Plan & Architectural Review Meeting
Regular MeetingWhitewater, WI · August 12, 2024
Minutes
Plan & Architectural Review Meeting
Whitewater Municipal Building Community Room,
312 West Whitewater St., Whitewater, WI 53190
*In Person and Virtual
Monday, August 12, 2024 - 6:00 PM
Citizens are welcome (and encouraged) to join our webinar via computer, smart phone, or
telephone. Citizen participation is welcome during topic discussion periods.
Plan and Architectural Review Commission
Aug 12, 2024, 6:00 – 9:00 PM (America/Chicago)
Please join my meeting from your computer, tablet or smartphone.
https://meet.goto.com/358427877
You can also dial in using your phone.
Access Code: 358-427-877
United States: +1 (224) 501-3412
Get the app now and be ready when your first meeting starts:
https://meet.goto.com/install
Please note that although every effort will be made to provide for virtual participation, unforeseen
technical difficulties may prevent this, in which case the meeting may still proceed as long as there is a
quorum. Should you wish to make a comment in this situation, you are welcome to call this number:
(262) 473-0108.
MINUTES
CALL TO ORDER
Meeting called to order at 6:02 p.m.
ROLL CALL
PRESENT
Chairman, Councilmember Neil Hicks
Vice Chairperson Tom Miller
Board Member Michael Smith
Board Member Marjorie Stoneman
Board Member Brian Schanen
Board Member Carol McCormick
Board Member Lynn Binnie
ABSENT
Plan & Architectural Review Meeting Minutes August 12, 2024 Page 2
Board Member Bruce Parker
Board Member Jeffery Weigel
STAFF
Taylor Zeinert, Economic Director
Attorney Jonathan McDonell
Allison Schwark, Planner
Llana Dostie, Neighborhood Services Administrative Assistant
Brad Marquardt Department of Public Works Director
APPROVAL OF AGENDA
A commission member can choose to remove an item from the agenda or rearrange its order; however,
introducing new items to the agenda is not allowed. Any proposed changes require a motion, a second,
and approval from the commission to be implemented. the agenda shall be approved at reach meeting
even if no changes are being made at that meeting.
Motion made by Hicks to remove item 4.
Motion made by Chairman, Councilmember Hicks, Seconded by Board Member Schanen.
Voting Yea: Chairman, Councilmember Hicks, Vice Chairperson Miller, Board Member Smith, Board
Member Stoneman, Board Member Schanen, Board Member McCormick, Board Member Binnie
HEARING OF CITIZEN COMMENTS
No formal Plan Commission action will be taken during this meeting although issues raised may become
a part of a future agenda. Specific items listed on the agenda may not be discussed at this time;
however, citizens are invited to speak to those specific issues at the time the Plan Commission discusses
that particular item.
None
CONSENT AGENDA
Items on the Consent Agenda will be approved together unless any commission members requests that
an item be removed for individual consideration.
1. Approval of Minutes from July 8, 2024
Motion made by Board Member Schanen, Seconded by Board Member McCormick.
Voting Yea: Chairman, Councilmember Hicks, Vice Chairperson Miller, Board Member
Smith, Board Member Stoneman, Board Member Schanen, Board Member McCormick
Voting Abstaining: Board Member Binnie
PUBLIC HEARING FOR REVIEW AND POSSIBLE APPROVAL
Plan & Architectural Review Meeting Minutes August 12, 2024 Page 3
2. Discussion and possible approval of a Conditional Use Permit and Site Plan Review for a
multifamily development located on vacant land at the corner of Moraine View Parkway
and Jakes Way Tax Parcel # /WPB 00044.
