Old Orchard Business District Advisory Commission
Regular MeetingWebster Groves, MO · May 11, 2021
Minutes
Old Orchard Special Business District Advisory Commission
MEETING MINUTES
DRAFT
MEETING DATE: Tuesday, May 11, 2021
LOCATION: Zoom
CALLED TO ORDER 8:06 AM
MEETING ADJOURNED: 8:45 AM
NEXT MEETING: Tuesday, June 8, 2021
NAME PRESENT ABSENT
Bob Weber, Chair X
Holland Saltsman, Vice Chair X
Angel Venegoni X
John Barr X
Steve Zielinski X
Abby Culleton X
Ken Creehan X
Vacancy
Vacancy
Emerson Smith, Council Liaison X
Mara Perry, City Liaison X
Also in attendance:
Jenny Starkey – Director of Public Affairs and Engagement
Mike Pincus – Webster Groves Business Development Commission
Andrew Scavotto – Webster Groves Business Development Commission
Fran Sudekum – Administrative Support
Approval of Minutes
Motion to approve the May minutes was made by Holland Saltsman, seconded by Ken Creehan, and
was unanimously approved.
Visitor Comments
Mike Pincus and Andrew Scavotto of the Business Development Commission (BDC) shared with
Commission Members their goal is to improve the communication between the BDC and the Old
Orchard Special Business District Commission (OOSBD); to open up dialog between the two in order
to strengthen the ties with not only the OOSBD, but also with and between all three of the special
business districts; Old Webster, Old Orchard, and Crossroads. One of the BDC’s goals is to improve
communication and coordination within the business community Webster-wide. They welcome any
ideas on how to increase and promote better connectivity between the business districts, as well as
take back any concerns or issues.
Streetscape Update
A meeting was held with the contractor that was selected to do the construction as well as with
MoDOT to confirm everything. Currently delivery of materials is taking a long time. The new lights
have been ordered but their delivery has pushed out the start date of construction. Hopefully, it can
start in June. They will be starting at the east end at Dale and work their way west. The overall time
frame to complete the project should take three months. The contractor will notify everyone of the
exact start date.
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Gazebo Series
The Gazebo Series has been announced on social media. Getting approval for the event plan from
St. Louis County under current COVID-19 restrictions will be pursued, followed by approval of a
Special Activities Permit from the City. Since the venue is open and not gated, we can’t control the
number of people that would attend which will affect whether the event plan will be approved.
The dates of the series have been moved from June and July to August and September; still on
Friday evenings from 7:00 to 8:30 PM. The lineup of the bands has also been announced. Dates
and lineup are as follows:
• August 20th Broken Hipsters
• August 27th Brother Francis and The Soultones
• September 3rd Diesel Island
• September 10th Hobo Cane (Javier Mendoza)
• September 17th The People's Key
• September 24th Jake's Leg
Another Organizers’ meeting will take place next month; all Commission Members are welcome. Bob
Weber and John Barr have taken over the lead from retirees Joe Fichter and Claire Winkler.
Bob Weber was approached by Stacie Swederska (owner of Paisley Boutique) to bring back the
movies and offered to take that piece on herself. Commission Members had several question on
what that would look like and what it would actually entail to put on. Could Stacie pull it off on her
own. Bob will reach out to Stacie and ask her to put together her plan and propose it to the
Organizers for consideration.
Budge Update
Mara Perry shared updated 2021 budget information (see Appendix A) and reviewed the current
status of the various budgetary expense categories. Area Maintenance reflects funds that were
targeted for rooftop lights which has not yet been completed and the funds have not all been used.
Identifying the next set of buildings to pursue approvals from building owners needs to be
accomplished in order to move forward with the project. Use of the Advertising funds have also not
all been used as the Gazebo Series was canceled last year. If there are any items from the 2021
budget that need a Purchase Order to hold them over, such as funds for the rooftop lights, let Mara
know.
Typically by this time, revenue is closer to the projected amount. Revenue from both taxes and
business licenses are lower than they normally are at this point in the year. The fund balance is very
healthy however.
Facade Program
Last year, funding was put in the budget for a façade beautification program; but with COVID-19
hitting, no action took place to firm up and announce the program. Mara shared a draft of the
program she modeled after a similar program in the Crossroads Business District (see Appendix B).
