Sustainability, Energy, & Resiliency Committee
Regular MeetingSalem, MA · June 23, 2021
Minutes
The Salem Sustainability, Energy, and Resiliency Committee held a public meeting on
Wednesday, June 23 2021 at 6:30 PM via remote participation.
In Attendance
Board Members:
Chair John Hayes Rick Nye
Vice Chair Jeff Cohen Doug Bowker
Not in Attendance:
Meg Riccardi, City Council liaison
Esmeralda Bisono, City Staff
Phil Koch
Chris Cantone
Gail Kubik
City Staff:
Jenna Ide, Director, Sustainability and Resiliency Department
Stacy Kilb, Green Resiliency Department Emma Bird, Intern,
Communities Coordinator, (Recorder) Sustainability and
Sustainability and Resiliency Department
Public:
Pat Reed, SATV (recording)
Screen Names:
Jenn Sell
Joshua Nagle
Ethan Henshaw
Veronica Faustino
Introductions
Public Comment (limited to one minute per person, must be limited to current
discussion/within SERC jurisdiction)
Ethan Henshaw promotes Keep Salem Beautiful Clean Ups; the next event will be Sat. June 26
from 12-1:30, at the basketball court in the Point. Bags and grippers will be supplied.
Review & Approve Meeting Minutes – May 26, 2021
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
A motion to approve the minutes, pending revisions submitted by Friday at 11AM to Stacy Kilb,
is made by Jeff Cohen, seconded by Doug Bowker, and passes unanimously.
Jeff Cohen Yes
John Hayes Yes
Doug Bowker Yes
Rick Nye Yes
New City Sustainability and Resiliency Department Introduction (John & Jeff)
Jeff Cohen comments that we cannot mitigate the climate crisis with incremental measures;
bold action is needed. We must be focused, and having a department that does not need to
request resources from other departments is significant. He is glad the Council voted for it, and
that Jenna, Esmeralda & Stacy will be part of it. This department will produce more revenue
than it will use. Also, having an all-women department is a good thing, given how men have
managed the world thus far. Congratulations to the women in this Department.
John Hayes echoes Jeff’s comments and outlines the history of the Department.
RETF goal 15 years ago:
• Advocated for full time Energy & Sustainability Manager
• Long term goal was formation of Sustainability and Resiliency Department
• 3 positions open: Engagement Coordinator, Energy Manager, and Administrative
Assistant
Jenna Ide thanks everyone present, noting that this is a huge milestone, having more staff to
implement Resilient Together work.
• We are seeking diverse, local people to fill these positions.
• Focus areas:
o Energy Manager – City Operations, Energy use reduction and solar
o The resiliency part should be grown in the future, but for now we are expanding
our existing focus.
o A new position may be created in the future for someone with a background in
engineering.
o We are hoping to work with other Departments. We have the MAPC grant to
work with, as well as an MOU with National Grid to promote higher goals with
Mass Save.
• She notes that the part time administrative accounting assistant position will be
important
Doug Bowker congratulates everyone involved. He wonders how many Cities have such
Departments. SERC has been and will continue to function as an advisory committee, but to
have a Department with Sustainability and Resiliency as its focus is a big deal. He would like to
see other cities form such Departments.
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
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John Hayes comments that many communities, cities and towns have some sort of Energy or
Sustainability Manager. However, few have an actual Department. Positions are typically
incorporated into other departments.
Rick Nye comments that it has been a long journey and it is refreshing to take to heart in the
City’s efforts at sustainability. Jenna Ide notes that those Cities that have more than one person
dedicated to sustainability are typically larger than Salem.
Guest Speaker: Wayne Castonguay, Executive Director, Ipswich River Watershed Association,
“Sustainable Water Use Management and Climate Resiliency Planning for a Stressed River”
John Hayes introduces Wayne Castonguay, who has been Executive Director since 2012. Before
that, he was with the Trustees of Reservations for 14 years.
Mr. Castonguay is impressed with SERC.
• He would like to increase awareness of “most endangered river status.”
• How to advance water and sustainability efforts in Salem, Beverly and on the North
Shore.
