Roswell Museum Board of Trustees
Regular MeetingRoswell, NM · April 18, 2022
Minutes
ROSWELL MUSEUM
MINUTES OF THE BOARD OF TRUSTEES MEETING
Monday, April 18, 2022 at 3:00 p.m.
1011 N. Richardson Ave.
Roswell, NM 88201
REGULAR MEETING AT 3:00 p.m.
Notice of this meeting was given to the public in compliance with Sections 10-15-1 through 10-15-4, NMSA 1978 and
Resolution 22-14.
For the Record: Meeting is being streamed live for the public through GoToMeeting. There was no public on GoTo
Meeting.
A. CALL TO ORDER
Board Chair Liakos called the meeting of the Board of Trustees to order at 3:07 p.m.
B. ROLL CALL
The meeting of the Board of Trustees convened with members Cymantha Liakos, Kyle Bayless, Valli West, Lorrina
Segovia, Kay Cargill Jenkins and Kate Griffo, Donovan Fulkerson, Pricilla Ornelas, and Anne Baker being present. A
quorum was established with members Tim Hartwick, and Elisa Begueria being absent.
City Council members present: The museum has not been appointed a city council liaison with the new council
members.
Staff present: Caroline Brooks, Executive Director. Aaron Wilde, Curator of Collections and Exhibitions, Jessica Parham,
Educator, Cloe Medrano, Registrar, and Amber Smith, Operation Manager.
Community members present: Cindy Torrez, Director RMAC Foundation.
ACTION ITEMS
C. APPROVAL OF AGENDA
Member Segovia motioned to approve the agenda. Member Baker was the second. A voice vote was 9-0 and the motion
passed with members Hartwick, and Begueria being absent.
D. APPROVAL OF February 28, 2022 MINUTES
Member Segovia motioned to approve the minutes for the March 21, 2022 meeting. Member Baker was the second. A
voice vote was 9-0 and the motion passed with members Hartwick, and Begueria being absent.
INFORMATION ONLY ITEMS
E. Annual Meeting Presentation
The museum staff, Brooks, Wilder, Parham and Medrano, discussed the museum's last year's occurrences. Brooks
discussed Admissions, new logo, and current projects which includes store move, lobby update, new flooring, exterior
signage, and family interactive gallery. The museum is currently beginning the master plan and the strategic plan for
2022-2027. Parham reviewed the current education programming the museum offers such as, second Saturday, family
after hour, ceramic class and the Grattan workshops. Wilder presented new exhibitions the museum has displayed since
full reopening in June of 2021 which included Roswell Artists-in-Residence, A Lucky Escape: The Wild World of William
Goodman, Decades: 1960s and 1970s, Michelle Bourque Sewards: Flora and Fauna, and Barbara Latham: Lifetime Artist.
Wilder further presented his goals for future exhibitions. Medrano presented on new acquisitions of the collection:
William Atha (Peter Hurd), Doris Cross Estate (Doris Cross collection), Susan & David Hill (22 works by 7 artists), Laura
Loos (Agnes Tait collection), Alan Paine Radebaugh (Alan Paine Radebaugh), Brinkman Randall Estate / Susie Grant
(Peter Rogers), Arthur Rosenberg & Stella De Sa Rego (14 works by 11 artists), Ken Terry & Denise Betesh (Gendron
Jenson). Medrano further discussed the summer internship program and the new collection software. The presentation
ended with Brooks and Wilders, sharing museum goals and events for 2022.
Upcoming Exhibitions and Events:
Spring 2022 Film Series
Marie Alarcón, 2021-2022 Roswell Artist-in-Residence, curated this series of genre-and time-bending films focused on
the simultaneous past and future. This series will take place in the Roswell Museum’s auditorium 6:00pm-8:00pm each
Thursday in May 2022. It features work by global filmmakers responding to the repetitious “now” with creativity and
resistance.