Mara reviewed the steps in the application process, eligibility, criteria, etc. Initial reaction to the draft
was positive from Commission Members. Mara will forward the draft to members so they can review
the information and determine if any changes need to be made so that at the next meeting, the
program can be firmed up and steps can be taken to get the word out to the district.
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BDC Update
The BDC is focused on working to increase connectivity between the business districts as well as
with the BDC. Anyone is welcome to attend the BDC meetings.
City Update
• Wingstop in Yorkshire Plaza is under construction.
• Zushi, a sushi restaurant in Yorkshire Plaza, is under construction.
• DD Mao in Old Webster is close to opening.
• Union Bagels in Crossroads is under construction.
• Lona’s Lil Eats in Old Orchard has at this point withdrawn; will wait to see if it moves forward.
• Amy’s Cake Pop Shop and Boozy Bites in Old Orchard is opening very soon.
• Total Access Urgent Care at Big Bend and Laclede Station has demolished the buildings and is
finishing some improvements to the right of way and the lot itself. Construction should start very
soon.
• Hixson Middle School construction continues.
• Fire Station #2 construction continues.
• City Council approved two text amendments; one related to two-family structures in A4 zoning
with a certain set of regulations. Quite a bit of misinformation about it is circulating in the public,
so the City website has added a page of information clarifying the text amendments. The other
change that was approved was related to lot sizes.
• Plan Commission work continues on code amendments for D and C Commercial to address multi-
family as a permitted use with a specific set of regulations has continues.
• Additional information on the Douglass Hill Project (a.k.a. North Old Webster Redevelopment
Proposed Project) has been received and public hearing info should be going out soon. The
current rezoning submission is also available on the City website. The process of public hearings
will take several months. There is a mechanism on the City website to leave comments about the
project.
• Rolling Ridge in Old Webster has submitted a CUP to add some additional uses conducted in their
existing space, such as small weddings, receptions, or other events during off-hours and off-
season.
Adjournment – Meeting adjourned at 8:45 AM.
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APPENDIX A
Page 4 of 8
APPENDIX B
OLD ORCHARD SPECIAL TAX DISTRICT
FAÇADE BEAUTIFICATION MATCHING GRANT PROGRAM
The Old Orchard Special Tax District Board of Directors has established a beautification matching grant
program for use within the Old Orchard Business District by owners or tenants interested in the improvement
and beautification of their property. The purpose of the grant is to stimulate efforts to improve the street
appearance of the Old Orchard commercial and business façade and streetscape. Grants are available for all
businesses and can be issued to owners or tenants within the defined business district boundary.
There is a $2,000 maximum per grant, which must be matched by the applicant. The total amount available
for grants within each fiscal year is limited. Therefore grants will be awarded on a first-come, first served
basis as determined by a review committee of the Special Tax District Board. Grants are limited to real
property, one application per business and/or building (one grant per property) and are not limited based on
ownership. Tenants applying for matching grants must have the signed approval of the property owner.
Grant monies may be used for street façade improvements, landscaping, or other beautification projects. Please
refer to the attached eligibility memo for those projects that will be considered under the grant review.
The following steps are necessary to apply:
I. Application:
Submit a completed grant application (copy attached). Include with your application a recent photograph
of the property to be improved, drawings of the proposed improvements where applicable, a written
description of the proposed improvements including materials and colors to be used, and a preliminary
estimate of the cost.
Submit your completed application package and supporting documentation to:
Chairman, Old Orchard Tax District Boardc/o
Department of Planning
City of Webster Groves4 E.
Lockwood Ave.
Webster Groves, MO 63119
II. Preliminary approval:
Upon completion of a review by the tax district board’s review committee and an on-site inspection of the
proposed improvement property, the applicant will be notified of a preliminary approval, rejection, or requested
modification.
III. Final approval:
Upon notification of preliminary grant approval, the applicant must submit a final contractor itemized bid,
including relevant product specifications. After this bid has been submitted, the grant review committee will
make final approval, or request a modification for the grant.
