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Santa Rosa Tourism Business Improvement Area Advisory Board

Regular Meeting

Santa Rosa, CA · March 24, 2022

AgendaMinutes

Minutes

Virtual Meeting - See Agenda City of Santa Rosa for Participation Santa Rosa Tourism Business Improvement Area Advisory Board Meeting Minutes - Final Thursday, March 24, 2022 11:00 AM 1. CALL TO ORDER AND ROLL CALL Chair Rivero called the meeting to order at 11:03AM. Present 5 - Board Member Todd Anderson, Board Member Donna Renteria, Board Member Peter Rumble, Board Member Rafael Rivero, and Alternate Board Member Tara Thompson 2. PUBLIC COMMENTS Eric Fraser: Commented on Short Term Rental policy and encouraged the Board to consider adding a member of the Short Term Rental community to join the Board. 3. APPROVAL OF MINUTES 3.1 Draft Meeting Minutes for the November 18, 2021 Special Meeting. A motion was made by Board Member Renteria, seconded by Board Member Anderson, that this SRTBIA Advisory Board agenda item be Approved as submitted.. The motion carried. by an unanimous vote. 4. EVENT SUPPORT APPLICATIONS 4.1 16th Annual California Artisan Cheese Festival A motion was made by Board Member Anderson, seconded by Board Member Renteria, that this SRTBIA Advisory Board agenda item be approved as amended. Support will be provided in the amount of $5,000 with the condition that it be used for marketing. The motion carried by an unanimous vote. 4.2 The 30th Annual Sonoma County Hot Air Balloon Classic A motion was made by Board Member Anderson, seconded by Board Member Rumble, that this SRTBIA Advisory Board agenda item be approved as amended. Support will be provided in the amount of $5,000. The motion carried by an unanimous vote. 4.3 Monster Truck Spring Nationals City of Santa Rosa Meeting Minutes Page 2 of 3 Santa Rosa Tourism Business Meeting Minutes - Final March 24, 2022 Improvement Area Advisory Board A motion was made by Chair Rivero, seconded by Board Member Renteria, that this SRTBIA Advisory Board agenda item be approved as amended. Support will be provided in the amount of $1,500. The motion carried by an unanimous vote. 4.4 Wine Country Distillery Festival - New date August 13, 2022 - Re-approval of funds due to the date change. A motion was made by Board Member Rumble, seconded by Chair Rivero, that this SRTBIA Advisory Board agenda item be approved. The motion carried by an unanimous vote. 4.5 Annual Sonoma County LGBTQI++ Pride Parade & Festival A motion was made by Chair Rivero, seconded by Board Member Renteria, that this SRTBIA Advisory Board agenda item be approved as amended. Support will be provided in the amount of $6,000. The motion carried by an unanimous vote. 4.6 DJFE Triathlon Race Series A motion was made by Board Member Anderson, seconded by Board Member Renteria, that this SRTBIA Advisory Board agenda item be approved as amended. Support will be provided in the amount of $2,000. The motion carried by an unanimous vote. 4.7 Wednesday Night Market A motion was made by Board Member Anderson, seconded by Board Member Renteria, that this SRTBIA Advisory Board agenda item be approved as amended. Support will be provided in the amount of $1,000. The motion carried by an unanimous vote. 5. DEPARTMENT REPORTS A special meeting will be for the Board to approve sending a recommendation to Council that Tony Pace be appointed to the Board, and the Charlene Lennon be appointed as an alternate to Member Rumble. 6. ADJOURNMENT Chair Rivero adjourned the meeting at 12:00PM. City of Santa Rosa Meeting Minutes Page 3 of 3 Santa Rosa Tourism Business Meeting Minutes - Final March 24, 2022 Improvement Area Advisory Board Approved On: Eileen Cleary Recording Secretary

