Special City Council Meeting and Workshop
Special MeetingTerrell, TX · February 9, 2021
Agenda
AGENDA
Special City Council Meeting and
Workshop
5:00 PM - Tuesday, February 9, 2021
Terrell Police Headquarters, 1100 N. State Highway 34,
Terrell, TX
Mayor Rick Carmona
Council Members
District 2 - Grady Simpson
District 3 - Mayrani Velazquez
District 4 - Charles Whitaker
District 5 - Tim Royse
City Manager Mike Sims
NOTICE IS HEREBY GIVEN that the Terrell City Council will conduct a Special City Council
Meeting and Workshop at 4:30 p.m. on Tuesday, February 9, 2021, at Terrell Police
Headquarters located at 1100 N. State Highway 34. The meeting is open to the public with
limited seating in the Rosenbaum Room. Recommendations of the CDC regarding social
distancing will be practiced during the course of the public meeting to slow the spread of the
Coronavirus (COVID-19).
If you choose not to attend in person and you wish to submit public comments, email
support@cityofterrell.org and title the email ”Public Comment”. All public comments submitted
by 12:00 pm on Tuesday, February 9, 2021 will be provided to the City Council members and
read into the record for the Tuesday, February 9, 2021 City Council Meeting.
Page
1. CALL TO ORDER
2. INVOCATION
3. PLEDGE TO AMERICAN FLAG AND TEXAS FLAG.
4. HEAR REMARKS FROM VISITORS.
This time is set aside on the agenda to invite any person to address the
Council on issues not subject to a public hearing. Routine administrative
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matters are best discussed with the appropriate City Staff before
bringing them to the Council. Prior to the meeting, please complete a
"Citizen Participation Form" and present it to the City Secretary. In
accordance with the Texas Open Meetings Act, Section 551.042, the
City Council cannot discuss, consider, or take action on matters not
listed on the agenda. Speakers should limit their comments to 3
minutes and are asked to speak into the microphone provided,
identifying themselves for the record. The total amount of time set aside
for this place on the agenda is 15 minutes. Comments of a personal
nature directed at the Council or Staff are inappropriate.
5. BUSINESS ITEMS
5.1. Discuss and Consider Resolution No. 1013, A Resolution Of The City 4 - 6
Council Of The City Of Terrell, Texas, Urging The State Legislature To
Pass A Bill Allowing Cities With Historically Black Colleges And
Universities To Be Included In The State Law Definition Of "Small Cities
With College Bracket”.
Resolution No. 1013
6. DISCUSS STRATEGIC PLAN
6.1. Discuss Strategic Plan Overview. 7 - 15
Strategic Plan
Strategic Plan FY22
6.2. Discuss Police Department Strategic Goals. 16 - 26
Strategic Plan Update 2021 police department
6.3. Discuss Animal Control Department Strategic Goals. 27 - 30
Strategic Plan Update 2021 animal control
6.4. Discuss Fire Department Strategic Goals. 31 - 49
3 year Strategic plan FIRE
6.5. Discuss Emergency Management Department Strategic Goals. 50 - 52
3 year Strategic plan EM
6.6. Discuss Public Information Office Strategic Goals. 53 - 56
PIO Goals
6.7. Discuss City Secretary Office Strategic Goals. 57 - 59
City Secretary Office Goals
6.8. Discuss Comprehensive Plan Strategic Goals. 60
Comp Plan Slide
Page 2 of 60
7. ADJOURN INTO EXECUTIVE SESSION IN ACCORDANCE WITH
SECTION 551 OF THE TEXAS GOVERNMENT CODE TO DISCUSS
THE FOLLOWING:
Section 551.072 Deliberations Regarding Real Property.
Section 551.087 Deliberations Regarding Economic Development
Negotiations.
8. RECONVENE INTO REGULAR SESSION AND CONSIDER ACTION,
IF ANY, ITEMS DISCUSSED IN EXECUTIVE SESSION.
9. ADJOURN.
I, the undersigned authority, do hereby certify that the above NOTICE OF MEETING of the
Governing Body of the City of Terrell is a true and correct copy of said NOTICE, which has
been posted on the front OUTDOOR BULLETIN BOARD CABINET FOR AGENDAS of the
Terrell City Hall, Terrell, Texas, a place convenient and readily accessible to the General
Public and on the website at cityofterrell.org, and which has been continuously posted for a
period of seventy-two (72) hours prior to the date and time said meeting was convened.