1. Nuotama Frances Bodomo, afronauts, 2014
2. Taina Da Silva & Becca Redden, The Ceremony, 2018
3. Larissa Sansour & Søren Lind, In the Future They Ate from the Finest Porcelain, 2016
4. John Akomfrah, The Last Angel of History, 1997
5. Sky Hopinka, Lore, 2019
6. Amanda Kernell, Sami Blood, 2016
7. Truong Minh Quý, The Tree House, 2019
8. Hannah Jayanti, Truth or Consequences, 2021
Summer Exhibition
Future Shock: (Re) Visions of Tomorrow: June 25-October 30, 2022
UFO Festival Laser Show and B Movies
• Popular UFO Festival Attraction
• Addition of B Movies on Friday and Saturday:
• The Adventures of Buckaroo Banzai Across the 8th Dimension (1984)
• The Day the Earth Stood Still (1951)
Summer Movies Under the Moon:
• June 17: Wall-E
• July 29: E.T.
• August 12: Treasure Planet
Roswell Sciences and Art Festival: October 8, 2022
F. Review of 2017-2021 Strategic Plan Progress
Director Brooks spoke of the museum points achieved from the 2017 Strategic Plan which came to an end in 2021/2022.
Please see attached document.
G. Report from 2022-2026 Strategic Plan Working Group
Member Liakos discussed how the working group is planning on providing the surveys to members, employees, BOT
members/Foundation members, and programming. These surveys will better gauge areas the museum can improve and
areas the museum is excelling.
H. Director’s Report
Director Brooks noted visitation in March was higher than the past few years. The museum is seeing an increase in
school field trips. The week of spring break brought a high volume of visitors with an overall total of 1,965
visitors. Director Brooks noted the PGA gallery lights are being addressed; work on them is estimated to start mid-
April/May. Beginning in May the former RAiR artist, Marie Alarcon, will be presenting a film series called Circular Time:
Documentary Futurism. The series is scheduled for 6 pm each Thursday in May beginning May 5. The museum is in the
process of hiring a new Program Manager. For April's Second Saturday, the museum partnered with Creative New
Mexico for a state wide celebration of the arts.
FOR THE RECORD: Member Ornelas left at 4:015 p.m.
FOR THE RECORD: Member Segovia left the room at 4:25 and returned at 4:29 p.m.
I. RMAC Foundation Report
RMAC Foundation Director Cindy Torrez recapped fundraising events planning for 2022. The foundation is planning an
event on September 17th with tickets selling for $150. The goal is to have 300 in attendance. The theme of the event is
Italian Village. The event will be white attire and will include a live auction. They are currently working with the
convention center to secure ½ of the north parking lot for the event.
J. Chairs Remarks and Board Announcements
No comments.
FOR THE RECORD: Member Jenkins left 4:48 p.m.
FOR THE RECORD: Member Fulkerson left the room at 4:55 and returned at 5:00 p.m.
K. Public Comment
Member Donovan Fulkerson asked if members and staff are in acceptance of receiving emails to be guests on The
Roswell Business Podcast. Caroline Brooks asked if members and staff were willing to receive and answer a survey for
her thesis project.
L. Adjourn
Member West motioned to adjourn the meeting. Member Baker was the second. A voice vote was 7-0 and the motion
passed with members Hartwick, and Begueria being absent.
The meeting adjourned at 5:11 p.m.
Agenda
BOARD OF TRUSTEES MEETING AGENDA
Monday, April 18, 2022 at 3:00 p.m.
1011 N. Richardson Ave.
Roswell, NM 88201
Members: Cymantha Liakos, Anne Baker, Donovan Fulkerson, Priscilla Ornelas, Kay Cargill Jenkins, Lorrina
Segovia, Valli West, Tim Hartwick, Kyle Bayless, Kate Huebner and Elisa Begueria.
City Council Liaison:
RMAC Staff Coordinator: Caroline Brooks, Executive Director
RMAC Foundation: Cindy Torrez, Executive Director
A. Call to Order
B. Roll Call
ACTION ITEMS:
C. Approval of Agenda
D. Approval of the March 21, 2022 meeting minutes
INFORMATION ONLY ITEMS:
E. Annual Meeting Presentation
F. Review of 2017-2021 Strategic Plan Progress
G. Report from 2022-2026 Strategic Plan Working Group
H. Director’s Report
I. RMAC Foundation Report
J. Chair’s Remarks and Board Announcements
K. Public Comment
L. Adjourn
Notice of this meeting has been given to the public in compliance with Sections 10-15-1 through 10-15-4 NMSA 1978 and Resolution 22-
14.
