Business Improvement District - BID
Regular MeetingShawano, WI · October 11, 2023
Agenda
CITY OF SHAWANO BUSINESS IMPROVEMENT DISTRICT - BID
AGENDA
WEDNESDAY, OCTOBER 11, 2023 3:30 PM
SHAWANO CITY HALL, 127 S. SAWYER STREET, SHAWANO
https://us02web.zoom.us/j/81457872496?pwd=dlRycHJUZmFLdlFRY042aGJidEIrZz09&from=addon
MEETING ID: 814 5787 2496
PASSCODE: 028431
1. CALL TO ORDER
2. PLEDGE OF ALLEGIANCE
3. ROLL CALL
4. COMPLIANCE WITH OPEN MEETING LAW
5. APPROVE MINUTES OF SEPTEMBER 13, 2023 MEETING
6. FINANCIAL REPORT
7. SOUND OFF - PUBLIC COMMENT
8. SHAWANO SCHOOLS: COMMUNITY SURVEY
- Kurt Krizan, Superintendent, Shawano Schools
9. PRESENTATION BY "SHAWANO HAS HISTORY" PROJECT
10. FOX CITIES MAGAZINE OPPORTUNITY FOR SUMMER 2024
- Lesley Nemetz City Clerk/Community Relations Manager
11. BID COORDINATOR UPDATE
12. COMMITTEE REPORTS
• EVENTS & PROMOTIONS
• BUSINESS PROPERTY COMMITTEE
13. ACTION ITEMS - DISCUSS AND TAKE ACTION
• BID Assessment for 2024
• 2024 Budget
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14. SET NEXT MEETING DATE
15. CLOSED SESSION
Go into Closed Session under Wisconsin State Statute 19.85 (1) (c) considering
employment, promotion, compensation or performance evaluation data of any public
employee over which the governmental body has jurisdiction or exercises
responsibility. (BID Coordinator Position)
16. OPEN SESSION
Return to Open Session per Wisconsin State Statute 19.85 (2) take appropriate action,
if required, on closed session matters.
17. ADJOURN
DISABLED ACCESSIBLE (Contact City Clerk prior to meeting if require additional services.)
It is possible that members of and possibly a quorum of members of other governmental bodies of the municipality
may be in attendance at the above-stated meeting to gather information; no action will be taken by any governmental
body at the above-stated meeting other than the governmental body specifically referred to above in this notice.
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BUSINESS IMPROVEMENT DISTRICT MINUTES
September 13, 2023 3:30 PM Shawano City Hall, 127 S. Sawyer Street, Shawano
CALL TO ORDER
• Call to order by President Amy Stuber at 3:32 p.m.
PLEDGE OF ALLEGIANCE
ROLL CALL
• Members: Amy Stuber, Jennifer Hoffman, Amber Arneson, Brad Keushel, Chelsea Gilling, Karen Preston,
Suzette Hackl.
• Excused: Jill Birr, Alex Hartwig, Michael Johnston.
• Others Present: Patti Peterson-Market Messenger, Michelle Eron-Shawano Country Tourism, Suzanne
Wittman-Shawano Country Chamber, Peter Thillman-SCEPI, City Clerk/Community Relations Manager
Lesley Nemetz, BID Coordinator Lindsay Johnson, Jean Darling-Total Fitness, Isaac & Charlotte Johnson.
COMPLIANCE WITH OPEN MEETING LAW
• Open Meeting compliance was verified by President Amy Stuber.
APPROVE MINUTES OF LAST MEETING
• Minutes from the August board meeting were review. Motion by Jennifer Hoffman to approve, second by
Amber Arneson. Motion carried by voice vote 7-0.
FINANCIAL REPORT
• August financials were reviewed. Motion by Brad Keushel to approve, second by Karen Preston. Motion
carried by voice vote 7-0.
SOUND OFF - PUBLIC COMMENT
• None.
BID COORDINATOR UPDATE
• *Note BID Coordinator report can be found attached to this month’s agenda for review.*
Additional information found below:
- Vital Nutrition is a new business moving into the former Old Glory Candy location on Division Street.
COMMITTEE REPORTS
• EVENTS & PROMOTIONS: See BID Coordinator report for event information. Additional, event notes below.
- Sip, Swirl & Stroll: Suggestion to move to early September after Labor Day or in springtime. Overall,
having back-to-back with Sidewalk Sales was not the best for businesses. Business owners really liked the date
of the Sidewalk Sales.
- Octoberfest: Shawano Lawn & Stone will participate with a make & take set in front of The Stock Market.
