Design Review Board
Regular MeetingSalem, MA · July 24, 2024
Minutes
DRB
July 24, 2024
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City of Salem Massachusetts
Public Meeting Minutes
Board or Committee: Design Review Board, Regular Meeting
Date and Time: Wednesday, July 24, 2024, at 6:00 pm
Meeting Location: Virtual Zoom Meeting
DRB Members Present: Chair Paul Durand, Catherine Miller, Elizabeth Murray,
Marc Perras, Leeann Leftwich
DRB Members Absent: David Jaquith, Sarah Tarbet
Others Present: Stephanie Owens, Senior Planner
Kate Newhall-Smith, Principal Planner
Recorder: Christine Petryszyn
Signs in the Urban Renewal Area
1. 304 Essex Street: The Black Veil
Ken McTague was present to discuss the project, which includes the following:
• A double-sided black sign (38.75”x 30”) with gold leaf lettering, with a stationary bracket
over the doorway.
• The three windows will have the same logo on the glass.
• The goat on the logo will be hand-painted. The letters will be carved.
Ms. Leftwich noted that the space between Black and Veil looked a bit large.
Mr. McTague noted that the façade is bit challenging to work with. The sign will be on the same
plane as an abutting business.
The logo currently covers 21% of the windows, but they will bring it down in size by 5% or so.
Mr. McTague noted that the logo will not be on the front door.
Public Comment:
No one in the assembly wished to speak.
Public comment is closed.
VOTE: Miller made a motion to accept the signage as presented with Mr. McTague working to
reduce the size between “Black” and “Veil” and the window logos are going to be slightly
reduced in size. Durand added that the hanging distance should be 8” or less as the street is
catered to pedestrians, and a surety bond needed per City of Salem Code of Ordinance for signs
or strictures over public ways. Seconded by: Perras. Roll Call: Leftwich, Miller, Murray, Perras,
Durand. 5-0 in favor.
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July 24, 2024
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Projects in the Urban Renewal Area
1. 34 Front Street: Signage & Small Project Review – Review of proposed signage and facade
improvements for Good Neighbor
Jamie Metsch, was present to discuss the project, which includes the following:
• Signage is intended to be pedestrian in size. There was a color change requested. The only
vinyl will be on the door.
• A bracketed sign (14.5”x36”) over the door is planned.
• The perimeter brown rim and word “neighbor” will be sticking out about a ½ inch. “Good”
will be painted on.
• The sign will have rounded edges.
• Signage on the door includes the Salem zip code.
• The sign will hang 2” from the building façade. It will have a 1 ½” inch square tube, flush
mount.
Ms. Murray and Ms. Leftwich expressed support for the color trim on the windows.
Ms. Leftwich noted the that spacing in the word “neighbor” was not consistent. Labelle signs will
creating the signs, and that issue can be addressed.
Ms. Miller inquired about the other signage on Front Street as it is higher than nearby signs. Mr.
Metsch noted they are limited because of the abutting balcony, but that it matches what they
did on Spruce Home around the corner. It will be mounted within the masonry joints at the
request of the condo association.
Public Comment:
No one in the assembly wished to speak.
Public comment is closed.
VOTE: Perras made a motion to approve the proposal as submitted. Seconded by: Miller.
Mr. Durand added that the sign is not required to be stationary as it is small, and wind will be
minimal. It should also be 8” or less as the street is catered to pedestrians, and a surety bond
needed per City of Salem Code of Ordinance for signs or strictures over public ways. Roll Call:
Leftwich, Miller, Murray, Perras, Durand. 5-0 in favor.
2. 120 Washington Street: Outdoor Dining & A-Frame Signs – Review of proposed outdoor dining
and a-frame signs for Ginger
Gene Nigrelli was present to discuss the project, which includes the following:
• Mr. Nigrelli reported that Ginger has been at this location for three years and they have
had outdoor dining. They have opted not to use the street because they need the parking.
• Mr. Nigrelli reported that Sam Adams advertising umbrellas were not permitted, so new
ones were purchased.
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July 24, 2024
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• He also reported that they met with handicap accessibility and that three tables were
purchased to comply with those regulations. They will be delivered on July 31st.
• There are outdoor heaters and they are in compliance and will be kept out of the accessible
aisle.
Ms. Miller asked if the space comes all the way to the lawn. Mr. Nigrelli reported that the
space goes right up to the building and up to the grass. Pedestrians must walk through the
aisle. He said there is only one entrance.
Mr. Perras asked if all the wood structures could be painted black as others have been
required to do. Mr. Nigrelli agreed.
Mr. Nigrelli reported that the A-frame signs are only up during business hours, and are not
installed during the Halloween season per the request from the Building Department. He
said the podium is only there when it is busy, and he agreed to paint it black.
Public Comment:
No one in the assembly wished to speak.
Public comment is closed.
Mr. Perras expressed his appreciation for making the changes and expediating the work.
VOTE: Perras made a motion to approve the proposal as submitted with the addition of painting
all outdoor wooden structures black. Seconded by: Murray. Mr. Durand added per the
regulations, no business is permitted to have more than one portable sign per entrance from a
public ROW, that the sign can only be out during the establishment’s hours of operation, the
sign can not be placed on the sidewalk during snow emergencies, can not block handicap
accessibility, cannot be out on October 31st, cannot block entrances, exits, and fires escapes, and
shall not block sight distances of traffic patterns, sign placement must be directly in front of the
establishment, signs must be free-standing and not affixed or chained to any structure or tree,
sign must be windproof, and proof of liability insurance of $1 million must be provided and
remain in effect for as long as the A-frame is used. The City of Salem and the Design Review
Board must be listed as insured. Mr. Perras agreed to change the A- frame sign to black. Roll
Call: Leftwich, Miller, Murray, Perras, Durand. 5-0 in favor.