Posted Friday, February 5, 2021 –5:00 p.m.
_______________________________________
Dawn Steil, City Secretary
This facility is wheelchair accessible and accessible parking spaces are available. Requests for accommodations
or interpretive services must be made 48 hours prior to this meeting. Please contact the City Secretary’s office at
972-551-6600 for further information. Braille is not available.
Council Reserves the Right to Adjourn into Executive Session to Seek Legal Counsel on a Matter Which the
Canon of Legal Ethics Demands to Preserve the Attorney-Client Privilege Pursuant to Section 551.071(2) of the
Texas Government Code.
Page 3 of 60
ITEM 5.1.
RESOLUTION NO. 1013
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF TERRELL,
TEXAS, URGING THE STATE LEGISLATURE TO PASS A BILL
ALLOWING CITIES WITH HISTORICALLY BLACK COLLEGES AND
UNIVERSITIES TO BE INCLUDED IN THE STATE LAW DEFINITION OF
‘SMALL CITIES WITH COLLEGE BRACKET”.
WHEREAS, the Hotel Occupancy Tax (HOT) was introduced in 1959; and
WHEREAS, the State Legislature has enacted a series of updates and brackets
establishing different tax rate maximums and different rules for a variety of
classifications of cities; and
WHEREAS, there exists a bracket of communities commonly referred to as the small
cities with colleges bracket which are allowed a 9% maximum rate; and
WHEREAS, the definition of colleges in the current state HOT legislation
inadvertently excludes certain Historically Black Colleges and Universities. This
means that Terrell and Southwestern Christian College, which would otherwise qualify,
are treated differently under State Law than comparable small cities with colleges.
WHEREAS, The passage of the proposed bill would give the four cities in Texas –
Terrell, Prairie View, Hawkins, and Marshall – the option to increase their taxes to
support cooperative tourism programs and college visitation, thereby increasing equity
between all small cities with colleges of a variety of types; and
WHEREAS, the tax rate increase would be paid exclusively by those staying in hotels
of the affected cities; and
WHEREAS, the Terrell City Council finds that the Policy for Hotel Occupancy Taxes
for Historically Black Colleges and Universities attached hereto (Exhibit “A”) is in the
best interest of the citizens, property owners, businesses and visitors of the City of
Terrell.
NOW, THEREFORE, BE IT RESOLVED BY THE CITY COUNCIL OF THE
CITY OF TERRELL, TEXAS:
Section 1. The Terrell City Council hereby adopts Exhibit “A” attached hereto
as the official policy that shall govern the approval, execution, qualification and
payment of City funds expended for Public Art.
Section 2. That this Resolution shall take effect immediately from and after its
passage.
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ITEM 5.1.
PASSED and ADOPTED by the City Council of the City of Terrell this ____ day of
February, 2021.
___________________________
Rick Carmona, Mayor
Attest:
_______________________
Dawn Steil, City Secretary
Page 5 of 60
ITEM 5.1.
Exhibit "A"
Page 6 of 60
ITEM 6.1.
FY22‐FY24 Strategic Plan Workshops Timeline
February 2 Council Discussion
February 9 Police/Fire/City Manager
February 16 Human Resources/Housing/Finance
February 23 Engineering/Utilities/Public Service
March 2 Municipal Development/Library/IT
March 9 Council Discussion
Page 7 of 60
ITEM 6.1.
Preliminary Draft
City of Terrell Strategic Plan
FY22, FY23, FY24
Page 8 of 60
ITEM 6.1.
Strategic Plan Themes
The Themes
1. Our Citizens benefit when we are efficient and relentless: Operational Goals
2. Our Citizens benefit when we are the partner of choice: Partnership Goals
3. Our Citizens benefit when we are is a great place for commercial investment
and job creation: Development Goals
4. Our Citizens benefit when we are diligent in maintaining and enhancing
infrastructure: Construction Goals
5. Our Citizens benefit when we set and achieve Quality of Life benchmarks:
Quality of Life Goals
Page 9 of 60
ITEM 6.1.