Jennifer Hoffman and her daughter will mark the spots for Octoberfest vendors. Jean Darling volunteered to
help with setup. Thornberry Cottage volunteered to sponsor face painting by Tara Kellilher.
- Witches’ Night Out: Add Fully STOCKED to list of food options and list as having a limited menu that
night.
- Monday, October 30 the Sacred Heart students will be having their Halloween Parade downtown and
visiting. More details will be sent at a later date.
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- Christmas: Christmas Open House weekend will be posted as a Friday and Saturday (no Sunday) and
businesses can advertise and do what they choose for this event. Idea to discuss further at a later date – some
kind of hidden treasure/scavenger hunt downtown, but at a time other than the Holiday Stroll.
- Suzanne Wittman, Shawano Country Chamber, asked the board their thoughts on having the chamber
reach out to businesses outside the BID to let them know about the BID events and encourage them to piggy-
back off from them. The board felt that since BID members are paying the tax assessment which helps fund the
downtown events, and BID is the one investing time and money in these events, it wouldn't be right for the
chamber to promote piggy-backing on the BID events.
• BUSINESS PROPERTY COMMITTEE: Property committee has approved grant for The Stock Peddler, and
continues to receive applications.
ACTION ITEMS - DISCUSS AND TAKE ACTION
• Shawano Country Visitor Guide: The board discussed the cost and reach of this publication and how these
funds may be used to reach a different audience. The board would like to pursue a TV ad for Christmas next
year. No action was taken on an ad for the 2024 Shawano Country Visitor Guide.
• WNCY & WIXX advertising for Octoberfest: Motion made by Chelsea Gilling to move forward with the 60
spot radio contract with WNCY and WIXX, to promote Octoberfest, at the cost of $1030. Second by
Jennifer Hoffman. Roll call – Yes – Amy Stuber, Jennifer Hoffman, Amber Arneson, Brad Keushel,
Chelsea Gilling, Karen Preston, Suzette Hackl. Motion carried 7-0.
• Committee for budgeting – Amy Stuber, Chelsea Gilling, Jennifer Hoffman, Lindsay Johnson. Lindsay will
contact the committee to setup a time to meet and provide proposed budget at next month’s meeting.
SET NEXT MEETING DATE
• October 11, 2023 at 3:30 p.m.
ADJOURN
• Motion to adjourn by Jennifer Hoffman, second by Chelsea Gilling. Meeting adjourned at Adjourn at 4:54
p.m.
Respectfully submitted,
Lindsay Johnson
Page 2 of 2
Page 4 of 20
CITY OF SHAWANO
REVENUES WITH COMPARISON TO BUDGET
FOR THE 9 MONTHS ENDING SEPTEMBER 30, 2023
BID
BUDGET PERIOD ACTUAL YTD ACTUAL REMAINING %
SPECIAL ASSESSMENTS
210-56720-4280 MISCELLANEOUS ASSESSMENTS 55,960.00 .00 56,494.20 ( 534.20) 101.0
TOTAL SPECIAL ASSESSMENTS 55,960.00 .00 56,494.20 ( 534.20) 101.0
GENERAL REVENUES
210-40000-4930 APPLIED FUND BALANCE 17,240.00 .00 .00 17,240.00 .0
210-56720-4685 EVENT FEES 6,000.00 540.00 9,943.72 ( 3,943.72) 165.7
210-56720-4855 SPONSORSHIPS 12,000.00 150.00 4,310.00 7,690.00 35.9
TOTAL GENERAL REVENUES 35,240.00 690.00 14,253.72 20,986.28 40.5
TOTAL FUND REVENUE 91,200.00 690.00 70,747.92 20,452.08 77.6
EXPENSES
210-56720-2250 PHONE/FAX/INTERNET 550.00 39.76 318.17 231.83 57.9
210-56720-2300 PROFESSIONAL SERVICES 32,000.00 2,666.66 23,999.94 8,000.06 75.0
210-56720-3000 GENERAL EXPENSE 1,000.00 .00 844.00 156.00 84.4
210-56720-3100 SUPPLIES AND MATERIALS 200.00 .00 35.12 164.88 17.6
210-56720-3110 POSTAGE 100.00 .00 48.25 51.75 48.3
210-56720-3120 ADVERTISING/PROMOTIONS 35,000.00 2,949.25 27,878.67 7,121.33 79.7
210-56720-3200 EQUIPMENT 6,000.00 .00 332.22 5,667.78 5.5
210-56720-3300 TRAINING AND MEMBERSHIPS 150.00 .00 145.00 5.00 96.7
210-56720-5000 GENERAL INSURANCE 1,200.00 1,208.00 1,208.00 ( 8.00) 100.7
