Main Street Advisory Board
Regular MeetingSan Marcos, TX · August 28, 2024
Agenda
City of San Marcos
Regular Meeting
Main Street Advisory Board
Wednesday, August 28at 5:30pm
Attend in Person:
Chamber of Commerce Large Conference Room 202 N CM Allen Pkwy, San Marcos, TX 78666
The presiding officer for this meeting will be present at the meeting location described above.
Attend Online via Virtual Zoom Meeting:
Webinar ID: 816 1358 8384
Public Link: https://us02web.zoom.us/j/81613588384
I. Call To Order
II. Roll Call
III. Citizen Comment Period:
Persons wishing to participate (speak) during the Citizen Comment portion of the meeting must email jfalletta@sanmarcostx.gov prior to 12:00PM the
day of the meeting. Comments shall have a time limit of three minutes each. Any threatening, defamatory or other similar comments prohibited by
Chapter 2 of the San Marcos City Code will not be read.
PRESENTATION
1. Receive presentation on the Green Alleys Initiative.
MINUTES
2. Consider approval of the June 26, 2024, and July 17, 2024, meeting minutes.
ACTION ITEMS
3. Grant Application – Consider Main Street Incentive application from Stinky Dawg, located at
151 S LBJ Dr, for signage.
DISCUSSION ITEMS
4. Board Retreat – Discuss takeaways from board member visit to Bastrop, Bryan, and Navasota,
which took place in July.
5. Traffic Mirrors – Discussion and possible action regarding traffic visibility concerns on San
Antonio St.
FUTURE AGENDA ITEMS
lV. Question and Answer Session with Press and Public
V. Adjournment
Notice of Assistance at the Public Meetings
The City of San Marcos is committed to compliance with the Americans with Disabilities Act. Reasonable modifications and equal access to
communications will be provided upon request. If requiring Sign Language Interpreters or alternative formats, please give notice at least 2 days (48
hours) before the meeting date. Individuals who require auxiliary aids and services for this meeting should contact the City of San Marcos ADA
Coordinator at 512-393-8000 (voice) or call Texas Relay Service (TRS) by dialing 7-1-1. Requests can also be faxed to 855-461-6674 or sent by e-mail
to ADArequest@sanmarcostx.gov.
For more information on the Main Street Advisory Board, please contact Josie Falletta at jfalletta@sanmarcostx.gov.
City of San Marcos
Regular Meeting MINUTES
Main Street Advisory Board
Wednesday, June 26 at 5:30pm
Attend in Person:
Chamber of Commerce Large Conference Room
202 N CM Allen Pkwy, San Marcos, TX 78666
The presiding officer for this meeting will be present at the meeting location described above.
Attend Online via Virtual Zoom Meeting:
Webinar ID: 816 1358 8384
Public Link: https://us02web.zoom.us/j/81613588384
I. Call To Order 5:31 PM
II. Roll Call
Attending: Anita Collins, Robert Tobias, Suhel Esani, Duane Bradley, Lauren Ramirez
Absent: Mark Gleason, Atom Von Arndt, Keely Hennig
Excused: Shandee Lynn Adamson
Staff Present: Josie Falletta, Garret Hope, Karla Hernandez
III. Citizen Comment Period: No citizens present.
Persons wishing to participate (speak) during the Citizen Comment portion of the meeting must email jfalletta@sanmarcostx.gov prior to 12:00PM the
day of the meeting. Comments shall have a time limit of three minutes each. Any threatening, defamatory or other similar comments prohibited by
Chapter 2 of the San Marcos City Code will not be read.
ACTION ITEMS
1. Bylaws – Discussed and adopted city-wide bylaw template, no amendments made. Motion
to adopt was made by Board Chair Collis’ motion, Member Bradleys’ second, on a 5-0 vote.
MINUTES
2. The May 22, 2024, and June 5, 2024, meeting minutes were approved on Board Chair Collins’
motion, Member Bradleys’ second, on a 5-0 vote.
DISCUSSION ITEMS
3. Board Retreat – Discussed Board retreat to Bryan, Tx on July 17-19. Board asked to move forward
with planning, staff to check everyone’s availability and make possible itinerary based on feedback
from availability survey.
4. Traffic Mirrors – Item was not discussed; Member Von Arndt was not present. Moved to next
meeting discussion.
REPORTS
5. Main Street Program Report – Staff provided updates from May/June events, social media
statistics, and Main Street America National Accreditation for 25 consecutive years during
the Main Street Report.