• Ipswich River Watershed Association – description and outline of work
• 5 programmatic areas of focus
• Advocacy: policy and behavior changes, mostly through partnerships. “Most
endangered river” in all of America designation received in April 2021. Hoping that
designation can motivate the public
o Focusing on residents, Cities & Towns (may be in opposition to efforts), and State
Policy
• Two primary drivers of Ipswich River low-flow problems:
o Inefficient and discretionary water use (lawns, leaks, wasting water, not needed
for everyday use). 50% of water coming out in August goes on lawns
o Water exports outside the basin. If we used it and put it back into the watershed,
we would have no problem. In summertime, most of the flow of Ipswich River
goes into Lynn, Boston and Salem Harbors, not Ipswich Harbor. It is diverted
South into the ocean
• Municipal water withdraws is shown, in Millions of Gallons per Day (MGD)
• Groundwater is the lifeblood of the river, so even though Ipswich, Lynnfield Center, etc.
don’t use as much, they have a larger impact than it seems
• Beverly/Salem water supply sources are shown: Putnamville Reservoir, Wenham Canal,
Longham Reservoir, Wenham Lake. All are “pump storage;” can take from river in 6
months during winter and store for summer use. Beverly/Salem use 11.5 million gpd.
• Climate Risks to Ipswich River:
o Water Energy Nexus: 13% of US Energy consumption. Pumping, treating, moving
wastewater is 4th largest energy use in our country. Saving water will positively
impact climate
• Mass. Water Management Act 1986. Prior to 1986, there was no regulation.
o Regulates water withdrawals over 100,000 gpd so mainly impacts Cities and
towns, golf courses, industry, some large farms
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o Existing withdrawals before 1986 grandfathered through “registrations.” MOST
were before 1986
o New permits only applied to increased water after 1986
o Safe Yield for each river basin was established; Ipswich River’s SY is exceeded.
We have to live within our water allocations forever, there is no more water for
Salem, this has future ramifications
o State can impose conditions on withdrawal permits but not on registrations.
Many are below threshold of 100K gpd so 90% of water withdrawn from river is
exempt from any regulations
o Town Water Restrictions exist in the Ipswich Watershed. Salem and Beverly have
NO restrictions on water use
• Inequity between communities is a dire issue. Salem/Beverly exempt but
Ipswich/Danvers are not, and this is detrimental to them
• Droughts of 2016 and 2020: two lowest flows in recorded history (past 100 years). 2020
was a “flash” drought while 2016 was ongoing
• Solution: Water conservation
o “First resort” water source
o Cost effective
o Practical
o Can avoid infrastructure expansion costs and environmental impacts
o Reducing summer demand is key
o Among highest cost-benefit to reduce carbon footprint
o Large savings have been achieved when motivation to save has been strong
• Solution: Conditioning Registrations
o Beverly and Salem actively fighting this, but after 30 years we have gotten DEP to
condition registrations, but only temporarily after the last 2 droughts. W/out
conditioning registrations, there is no sense in doing anything since they make
up 80% of use
o Promulgated Draft regs, during droughts, public hearings July 7 and 21
o Ipswich is advocating for stronger conditions; state is proposing bare minimum.
Ipswich is proposing conditions in stressed rivers proactively, not once the cat is
out of the bag. I.e., all discretionary water use should stop
• Net Zero Water Use Policy: Mayors Driscoll and Cahill summoned him after Draft Regs
put out b/c Salem & Beverly water boards asked them to fight the regulations. Will we
have enough water for the future with the primary goal of increasing housing,
particularly affordable? You can have your cake and eat it too. With a water resiliency
toolkit, you can grow w/out increasing water demand, and can even lessen water use
o In Ipswich, the most proactive community re water conservation, when the net
zero policy is implemented, it will reduce water use by 14%
o Goes back to reducing discretionary water use
• How to help: Become a member, participate in Most Endangered River campaign, join
paddle-a-thon (past, June 18 2021, 2022 date TBD)
• Seeking recommendations as to how to get City of Salem to implement basic water
conservation measures
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John Hayes asks for a deeper explanation of conditioned registrations
• Salem and Beverely grandfathered to 12 million gallons per day, don’t have to do
anything. State would limit discretionary water use only during droughts, a baby step.