210-56720-7000 GRANTS 15,000.00 2,498.03 27,269.66 ( 12,269.66) 181.8
TOTAL EXPENSES 91,200.00 9,361.70 82,079.03 9,120.97 90.0
TOTAL FUND EXPENDITURES 91,200.00 9,361.70 82,079.03 9,120.97 90.0
NET REVENUE OVER EXPENDITURES .00 ( 8,671.70) ( 11,331.11) 11,331.11 .0
FOR ADMINISTRATION USE ONLY 75 % OF THE FISCAL YEAR HAS ELAPSED 10/09/2023 08:31AM PAGE: 1
Page 5 of 20
CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 1
Period: 09/23 (09/30/2023) Oct 09, 2023 8:32AM
Created Date Reference Debit Credit
Journal Number Payee or Description Amount Amount Balance
210-56720-2300 Professional Services
08/31/2023 (08/23) Balance .00 * .00 * 21,333.28
09/15/2023 AP 142 JOHNSON, LINDSAY 1,333.33
**Inv. No: SEPTEMBER 15 2023 **Desc: BID Coordiator Payment **Inv. Date: 9/12/2023
09/29/2023 AP 516 JOHNSON, LINDSAY 1,333.33
**Inv. No: SEPTEMBER 30 2023 **Desc: BID Coordiator Payment **Inv. Date: 9/30/2023
09/30/2023 (09/23) Period Totals and Balance 2,666.66 * .00 * 23,999.94
YTD Encumbrance .00 YTD Actual 23,999.94 Total 23,999.94 YTD Budget 32,000.00 Unexpended 8,000.06
210-56720-3000 General Expense
08/31/2023 (08/23) Balance .00 * .00 * 844.00
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * 844.00
YTD Encumbrance .00 YTD Actual 844.00 Total 844.00 YTD Budget 1,000.00 Unexpended 156.00
210-56720-3100 Supplies and Materials
08/31/2023 (08/23) Balance .00 * .00 * 35.12
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * 35.12
YTD Encumbrance .00 YTD Actual 35.12 Total 35.12 YTD Budget 200.00 Unexpended 164.88
210-56720-3110 Postage
08/31/2023 (08/23) Balance .00 * .00 * 48.25
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * 48.25
YTD Encumbrance .00 YTD Actual 48.25 Total 48.25 YTD Budget 100.00 Unexpended 51.75
210-56720-3120 Advertising/Promotions
08/31/2023 (08/23) Balance .00 * .00 * 24,929.42
09/15/2023 AP 126 CHRISTENSEN PRINTING PARTNERS 194.25
**Inv. No: 85917 **Desc: BID Sip, Swirl & Stroll Ads **Inv. Date: 8/3/2023
09/21/2023 AP 325 RESULTS BROADCASTING 409.00
**Inv. No: 23080415 **Desc: BID Radio Ads **Inv. Date: 8/31/2023
09/21/2023 AP 307 MIDWEST COMMUNICATION INC 550.00
**Inv. No: 620524 **Desc: BID Octoberfest Radio Ads-WIXX **Inv. Date: 9/6/2023
09/21/2023 AP 308 MIDWEST COMMUNICATION INC 480.00
**Inv. No: 621953 **Desc: BID Octoberfest Radio Ads-WNCY **Inv. Date: 9/18/2023
09/29/2023 AP 475 BOLIN'S SPEEDY T'S 1,316.00
**Inv. No: 6502 **Desc: BID Witches Night Out Shirts **Inv. Date: 9/21/2023
09/30/2023 (09/23) Period Totals and Balance 2,949.25 * .00 * 27,878.67
YTD Encumbrance .00 YTD Actual 27,878.67 Total 27,878.67 YTD Budget 35,000.00 Unexpended 7,121.33
210-56720-3200 Equipment
08/31/2023 (08/23) Balance .00 * .00 * 332.22
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * 332.22
YTD Encumbrance .00 YTD Actual 332.22 Total 332.22 YTD Budget 6,000.00 Unexpended 5,667.78
Page 6 of 20
CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 2
Period: 09/23 (09/30/2023) Oct 09, 2023 8:32AM
Created Date Reference Debit Credit
Journal Number Payee or Description Amount Amount Balance
210-56720-3300 Training and Memberships
08/31/2023 (08/23) Balance .00 * .00 * 145.00
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * 145.00
YTD Encumbrance .00 YTD Actual 145.00 Total 145.00 YTD Budget 150.00 Unexpended 5.00
210-56720-3350 Mileage Expense
08/31/2023 (08/23) Balance .00 * .00 * .00
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * .00
YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unexpended .00
210-56720-4280 Miscellaneous Assessments
08/31/2023 (08/23) Balance .00 * .00 * 56,494.20-
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * 56,494.20-
YTD Encumbrance .00 YTD Actual 56,494.20- Total 56,494.20- YTD Budget 55,960.00- Unearned 534.20-
210-56720-4685 Event Fees
