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Old Town La Verne Business Improvement District Agendas

Regular Meeting

La Verne, CA · March 1, 2021

AgendaMinutes

Minutes

OLD TOWN LA VERNE BUSINESS IMPROVEMENT DISTRICT MINUTES OF THE AI\NUAL MEETING Monday, March 2,2021 I The teleconference meeting was called to order by Chairperson Craig Walters at 8:30a.m Mr. Walters stated that questions can be emailed to planning@)cityoflaverne.org. Advisory Board Members present: Craig Walters, Chris Gendreau, Jason Miller, Micky Rehm and Matt Forgey. Absent: Marianne Stark. City Representatives present: Mayor Tim Hepburn, City Manager Bob Russi, Community Development Director Eric Scherer, and Administrative Clerk Natalie Hiatt. Others present: Leah Skinner of the La Verne Chamber of Commerce, Lisa Levy Buch, and Craig Hoelzel. 2. CALENDAR 3. PRESENTATIONS A. L (Gold) Line Update - Lisa Levy Buch presented an update on the project and construction timel ine. B. State of the City - Mayor Tim Hepburn spoke about the City's response to COVID-19, Measure LV, staffing, City Council changes, and new projects and developments in the City. There was one public comment from Jackson Salinas C. Annual Budget - Eric Scherer presented the 2021122 Budget report. Mr. Scherer stated that he removed the 2021 Beer Walk and left the 2022 Wine Walk. Mr. Scherer asked for two volunteers to form a sub-committee. Ms. Rehm volunteered and Mr. Scherer stated he would check if Ms. Stark is available. Chairperson Walters volunteered to participate if Ms. Stark was unavailable. There was discussion among the Board if the Beer Walk could still take place. Mr Scherer stated that a budget amendment can be made to City Council if needed. There was one public comment from Jackson Salinas. 4. CONTINUED BUSINESS A. Car Show Contract Extension - Mr. Scherer stated that a one year contract extension was discussed with Craig Hoelzel. The extension would include the November 2021 and April2022 car shows. It was moved by Mr. Gendreau and seconded by Mr. Miller to extend the car show contract for one year. Motion carried by a 5-0 vote. I 5. COMMITTEE REPORTS/ UPDATBS A. City Report (Eric Scherer): None B. University Report (Jason Miller): Mr. Miller stated that the University's fall semester will be hybrid and the upcoming commencements will be held virtually. C. Marketing (Micky Rehm): Ms. Rehm suggested banners to promote the Downtown businesses, decorations for the Fourth of July, and more signage directing public parking to the University lot. D. Chamber Report (Leah Skinner): Ms. Skinner stated that the Show Your Love promotion just ended and winners will be announced soon. E. Social Media Update (Micky Rehm): None F. Financial Report: Annual Budget report attached. Mr. Gendreau read a letter written by Susan Gendreau thanking the BID. Mr. Gendreau stated that Dory Franco is the new owner of Chase's effective today, March 1,2021, and that he would be resigning from his position on the Board. 6. PUBLIC COMMENT (Any discussion or action on non-agendized items must be deferred to the following meeting, as required by Califomia Brown Act Law) There was one public comment from Jackson Salinas 7. ADJOURNMENT Meeting was adjourned at l0: l0 a.m., to the next meeting to be held on Monday, April 5, 2021 at 8:30 a.m. Natal ATTACHMENT: ANNUAL BUDGET REPORT 2 OLD TOWN LA VERNE BUSI NESS IM PROVEMENT DISTRICT 202L12022 BUDGET 2020l2O2L 2O2Ol2O2t 202t12022 REVENUES Budget Est. Year End Budget Business License Fees Sto,ooo s14,000 $15,ooo 32Yo lnterest s1,s00 s1,500 s1,500 3% Wine Walk s60,000 SO s30,000 65Yo Beer Walk 5o o% REVENUES. TOTAL s117,500 $t5,5oo s46,5oo 2O2OlZOzt 2O2Ol2O2L 2O2Ll2022 EXPENDITURES Budget Est. Year End Budget OPERATIONAI (Div 1) Sidewalk/Trash/Clean ing/La ndscaping s7,000 s7,000 s7,000 Ssoo so Ssoo tlo ULV Dinner Crawl Entertainment s800 s800 S8oo lYo Edison Saoo So Saoo L% Annual Meeting S2,ooo SO s2,000 2% Street Light Banners S9oo so Sgoo 1 lcontlngency 52o,o0o s12,000 S6,ooo Itransfer to Association 5o 540,000 45% Ca lo Mainiero, Street/Tree hts s40,000 OPERATIONAL SUBTOTAL s72,000 s19,8oo ss8,ooo 55% EVENTS s3,o0o 5o s1,750 CoolCruise Auto Show (Div 2) s3,ooo so s3,ooo 3% Future Old Town Event (Div 4) s5,300 s1,700 s6,300 7% Holiday Stroll (Div 5) $33,150 SO 518,100 20% Wine Walk Event (Div 6) s3oo S3oo Sgoo rFallEvent- Halloween (Div 7) 53,000 S1,7so 2% lCruisin La Verne Auto Show (Div 8) SO S 5o $o o% Beer Walk Div 9 EVENTS SUBTOTAL $71,250 S2,OOO s31,2oo 35% I EXPENDITURES TOTAL s143,2s0 s89,200 Note Beginning Fund Balance on July L,2O2O was S126,500