Planner presented the project which is 8 multi-family 16 unit buildings. The parcel is
zoned R-3. McCormick stated that that Urban Forestry had concerns about one species
and they are in talks with the developer for more diversity. Hearing opened at 6:16 p.m.
for public comments. Nancy Boyer 1270 E Jakesway is against this project that this
creates too much traffic. Brian Zellner 1270 E Jakesway #14. is against the project due to
traffic issues. No one was able to tell him about related persons limits. We need single
family homes or condos in this community. Wants the board to look at 2022 housing
study. Jeff Knight 405 Panther Ct. He stated that he serves on the CDA. Feels that the
project is bigger than it needs to be. The neighborhood is far less intense than this
project is proposing. He feels that the city incentivized it too much. Patrick Singer 263
Amber Drive is the representative for District 1. He stated that it is still a significant
amount of traffic for an area that isn't so busy at this time. He wanted a condition,
stating that there would be no federal subsidized housing. Would like better screening
or move the less dense closer and the traffic plan. Representative Scott Johnson how we
as a City justified a $40,000 per unit subsidy for upscale apartments and that the state
legislature would find this very interesting. He wasn't aware that Whitewater had so
many young professionals in this area. Median income is around $70,000 for Walworth
County. He finds it an unique approach and whether it is a viable option. Pete Brock, 564
Ehlert Court who owns Pete's Tire near the property. His concern is the foot traffic that
would be possibly cutting through his property to Kwik Trip and the future security of his
property. Larry Kachel, 457 S Buckingham Road. He doesn't think the board understood
the repercussions of this $5.1 million. He feels that this will have to be paid by the other
taxpayers of Whitewater. Closed public comment at 6:39 p.m. Kory Kreiser stated that
they are building high end workforce housing. All units have a private garage and
entry. There are 289 parking spaces for the complex. The rents are within the market
which is 30% of median family income. Schanen stated his first home was Bluff
Apartments which is the same size he never remembered an issue with traffic. He stated
he spoke to them and they are currently at 99% occupancy. McCormick asked whether
they would be willing to reduce the size of project. Planner Schwark stated that she
doesn't feel that asking them to reducing their size is appropriate since they could be
asking for a larger development. McCormick asked if the development would have been
done without the TIF. Smith stated that these units will have a tremendous impact on this
neighborhood. Zeinert stated that those question need to go to CDA or City
Manager. Stoneman stated we really need affordable housing in the community. These
have been approved by CDA and Common Council. We need to approve this. Binnie
asked that if they would be willing to have a condition that this would remain a market
rate apartment complex.
Attorney McDonell stated he feels that this would be an legal option.
Binnie stated that would there be a reevaluation of market demand prior to Phase
2. Kory confirmed that they would reevaluate.
Plan & Architectural Review Meeting Minutes August 12, 2024 Page 4
Hicks stated that he feels that a lot of traffic going north on one road. He is not
comfortable with the traffic plan. He would like a locked gate for the emergency
entrance at Bluff Ridge Drive.
Motion by Schanen to approve the conditional use permit with planners
recommendations and add letter L to exclude section 8 and section 42 housing.
Brad Marquardt. Bluff Road is collector road which currently has 1300 cars a
day. Moraine View parkway is able to handle that traffic.
Motion made by Board Member Schanen, Seconded by Board Member Stoneman.
Voting Yea: Vice Chairperson Miller, Board Member Stoneman, Board Member Schanen,
Board Member Binnie
Voting Nay: Chairman, Councilmember Hicks, Board Member Smith, Board Member
McCormick
Motion passed.
3. Discussion and possible approval of a Conditional Use Permit for a New Wireless
Telecommunication Facility and 195 foot Free Standing Tower to be located at 1002 S
Janesville Street Tax Parcel # /WUP 00341 for LCC Telecom Services.
Planner introduced the project. There was wetland and shoreland wetland on this
project. The structure is outside of the shoreland wetland area. They will be trenching in
the shoreland wetland area which requires a conditional use also.
Hicks page 245 still represents the one by Kwik Trip. Wrong location. Variance for letter f
is no longer needed.
McCormick asked about bilingual warning signs. Specifically, Spanish.
Schanen asked if the 2nd and 3rd spots would be open for other users.
John Burchfield confirmed that those spots would be open and there is usually 10 to 15 ft
between antennas.
Motion made by Board Member Schanen, Seconded by Board Member McCormick.