Agenda

Virtual Meeting - See Agenda City of Santa Rosa for Participation SANTA ROSA TOURISM BUSINESS IMPROVEMENT AREA ADVISORY BOARD REGULAR MEETING AGENDA AND SUMMARY REPORT - FINAL MARCH 24, 2022 11:00 A.M. PURSUANT TO GOVERNMENT CODE SECTION 54953(e) AND THE RECOMMENDATION OF THE HEALTH OFFICER OF THE COUNTY OF SONOMA, THE SANTA ROSA TOURISM BUSINESS IMPROVEMENT AREA ADVISORY BOARD MEMBERS WILL BE PARTICIPATING IN THIS MEETING VIA ZOOM WEBINAR. MEMBERS OF THE PUBLIC CAN PARTICIPATE IN THE MEETING VIRTUALLY AT: HTTPS://SRCITY-ORG.ZOOM.US/J/81793472896 OR BY DIALING 669-219-2599, THEN ENTER WEBINAR ID: 817 9347 2896. Public Comment may be made live during the meeting via Zoom or submitted by 5:00 P.M., Wednesday, March 23, via e-mail at economicdevelopment@srcity.org or via recorded voice message at 707-543-3080. Recorded voice message comments will be played (up to 3 minutes each) at the time that Agenda Item is discussed during the Santa Rosa Tourism Business Improvement Area Advisory Board. Email public comments will be attached to the item for Board and Public review. 1. CALL TO ORDER AND ROLL CALL 2. PUBLIC COMMENTS This is the time when any person may address matters not listed on this agenda, but which are within the subject matter of the jurisdiction. The public may comment on agenda items when the item is called. Each speaker is allowed three minutes. 3. APPROVAL OF MINUTES 3.1 Draft Meeting Minutes for the November 18, 2021 Special Meeting. Attachments: 2022.11.18 Draft Special Meeting Minutes City of Santa Rosa Regular Meeting Agenda and Summary Report Page 2 of 3 Santa Rosa Tourism Business - FINAL MARCH 24, 2022 Improvement Area Advisory Board 4. EVENT SUPPORT APPLICATIONS 4.1 16th Annual California Artisan Cheese Festival Attachments: 2022.05.07 16th Annual California Artisan Cheese Festival 4.2 The 30th Annual Sonoma County Hot Air Balloon Classic Attachments: 2022.06.04-05 - SoCo Hot Air Balloon Classic - Event Support Application 4.3 Monster Truck Spring Nationals Attachments: 2022.05.13-14 Monster Truck Spring Nationals.pdf 4.4 Wine Country Distillery Festival - New date August 13, 2022 - Re-approval of funds due to the date change. Attachments: Initial Application - 2022 WCDF - Event Support Application WCDF - Event Support New Date & Amount Previously Approved Noted.p 4.5 Annual Sonoma County LGBTQI++ Pride Parade & Festival Attachments: 2022.06.05 Pride Parade & Festival 4.6 DJFE Triathlon Race Series Attachments: 2022.05.01 DJFE Triathlon Race Series 4.7 Wednesday Night Market Attachments: 2022.05.18 - 2022.08.31 Wednesday Night Market 5. DEPARTMENT REPORTS This time is reserved for City staff to provide a briefing on issues of interest. No action will be taken on these matters except to possibly place a particular item on a future agenda for consideration. 6. ADJOURNMENT Contact Rafael Rivero at (707) 543-3460 with any questions regarding the agenda. City of Santa Rosa Regular Meeting Agenda and Summary Report Page 3 of 3 Santa Rosa Tourism Business - FINAL MARCH 24, 2022 Improvement Area Advisory Board The City of Santa Rosa does not discriminate on the basis of disabilities in its employment, services, benefits, facilities, programs, or activities. Requests for accommodations, auxiliary aids, or services necessary to participate in a City program, service, or activity, including printed information in alternate formats, are available by contacting the Economic Development Administrative Secretary at (707) 543-3227 (TTY Relay at 711) or at ecleary@srcity.org. Request should be submitted as far in advance as possible, but no later than two business days before the scheduled meeting.

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