Our Citizens benefit when we are efficient and relentless
Major Operational Goals
Add multiple staff in Police Department to meet growth in calls/demand for
service and to maintain/improve recent anti-narcotics successes
Add multiple staff in municipal development to improve customer service
and stay ahead of development
Stabilize operations with single new positions for finance clerk, assistant city
manager, assistant fire marshal
Keep the budget growing to meet out city’s needs
Expand library and youth recreation staff concurrent with budget availability
to grow programs
Train, evaluate and retain the dedicated staff we have
Plan for retirements and cross train for resilience
Expand Spanish language skill sets
Add Downtown security and “polish” functions
Crisp and clean everyday
Control IT spending while enhancing IT footprint
Maintain balanced annual approach to fleet
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ITEM 6.1.
Our Citizens benefit when we are the partner of choice
Major Partnership Goals
Utilize regional animal shelter for pay-per-night services
Utilize Garland/Mesquite radio system for emergency communication
improvements
Update NTMWD contract for growth and access to capital funds
Plan new county sub courthouse with new municipal court element
Negotiate partial CCN buyouts ahead of growth demands
Work with NCTCOG/RTC on a wide range of grants and cooperative
programs
Work with TXDOT to improve maintenance, lower costs and obtain benefits
from state capital investment
Improve partnerships with TSHS/TDEM to put Covid-19 behind us and
improve resiliency
Negotiate voluntary annexations and new TIRZ Districts with surrounding
major land owners
Partner with NETRMA on outer loop planning and creative infrastructure
finances
Implement projects from the County Transportation Interlocal Agreement
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ITEM 6.1.
Enhance workforce, school district, TVCC, and other education partnerships
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ITEM 6.1.
Our Citizens benefit when Terrell is a great place for commercial investment and
job creation
Major Development Goals
Update comprehensive plan zoning and subdivision ordinances to raise the
standard
Attract and open new retail, restaurants, lofts and entertainment downtown
Support great mixed use hubs in Downtown, Crossroads, and TVCC Health
Science Center; support a great retail destination at Shops at Terrell
Foster high quality development and preservation in the Big Brushy Creek
corridor by partnering for water, sewer, outer loop improvements with a
variety of partners
Promote more high quality residential infill
Attract more quality, high wage employers
Add a university presence and a hospital/medical center
Page 13 of 60
ITEM 6.1.
Our Citizens benefit when our core infrastructure meets the needs
Major Construction Goals
Build Temple, Blanche and South Alley as concrete complete streets
Reconstruct North Alley, sections of Apache Trail and Metro Drive
Reconstruct the Mukleroy Building to serve as a destination amenity
Select and engineer the road, water, sewer, drainage sidewalks, lighting and
parking for the Town Square Development, including quiet zones and
complete streets on US 80 and Spur 226
Identify and engineer a second NTMWD take point as well as the water
distribution system for big brushy creek corridor development
Acquire land for a new library/community center, 3 fire stations, park
expansions, lake area protection zones
Fully implement smart water meters
Finalize Kings Creek WWTP improvements
Complete the US 80, FM 148, SH 205 reconstruction
Work with TXDOT to start construction on IH 20 frontage rows at FM 148
Implement enhanced approaches to street maintenance based of robotics/SPI
Implement enhanced approach to storm water based on drainage study
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ITEM 6.1.
Our Citizens benefit when we set and achieve quality of life benchmarks: Quality
of Life Goals
Quality of Life Goals
Design and Perform a thorough Quality of Life Audit
Utilize the results of the Quality of Life Audit to set a range of Quality of
Life Goals
Establish Financial Plans and Partnerships necessary to build and operate
the Capital Improvements and/or Operational Improvements identified in
the Audit
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ITEM 6.2.
1
Police Department
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ITEM 6.2.
Police Department
911 Communications Center
• Where we are
– Communications Dispatched 53,287 calls for service in 2020.
– They answered 14,720 911 calls and 99,723 telephone calls.
– Current staffing level is 8 with two current openings.
– There are times when only one dispatcher is on duty.
– Black & Veatch study conducted in February 2016,
recommended staffing levels at 15 dispatchers. Our call load
in 2016 was 29,000.
– We have two open positions which are challenging to fill
because we are not competitive with surrounding agencies.
– Current dispatch pay is $17.47 an hour. Wood County pays
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$19.89 starting.
2
ITEM 6.2.
Police Department
• The Next 3 Years
• Centralized Countywide dispatch is not a solution.
• The county calls for service load would be overwhelmed by
the addition of our calls for service.
• We need to develop a staffing plan that can add dispatchers
over the next 3 years.
• To add dispatchers we will need to be competitive with pay
and increase compensation for certification pay.