6. Financial Report - Downtown Manager Josie Falletta provided the Financial Report. Main
Street has expended 46.26% of FY24 Budget.
7. Downtown Association Report – Board Chair Collins talked about VIP seating for Mermaid
Fest at Sean Patrick’s.
8. Economic Development Report – Downtown Manager Falletta talked about new and
upcoming businesses and the status of their planning/permit stage.
9. Parking Advisory Board Report – Downtown Manager Falletta gave a few updates about the
board exploring paid parking implementation.
FUTURE AGENDA ITEMS
• Discussion of Traffic Mirrors
lV. Question and Answer Session with Press and Public
No public or press present.
V. Adjournment 6:58 PM on Vice Chair Bradleys’ motion and Member Tobias’ second.
Notice of Assistance at the Public Meetings
The City of San Marcos is committed to compliance with the Americans with Disabilities Act. Reasonable modifications and equal access to
communications will be provided upon request. If requiring Sign Language Interpreters or alternative formats, please give notice at least 2 days (48
hours) before the meeting date. Individuals who require auxiliary aids and services for this meeting should contact the City of San Marcos ADA
Coordinator at 512-393-8000 (voice) or call Texas Relay Service (TRS) by dialing 7-1-1. Requests can also be faxed to 855-461-6674 or sent by e-mail
to ADArequest@sanmarcostx.gov.
For more information on the Main Street Advisory Board, please contact Josie Falletta at jfalletta@sanmarcostx.gov.
City of San Marcos
Regular Meeting MINUTES
Main Street Advisory Board
Wednesday, July 17 at 5:30pm
Attend in Person:
Best Western Premier Bryan College Station Large Conference Room
1920 Austins Colony Pkwy, Bryan, TX 77802
The presiding officer for this meeting will be present at the meeting location described above.
Attend Online via Virtual Zoom Meeting:
Webinar ID: 816 1358 8384
Public Link: https://us02web.zoom.us/j/81613588384
I. Call To Order 5:35 PM
II. Roll Call
Attending: Anita Collins, Robert Tobias, Atom Von Arndt, Shandee Lynn Adamson, Duane
Bradley, Suhel Esani
Absent: Mark Gleason, Keely Hennig, Lauren Ramirez
Staff Present: Josie Falletta, Garret Hope, Karla Hernandez
III. Citizen Comment Period: No citizens present.
Persons wishing to participate (speak) during the Citizen Comment portion of the meeting must email jfalletta@sanmarcostx.gov prior to 12:00PM the
day of the meeting. Comments shall have a time limit of three minutes each. Any threatening, defamatory or other similar comments prohibited by
Chapter 2 of the San Marcos City Code will not be read.
ACTION ITEMS
1. Grant Application – The Main Street Incentive application from Eden Bar, located at 202 W
San Antonio St, for signage and umbrellas. Grant for signage was approved, board decided
that umbrellas were not a permanent fixture, $1,356.00 was approved on Board Chair
Collins’ motion, Vice Chair Bradleys’ second, on a 6-0 vote.
2. Grant Application – The Main Street Incentive application from My City Locating, located at
103 S. LBJ Dr., for awning, metal panels, window clings and signage was approved, board
decided that lighting and planter were not permanent fixtures, $991.61 was approved on
Board Chair Collins’ motion and Member Von Arndt’s second, on a 6-0 vote.
3. Grant Application – The Main Street Incentive application from Royal Cleaners, located at
308 N LBJ Dr., for storefront mortar repairs, was approved in the amount of $1,175.00 on
Member Bradleys’ motion and seconded by Member Von Arndt, on a 6-0 vote.
4. Proposition to move Regular Main Street Advisory Board Meeting due to staff absence from
August 22nd to August 28th was approved on Vice Chair Bradleys’ motion and Member Von
Arndt’s second, on a 6-0 vote.
FUTURE AGENDA ITEMS
5. Member Von Arndt requested a discussion about possible traffic mirrors on intersections on
San Antonio Street.
lV. Question and Answer Session with Press and Public
No public or press present.