08/31/2023 (08/23) Balance .00 * .00 * 9,403.72-
09/15/2023 AP 251 BOWAN, MARGUERITE 30.00
**Inv. No: 2023 OCTOBERFEST REFUND **Desc: BID Octoberfest Refund **Inv. Date: 9/12/2023
09/27/2023 CR 1019171 Octoberfest BID Fees - WILLIAM MOTT 30.00-
Description: Octoberfest BID Fees - WILLIAM MOTT
09/27/2023 CR 1019173 Octoberfest BID Fees - LISA SMITS 30.00-
Description: Octoberfest BID Fees - LISA SMITS
09/27/2023 CR 1019186 Octoberfest BID Fees - TRACY DRUCKREY 30.00-
Description: Octoberfest BID Fees - TRACY DRUCKREY
09/27/2023 CR 1019201 Octoberfest BID Fees - RED WAGON CONCESSI 60.00-
Description: Octoberfest BID Fees - RED WAGON CONCESSIONS LLC
09/27/2023 CR 1019202 Octoberfest BID Fees - PAUL BERGSBAKEN 30.00-
Description: Octoberfest BID Fees - PAUL BERGSBAKEN
09/27/2023 CR 1019203 Octoberfest BID Fees - JESS HOFFMAN 30.00-
Description: Octoberfest BID Fees - JESS HOFFMAN
09/27/2023 CR 1019215 Octoberfest BID Fees - MICHELLE THOMPSON 60.00-
Description: Octoberfest BID Fees - MICHELLE THOMPSON
09/27/2023 CR 1019291 Octoberfest BID Fees - 2 BOOTHS - SHARON H 60.00-
Description: Octoberfest BID Fees - 2 BOOTHS - SHARON HASS
09/28/2023 CR 1019323 Octoberfest BID Fees - STEPHANIE DELORME 30.00-
Description: Octoberfest BID Fees - STEPHANIE DELORME
09/28/2023 CR 1019332 Octoberfest BID Fees - SANDRA SKREPENSKI 30.00-
Description: Octoberfest BID Fees - SANDRA SKREPENSKI
09/28/2023 CR 1019335 Octoberfest BID Fees - AUDREY GREEN 30.00-
Description: Octoberfest BID Fees - AUDREY GREEN
10/09/2023 JE 116 Reclass rcpt 1018949 BID Monies 120.00-
10/09/2023 JE 118 Reclass rcpt 1018950 Colleen Wacker 30.00-
09/30/2023 (09/23) Period Totals and Balance 30.00 * 570.00- * 9,943.72-
YTD Encumbrance .00 YTD Actual 9,943.72- Total 9,943.72- YTD Budget 6,000.00- Unearned 3,943.72-
Page 7 of 20
CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 3
Period: 09/23 (09/30/2023) Oct 09, 2023 8:32AM
Created Date Reference Debit Credit
Journal Number Payee or Description Amount Amount Balance
210-56720-4800 Interest on Investments
08/31/2023 (08/23) Balance .00 * .00 * .00
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * .00
YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00
210-56720-4850 Donations
08/31/2023 (08/23) Balance .00 * .00 * .00
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * .00
YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00
210-56720-4855 Sponsorships
08/31/2023 (08/23) Balance .00 * .00 * 4,160.00-
09/27/2023 CR 1018949 Shawano News - BID MONIES 150.00-
Description: Shawano News - BID MONIES
09/27/2023 CR 1018949 Octoberfest Sponsorship - BID MONIES 120.00-
Description: Octoberfest Sponsorship - BID MONIES
09/27/2023 CR 1018950 Octoberfest Sponsorship - COLLEEN WACKER 30.00-
Description: Octoberfest Sponsorship - COLLEEN WACKER
09/27/2023 CR 1019094 Octoberfest Sponsorship - WILLIAM MOTT 30.00-
Description: Octoberfest Sponsorship - WILLIAM MOTT
09/27/2023 CR 1019148 Octoberfest Sponsorship - LISA SMITS 30.00-
Description: Octoberfest Sponsorship - LISA SMITS
09/27/2023 CR 1019170 Voids receipt - 1.019094 - WILLIAM MOTT 30.00
Description: Voids receipt - 1.019094 - WILLIAM MOTT
09/27/2023 CR 1019172 Voids receipt - 1.019148 - LISA SMITS 30.00
Description: Voids receipt - 1.019148 - LISA SMITS
10/09/2023 JE 115 Reclass rcpt 1018949 BID Monies 120.00
10/09/2023 JE 117 Reclass rcpt 1018950 Colleen Wacker 30.00
09/30/2023 (09/23) Period Totals and Balance 210.00 * 360.00- * 4,310.00-
YTD Encumbrance .00 YTD Actual 4,310.00- Total 4,310.00- YTD Budget 12,000.00- Unearned 7,690.00
210-56720-4890 Miscellaneous Income
08/31/2023 (08/23) Balance .00 * .00 * .00
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * .00
YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00
210-56720-4920 Transfers in from Other Funds
08/31/2023 (08/23) Balance .00 * .00 * .00