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IV. Final payment:
Grant payment will be made as a reimbursement to the applicant upon verification that the work has been
completed according to the application, and the full contract amount has been paid. Verification of the
completed work will be made by a member of the district’s grant review committee, or may be certified by
the applicant’s architect. Upon submittal of the final payment and completion verification, the grant payment
will be made to the applicant within 10 days.
For more information about the beautification matching grant program
Contact: Mara Perry
Director of Planning and Development
City of Webster Groves / 4 E. Lockwood Ave. / Webster Groves, MO 63119
Phone: (314) 963-5333
E-mail: perrym@webstergroves.org
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OLD ORCHARD BUSINESS DISTRICT
FAÇADE BEAUTIFICATION GRANTS
PROJECT ELIGIBILITY
WHO IS ELIGIBLE FOR A MATCHING GRANT
Any property owner or tenant within the Old Orchard Special Business District may submit an application
for a matching Beautification Grant. Submit an application on the Grant Form indicating name and
ownership of the property. If a tenant, the owner of the property must approve the application. Describe the
work being proposed, the estimated cost for the work, and the amount of the grant you request.
WORK THAT WILL BE CONSIDERED FOR FUNDING
• Exterior façade improvements, renovations, or upgrades.
• Renovations and/or modifications to building entrances.
• Landscaping.
• Beautification plans for a property, such as: benches or planting areas, vest pocket park, tree planting,and
expansion of “green” areas.
• Rear entrance/yard improvements to property.
• Renovations or restorations to storefront windows and doors.
• Professional fees for renovation or beautification design.
WORK THAT CANNOT BE FUNDED
• Business signage of any kind.
• Sidewalk maintenance, repair or replacement around a property or public sidewalk.
• Deferred maintenance unless it is a part of a larger beautification/renovation project.
• Roofing that is not visible from the front façade.
• Interior work of any kind.
• Utility conversions, repairs, and/or relocations.
• Paving of parking lots.
• Fencing
CRITERIA FOR REVIEW EVALUATION
• Priority will be given to those projects that will improve the District’s visual quality.
• Renovations of storefronts and building facades.
• Compliance of proposed projects with District guidelines.
• Improvement to rear of building and/or borders to District residential neighbors.
• Improvement in parking.
• Beautification for the streetscape and District environment.
• Improve “problem” areas within the District.
District Guidelines are provided as a general set of recommendations under which the Grant Program can
be reviewed and administered. The Guidelines should be referred to for projects that apply for theFaçade
Beautification Grant Program.
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OLD ORCHARD SPECIAL TAX DISTRICT
FAÇADE BEAUTIFICATION MATCHING GRANT PROGRAM
_
APPLICATION
APPLICATION DATE: _
1. Applicant/CO- Applicant
2. Owner of Business
3. Business Name and Address
4. Phone: Fax:
5. Estimated Cost of the project:
$
$
$
$
TOTAL $
6. Requested Matching Grant Amount $
7. Items needed to process this application, please attach:
a. Current photograph of property to be improved.
b. Drawings of the proposed improvements. (Submission of Façade renovations must include
proposed signage.)
c. Written description of the proposed improvement, include color and materials.
Applicant(s) Signature(s)
Property Owner Signature (if not applicant, Owner approval is required)
Page 8 of 8
Agenda
Old Orchard Special Business District Advisory Commission
Meeting Agenda
Tuesday, May 11, 2021
8:00 AM
Via Teleconference
Due to the regulations issued by St. Louis County, this meeting will be
available to the public via teleconference. Instructions on listening through
your phone or computer to the teleconference will be made available five days
in advance of the meeting date at www.webstergroves.org/teleconference
I. Call to Order
II. Approval of Minutes
III. Visitor Comments
A. Mike Pincus - Business Development Commission
IV. Old Business
A. Streetscape Update
B. Gazebo Series Update
V. New Business
A. Budget Update
B. Facade Program Application Review
VI. BDC Update
VII. City Update
VIII. Set Next Meeting
A. June 8, 2021
IX. Adjournment
Individuals who require an accommodation (sign language, interpreter,
listening devices, etc.) to participate in the meeting should contact the City
Clerk at 314-963-5318 (fax number 314-963-7561) or Relay Missouri at 1-
800-735-2966 (TDD) at least two working days prior to the meeting.
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