V. Adjournment 6:01 PM on Vice Chair Bradleys’ motion and Member Tobias’ second.
Notice of Assistance at the Public Meetings
The City of San Marcos is committed to compliance with the Americans with Disabilities Act. Reasonable modifications and equal access to
communications will be provided upon request. If requiring Sign Language Interpreters or alternative formats, please give notice at least 2 days (48
hours) before the meeting date. Individuals who require auxiliary aids and services for this meeting should contact the City of San Marcos ADA
Coordinator at 512-393-8000 (voice) or call Texas Relay Service (TRS) by dialing 7-1-1. Requests can also be faxed to 855-461-6674 or sent by e-mail
to ADArequest@sanmarcostx.gov.
For more information on the Main Street Advisory Board, please contact Josie Falletta at jfalletta@sanmarcostx.gov.
2024 EVENTS + INITIATIVES
EVENTS
January 15: MLK Day Events -- POSTPONED
February 8: TMSP Regional Design Workshop
February 10: Mardi Gras
February 29: Love Downtown Awards
March 2: Spring River Cleanup
April 8: Solar Eclipse
April 12: LCRA Steps Forward Day
April 18: Fashion Merchandising Volunteer Day
April 19: PIKE and FIJI Volunteer Day
April 26: SMCISD Bus Drivers Community Service Day
May 10, 17, 24 & 31: Music on the Square
May 15: Gary Job Corps Volunteer Project
June 15: Bubble Fest
June 21: Make Music Day
August 30: Back the Bobcats
September 14: Hispanic Heritage Exhibition Walk
September 16: Presidential Debate
September 28: Mermaid Fest - Moved to May 2025
October 12: Family Weekend
October 19: El Camino Real Day
November TBD: Holiday Lighting Ceremony
December 12: Holiday Event
Weekly: Farmer's Market
Monthly: San Marcos SaturPLAY, Art Squared, 1893 Flea, Vanilla Bean Market (Back in August),
Classic Rides on El Camino Real
INITIATIVES
S Guadalupe St Parcels - activation plan
Crosswalk Restriping Project - TIRZ#5 funded
Mobility Hub Activation Plan - seasonal installations
Work Plan Implementation - task list under development
Kissing Alley CIP Outreach - late March
Sidewalk Medallions - In production
Kissing Alley Improvements CIP - coordination with businesses
Guadalupe + Hopkins Intersection Improvements CIP - coordination with businesses
Downtown Landscaping Project - CMO Initiative
ADVISORY BOARD RETREAT
July 17-19
Staff: Josie, Garret, Karla
Board Members:
Anita, Duane, Atom
Bastrop
Bastrop Main Street Manager
Bryan
The Queen Theater
Palace Theater
Navasota
Texas Downtown Roundtable
NATIONAL ACCREDITATION
San Marcos achieves national
accreditation for the 25th consecutive
year!
Many Texas Main Street Programs
were bumped to affiliate in 2024.
Incredible achievement to keep
national accreditation.
ANNUAL MAIN STREET TRAINING
Josie attended the annual Texas Main
Street Training in San Angelo, TX.
June 3 - 6
Josie presented in two sessions:
Ask the Experts: Learn from
Seasoned Managers
Manager Presentations: San
Marcos Clean Team
Great conversations with other
Urban Main Street Programs
PAID PARKING IMPLEMENTATION
Parking Advisory Board Update:
The Parking Advisory Board sent a Recommendation Resolution to City
Council in June 2024.
Council gave the PAB a green light to explore paid parking
implementation for Downtown San Marcos.
DOWNTOWN LANDSCAPING WORK GROUP
City Manager’s Office Initiative:
Main Street has been asked to lead an interdepartmental work group to
assess and update the Downtown Pattern Book.
Included in this update: Landscaping, maintenance, level of service.
Timeline: Summer 2024 meetings, Fall 2024 planting
JULY 2024 HIGHLIGHTS
ANALYTICS
Facebook
Followers: 13,032 (+0.1%)
Reach: 14,693
Engagement: 310
Engagement Rate: 2.11%
Instagram
Followers: 8599 (+0.9%)
Reach: 13,208
Engagement: 1,794
Engagement Rate: 13.58%
DOWNTOWN BUSINESS REPORT
NEW & UPCOMING BUSINESS ACTIVITY
Sundance Print Center 303 N Edward Gary St Now Open!
Mile High Mo’s 101 E MLK Dr Now Open!