– Dispatchers are a critical part of the public safety operation. They
are the first voice that a person in an emergency hears. Their
training and professionalism are paramount to the mission of the
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department. We need the best we can hire.
3
ITEM 6.2.
Police Department
• Police Goals
• 2.1.2 Implementation of Cutting Edge Technology
– Integration of License Plate Readers to our fleet for better
crime solving and narcotics detection.
– Upgrade current dash and body cam systems this budget.
– Develop and implement real-time crime detection systems for
the Downtown and American Way area.
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4
ITEM 6.2.
Police Department
• Police Goals
• 2.1.3 Partner with the Community
– Ongoing
» Citizens Police Academy Postponed COVID-19
• The CPA alumni will form Chief’s advisory board.
» Unidos Postponed COVID-19
» Crime Stoppers
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5
ITEM 6.2.
The Terrell Police Department is committed to “partnership based
policing” philosophy as the fundamental manner in which we interact
with the community and deliver police services. Officers are
encouraged to work in a collaborative manner with community
partners, school district partners, business partners and regional
agency partners in a shared commitment to address conditions that
give rise to crime, the fear of crime, disorderly conduct and unsafe
roadways.
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6
ITEM 6.2.
Police Department
• Uniformed Division Today
– The Department currently has 22 officers assigned to the patrol division.
These officers are the backbone of the agency.
– All calls for service start with them and they are the departments
ambassadors to the community.
– As the city grows, calls and expectations for police service increase. 2020
ended with 53,287 calls for service. We do not have enough patrolmen to
handle the work load or the extra expectation of services.
– Average face to face time spent on a call is 9 minutes. This is not enough time
to address the root problems of domestic violence an community issues.
– We have become a reactive department not a proactive one.
CFS Time per call min Time hrs Available hrs Total Personnel Patrol
53,287.00 30.00 26,643.50 1,161.00 23
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7
ITEM 6.2.
Police Department
• The Department has done an incredible job at addressing crime in
our community. Even with a 43% increase in call load we have
reduced crime overall in the city. Index Offenses are down from
663 in 2019, to 568 in 2020. Property Crimes down from 611 in
2019, to 499 in 2020.
• With increases in call load and growth in our city we will not be
able to sustain the downward trend.
• Current projected 3 year residential projects will add 2,000 new
residents to Terrell.
– The national average of officers per 1000 population is 2.5. The US Census
puts our currently population at 18,869. That’s 47 officers today. Add the
projected 2,000 new residents and we will need to be staffed at 52.
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8
ITEM 6.2.
Police Department
• The Next 3 Years
• 2.1.4 Add additional officers to strengthen enforcement
and develop interdiction program
– Develop a staffing strategy to add officers to the department.
» To add officers we will need to be competitive with
salaries and certification pay.
» When compared with competing agencies, Terrell is 1.5%
below the median pay for new hires and 12% below the
top out pay.
» We are losing quality recruits and staff to our competing
agencies.
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9
ITEM 6.2.
Police Department
– The leadership team continue to strive for excellence and continue to develop
the police department into a dynamic, contemporary and progressive
organization that will meet the needs of a rapidly growing community.
• Captain Sansom will complete His Bachelor’s Degree in Criminal Justice from the Texas A&M
University in May 2021. He has completed the FBI National Academy.
• Captain Bulin is in his second year at Texas A&M studying Criminal Justice with emphasis in
leadership.
• Captain Kelly has completed the FBI National Academy.
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10
ITEM 6.2.
2.0 Public Safety
2.1 Proposed Police Goals
# Goal Status
2.1.1 Strengthen communications in house team Training, pay levels, number of
staff all need to be addressed
2.1.2 Implementation of Cutting Edge Technology Better technology creates
information for CID and patrol,
more effective court cases,
liability protection for the
department
2.1.3 Partner with the Community Major initiative on hold due to
COVID-19
2.1.4 Add additional Narcotics officers to strengthen Need to assess in future
enforcement and develop interdiction program budget years
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11
ITEM 6.3.
Animal Control Department
Page 27 of 60
1
ITEM 6.3.
Animal Control
Current Animal Control Operation
– We moved 600 animals thru the shelter in 2020. This up from 507
in 2019.
– We operate with 2 Animal Control Officers responding to 711
calls for service in 2020.
– We have seen increases in feral hog and cats with increased
property damage from hog populations.
– We have only 1 officer that is qualified to handle feral hogs.
– Current Animal Control Facility is dated and in need of
renovation.