Would limit lawn watering to at night, or if in severe drought, to one day per week, or
fix accessible leaks. Nothing to do with necessary water use. IRWA is advocating they do
it beyond only droughts but still limiting any changes to discretionary use
• Is there a wide range of how water is priced across the watershed? Every City and Town
in NE does its own thing re water pricing. Gold standard would be seasonal water rates,
which are price elastic, but problem is you need to bill monthly. Only 2 towns do this,
most are quarterly or some semi-annually. Water rates in Ipswich River tend to be
lowest in MA b/c of grandfathering and large sources. Salem’s water rates are very low
compared to most of the state
• Salem and Beverly are members of Greenscapes Coalition, so all water conservation
services are provided to the communities. Implementation of measures would thus be
free
• John Hayes notes that, like a “carbon footprint,” a “water footrpint” of the amount of
water that goes into our goods and services would be helpful, along with noting water
pricing and water conservation measures
Jeff Cohen:
• As a city, the problem is behavioral. The cost of a resource impacts people depending on
their income level, more affluent are impacted less. For example, went to automated
waste bins, and reduced how much a household could put out in trash. A 40% reduction
in trash occurred due to smaller bins, but there was a lot of pushback at first
• This is cultural, we are conditioned to think big, green yards are beautiful
• Public education re impact of their uses is key. No one he knows is concerned about
water conservation. We need to get people to start thinking: parks we have in Salem, do
they need to be all grass, does Common need sprinklers going even when it’s raining?
• Behavioral change is a sea change – thought processes must be changed
• John Hayes agrees that Salem residents do not think about their water, and this is b/c of
quarterly water bill that lists usage in thousands of cubic feet – indecipherable to the
average resident. Changing this would be a small but vital step toward water
consumption literacy
Jenna Ide:
• Notes her background in water conservation
• Department will be doing outreach and engagement, would like to work with IRWA to
address water conservation messages
• For Salem, messaging must be for our City. Boxford is 10th highest median income in
state, Salem is at 170, Beverly at 150
• There are giant estates, polo grounds to the North, while for years Salem has had a gas
plant, sewer plant, and affordable housing, but the message is “you are using too
much.”
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
• We invested in water, message must be more positive for Salem and Beverly, not just
the why it’s good (save money, save water). She does not see a lot of people irrigating,
but most people live in apartments and condos or have minimal green spaces.
Messaging must be targeted to who we want to talk to and what we want them to do.
Beverly and Salem are similar
• She is an advocate of pricing but for a family of 4, low income, in an apartment, water
and sewer rates hit them hard. A $25 increase in water bill is a lot for some
• We are taking from the winter high load, and we are not pumping back to people if we
don’t use it (or are we)? Who are we trying to convince, what is our message, how do
we get them on board, what’s in it for Beverly/Salem residents? Other than that they
value the river, which of course people do. If we don’t use the water, it doesn’t go back
to replenish the river (water in reservoirs)?
Rick Nye:
• If we restrict how much we pull out, reservoir will not be as full. Jenna: isn’t the end of
the river the bay, by pulling a portion of it, will it stay in the summer if we don’t?
• We draw during the winter months. How much of discretionary use is through leaks vs.
watering lawns? Can Salem explore leak repair?
o Mr. Castonguay notes that there used to be 30% leakage rate 15 years ago, now
a 10% leakage rate.
Mr. Castonguay:
• Jenna’s point is the crux of the problem. From a regional perspective, we need Salem
and Beverly to help but there is nothing “in it” for the residents. The inequity [lack of
restrictions in Salem and Beverly] across towns makes it untenable for other towns to
comply w/restrictions. Some have complete water bans but since neighbors have no
restrictions it does not seem fair. The fact that Salem does not have to conserve makes
others not comply
• Drawing from groundwater is a problem and stored water is preferable. If Beverly and
Salem had standard conservation restrictions, it would free up enough stored water to
supply Hamilton, Wenham, Danvers, Middleton, and Ipswich their summer water.
• Proposal is to regionalize and let all towns withdraw from reservoir, at least during dry
periods. Salem and Beverly own the only shovel ready, pre-permitted new reservoir site
in the state, we could build a new reservoir and get ALL communities off groundwater
entirely
Jenna Ide:
• Recognition of investment. We may have low water rates, but they are still high. Saves
you money if you use less, if you use it well, you and your plants are happier.