Projects Outside the Urban Renewal Area
1. 16-18, 20R Franklin Street: North River Canal Corridor - 100% Design Drawing Review for
Buildings A, C & D
Phil Tarabelsi, LYF Architects, was present to discuss the project.
• He shared the 100% design of building A and C at 75 North Street. Changes were made
to the buildings as requested, which includes painting of the garage, painting of
concrete exterior, a simplified canopy profile, an increase to the height entry to
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July 24, 2024
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accommodate insulation, added scoffer boxes, and downspouts in lieu of internal
drainage.
• They are also now using dark bronze metal elements.
• Similar changes were also made to building D.
Mr. Perras asked for clarification as to whether the railings and entry door would be bronze. Mr.
Tarabelsi said they would.
Public Comment:
No one in the assembly wished to speak.
Public comment is closed.
Ms. Newhall-Smith reported that design materials samples were provided, and approved some
time ago.
VOTE: Perras made a motion to approve as submitted. Seconded by: Murray. Roll Call: Leftwich,
Miller, Murray, Perras, Durand. 5-0 in favor.
Mr. Durand reminded the applicant that they will need to come back before the board when the
signage details are ready.
New / Old Business
1. Approval of Minutes:
a. May 22, 2024
b. June 26, 2024
VOTE: Miller made a motion to approve the May 22nd and June 26th meeting minutes. Seconded
by: Perras. Roll Call: Leftwich, Miller, Murray, Perras, Durand. 5-0 in favor.
2. Sign Manual Update Project – Update on Project Status
Kate Newhall-Smith was present to provide an update. She reported that they have updated the
sign design manual for the SRA and that it is nearly done. There is a section on temporary art
and temporary murals that still needs work.
She expressed her appreciation to Paul, Elizabeth and Leanne, for their assistance in developing
the manual.
She also asked if the members could provide her any edits or changes, and/or confirm their
approval via email.
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The members discussed options in dealing with the P.E.M. and other educational type
organizations. It was discussed that it may be helpful to see some of the previous
installations/advertising/façade coverings the museum has installed.
Adjournment
VOTE: Perras: Motion to adjourn. Seconded by: Miller. Roll Call: Leftwich, Miller, Murray, Perras,
Durand. 5-0 in favor.
The meeting is adjourned at 7:10PM.
Know your rights under the Open Meeting Law M.G.L. c. 39 §23B and City Ordinance Sections 2-028
through 2-2033
Agenda
Design Review Board
Meeting Agenda
Wednesday, July 24, 2024
6:00 pm
Notice is hereby given that a meeting of the Design Review Board will be held on Wednesday, July 24, 2024, at 6:00
p.m. via remote participation in accordance with Chapter 2 of the Acts of 2023.
Every effort will be made to ensure that the public can adequately access the proceedings in real time, via
technological means. If we are unable to do so on matters not requiring a public hearing, we will post on the City of
Salem’s website an audio or video recording, transcript, or other comprehensive record of proceedings as soon as
possible after the meeting.
Individuals may participate remotely in the meeting via a remote participation platform called Zoom. Members of
the public and/or parties with a right and/or requirement to attend this meeting may access the remote
participation meeting through any one of the following ways:
Go to the website link
https://us02web.zoom.us/j/84298788620?pwd=VElMWmQ0Sm5rN0dBNnYwMlJMc1UyQT09; or
Go to the website link www.zoom.us/join and enter meeting ID # 842 9878 8620 and Passcode 032989; or
Dial toll-free phone number 877-853-5257. When prompted enter meeting ID # 842 9878 8620.
Those only dialing in will not have access to the direct video feed of the meeting but can follow
along with the project materials available for download at: DRB Meeting Materials.
Members of the public attending this meeting virtually will be allowed to make comments if they wish to do
so, during the portion of the meeting designated for public comment. If you would like to make a comment,
please use the ‘Raise Hand’ feature; if you are participating via phone, press *9 to raise your hand. The
Chair of the Board, with the assistance of City Staff, will provide all participants who have raised their hands
with an opportunity to speak.
Roll Call
Paul Durand, Chair Elizabeth Murray
David Jaquith Marc Perras
Leeann Leftwich Sarah Tarbet
Catherine Miller
Signs in the Urban Renewal Area
1. 304 Essex Street: The Black Veil
Projects in the Urban Renewal Area
1. 34 Front Street: Signage & Small Project Review – Review of proposed signage and facade improvements for
Good Neighbor
2. 120 Washington Street: Outdoor Dining & A-Frame Signs – Review of proposed outdoor dining and a-frame
signs for Ginger
Projects Outside of the Urban Renewal Area
1. 16-18, 20R Franklin Street: North River Canal Corridor - 100% Design Drawing Review for Buildings A, C & D
City Hall Annex 98 Washington Street Salem, Massachusetts 01970 (978) 619-5685
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New/Old Business
1. Approval of Minutes:
a. May 22, 2024
b. June 26, 2024
2. Sign Manual Update Project – Update on Project Status
3. Staff Updates, if any
Upcoming Meetings
1. SRA: August 14
2. DRB: August 28
Adjournment
Know your rights under the Open Meeting Law M.G.L. c. 30A §18-25 and City Ordinance Sections 2-028 through 2-2033.
Persons requiring auxiliary aids and services for effective communication such as sign language interpreter, an assistive listening
device, or print material in digital format or a reasonable modification in programs, services, policies, or activities, may contact the
City of Salem ADA Coordinator as soon as possible and no less than 2 business days before the meeting, program, or event.
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