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2
ITEM 6.3.
Animal Control
The Next 3 Years
– Countywide Animal Control Shelter.
» No start date or cost for usage determined.
» Will not eliminate the need for our own facility.
– Major renovation to our current facility is needed.
– We need to add additional staff to handle increased demand for
service and feral animal issues.
» Current pay for animal control officer is $16.25 an hour. This makes
it difficult to recruit the right staff. The animal control officer deal
directly with the public and represent the city. They need to be
highly customer service oriented. Because they enforce animal
control ordinances, they need to be able to deal with difficult citizen
interactions.
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3
4.6 Animal Control ITEM 6.3.
Proposed Animal Control Goals
# Goal Status
4.6.1 Major upgrades to current building Staff has determined the city
needs to focus on upgrading
the current animal control
facility.
4.6.2 Budget available to rent room at county facility Cost per animal stay at a
county facility has not been
determined.
4.6.3 Additional staff or contract workers to fill in current Currently we have only two
gaps in service Animal Control Officers
4.6.4 Additional staff to manage wildlife and feral hogs Only one staff member is
trained to manage feral
animals.
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4
ITEM 6.4.
Terrell Fire Department
3 – Year Strategic Goals
FY 22, FY 23, FY 24
Page 31 of 60
ITEM 6.4.
FY 20 Incident Responses
Page 32 of 60
Total # Calls for FY 2020 - 3717
ITEM 6.4.
FY 2020
Page 33 of 60
ITEM 6.4.
FY 20 Accomplishments
TFD’s Highlights of Accomplishments:
❖ Professional Development: Several advanced certifications were attained by
Department personnel that were promotion driven.
o (10) TCFP “Driver/Pumper Operator”
o (7) TCFP “Fire Instructor”
o (2) TCFP “Fire Officer I”
o (1) TCFP “Fire Officer II”
o (2) TCFP “Fire Inspector”
o (3) Enrolled in “Blue Card Incident Commander” certification
program
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TCFP – Texas Commission on Fire Protection
ITEM 6.4.
FY 20 Accomplishments
❖ Professional Development: Several Department personnel also
participated in advance training programs that were identified by the
Department through a in-house community risk assessment.
o (6) Personnel has received advanced training in “Swift Water
Rescue”.
o (3) Personnel have received advanced training in “Confined Space
Rescue”.
o (2) Personnel have received advanced training in “Trench Rescue”.
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ITEM 6.4.
FY 20 Accomplishments
❖ Growth Opportunities: 1 additional rank was established and 2
retirements allowed for growth opportunities for several personnel.
o (3) Battalion Chiefs (1) Remains to be filled for the Fire
Marshal’s assignment. Once filled, will open opportunities
for the ranks below
o (4) Captains
o (4) Driver/Engineer
❖ (3) additional Firefighter Paramedics were added to the staff which
brings our number of Operational Personnel to 30 and our total number
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of Operational Paramedics to 12.
ITEM 6.4.
FY 20 Accomplishments
❖ Growth Opportunities for the Organization:
o Department became an (ALS) Advanced Life Support First
Responder Organization on June 30, 2020.
o The addition of a Emergency Management Department
allowed for the establishment of a full-time Emergency
Management Coordinator.
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3 - Year Strategic Fire Goals ITEM 6.4.
FY 22, 23, 24
❖ Continue to stimulate Professional Development and provide Growth
Opportunities for both the Department and its members.
❖ Evaluate the Department’s current fire station locations, design and numbers
with acceptable emergency response standards and projected growth.
❖ Replace Apparatus which has met its 20 years end-of-service life to ensure a
maintainable fleet of dependable up-to-date response Apparatus
❖ Provide the Department’s Fire Prevention program with the resources needed
to carry out its enhanced Fire Safety Initiatives.
❖ Provide the Department’s Emergency Medical Services (EMS) with the
support and oversight needed for its newly attained ALS (Advance Life
Page 38 of 60
Support) designation.
3 - Year Strategic Fire Goals ITEM 6.4.
FY 22, 23, 24
❖ Continue to stimulate Professional Development and provide Growth
Opportunities for both the Department and its members.
⮚ Incentivize Certification and Education advancement independently
to encourage professional growth in both areas.
o Providing full tuition reimbursement would be one form of education
incentive.
⮚ Revise and restructure the Department’s pay plan to encourage
advancement of its members and ensure salaries are comparable and
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competitive with other Cities of similar size.
