Business Improvement District - BID

CITY OF SHAWANO BUSINESS IMPROVEMENT DISTRICT - BID AGENDA WEDNESDAY, JULY 9, 2025 3:30 PM SHAWANO CITY HALL, 127 S. SAWYER STREET, SHAWANO 1. CALL TO ORDER 2. ROLL CALL OF MEMBERS 3. PLEDGE OF ALLEGIANCE 4. APPROVAL OF AGENDA 5. APPROVAL OF PRIOR BUSINESS IMPROVEMENT DISTRICT MEETING MINUTES 6. PUBLIC COMMENT If anyone is present and wishes to speak during public comment, they shall state their name and address for the record. Public comment participants shall be limited to 3 minutes of time to speak/present. Please note that Committee/Commission members do not typically engage with participants during this portion of the meeting. 7. FINANCIAL REPORT 8. BID COORDINATOR UPDATE/COMMITTEE REPORTS 9. CONSIDER/APPROVE ACTION ITEMS 1. Discussion/Possible Action regarding BID Meeting Date/Time 10. FUTURE AGENDA ITEMS At this time,Committee/Commission members may request to have items placed on the next meeting's agenda for discussion and/or action. 11. ADJOURNMENT * NEXT MEETING DATE: August 13, 2025 DISABLED ACCESSIBLE (Contact City Clerk prior to meeting if require additional services.) It is possible that members of and possibly a quorum of members of other governmental bodies of the municipality may be in attendance at the above-stated meeting to gather information; no action will be taken by any governmental body at the above-stated meeting other than the governmental body specifically referred to above in this notice. Page 1 of 10 OPEN MEETING LAW COMPLIANCE This agenda was posted in 3 public places (City Hall, Premier Community Bank and the Shawano Library) as well as sent to local news media. Therefore, all laws regarding posting of agendas for open meeting law compliance have been met. Page 2 of 10  BUSINESS IMPROVEMENT DISTRICT MINUTES June 11, 2025 3:30 PM Shawano City Hall, 127 S. Sawyer Street, Shawano CALL TO ORDER • The meeting was called to order by President Amy Stuber at 3:36 p.m. ROLL CALL OF MEMBERS • Board members Present: Brad Keuschel, Chloe Genske, Karen Preston, Amy Stuber, Stephanie DeLorme (via phone), and Chelsea Gilling (via phone). • Board Members Excused: Alex Hartwig, Suzette Hackl, Abbi Lonick, and Annelies Hartwig. • Others Present: Lindsay Johnson-BID Coordinator, Lesley Nemetz-City Clerk/Community Relations Manager, Patti Peterson-Market Messenger, and Peter Thillman-SCEPI. PLEDGE OF ALLEGIANCE APPROVAL OF AGENDA • Motion by Brad Keuschel to approve the agenda, seconded by Karen Preston. Motion carried by voice vote 6-0. APPROVAL OF PRIOR BUSINESS IMPROVEMENT DISTRICT MEETING MINUTES • Meeting minutes from the May board meeting were reviewed. Motion by Brad Keuschel, seconded by Chloe Genske to approve. Motion carried by voice vote 6-0. PUBLIC COMMENT • None. FINANCIAL REPORT • May financials were reviewed. Motion to approve by Brad Keuschel, seconded by Chloe Genske to approve. Motion carried by voice vote 6-0. BID COORDINATOR UPDATE/COMMITTEE REPORTS - SEE ATTACHED • Additional notes: ShawanoFest: The timing of the Market Messenger advertising was discussed, and it was determined that it is best to run the small ad and press release on July 3, with the big ad being run on July 10. The music on the north end of Main Street will take place from 10 a.m. to Noon with Nathan Grajede and from 12:30 to 2:30 p.m. with Matthew Lindemeyer. The music schedule at Franklin Park for that day is as follows: 9 to 11 a.m. Adam Trask Band and 11 a.m. to 1 p.m. Spark Spark Bang. There will be a mechanical bull at Franklin Park (instead of a bounce house). There will be music at The Naberhood in the afternoon from 1 to 3 p.m. by Amelia Ford. CONSIDER/APPROVE ACTION ITEMS • Radio advertising for ShawanoFest: Motion by Chelsea Gilling to not move forward with WNCY and instead allocate advertising dollars to KISS