Crossroads Advisory Commission
Regular MeetingWebster Groves, MO · September 20, 2023
Minutes
Crossroads Special Business District Advisory Commission
MEETING MINUTES
APPROVED
MEETING DATE: Wednesday, September 20, 2023
LOCATION: City Hall
CALLED TO ORDER: 8:08AM
MEETING ADJOURNED: 8:47AM
NEXT MEETING: Wednesday, October19, 2023
NAME PRESENT ABSENT
Heidi Butts-Wiegand X
Joshua Tonnies X
Alison Kinderfather X
Chris Westmeyer X
Julie Campbell X
Jeff Sanders X
Julia Leenig X
David Franklin, Council Liaison X
Eric Peterson, City Liaison X
Also in attendance:
Sharon Ayres – Digital Strike Targeted Marketing
Officer Ahmar Rasool – Webster Groves Police Department
Fran Sudekum – Administrative Support
Approval of Minutes – A motion to approve the July minutes was made by Alison
Kinderfather, seconded by Chris Westmeyer, and was unanimously approved.
Streetscape Project
St. Louis County has selected the engineering firm for the project. The first design
meeting will be internally with Public Works and the Commission at the October
Commission meeting. Construction ETA is 2025; however, East/West Gateway could
move the project forward if other projects get delayed.
Digital Strike Pickleball Tournament Update
Chris Westmeyer and Sharon Ayres shared information of the upcoming charity
pickleball tournament/community event on September 30th. This year 153 players are
registered (twice as many as the first year); in addition, there will be live music, classic
car show, vendor village, kids’ zone (face painters, a Lego-build area, balloon artist,
STEM, photo booth, snow cones, cotton candy). Gore will be closed from Jackson to
Big Bend as well as a part of Kenilworth at Gore; all affected residents are onboard.
Large rectangles will be put on Big Bend to serve as a temporary pedestrian crossing to
connect to the Classic Car Show and the public parking lot; volunteer crossing guards
will assist those crossing as well. Over-the-street banners are up at North Gore &
Kirkham and at West Lockwood & North Rock Hill.
Webster-Kirkwood Times Ad
The Webster-Kirkwood Times has put forth their “gang-page” ad package. Individual
District businesses would be one of several included. District-wide info is displayed in
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the borders of the ad. The District pays for a portion of the ad which allows the
individual businesses to pay a reduced cost for their piece of the ad. The District would
pay once for a package that runs four times a year; $1,423 for a full-page or $849 for a
half page. This same ad package has been run by both the Old Webster and Old
Orchard business districts for many years.
MOTION: Heidi Butts-Wiegand made a motion to approve the Webster-Kirkwood
Times full-page ad package, Julia Leenig seconded the motion, and it was unanimously
approved.
Trash and Recycling
The City received a grant for blue recycling cans that are being placed next to existing
waste trash cans; both are hand-emptied. Due to issues, the one waste trash can that
was in the District had been removed at the Commission’s direction. If the District
wanted to reinstate that trash can then a recycling can could be put with it. Commission
Members did not want to reinstate the can that was removed.
Trick or Treat Event
Now that Crossroads has more retail, an invitation to participate in the Trick or Treat
event that takes place in Old Orchard and Old Webster was extended to Crossroads.
The event runs from 3 to 5 the Saturday before Halloween. Any business in Crossroads
can participate; retail and non-retail alike. Printed materials are provided, the only need
is a graphics person to create a map of those Crossroads businesses that choose to
participate. Commission Members liked the idea and accepted the invitation, Fran
Sudekum will canvas the businesses, Heidi will reach out to Alan Nehring for a possible
graphics person.
Business Development Commission (BDC) Update
• The Business Coffee was held on August 30th at the Rec Center. The gathering
was smaller than the first coffee, but a great deal of cross-district networking was
accomplished. The next coffee will take place in February, 2024.
• The BDC received edification at their request on the various options business areas
have to organize under whether private options such as non-profit trade associations
or public options that have taxing power, such as a special business district, or a
combination of both. Crossroads, Old Orchard, and Old Webster are the only
business areas/neighborhoods that are part of a public option; they are special
business districts with taxing revenue. Businesses areas such as Yorkshire Plaza or
Zeta Dell (Marshal & Summit) are not currently organized in a private or public
option. Crossroads currently does not have a private option; a trade association.
District/City/Council Update
• Property tax rates have been set; Crossroads commercial valuation increased.
• Work has started on plans to implement the Strategic Plan; for example a
comprehensive plan for the City partnered with an economic development plan.
• The City received a grant from the National League of Cities for a webinar series;
Empowering Women in Entrepreneurship. As part of that series, five micro
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grants of $1,500 each were awarded to women-owned businesses and
entrepreneur Webster Groves residents; seed capital.
• Charter Review Advisory Board is finishing up their recommendations to submit
to City Council for their review. Council is looking for citizen feedback/views on
the many recommendations.
• Word on the submittal for a federal grant for electrical charging stations; one of
which is slated to be located in Crossroads, is expected in mid-winter.
• New Business: Vanilla Sugar Bake Shoppe in Old Orchard, La Breeze in Old
Webster
• The Peace Church property has not submitted development plans to the City yet,
but they have a website with information.
Adjourned – Meeting adjourned at 8:47 AM.
Meetings – Next Meeting October 18, 2023
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Agenda
City of WEBSTER GROVES
4 E. LOCKWOOD AVE. | WEBSTER GROVES | MISSOURI | 63119
314-963-5300 | WEBSTERGROVES.ORG
M E E T I N G AGE NDA CROSSROADS SPECIAL BUSINESS
DISTRICT ADVISORY COMMISSION
Wednesday, September 20, 2023
8:05 AM
Gordon Conference Room at City Hall
I. Call to Order
II. Approval of Minutes
III. Visitor Comments
IV. Old Business
a) Streetscape Update
b) Pickelball Tournament Update
V. New Business
a) Webster-Kirkwood Times Ad
b) Trash and Recycling
c) Trick or Treat Event
VI. BDC Update
VII. City Update
VIII. Set Next Meeting
a) October 18, 2023
IX. Adjournment
This meeting will be available to the public in-person and virtually. Instructions on listening through your phone or computer to the
meeting will is available at https://www.webstergrovesmo.gov/568/Virtual-Meeting-Instructions. Public comments may be made in-
person, virtually via Zoom with the raise hand option, by email at petersone@webstergrovesmo.gov, or by U.S. mail. Public
comments via zoom will be limited to three minutes. Due to the ongoing pandemic, masks are recommended.
Individuals who require an accommodation (sign language, interpreter, listening devices, etc.) to participate in the meeting should
contact the City Clerk at 314-963-5318 (fax number 314-963-7561) or Relay Missouri at 1-800-735-2966 (TDD) at least two working
days prior to the meeting
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