ITEM 6.4.
Page 40 of 60
ITEM 6.4.
3 - Year Strategic Fire Goals
FY 22, 23, 24
❖ Hiring process for the 9 SAFER Grant Firefighters:
o Exam 1 - March 2, 2019 - 12 candidates - hired 5.
o Exam 2 - August 3, 2019 - 4 candidates - hired 1.
o Exam 3 – October 19, 2019 - 3 candidates - hired 0.
o Exam 4 – February 29, 2020 - 12 candidates - hired 2, 1 failed probationary
period.
o Exam 5 – September 26, 2020 - 13 candidates - hired 3. (All SAFER Firefighters
hired)
o Exam 6 – Scheduled for February 27, 2021 (1 position yet to fill)
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ITEM 6.4.
3 - Year Strategic Fire Goals
FY 22, 23, 24
❖ Evaluate the Department’s current Fire Station locations, design and numbers with
acceptable emergency response standards and projected growth.
⮚ A Fire Station Location Study is nearing completion. Mike Pietsch, P.E. Consulting
Services Inc. has been hired to perform the station location analysis. The data thus
for has provided the following preliminary results:
o Relocate Fire Station #1 to the vicinity North to Northwest of its present
location.
o Relocate Fire Station #2 to the vicinity South to Southeast of its present location
o Erect a (3) third Fire Station in the Southwest area of the City
o Fire Administration and a Training field should be constructed at 1 of the 3 Fire
Station locations. Fire Administration shall include space for a second EOC.
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EXISTING FIRE STATION LOCATIONS
ITEM 6.4.
Page 43 of 60
SUGGESTED FIRE STATION LOCATIONS
ITEM 6.4.
Page 44 of 60
EXISTING FIRE STATION LOCATIONS
3 - Year Strategic Fire Goals ITEM 6.4.
FY 22, 23, 24
❖ Estimated Costs associated with the building of new fire stations.
o To Erect a two bay Fire Station with Drill Field and Fire
Administration. Estimated cost = $6.5 to $7.5 million
o To Erect just a two bay Fire Station, Estimated cost = $5.5 to $6.0
million
o Operating costs = Approximately $30,000.00 per year
o Apparatus costs = Engine $870,000.00
o Staffing costs = Approximately $320,000.00 annually (salaries and
benefits)
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3 - Year Strategic Fire Goals ITEM 6.4.
FY 22, 23, 24
❖ Replace Apparatus which has met its 20 years end-of-service life to
ensure a maintainable fleet of dependable up-to-date response
Apparatus
⮚ 2000 E-One Pumper (R) Replace in 2020
⮚ 2014 Spartan Pumper (R) Replace in 2034
⮚ 2015 Spartan Pumper Replace in 2035
⮚ 2017 Smeal 105’ Ladder truck Replace in 2037
⮚ (2) 2018 F-450 Brush Trucks Replace in 2023 (lease)
Page 46 of 60
ITEM 6.4.
3 - Year Strategic Fire Goals
FY 22, 23, 24
❖ Provide the Department’s Fire Prevention program with the
resources needed to carry out its enhanced Fire Safety Initiatives.
⮚ Incentivize the Texas Commission on Fire Protection (TCFP)
Fire Inspector certification to allow for shift based Fire
Inspections.
⮚ Establish an Assistant Fire Marshal position to provide
redundancy in the prevention division (Succession Planning);
provide the needed assistance with the more than 1080
commercial businesses requiring annual fire inspections; and to
create a professional pathway to the Fire Marshal’s position.
Page 47 of 60
ITEM 6.4.
3 - Year Strategic Fire Goals
FY 22, 23, 24
❖ Provide the Department’s Emergency Medical Services (EMS) with the support and
oversight needed for its newly attained ALS (Advance Life Support) designation.
⮚ Assign a position within the Department that will provide treatment oversight
and Q/A (Quality Assurance) for all EMS responses.
o Review all EMS reports for protocol compliance, required documentation
and identified training needs
o Provide specialized Department EMS training to all personnel as needed
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o Provide oversight on all EMS supplies including ALS drug expirations and
ensure adequate re-stocking supplies
ITEM 6.4.
2.2 Fire Department Goals
2.2.1 Incentivize certification and education advancement separately so
that members are encouraged to seek advancement in each.
2.2.2 Restructure the Department’s current pay plan to provide
adequate separation between ranks.