NOTICE OF POTENTIAL QUORUM – A quorum of the City Council may or may not attend, but there will not be debate by the City
Council, and no action will be taken.
If you are an individual with a disability who is in need of a reader, amplifier, qualified sign language interpreter, or any other form of
auxiliary aid or service to attend or participate in the hearing or meeting, please contact Human Resources at 575-624-6700 at least one
week prior to the meeting or as soon as possible. Public documents, including the agenda and minutes, can be provided in various
accessible formats. Please contact the City Clerk at 575-624-6700 if a summary or other type of accessible format is needed.
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ROSWELL MUSEUM
MINUTES OF THE BOARD OF TRUSTEES MEETING
Monday, March 21, 2022 at 4:00 p.m.
1011 N. Richardson Ave.
Roswell, NM 88201
DRAFT DOCUMENT
REGULAR MEETING AT 4:00 p.m.
Notice of this meeting was given to the public in compliance with Sections 10-15-1 through 10-15-4, NMSA 1978
and Resolution 22-14.
For the Record: Meeting is being streamed live for the public through GoToMeeting. There was no public on GoTo
Meeting.
A. CALL TO ORDER
Board Chair Liakos called the meeting of the Board of Trustees to order at 4:02 p.m.
B. ROLL CALL
The meeting of the Board of Trustees convened with members Cymantha Liakos, Kyle Bayless, Valli West, Lorrina
Segovia, Kay Cargill Jenkins and Kate Griffo, being present. A quorum was established with members Tim Hartwick ,Elisa
Begueria and Donovan Fulkerson, Pricilla Ornelas, and Anne Baker being absent.
City Council members present: Barry Foster, absent.
Staff present: Caroline Brooks, Executive Director and Amber Smith, Operation Manager.
Community members present: Cindy Torrez, Director RMAC Foundation.
ACTION ITEMS
C. APPROVAL OF AGENDA
Member West motioned to approve the agenda. Member Segovia was the second. A voice vote was 6-0 and the motion
passed with members Foster, Baker, Hartwick, Griffo, Begueria and Hartwick being absent.
D. APPROVAL OF February 28, 2022 MINUTES
Member West motioned to approve the minutes for the February 28, 2022 meeting. Member Segovia was the second. A
voice vote was 6-0 and the motion passed with members Foster, Baker, Hartwick, Griffo, Begueria and Hartwick being
absent.
INFORMATION ONLY ITEMS
E. Director’s Report
Director Brooks noted that visitation in February was higher than the past few years. The museum is seeing an increase
in school field trips as COVID restriction are being lifted. Director Brooks noted the PGA gallery lights are being
addressed and work on them is estimated to start in mid-April/May. The city council passed the rocket sculpture and the
group has done site visits.
FOR THE RECORD: Member Baker arrived at 4:08 p.m.
FOR THE RECORD: Member Hartwick arrived at 4:10 p.m.
F. RMAC Foundation Report
RMAC Foundation Director Cindy Torrez recapped their fundraising events planning for 2022. The foundation is planning
on having an event on September 17th and the tickets are selling for $150. The goal is to have 300 people attend. The
event will have a live auction and for the event to be white attire.
G. Chair’s Remarks and Board Announcements
Baker mentions May 7th is the Jazz festival from 4-7pm at the Anderson Museum.
H. Public Comment
None.
I. Adjourn
Member Liakos motioned to adjourn the meeting. Member West was the second. A voice vote was 8-0 and the motion
passed with members Foster, Hartwick, Griffo, and Begueria being absent.
The meeting adjourned at 5:07 p.m.