09/30/2023 (09/23) Period Totals and Balance .00 * .00 * .00
YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00
210-56720-5000 General Insurance
08/31/2023 (08/23) Balance .00 * .00 * .00
09/07/2023 AP 52 WEST BEND MUTUAL INSURANCE COMPANY 1,208.00
**Inv. No: 100012224200 2023 **Desc: BID Insurance **Inv. Date: 8/29/2023
09/30/2023 (09/23) Period Totals and Balance 1,208.00 * .00 * 1,208.00
YTD Encumbrance .00 YTD Actual 1,208.00 Total 1,208.00 YTD Budget 1,200.00 Unexpended 8.00-
Page 8 of 20
CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 4
Period: 09/23 (09/30/2023) Oct 09, 2023 8:32AM
Created Date Reference Debit Credit
Journal Number Payee or Description Amount Amount Balance
210-56720-7000 Grants
08/31/2023 (08/23) Balance .00 * .00 * 24,771.63
09/29/2023 AP 605 SWEETGRASS BEHAVIORAL HEALTH 2,498.03
**Inv. No: 146 **Desc: BID Business Improvement Grant **Inv. Date: 9/22/2023
09/30/2023 (09/23) Period Totals and Balance 2,498.03 * .00 * 27,269.66
YTD Encumbrance .00 YTD Actual 27,269.66 Total 27,269.66 YTD Budget 15,000.00 Unexpended 12,269.66-
Number of transactions: 32 Number of accounts: 17 Debit Credit Proof
Grand Totals: 9,561.94 930.00- 8,631.94
Page 9 of 20
Shawano Has History
524 N Franklin St.
Shawano, WI 54166
Shawanohashistory@gmail.com
Hello and welcome to the Shawano Has History project! You have been selected for or have
shown interest in becoming a part of this program here in Shawano County. Through this
program, we hope to share the rich history of the area with visitors, new members of the
community, and longtime residents. This project is a great way to share your location’s history
and also draw individuals to your business.
Please fill out the application below so we can get started on the process.
Name: ______________________________
Phone: ______________________________
Email: _______________________________
Business: _____________________________
Address: _____________________________
Do you own the building your business is located in? Yes No
If the answer is no, please provide contact information for the owner of the building.
Name: ______________________________
Phone: ______________________________
Email: _______________________________
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Cost of plaques will be approximately $2300 paid through dollars donated to the Shawano
County Historical Society.
Are you able to sponsor the entire cost of your own plaque? Yes No
Sponsorships may be available in specific cases. If you have a
sponsor in mind, please indicate below:
______________________________________
What historical significance does your business location have to the Shawano County area?
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
The plaques will be made by Franklin Bronze Plaques. Plaques will be 24” x 22”.
Do you have a location on your building that this plaque can be attached to for easy viewing by
the public? Please describe the location below.
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
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Shawano Has History
254 N Franklin St.
Shawano, WI 54166
Your sponsorship will help create an interactive process to link curious minds and Shawano’s
History. This County has a lot to share and your contribution will bring this history to light.
Sponsor/ Company Name: ______________________________________________
Contact Name: _______________________________________________________
Address: __________________________________________________________
Street City State Zip
Phone: ______________________ Email: _________________________
Are you sponsoring your own building? Yes No
Historical Location: _______________________________
Address: _______________________________________
Street City
Sample check format on back of form.