2.2.3 Utilizing the data analysis provided by the Department’s Fire
Station Study to prepare to relocate Fire Stations #1 & #2; and
prepare build a third (#3) Fire Station with a Fire Administration
and a creditable Training Facility (Drill Field) located on one of
the three sites.
2.2.4 Establish an Assistant Fire Marshal position.
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2.2.5 Establish an EMS quality assurance officer position.
ITEM 6.5.
Terrell Emergency
Management Department
3 – Year Strategic Goals
FY 22, FY 23, FY 24
Page 50 of 60
ITEM 6.5.
2.3 Emergency Management
Operations
2.3.1 Take advantage of the GMRS network to ensure the continuity of
Public Safety communications.
2.3.2 Provide an annual tabletop exercise and a Full Scale exercise
every 3 years for Department Heads and City officials.
2.3.3 Evaluate the current EOC for functionality and provide
redundancy in operations.
2.3.4 Take a more active role in the county and regional Emergency
Management initiatives.
Page 51 of 60
ITEM 6.5.
2.4 Emergency Management
Regional Medical Hub
2.4.1 Partner with TEDC regarding recruitment of new hospital and
medical facilities
2.4.2 Support expansion of TVCC Health
2.4.3 Support reinvestment in the Terrell State Hospital and State
Hospital partnerships with universities
2.4.4 Develop recruiting materials for medical facilities
2.4.5 Develop tax and incentive structures necessary for medical
partnerships
Page 52 of 60
ITEM 6.6.
City of Terrell
Page 53 of 60
Public Information Goals
ITEM 6.6.
Public information Accomplishments - FY20
● Continued to Expand Social Media - (Facebook/Instagram)
Facebook Insights (Last 28 Days)
Likes: 178 - Up 73%
Followers: 186 - Up 75%
Reach: 41, 771 - Up 134 %
Post Engagement: 9,641- Up 118%
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PUBLIC INFORMATION OFFICE ACCOMPLISHMENTS (CONT’D) ITEM 6.6.
● COVID-19
○ Worked with City Council, Emergency Management Coordinator, Chamber & County to educate public
regarding COVID-19 mitigation efforts
○ Coordinated efforts between Kaufman County and non-essential businesses who applied for
exemptions to remain open during COVID quarantine
○ Publicized COVID-19 testing and registration clinics
● Partnered with TISD, Chamber, STAR Transit and others to share social media posts to public
● Coordinated with TFD to host Civic Auction VIP Party for Santa Around Town Event
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● Organized successful Meet Your City Events for all Council Districts
● Planned Successful Census registration events
Goals ITEM 6.6.
1.2.1 Legislative Advocacy - Lead City’s State and Federal legislative efforts, including creating legislative
program for Council approval
1.2.2 Regularly participate in Kaufman County Leadership Programs
1.2.3 Work with City Departments to ensure concise, timely and friendly public notices to residents
1.2.4 After COVID, establish major quarterly Downtown Events:
Major Christmas Event (TBD)
Taco Festival
British Bash
Burnett Expo
1.2.5 Work with IT and other City Departments to make needed updates to website
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1.2.6 Refine and improve the City’s social media presence and citizen/media engagement
1.2.7 Improve bilingual efforts
ITEM 6.7.
City Secretary Office
3 – Year Strategic Goals
FY 22, FY 23, FY 24
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ITEM 6.7.
City Secretary Office Accomplishments
• Continue to provide administrative support services to City Council, Tax
Increment Reinvestment Zone No. 1/Power Center Board and Park and
Downtown Improvement Corporation.
• Continue to prepare, safeguard and make accessible all public records and
documents as the city is required by the City Charter and the laws of the
state of Texas.
• Continue to coordinate all payments and ensure compliance with all public
private partnership agreements.
• Coordinate with Carousel in the technological upgrade in the Council
Chambers.
• Coordinate a complete clean and purge of the vault.
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ITEM 6.7.
City Secretary Office Strategic Goals
1.1.1 Expand use of city technology to other
boards and commissions.
1.1.2 Finalize Certified Municipal Clerk Certification
1.1.3 Implement an electronic records
management system to technology to ensure
the integrity of the records and history of our
local government.
1.1.4 Coordinate redistricting effort
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Comprehensive Plan Goals ITEM 6.8.
Community Integrity
Vibrant Downtown
Regional Medical Center
Youth Sports and Recreation Tourism
Quality Investment
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New Urban Center
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