Agenda

INSTRUCTIONS FOR THE MARCH 1, 2021 OLD TOWN LA VERNE BUSINESS IMPROVEMENT DISTRICT MEETING The Old Town La Verne Business Improvement District meeting will be closed to the public in compliance with Governor Newsom’s Executive Order to minimize the spread of the COVID- 19 Virus. Additionally, the meeting will be conducted via teleconference with members participating remotely. Considering this, the customary meeting format has been modified. Even with this change in format, the City is still encouraging public participation and wishes to make residents aware of the following opportunities for participation: 1) View the meeting through the City’s website at www.cityoflaverne.org/stream 2) Please submit your written comments via email at planning@cityoflaverne.org. They will be shared with the District Board Members prior to the meeting and will be made part of the permanent record. We ask that you provide those emails before 7:00 p.m. the day before the meeting. Please be advised that public comments submitted by emails or any other format to the City are public records that will be made available for public viewing. 3) For individuals that wish to share their comments during the live stream, you may email planning@cityoflaverne.org by 7:00 a.m. on the day of the meeting with a phone number and the item(s) you wish to speak on. We will call you back at the appropriate time during the meeting for your comment. AGENDA Old Town La Verne Business Improvement District Advisory Board Annual Meeting – Monday, March 1, 2021 – 8:30 am – www.cityoflaverne.org/stream 1. WELCOME AND CALL TO ORDER- Board Members City Representatives/Others Present Craig Walters, Chair Tim Hepburn, Mayor Chris Gendreau, Vice Chair Eric Scherer, Com. Dev. Director Marianne Stark Natalie Hiatt, Com. Dev. Admin. Clerk Jason Miller Leah Skinner, Chamber of Commerce Micky Rehm Lisa Levy Buch, Gold Line Const. Auth. Matt Forgey (Alternate) Craig Hoelzel, Flying Deuces 2. CALENDAR- 3. PRESENTATIONS A. L (Gold) Line Update – Lisa Levy Buch B. State of the City – Mayor Tim Hepburn C. Annual Budget – Eric Scherer 4. CONTINUED BUSINESS A. Car Show Contract Extension 5. COMMITTEE REPORTS/ UPDATES A. City Report (Eric Scherer): B. University Report (Jason Miller): C. Marketing (Micky Rehm): D. Chamber Report (Leah Skinner): E. Social Media Update (Micky Rehm): F. Financial Report: 6. PUBLIC COMMENT (Any discussion or action on non-agendized items must be deferred to the following meeting, as required by California Brown Act Law) 7. ADJOURNMENT – Monday April 5, 2021 8:30 am–www.cityoflaverne.org/stream OLD TOWN LA VERNE BUSINESS IMPROVEMENT DISTRICT 2021/2022 BUDGET 2020/2021 2020/2021 2021/2022 REVENUES Budget Est. Year End Budget Business License Fees $16,000 $14,000 $15,000 32% Interest $1,500 $1,500 $1,500 3% Wine Walk $60,000 $0 $30,000 65% Beer Walk $40,000 $0 $0 0% REVENUES - TOTAL $117,500 $15,500 $46,500 100% 2020/2021 2020/2021 2021/2022 EXPENDITURES Budget Est. Year End Budget OPERATIONAL (Div 1) Sidewalk/Trash/Cleaning/Landscaping $7,000 $7,000 $7,000 8% ULV Dinner Crawl Entertainment $500 $0 $500 1% Edison $800 $800 $800 1% Annual Meeting $800 $0 $800 1% Street Light Banners $2,000 $0 $2,000 2% Contingency $900 $0 $900 1% Transfer to Association $20,000 $12,000 $6,000 7% Capital Outlay (Mainiero, Street/Tree Lights) $40,000 $0 $40,000 45% OPERATIONAL SUBTOTAL $72,000 $19,800 $58,000 65% EVENTS Cool Cruise Auto Show (Div 2) $3,000 $0 $1,750 2% Future Old Town Event (Div 4) $3,000 $0 $3,000 3% Holiday Stroll (Div 5) $6,300 $1,700 $6,300 7% Wine Walk Event (Div 6) $33,150 $0 $18,100 20% Fall Event- Halloween (Div 7) $300 $300 $300 0% Cruisin La Verne Auto Show (Div 8) $3,000 $0 $1,750 2% Beer Walk (Div 9) $22,500 $0 $0 0% EVENTS SUBTOTAL $71,250 $2,000 $31,200 35% EXPENDITURES TOTAL $143,250 $21,800 $89,200 100% Note: Beginning Fund Balance on July 1, 2020 was $126,500

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