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Check Template
Please fill out your checks using the following format. Checks can be sent/brought to:
Shawano County Historical Society
524 N Franklin St.
Shawano, WI 54166
Page 13 of 20
Mission: Vision:
“To cultivate engagement and “To provide an interactive
education by recognizing sights connection to the rich history
of significance to Shawano’s of Shawano County through
history, culture, and heritage” educational plaques that will
foster an awareness that will
Project Overview: Plaque Specifications:
The goal of this project is to add plaques Size: 24”x22”
to historically significant buildings and Material: Bronze
landmarks in Shawano County
Cost: Approx. $2300
an interactive way to connect Text: 792 characters
Shawano’s past to it’s present Mounting: Wall or Post
to create awareness of the QR code links to SCHS website
extensive history
Try Scanning the QR Code!!
Benefits of Shawano Has History:
City, Chamber, and Businesses
Promotion of the Shawano’s history
Added tourism draw
Promotion of local businesses
New Resident Connection
Historical Society
Promotion of the Historical Society
New event(s) in the coming years
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Members: Ben Hartwig, Leah Pierquet, Anna Jones, Kendra Bohm, Alysia Pillsbury, Clint Whitehorse
Shawano Has History Email: Shawanohashistory@gmail.com
Page 15 of 20
BID Coordinator Report
October 11, 2023
Events:
Octoberfest – Saturday, October 7, 2023
Senzig’s sponsored the polka band stage. They delivered patio furniture for additional seating.
Craft vendors: We had income of $2010 from vendors for 67 paid spaces. Need to revise vendor setup
instructions and setup rules for next year (example: one vehicle per vendor, no trailers, no tents can be
put up prior to car moving, etc.). As our event grows and we have more vendors, we are really going to
have to look at revising our requirements. Also, we need to look into closing the 100 N block of Main
Street and expanding our Octoberfest vendors into that area.
Food vendors: We had income of $210 for 7 paid spaces. Had one food vendor cancel week of event.
Even without that cancellation, could have had one or two additional food vendors. Our downtown
restaurants remained busy even with the food vendors on Main Street.
Shawano Area Early Childhood Partnership, Shawano County Library and Shawano County 4-H
provided free kids activities. Thornberry Cottage sponsored face painting. Freddie the balloon artist
provide balloon animals to kids (we pay him a stipend).
We didn’t have the chainsaw carving this year or the petting zoo and honestly, I don’t think anyone
missed them. I didn’t hear any comments.
The farmers market decided to stay open until 1 p.m. because there was so much foot traffic.
Scarecrow contest voting this week.
Witches’ Night Out – Friday, October 13, 2023
21 participating businesses.
Many food options for Friday night.
Tara Kelliher will do face painting in The Naberhood from 4 to 6 p.m. (or inside SBB)
The weather isn’t looking favorable for Friday night so most likely the band will be inside SBB.
T-shirts: Between pre-sales to businesses and Octoberfest, we sold 65 shirts. Remaining shirts are
available for sale at The Stock Market and Thornberry Cottage this week.
Christmas – it’s coming!!!
Christmas Open House – weekend of November 3-4. Facebook event is created and we’ve already had
a lot of interest. Businesses are encouraged to post their specials within the Discussion area of the
event. Beans & Books Espresso is having a cookie decorating class on November 4 and within 24 hurs
of posting it to the event it was sold out and she has decided to run a second class.
Holiday Stroll & Tree Lighting
o 100 trees secured from Gretzingers
o Sponsorship form sent out to all 2022 tree sponsors; after October 24 will move on to those on
the waiting list.
o I have reached out to all food/beverage vendors from last year. All have confirmed except for
one (still awaiting response). Also reached out to all activities from last year (SAECP, library,
saYPro, Optimist, s’mores station by Park & Rec, rock quest by Park & Rec). All confirmed
except for library (awaiting response). Park & Rec is working on securing some roaming
characters, magicians, etc. SafeHaven may be joining us with an outreach activity this year. St
James is discussing the live nativity option which we would put in the west side of The
Naberhood. Santa & Mrs. Claus are available and the reindeer will be back as well. All activities
are returning with the potential of a few more organizations joining us.
Santa parade – all set to send registration live, just waiting on confirmation of the Charlies’ County
Market sponsorship.
Additional:
Reminder of the Sacred Heart Halloween Spirit parade on Monday, October 30.
