Old Town La Verne Business Improvement District Agendas
Regular MeetingLa Verne, CA · January 6, 2020
Minutes
OLD TOWN LA VERNE BUSINESS IMPROVEMENT DISTIRICT
MINUTES OF THE RBGULAR MEETING
Monday, January 6,2020
l. The meeting was called to order by Chairperson Craig Walters at 8:32 a.m.
Advisory Board Members present: Craig Walters, Chris Gendreau, Micky Rehm, Jason
Miller and Matt Forgey. Advisory Board Members absent: Marianne Stark. City
Representatives present: Community Development Director Eric Scherer and
Administrative Clerk Natalie Hiatt.
2 APPROVAL F MINUTES - December 2,2019
It was moved by Chairperson Chris Gendreau and seconded by Micky Rehm to approve
the minutes of the December 2,2019 meeting as submitted. Motion carried by a 5-0 vote
3. CALENDAR
Mr. Gendreau announced the sub-committee for the SGV Open Street Event is scheduled
to meet at Chase's on Wednesday, January 8that 10:00 a'm.
4. NEW B SINESS
A. Holiday Stroll Recap - Ms. Rehm stated that Santa Claus was moved indoors and
the band did not perform due to the weather.
Mr. Forgey suggested a business decorating contest to encourage participation next
year.
Ms. Rehm stated the decorations are removed by Public Works the Monday after
New Year's Day.
5. CONTINUED BUSINESS
A. Annual Meeting - Mr. Scherer announced the EDR off The Spot Caf6 at Citrus Hall
was secured for the Annual Meeting. Invitations are being sent to the 6 City Council
Candidates and 3 Mayoral Candidates. The meeting will include a candidate
introduction, Tax Measure presentation by City Manager Bob Russi, and a University
of La Verne presentation by Jason Miller. Additional updates will be provided for the
Gold Line project, phase-two tree lights, and SGV Open Street Event.
6, COMMITTEE REPORTSruPDATES
City Report - Eric Scherer
Mr. Scherer stated the City is hosting a Candidate's Forum on February 13th at the
Community Center.
University of La Verne Report - Jason Miller
None
Marketing - Micky Rehm
Mr. Gendreau stated that Mr. Kostuma approached him with an opportunity to advertise
in Magazine of Values.
Ms. Rehm stated the spring mailing will include an advertisement for Wine Walk. She
also received a quote from Active Signs for pole banners at $95.O0/each including
hardware.
Mr. Walters suggested scheduling a marketing meeting to discuss the year. The meeting
was scheduled for Wednesday, January l5th 8:30 a.m. at Micky's Jewelry Studio.
Chamber of Commerce Report - Leah Skinner
Ms. Skinner announced upcoming events. The Chamber is hosting the Excellence of La
Verne Business Awards on Januiry 22"d at Sierra La Verne Country Club. Hillcrest is
hosting an ADA presentation on February 1lth at 7:30 a.m'
Ms. Skinner's administrative assistant resigned. Julie Griffith, previously with David and
Margaret, will be joining the Chamber of Commerce staff.
Social Media Update - MickY Rehm
None
Financial Report -
Mr. Scherer stated the six month figures will be released by the end of January.
Mr. Walters called for volunteers to form a Budget Committee. Mr. Gendreau, Ms.
Rehm, and Mr. Walters volunteered.
7. PUBLIC COMMENT (Any discussion or action on non-agendized items must be
deferred to the following meeting, as required by California Brown Act Law)
None
8. ADJOURNMENT
Meeting was adjourned at 9:04 a.m., the next regular meeting to be held on Monday,
February 3'd at 8:00 a.m.
M.
Agenda
AGENDA
Old Town La Verne Business Improvement District
Advisory Board
Monday, January 6, 2020 – 8:30 am – Chase’s - 2079 Bonita
1. WELCOME AND CALL TO ORDER-
Board Members City Representatives/Others Present
Craig Walters, Chair Eric Scherer, Com. Dev. Director
Chris Gendreau, Vice Chair Natalie Hiatt, Com. Dev. Admin. Clerk
Marianne Stark
Jason Miller
Micky Rehm
Matt Forgey (Alternate)
2. APPROVAL OF MINUTES December 2, 2019
3. CALENDAR-
Annual Meeting/Council Candidates Forum - Monday, February 3, 2020
Cool Cruise - Saturday, April 11, 2020
SGV Open Street Event - Sunday, April 19, 2020
Wine Walk - Saturday, May 2, 2020
4. NEW BUSINESS
A. Holiday Stroll Recap
5. CONTINUED BUSINESS
A. Annual Meeting – Council Candidates
6. COMMITTEE REPORTS/ UPDATES
A. City Report (Eric Scherer):
B. University Report (Jason Miller):
C. Marketing (Micky Rehm):
D. Chamber Report (Leah Skinner):
E. Social Media Update (Micky Rehm):
F. Financial Report:
7. PUBLIC COMMENT (Any discussion or action on non-agendized items must be deferred to the
following meeting, as required by California Brown Act Law)
8. ADJOURNMENT – Monday February 3, 2020 – 8:00 am – ULV–
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