Watersheds don’t adhere to town boundaries
• Jeff Cohen notes that no one knows where we get our water from
Doug Bowker:
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
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• Certain areas where people use groundwater directly, that feels like a loophole in the
situation. Not just golf courses, but residents have multiple acres of land further north
and west, and they usually look pretty green.
• That class of citizen will be well funded to fight and push back against being forced into
acknowledging that water is not really free when it concerns a stressed system. Unsure
of mechanism to address this.
John Hayes:
• Receptive to Jenna and Jeff’s comments re household income, but data could be
analyzed regarding “comparable cities” as it is for other environmental issues. Can look
to cities w/similar environmental justice and income populations, and see what their
pricing is for water, to compare apples to apples
• Data is available every 5 years via survey by Mass. DEP who consults with Tighe & Bond;
Mr. Castonguay can put John in touch
Jeff Cohen commends John Haye's attempts to get the water bill formatting updated so
residents can quantitatively assess how much water they are using.
Public Comment
Melissa Faulkner:
• Thanks the Committee for being actively involved, notes it is all about education and
awareness. Looks forward to helping spread the knowledge. Grass is not greener,
especially if you run out of water. Many people are disconnected from others. She is
here to help, speak and advocate
• Rick Nye wonders if a one-page slide showing where our water comes from could be put
in water bill to raise awareness? Mr. Castonguay would be happy to work with the City
to design an insert. Jenna Ide: we will be doing outreach and engagement, can work
with IRWA on this.
Doug Bowker:
• There will always be people who will change their behavior when they find out about
something, and sometimes awareness is all it takes – awareness of a problem and
knowing there is a simple solution/change they can make personally. This is one of
those issues where individuals can have immediate impacts.
Wayne Castonguay will work on data requested.
Tackling Urban Heat in Selected LEED Cities (John Hayes)
Postponed to the July meeting.
Divesting from Fossil Fuels - Boston Globe Article (Jeff Cohen)
Jeff Cohen notes that Maine is divesting its entire retirement fund from fossil fuels.
Massachusetts is trickier b/c there must be a state enabling act before individual communities
can do the same thing. This should remain on the radar. People are realizing that they can
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
survive financially without investing in fossil fuels. Jenna Ide agrees that this is “a smart move,”
and they will be stranded assets at some point. Shelley Alpern of SAFE does financial planning
using sustainable investments.
John Hayes comments that this was a big issue at Salem State three years ago, and Salem State
did eventually divest its portfolio from any fossil fuel stocks or bonds, and was a leader in New
England.
City Projects
Forest River Update (Jenna Ide)
• Classroom/nature center is up, looks across the harbor. This is for everyone, not a
private beach or residence.
General Municipal Update (Jenna Ide, Esmeralda Bisono, Stacy Kilb)
• Willows has started, will be done by November
• Bertram will be done soon. It and Willows have porous pavement
• Hoping to change how things are done in Salem; during sporting events, people bring in
truckloads of plastic water bottles and then throw them out, not even recycling them.
They do it out of love to make sure kids are drinking a lot, but we will have fountains
and bottle fillers at Bertram. Need to think about how we deal with trash and food
waste, these are opportunities for us to think differently and promote reusable water
bottles, or at least get them to recycle
• Need to message this in an understanding way. We need to clarify that all our waste is
being incinerated, then air pollution is raining down on us
• Fire station drainage improvements – wrapping up
• Artists Row restroom
• School Master Plan – in data phase, facilities/demographics/capital assets being
explored to achieve proper investment. Schools have largest water, energy use,
greenhouse gas emissions, food waste impacts. Must look toward next 20-30 years
• Emma Bird will be working on Green Building Ordinance, making it so legal sections are
ready to go, municipal sections are separate
• John Hayes will send his email regarding water to Emma Bird so that can be included.
Jenna Ide notes that all SERC members are a resource and that she can reach out to
them
New Business
July speaker invitation
[Not discussed]
Upcoming Events
Next Meeting – Wednesday, July 28, 2021, at 6:30 P.M. Via Zoom
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
Jenna Ide notes we may consider doing a picnic, as has been done in the past. Possibly an
outdoor gathering to announce the new department. Also, a HEAT one in July. Do at Forest
River rather than at the Willows?
Adjournment
A motion to adjourn is made by Rick Nye, seconded by Doug Bowker, and passes unanimously.