Page 16 of 20
BID Business Improvement Grant
Total
Date Grant Was Paid
Business Name Renovation Total Grant
or City was invoiced
Cost
ANEW – The Stock Market 10/9/2018 $14,385.36 $5,000.00
Big City Gyros and Cheesesteaks 9/3/2019 $182,500.00 $5,000.00
Body Essentials 5/23/2019 $3,627.65 $1,813.83
Central WI Black Belt Academy, LLC 8/28/2019 $49,375.00 $5,000.00
Dreier’s Pharmacy 2/24/2020 $43,060.04 $5,000.00
Gentleman’s Quarter 9/29/2017 $6,420.00 $3,000.00
James Aschenbrener, Greenhill Law Office 108 S Main 6/18/2020 $16,784.00 $5,000.00
James Aschenbrener, Greenhill Law Office 110 S Main 11/30/2020 $16,178.49 $5,000.00
Jill’s Pet Shoppe 7/14/2017 $2,572.61 $1,286.31
Martin Jewellers 11/15/2019 $14,981.05 $5,000.00
Off The Wall 4/16/2019 $4,423.79 $2,211.90
Paramount Photo 7/13/2018 $2,362.50 $1,181.25
R. Franklin Clothing 4/27/2020 $15,000.00 $5,000.00
Revive Salon 7/22/2019 $12,005.98 $5,000.00
Robert Zurko - Community Hall Façade Cancelled ----------------- -----------------
Ron Wagner/Strandz 2/1/2018 $6,420.00 $3,210.00
Shear America Salon 1/24/2019 $2,420.38 $1,210.19
Stubborn Brothers Brewery 9/24/2019 $11,938.96 $5,000.00
Thrivent Financial 11/20/2017 $20,844.20 $5,000.00
Wholistic Yoga Center, LLC 5/22/2020 $25,961.67 $5,000.00
Jim's Rentals #1 (Jim Martin) 1/8/2020 $6,867.12 $3,433.56
Wolf River Plaza, LLC (Total Fitness) 1/13/2021 $6,490.94 $3,245.47
P&D Quality Auto Sales & Services 2/18/2021 $7,580.27 $3,790.14
Jesse Krajenka (113 S Main Street, Shawano) 1/13/2021 $30,000.00 $4,843.86
Kasey Hohn, Dotcom Vinyl, LLC 11/4/2020 $15,574.59 $5,000.00
Gingerly Salon, Brittany Brandt 3/12/2021 $1,620.00 $810.00
Gingerly Salon, Brittany Brandt 3/19/2021 $700.00 $350.00
Til The Cows Come Home 4/6/2021 $10,236.37 $5,000.00
Spa Party on Main (146 S Main St) 11/8/2021 $26,103.54 $5,000.00
Music Asylum, LLC 1/11/2022 $12,150.00 $5,000.00
Benishek Properties, LLC 10/19/2021 $9,950.00 $4,975.00
Three Little Birds, LLC 2/15/2022 $22,274.28 $5,000.00
FullyStocked Wine & Liquor Lounge 2/3/2022 $19,168.35 $5,000.00
Zurko Enterprises Inc. 5/23/2022 $10,600.00 $5,000.00
Jdogg's 3/22/2022 $10,360.35 $5,000.00
The Blend, LLC 9/7/2022 $17,675.00 $5,000.00
Tatted Dad Company 9/7/2022 $16,692.00 $5,000.00
Island Tropics (First draw) 2/10/2023 $9,543.26 $4,771.63
Island Tropics (Final draw) $2,863.34 $228.37
Sweetgrass Behavioral Health 9/22/2023 $4,996.06 $2,498.03
Thornberry Cottage Baby & Gift 4/6/2023 $15,210.20 $5,000.00
Thornberry Cottage Furnishings & Home Décor 6/26/2023 $21,029.14 $5,000.00
Darling Estates, LLC 7/10/2023 $10,921.63 $5,000.00
Old Glory Candy 6/5/2023 $10,080.00 $5,000.00
Sweetlife Eatery $55,000.00 $5,000.00
A Northern Venture, LLC $4,964.00 $2,482.00
The Stock Peddler $24,241.00 $5,000.00
RICS, INC 204 S Main St $10,100.00 $5,000.00
RICS, INC 206 S Main St $12,000.00 $5,000.00
RICS, INC 108 E Division St
TOTAL $856,253.12 $195,341.54
Funds Funds
Requested in Remaining for
2022-2023 Grants
Funds available as of 07/01/2022 Funds added: $30,000.00 $35,074.86
Island Tropics Approved 08/04/2022 $5,000.00 $30,074.86
Sweetgrass Behavioral Health Approved 08/19/2022 $2,498.03 $27,576.83
Thornberry Cottage Baby & Gift Approved 12/02/2022 $5,000.00 $22,576.83
Funds available as of 01/01/2023 Funds added: $15,000.00 $37,576.83
Thornberry Cottage Furnishings & Home Décor Approved 01/03/2023 $5,000.00 $32,576.83
Darling Estates, LLC Approved 03/21/2023 $5,000.00 $27,576.83
Old Glory Candy Approved 03/28/2023 $5,000.00 $22,576.83
Sweetlife Eatery Approved 06/05/2023 $5,000.00 $17,576.83
A Northern Venture, LLC Approved 07/07/2023 $2,482.00 $15,094.83
The Stock Peddler Approved 08/24/2023 $5,000.00 $10,094.83
RICS, INC 204 S Main St Approved 09/20/2024 $5,000.00 $5,094.83
RICS, INC 206 S Main St Approved 09/20/2024 $5,000.00 $94.83
Page 17 of 20
Business Improvement District Action Item
Meeting Date: October 11, 2023
Submitted By: Lindsay Johnson, Coordinator
Agenda Category: Action Item
Title: 2024 Budget
Subject:
The approval of this action item will approve the assessed value for 2024.