Voting Yea: Chairman, Councilmember Hicks, Vice Chairperson Miller, Board Member
Smith, Board Member Stoneman, Board Member Schanen, Board Member McCormick,
Board Member Binnie
4. Consideration to Approve and Recommend to Common Council a change to the City of
Whitewater Municipal Code Chapter 19, Specifically Repeal Section 19.51.180 Truck,
Trailer, Mobile Home and Equipment Parking Restrictions.
Item removed from agenda by motion.
5. Consideration to Approve and Recommend to Common Council a change to the City of
Whitewater Municipal Code Chapter 19, Specifically Section 19.48.020 Institutional
District Permitted Uses, adding Libraries, Municipal Buildings, Public and Semi Public
Uses.
Plan & Architectural Review Meeting Minutes August 12, 2024 Page 5
Planner explained that we are trying to expand our very minimal institutional zoning,
permitted uses.
Smith asked what 15,000 square feet was. Planner confirmed it is 1/3 of an acre.
Binnie has stated that he would like faith based instead of religious. He stated that a
hospital would not been needed. He questioned public transportation terminals.
Smith thought about the hospitals but something like urgent care.
Motion to approve with change of verbage based on Binnie to change religious to faith
based and Smith to change hospitals to medical facilities.
Motion made by Board Member Schanen, Seconded by Board Member Binnie.
Voting Yea: Chairman, Councilmember Hicks, Vice Chairperson Miller, Board Member
Smith, Board Member Stoneman, Board Member Schanen, Board Member McCormick,
Board Member Binnie
DISCUSSION
6. Discussion regarding a change to ordinance 19.69.050 Hearing-Notice to Property Owners
to change the 300 foot property buffer zone for public hearings.
McCormick stated this was her item. She stated that there was a 300 foot notice that
was done for the cell tower on across from Kwik Trip, but no one came. The 300 foot
buffer didn't encompass many residential units, mostly the commercial
properties. Thinks this should be enlarged for certain projects. Planner Schwark stated
that we use the Walworth GIS map using the Buffer and feet. We could increase it the
buffer size. We can change the verbiage in ordinance.
Binnie stated that he spoke with the UW Extension Land Planning office up in Stevens
Point. She confirmed that we have no statutory requirement to have these kinds of
notices. As long we put out class 2 notice that is published in the paper that almost no
one reads and the notices on the boards here. We are in compliance with the state
statutes. His suggestion is that we consider for commercial conditional use permits that
we consider putting up a sign on the property also.
Planner Schwark stated that this is still common with those communities that are under
the jurisdiction of Walworth County Land Department. That the applicant picks it up
from the office and puts it out. If we were interested in that she would recommend the
same if we went this route.
Planner Schwark stated that she can work with Attorney McDonell to change the
ordinance language.
Binnie stated that some times municipalities have an email list that residents can sign up
to get notification when any conditional use is applied for.
Smith asked if this would go to Common Council. Planner Schwark confirmed it
would. This matter would have to come back to Plan Commission as a red line version
and public notice prior to that.
Plan & Architectural Review Meeting Minutes August 12, 2024 Page 6
Attorney McDonell stated that adding the word minimum of 300 ft. Smith wanted
language regarding TIF. Planner stated that would be a change for the Community
Development Authority (CDA) and Common Council. This would not be a zoning change.
Stoneman asked about where the sign would be located. Planner Schwark stated she has
seen them very small and than about a yard sale signs. Stoneman asked specifically like
St. Patricks. Planner stated that she didn't hear the commission wanted the signs. The
consensus was to bring back proposed language allowing city to impose a larger
notification buffer on certain applications.
FUTURE AGENDA ITEMS
None
NEXT MEETING DATE SEPTEMBER 9, 2024.
ADJOURNMENT
Meeting was adjourned at 7:42 p.m.