Logie’s Restaurant 150 S LBJ Dr Permits Approved
Kikko Ramen & Poke 407 N Guadalupe St Permits Approved
Sea Barra 420 University Dr Permits Approved
Eden Bar 206 W San Antonio St Permits Approved
Sign Permit
San Market 114 E San Antonio St
Approved
Tower Loan 208 W San Antonio St Permits Approved
Archie’s Coffee Lounge 301 N LBJ Dr Permits Approved
Shinko 88 210 N Edward Gary St, Unit 112 Permits Approved
Shell Permit
Building Shell, Business TBD 125 and 133 S LBJ Dr
Approved
Ford Jackman 1F 215 E Hutchison St Permits Approved
Urban Bird Hot Chicken 205 W Hopkins St Planning Stage
MAIN STREET FINANCIAL REPORT - 8/28/2024
FY 24 Operating Budget:
Org Object Description Budget Actual Enc/Reqs Available Budget Percent Used
12024225 52095 PRINTING & PUBLICATIONS 1,500.00 1,180.25 0.00 319.75 78.68%
12024225 52105 COMMUNICATIONS/TELEPHONE 2,627.76 2,154.18 0.00 473.58 81.98%
12024225 52230 PROFESSIONAL SERVICES 57,000.00 26,622.63 780.90 29,596.47 46.71%
12024225 52360 BUILDING RENTAL 15,600.00 16,340.00 2,400.00 (3,140.00) 104.74%
12024225 52395 SOFTWARE LIC & MAINTENANCE 540.04 0.00 0.00 540.04 0.00%
12024225 52397 SOFTWARE AS A SERVICE (SAAS) 2,882.00 0.00 0.00 2,882.00 0.00%
12024225 53070 SUPPLIES-OFFICE 15,000.00 16,117.81 0.00 (1,117.81) 107.45%
12024225 53105 POSTAGE 400.00 0.00 0.00 400.00 0.00%
12024225 53110 ADVERTISING/BRANDING 27,000.00 23,500.00 3,500.00 0.00 87.04%
12024225 53145 REPAIRS-VEHICLES 517.50 963.72 0.00 (446.22) 186.23%
12024225 54001 P-CARD MUST CODE 0.00 0.00 0.00 0.00 0.00%
12024225 54050 DUES & SUBSCRIPTIONS 3,740.00 3,241.79 0.00 498.21 86.68%
12024225 54075 MAIN ST-INCENTIVE PROGRAM 30,000.00 9,152.08 12,347.61 8,500.31 30.51%
12024225 54180 PROFESSIONAL DEVELOPMENT 15,000.00 6,067.31 0.00 8,932.69 40.45%
12024225 54185 MEALS 1,000.00 1,021.38 0.00 (21.38) 102.14%
12024225 54190 TRAVEL 900.00 278.03 0.00 621.97 30.89%
12024225 54245 SPECIAL EVENTS/PROJECTS 34,500.00 27,427.52 5,015.94 2,056.54 79.50%
12024225 60110 OPERATING BUDGET REQUESTS 0.00 0.00 0.00 0.00 0.00%
TOTALS 208,207.30 134,066.70 24,044.45 50,096.15 75.94%
MAIN STREET GRANT REPORT - 8/28/24
FY 24 Main Street Façade Grants:
Applicant Total Project 50% Grant Status
KZSM $ 330.00 $ 165.00 Completed
HAPPY CLOUDS SMOKE & VAPE $ 2,154.16 $ 1,077.08 Completed
SOUTHWEST TRAINING $ 1,800.00 $ 900.00 Completed
SAN MARKET - BOWDEN FAMILY $ 4,000.00 $ 2,000.00 Completed
VALENTINO'S $ 8,600.00 $ 2,000.00 Approved
SIMPLECITY DESIGN $ 12,500.00 $ 2,000.00 Approved
SHINKO 88 $ 5,200.00 $ 2,000.00 Completed
SEA BARRA $ 8,000.00 $ 2,000.00 Approved
KND'S $ 5,024.00 $ 2,000.00 Completed
FREAKY FINDZ $ 4,200.00 $ 2,000.00 Approved
GOT TOYS $ 6,882.31 $ 2,000.00 Approved
EDEN BAR $ 2,712.00 $ 1,356.00 Approved
MY CITY APARTMENT $ 1,983.22 $ 991.61 Approved
ROYAL CLEANERS $ 2,350.00 $ 1,175.00 Completed
Totals $ 65,735.69 $ 21,664.69
Invited and/or Interested:
Schwartz & Associates - awning
Goodyear Tire - paint
Cafe on the Square - awning
Get email alerts for San Marcos
A daily email when new agendas and minutes are posted.