Background:
A committee of Amy Stuber, Chelsea Gilling, Jennifer Hoffman and Lindsay Johnson
met on October 2, 2023 to review the 2023 income and expenses and current BID
assessment.
History of the BID assessment:
o Year 2006 - $2.25
o Changed starting Year 2008 - $2.50
o Changed starting Year 2012 - $2.65
o Changed starting Year 2014 - $2.75
o Changed starting Year 2023 - $3.00
Financial Considerations:
For the budget year 2024
Recommendation:
Recommend an assessed value of $3.00 per $1000 assessed value for 2024.
Page 18 of 20
Business Improvement District Action Item
Meeting Date: October 11, 2023
Submitted By: Lindsay Johnson, Coordinator
Agenda Category: Action Item
Title: 2024 Budget
Subject:
The approval of this action item will approve the budget and offsetting expenditures for 2024.
Background:
A committee of Amy Stuber, Chelsea Gilling, Jennifer Hoffman and Lindsay Johnson
met on October 2, 2023 to review the 2023 income and expenses and current BID
assessment.
Financial Considerations:
For the budget year 2024
Recommendation:
Recommend approving the budget of $116,180 revenue and offsetting expenditures for
2024.
Page 19 of 20
City of Shawano
BID Budget Report
Proposed 2023 Budget
12/31/2021 12/31/2021 12/31/2022
2021 2021 2022 2022 2023 8/31/2023 2024
BUDGET ACTUAL BUDGET ACTUAL BUDGET ACTUAL PROPOSED
Business Improvement District Revenues:
210-56720-4280 Miscellaneous Assessments 46,900 50,888 51,287 49,884 55959.6 56494.2 61,311.90
210-56720-4685 Event Fees 2,000 2,705 3,000 6,211 6,000 9403.72 13,000.00
210-56720-4800 Interest on Investments - - -
210-56720-4850 Donations - - -
210-56720-4855 Sponsorships 6,500 9,961 10,000 12,660 12,000 4160.00 14,000.00
210-56720-4890 Miscellaneous Income - - -
210-56720-4920 Transfers in from Other Funds - 30,000 30,050
210-40000-4930 Applied Fund Balance 20,450 - 15,613 - 17,240 27,868.10 Fund balance (12/31/22)
Total Business Improvement District Revenues 75,850 93,554 79,900 98,805 91,200 70057.92 116,180.00 $65,969.49
Business Improvement District Expenditures:
210-56720-2250 Phone/Fax/Internet 750 508 600 536 550 278.41 480.00
210-56720-2300 Professional Services 27,500 27,000 29,500 29,000 32,000 21333.28 32,000.00
210-56720-3000 General Expense 6,000 1,115 6,000 590 1,000 844.00 1,000.00
210-56720-3100 Supplies and Materials 150 136 150 187 200 35.12 200.00
210-56720-3110 Postage 100 33 100 46 100 48.25 100.00
210-56720-3120 Advertising/Promotions 24,000 25,677 26,200 27,200 35,000 24929.42 50,000.00
210-56720-3200 Equipment 1,000 652 1,000 2,276 6,000 332.22 6,000.00
210-56720-3300 Training and Memberships 150 125 150 125 150 145.00 150.00
210-56720-3350 Mileage Expense - - -
210-56720-5000 General Insurance 1,200 1,121 1,200 1,152 1,200 0.00 1,250.00
210-56720-7000 Grants 15,000 24,925 15,000 30,500 15,000 24771.63 25,000.00
Total BID Operations 75,850 81,291 79,900 91,612 91,200 72717.33 116,180.00
Total BID Expense 75,850 81,291 79,900 91,612 91,200 72,717 116,180.00
Net BID Expenditures - 12,263 7,193 0 -2,659 0.00
Page 20 of 20
SPD-Budget Repor 1 8/14/2019
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