Anyone requiring special arrangements is asked to call the Office of the
City Manager / City Clerk (262-473-0102) at least 72 hours prior to the meeting. Those wishing to
weigh in on any of the above-mentioned agenda items but unable to attend the meeting are asked to
send their comments to:
c/o Neighborhood Services
312 W. Whitewater Street
Whitewater, WI 53190
or ldostie@whitewater-wi.gov
A quorum of the Common Council might be present. This notice is given to inform the public that no
formal action will be taken at this meeting by the Common Council.
Agenda
Plan & Architectural Review Meeting
Whitewater Municipal Building Community Room,
312 West Whitewater St., Whitewater, WI 53190
*In Person and Virtual
Monday, August 12, 2024 - 6:00 PM
Citizens are welcome (and encouraged) to join our webinar via computer, smart phone, or
telephone. Citizen participation is welcome during topic discussion periods.
Plan and Architectural Review Commission
Aug 12, 2024, 6:00 – 9:00 PM (America/Chicago)
Please join my meeting from your computer, tablet or smartphone.
https://meet.goto.com/358427877
You can also dial in using your phone.
Access Code: 358-427-877
United States: +1 (224) 501-3412
Get the app now and be ready when your first meeting starts:
https://meet.goto.com/install
Please note that although every effort will be made to provide for virtual participation, unforeseen
technical difficulties may prevent this, in which case the meeting may still proceed as long as there is a
quorum. Should you wish to make a comment in this situation, you are welcome to call this number:
(262) 473-0108.
AGENDA
CALL TO ORDER
ROLL CALL
APPROVAL OF AGENDA
A commission member can choose to remove an item from the agenda or rearrange its order; however,
introducing new items to the agenda is not allowed. Any proposed changes require a motion, a second,
and approval from the commission to be implemented. the agenda shall be approved at reach meeting
even if no changes are being made at that meeting.
HEARING OF CITIZEN COMMENTS
No formal Plan Commission action will be taken during this meeting although issues raised may become
a part of a future agenda. Specific items listed on the agenda may not be discussed at this time;
however, citizens are invited to speak to those specific issues at the time the Plan Commission discusses
that particular item.
Plan & Architectural Review Meeting Agenda August 12, 2024 Page 2
CONSENT AGENDA
Items on the Consent Agenda will be approved together unless any commission members requests that
an item be removed for individual consideration.
1. Approval of Minutes from July 8, 2024
PUBLIC HEARING FOR REVIEW AND POSSIBLE APPROVAL
2. Discussion and possible approval of a Conditional Use Permit and Site Plan Review for a
multifamily development located on vacant land at the corner of Moraine View Parkway
and Jakes Way Tax Parcel # /WPB 00044.
3. Discussion and possible approval of a Conditional Use Permit for a New Wireless
Telecommunication Facility and 195 foot Free Standing Tower to be located at 1002 S
Janesville Street Tax Parcel # /WUP 00341 for LCC Telecom Services.
4. Consideration to Approve and Recommend to Common Council a change to the City of
Whitewater Municipal Code Chapter 19, Specifically Repeal Section 19.51.180 Truck,
Trailer, Mobile Home and Equipment Parking Restrictions.
5. Consideration to Approve and Recommend to Common Council a change to the City of
Whitewater Municipal Code Chapter 19, Specifically Section 19.48.020 Institutional
District Permitted Uses, adding Libraries, Municipal Buildings, Public and Semi Public
Uses.
DISCUSSION
6. Discussion regarding a change to ordinance 19.69.050 Hearing-Notice to Property Owners
to change the 300 foot property buffer zone for public hearings.
FUTURE AGENDA ITEMS
NEXT MEETING DATE SEPTEMBER 9, 2024.
ADJOURNMENT
Anyone requiring special arrangements is asked to call the Office of the
City Manager / City Clerk (262-473-0102) at least 72 hours prior to the meeting. Those wishing to
weigh in on any of the above-mentioned agenda items but unable to attend the meeting are asked to
send their comments to:
c/o Neighborhood Services
312 W. Whitewater Street
Whitewater, WI 53190
or ldostie@whitewater-wi.gov
A quorum of the Common Council might be present. This notice is given to inform the public that no
formal action will be taken at this meeting by the Common Council.
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