APRIL 2022
MONTHLY REPORT
MARCH ATTENDANCE MARCH REVENUES
2022 2021 2020 2019
MUSEUM 1965 472 489 1464 2022 2021 2020 2019
EVENTS/PROGRAMS 568 0 30 115 ADMISSIONS 10,089 1,253 N/A N/A
CLASSES 321 0 165 241 CLASSES 6,881 2,266 0 4,276
PLANETARIUM 881 0 142 407 PLANETARIUM 4,181 0 871 1,191
SCHOOL/ADULT TOURS 205 0 237 249 MEMBERSHIP 1,275 2,610 1,465 2,885
FACILITY USE 156 0 713 233 FACILITY USE 600 0 250 0
OUTREACH 0 0 0 215 STORE 1,804 4,002 2,269 6,234
VOLUNTEER VISITS 9 10 1 18 MARCH TOTALS 24,830 11,431 4,855 14,586
MUSEUM BUSINESS 14 2 YEAR TO DATE TOTALS 50,573 23,493 23,558 30,620
MARCH TOTALS 3,238 484 1,777 3,055
YEAR TO DATE TOTALS 7,059 902 5,115 7,978
MARCH ADMISSIONS AND PROGRAMMING
MUSEUM ADMISSIONS VISITS for MONTH REVENUE for MONTH YEAR to DATE VISITS YEAR to DATE REVENUE
Members 48 131
Children 15 and under
Adult Residents
436
35 245
603
96 672
MEMBERS
Adult Non-Residents 475 4757 867 8677
Adult Combo Ticket
Seniors
114
362
968
2541
183
565
1555
3962
473 756
current active current active
Military 110 770 204 1428 memberships members
Student (16+) 105 735 196 1386
Museums for All
Senior Free Days
23
56
69 28
123
84 FOR
MONTH 8
new memberships
14
renewals
Resident Free Day 192 475
NARM (free)
Artisan Market (Dec)
9 29 YEAR
to DATE
19
new memberships
41
renewals
Member Guest Pass 0 3
Store Only 0 1
VOLUNTEERS
TOTALS 1965 $10,089 3,504 $17,764
CLASSES SESSIONS for MONTH STUDENTS ATTENDANCE
Clay Open Studio 169
Kids Clay Class 4 11 44
Adult Clay Class 16 54 108
TOTAL 65 321
EVENTS/PROGRAMS
8 8
OCCURRENCES for MONTH ATTENDEES PARTNERSHIP
RAiR Lecture and Reception 1 75 RAiR Foundation
FOR
MONTH volunteer hours volunteers
Second Saturday Art Activity 1 247 RMAC Foundation
Second Saturday Planetarium 1 159
Yoga in the Museum
Sew Crafty
1
4
14
50
YEAR
to DATE 18
volunteer hours
18
volunteer visits
Tabletop Game Day 1 15
Outdoor Sketch Club 2 8
PLANETARIUM
TOTAL
SHOWS for MONTH
568
ATTENDEES
4,726 FACEBOOK
FOLLOWERS
Planetarium General Shows 67 881
TOURS/GROUP VISITS
Road Scholars, 3/5
GRADE(S)
NA
STUDENTS ADULTS
36
GALLERIES
X
PLANETARIUM 981 INSTAGRAM
FOLLOWERS
Clovis Boy Scouts, 3/12 NA 25 5 X X
Road Scholars, 3/19
Private Group, 3/21
NA
NA
36
4
X
X
367 E-NEWSLETTER SUBSCRIBERS
Sidney Gutierrez Elementary, 3/24 K 20 4 X
Vallery View, 3/30 4th 70 5 X
TOTALS 115 90 5 2
ACTIVITIES & HIGHLIGHTS
EXHIBITIONS JUNE GRATTON WORKSHOP The Roswell Museum is one of 13 regional
arts institutions comprising Desierto
The Roswell Artist-in-Residence exhibition, A Lorene Johnson Gratton Workshop will
Mountain Time (DMT), a consortium of
Kate Turner: Somewhere That’s Green, opens be held on June 25-26 led by Bernardo,
artists, educators, curators, activists, and
May 6 at 5:30 pm with an artist talk and NM, artist and educator Laura Wacha in
museum administrators from organizations
reception. Turner is a visual artist and writer the medium of papier mache. Gratton
in Arizona, Chihuahua, Colorado, New
from West Chester, Ohio. She uses various Workshops are funded in part by an
Mexico, and Texas. The group aims to
art making processes including sculpture, endowment initiated by Lorene Johnson
connect our local communities with
installation, film, fashion, and performance Gratton to inspire adults to take part in
larger networks regionally and to support
to abstract memories and experiences she art classes. The funds allow for talented
each other in creating a more vibrant
has from growing up as the product of a teaching artists from around the country to
and interconnected regional arts system.
transracially adopted child in the Midwest lead weekend workshops at the museum
Curator of Collections and Exhibitions Aaron
United States. Through her storytelling, she in a variety of media. Registrants pay what
Wilder attended a DMT-member trip April
examines contemporary issues surrounding they can up to $125. All materials are
9-11, 2022. The trip included visits to DMT
identity, race, and gender. included. To register and for more details,
partner organizations in Las Cruces, New
please visit www.roswellmuseum.org.
