda submitted to the Committee either with or after distribution of the agenda packet are available for public
review without delay in the Administration Department at City Hall, 3101 Center Street, 4th floor, during normal business hours.
Agendas are also made available online at https://www.cityofplacerville.org/peac-agendas. If you wish to receive this Agenda via email or
mail, please send contact information to placerville.adm@gmail.com or call (530) 642-5200.
AGENDA
October 13, 2023
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b. Strategy 4.3 Potential Annexation Areas – Mickey Kaiserman, Patty Borelli, Debbie
Miller – Report by Committee
c. Strategy 1.4 Broadband Infrastructure – David Thomas, Mickey Kaiserman, Paul
Godwin – Report by Committee
d. Review and Discuss LAFCO Municipal Services Review Report (MSR) (Attachment C)
Att. D: Draft MSR
Att. E: County General Plan Policy
Att. F: Proposed Annexation Maps
e. Brown Act Information and Discussion
Att. G: Brown Act Memo
Att. H: Ralph M Brown Act at a glance
8. STAFF AND COMMITTEE MEMBER COMMUNICATIONS:
a. Hotel Projects Update
- Mackinaw Hotel.
- Forni Road Hotel
b. Apple Farm Place Shopping Center
c. Middletown and Mallard Affordable Housing Projects
d. Clementine Affordable Housing Project
9. ITEMS FOR NEXT AGENDA:
10. Adjournment
11. NEXT MEETING: November 10, 2023
Materials related to this Agenda submitted to the Committee either with or after distribution of the agenda packet are available for public
review without delay in the Administration Department at City Hall, 3101 Center Street, 4th floor, during normal business hours.
Agendas are also made available online at https://www.cityofplacerville.org/peac-agendas. If you wish to receive this Agenda via email or
mail, please send contact information to placerville.adm@gmail.com or call (530) 642-5200.
AGENDA
October 13, 2023
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