The meeting ends at 8:00PM.
Know Your Rights Under the Open Meeting Law, M.G.L. c. 39 §23B, and City Ordinance Sections 2-2028 through 2-2033. Please
contact Jenna Ide at jide@salem.com or 978-619-5699 for more information.
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
Agenda
NOTICE OF MEETING
You are hereby notified that the Salem Sustainability, Energy, and Resiliency Committee will be
holding a public meeting on Wednesday, June 23, 2021 at 6:30 PM via remote participation
with instructions posted to www.salem.com in accordance with Chapter 40A of the
Massachusetts General Laws and Governor Baker’s Emergency Order dated March 12, 2020.
Important Announcement:
Pursuant to Governor Baker’s March 12, 2020 Order Suspending Certain Provisions of the Open
Meeting Law, G.L. c. 30A, §18, and the Governor’s March 15, 2020 Order imposing strict
limitation on the number of people that may gather in one place, this public meeting of the City
of Salem Sustainability, Energy, and Resiliency Committee is being conducted via remote
participation to the greatest extent possible.
Specific information and the general guidelines for remote participation by members of the
public and/or parties with a right and/or requirement to attend this meeting can be found on
the city’s website, at www.salem.com, and on the committee web page, at
www.salem.com/sustainability-energy-and-resiliency-committee-serc.
For this meeting, members of the public who wish to watch, listen or provide comment during
the meeting may do so in the following manner:
Remote Participation Instructions:
• Go to the website link
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and enter password: 251052 or
• Go to the website link www.zoom.us/join and enter meeting ID # 859-3957-6528 or
• Dial toll-free phone number 877-853-5257. When prompted enter meeting ID # 859-
3957-6528. Those only dialing in will not have access to the direct video feed of the
meeting.
The meeting will be opened at 6:15 P.M. to allow members of the public to test their audio.
During portions of the meeting in which public comment is permitted, members of the public
who have “raised their hand” in Zoom will be called on to offer comments. In order to raise a
hand, members of the public using the Zoom computer of phone application may click the
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
“Raise Hand” button; members of the public dialing in may press “*9” to raise their hand to
speak.
No in-person attendance of members of the public will be permitted, but every effort will be
made to ensure that the public can adequately access the proceedings in real time, via
technological means. In the event that we are unable to do so, despite best efforts, we will post
on the city’s website an audio or video recording, transcript, or other comprehensive record of
proceedings as soon as possible after the meeting.
Thank you for your patience and understanding as we navigate this challenging situation for our
community and the world.
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
Meeting Agenda
June 23, 2021 – 6:30 P.M.
Remote Participation
• Introductions
• Public Comment (limited to one minute per person, must be limited to current
discussion/within SERC jurisdiction)
• Review & Approve Meeting Minutes – May 26, 2021
• New City Sustainability and Resiliency Department Introduction (John & Jeff)
• Guest Speaker: Wayne Castonguay, Executive Director, Ipswich River Watershed
Association, “Sustainable Water Use Management and Climate Resiliency Planning for
a Stressed River”
• Tackling Urban Heat in Selected LEED Cities (John Hayes)
• Divesting from Fossil Fuels - Boston Globe Article (Jeff Cohen)
• City Projects
o Forest River Update (Jenna Ide)
o General Municipal Update (Jenna Ide, Esmeralda Bisono, Stacy Kilb)
• New Business
o July speaker invitation
• Upcoming Events
• Next Meeting – Wednesday, July 28, 2021, at 6:30 – 8:00 P.M.
• Adjournment
Persons requiring auxiliary aids and services for effective communication such as sign language interpreter, an assistive listening
device, or print material in digital format or a reasonable modification in programs, services, policies, or activities, may contact
the City of Salem ADA Coordinator as soon as possible and no less than 2 business days before the meeting, program, or event.
Know Your Rights Under the Open Meeting Law, M.G.L. c. 39 §23B, and City Ordinance Sections 2-2028 through 2-2033. Please
contact Jenna Ide at jide@salem.com or 978-619-5699 for more information.
98 WASHINGTON STREET, SALEM, MASSACHUSETTS 01970 ♦ TEL: 978.745.9595 FAX: 978.740.0404
♦ WWW.SALEM.COM
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