Mexico (New Mexico State University Art
Two new exhibitions, curated from the
Museum), El Paso, Texas (The Rubin Center
permanent collection, are currently on CELEBRATING THE ARTS
for the Visual Arts), and Ciudad Juárez in
display. Fritz Scholder: Focus on the Figure
A statewide advocacy group for the arts, Chihuahua, Mexico (Museo de Arte de
presents 23 lithographs: 5 group portraits
Creative New Mexico, co-sponsored the Ciudad Juárez). Aaron’s participation was
and 18 portraits of individuals by the
Museum’s Second Saturday on April 9, mutually beneficial to him professionally
acclaimed artist Fritz Scholder (1937-2005).
from 10 am to 1 pm, as part of a statewide as a fairly new employee as well as to the
Throughout his career, Scholder sought to
celebration. Mayor Jennings kicked-off Roswell Museum and the City of Roswell
deconstruct the romanticized stereotypes
the event with a proclamation in honor through the formation of stronger working
of Native Americans and re-present them in
of museums and cultural organizations. relationships with colleagues at other
more realistic terms. Praised for its honesty
Teaching artists were on hand to present regional entities and higher visibility
and refutation of Indigenous American
a corn husk doll making activity, and of Roswell to the constituencies of arts
stereotypes, Scholder’s work has helped
local cultural organizations distributed institutions in the broader region.
catalyze advocacy for Native American
information on their offerings. Participating
rights and he inspired an entire generation
organizations included Anderson Museum RENOVATIONS + BUILDING REPAIRS
of Native American artists.
of Contemporary Art and Roswell Artist-
A Scope of Work agreement has been
in-Residence Program; Bone Springs Art
The second installation is Roy De Forest: signed with Huitt Zollars Architects. The
Space; Creative New Mexico; Eastern New
Irreverent Magic. De Forest described work is to include a master plan to explore
Mexico University-Roswell Art Department;
himself as an “obscure visual constructor of future facility needs and updates, phase
Historical Society for Southeast New
mechanical delights.” The 8 lithographs on 1 renovations concentrated on the store
Mexico; Main Street Arts; Miniatures and
display feature maximalist compositions of move and lobby/facade improvements,
Curious Collections Museum; Roswell Fine
canines, embarking on enigmatic quests external signage and flooring replacements.
Arts League/The Gallery; Roswell Symphony
across fantastical landscapes. $709,000 has been allocated from the state
Orchestra; The Liberty, Inc.; and a newly
to aid with these projects.
forming Fiber Arts Guild.
FILM SERIES
The PGA Gallery Lighting Repair has
The Museum will be presenting a film Second Saturdays offers free museum
been scheduled. The project, which will
series on Thursdays in May at 6 pm. Titled admission to Roswell residents along with
split the track into an additional circuit, is
Circular Time: Documentary Futurisms and an art or science activity from 10 am to 1
being funded in part by Xcel Energy who
curated by Roswell Artist-in-Residence pm. A free, kid-friendly planetarium show
generously funded the 2019 LED Lighting
Marie Alarcón, the series presents genre- is offered at 11 am. Non-Residents may
Upgrade in 2019.
and time-bending films focused on the participate with museum admission. May’s
simultaneous past and future. The series activity will be making “seed bombs” to help
Four aged HVAC units will be replaced in
features work by global filmmakers plant flowers at home.
the coming months. The units, some of
responding to the repetitious “now” with
which are more than 30 years old, have
creativity and resistance. Admission to STAFF
surpassed their life expectancies and
the films will be included with museum
Victoria Macias recently joined the staff as the parts for repair are no longer readily
admission and is free for Members. The
a part-time Museum Store Clerk, working available. An additional unit is being added
series is generously sponsored by the RMAC
primarily on weekends. She has a strong to cool a server room.
Foundation.
background in retail and customer service
that will serve her well in the position.
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