FM, not to exceed spending of $1000. Second by Karen Preston. Roll call vote: YES – Brad Keuschel, Chloe Genske, Amy Atuber, Stephanie DeLorme, Chelsea Gilling, Karen Preston. Motion carried 6-0. FUTURE AGENDA ITEMS • None. Page 1 of 2 Page 3 of 10 ADJOURNMENT • Motion by Amy Stuber to adjourn, seconded by Brad Keuschel. Meeting adjourned at 4:14 p.m. Respectfully submitted, Lindsay Johnson NEXT MEETING DATE: JULY 9, 2025 @3:30 PM Page 2 of 2 Page 4 of 10  CITY OF SHAWANO REVENUES WITH COMPARISON TO BUDGET FOR THE 6 MONTHS ENDING JUNE 30, 2025 BID BUDGET PERIOD ACTUAL YTD ACTUAL REMAINING % SPECIAL ASSESSMENTS 210-56720-4280 MISCELLANEOUS ASSESSMENTS 67,369.85 .00 .00 67,369.85 .0 TOTAL SPECIAL ASSESSMENTS 67,369.85 .00 .00 67,369.85 .0 GENERAL REVENUES 210-56720-4685 EVENT FEES 10,000.00 580.00 2,810.00 7,190.00 28.1 210-56720-4855 SPONSORSHIPS 23,000.00 .00 3,250.00 19,750.00 14.1 TOTAL GENERAL REVENUES 33,000.00 580.00 6,060.00 26,940.00 18.4 TOTAL FUND REVENUE 100,369.85 580.00 6,060.00 94,309.85 6.0 EXPENSES 210-56720-2250 PHONE/FAX/INTERNET 480.00 38.32 191.64 288.36 39.9 210-56720-2300 PROFESSIONAL SERVICES 37,000.00 .00 19,500.00 17,500.00 52.7 210-56720-3000 GENERAL EXPENSE 1,000.00 720.50 720.50 279.50 72.1 210-56720-3100 SUPPLIES AND MATERIALS 100.00 45.51 75.45 24.55 75.5 210-56720-3110 POSTAGE 50.00 .00 14.60 35.40 29.2 210-56720-3120 ADVERTISING/PROMOTIONS 54,289.85 1,657.17 10,714.86 43,574.99 19.7 210-56720-3200 EQUIPMENT 1,000.00 .00 .00 1,000.00 .0 210-56720-3300 TRAINING AND MEMBERSHIPS 150.00 .00 195.00 ( 45.00) 130.0 210-56720-5000 GENERAL INSURANCE 1,300.00 .00 .00 1,300.00 .0 210-56720-7000 GRANTS 5,000.00 .00 .00 5,000.00 .0 TOTAL EXPENSES 100,369.85 2,461.50 31,412.05 68,957.80 31.3 TOTAL FUND EXPENDITURES 100,369.85 2,461.50 31,412.05 68,957.80 31.3 NET REVENUE OVER EXPENDITURES .00 ( 1,881.50) ( 25,352.05) 25,352.05 .0 FOR ADMINISTRATION USE ONLY 50 % OF THE FISCAL YEAR HAS ELAPSED 07/02/2025 10:21AM PAGE: 1 Page 5 of 10 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 1 Period 06/25 (06/30/2025) Jul 02, 2025 10:43AM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-2300 Professional Services 05/31/2025 (05/25) Balance .00 * .00 * 19,500.00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * 19,500.00 YTD Encumbrance .00 YTD Actual 19,500.00 Total 19,500.00 YTD Budget 37,000.00 Unexpended 17,500.00 210-56720-3000 General Expense 05/31/2025 (05/25) Balance .00 * .00 * .00 06/10/2025 AP 87 SHAWANO FFA 720.50 **Inv. No: 2025 Horticulture **Desc: BID Flowers-Planters **Inv. Date: 05/15/25 06/30/2025 (06/25) Period Totals and Balance 720.50 * .00 * 720.50 YTD Encumbrance .00 YTD Actual 720.50 Total 720.50 YTD Budget 1,000.00 Unexpended 279.50 210-56720-3100 Supplies and Materials 05/31/2025 (05/25) Balance .00 * .00 * 29.94 06/10/2025 AP 139 ELAN 45.51 **Inv. No: 9943 MAY 2025 **Desc: BID Flower Pot **Inv. Date: 05/25/25 06/30/2025 (06/25) Period Totals and Balance 45.51 * .00 * 75.45 YTD Encumbrance .00 YTD Actual 75.45 Total 75.45 YTD Budget 100.00 Unexpended 24.55 210-56720-3110 Postage 05/31/2025 (05/25) Balance .00 * .00 * 14.60 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * 14.60 YTD Encumbrance .00 YTD Actual 14.60 Total 14.60 YTD Budget 50.00 Unexpended 35.40 210-56720-3120 Advertising/Promotions 05/31/2025 (05/25) Balance .00 * .00 * 9,057.69 06/10/2025 AP 18 CHRISTENSEN PRINTING PARTNERS 441.00 **Inv. No: 104428 **Desc: BID Ladies Day Map **Inv. Date: 04/24/25 06/10/2025 AP 19 CHRISTENSEN PRINTING PARTNERS 105.00 **Inv. No: 104530 **Desc: BID Ladies Day Ad **Inv. Date: 05/01/25 06/10/2025 AP 138 ELAN 233.17 **Inv. No: 9943 MAY 2025 **Desc: BID Advertising **Inv. Date: 05/25/25 06/10/2025 AP 155 WLUK - TV 200.00 **Inv. No: 189375 **Desc: BID Ladies Day Advertising **Inv. Date: 05/31/25 06/25/2025 AP 410 RESULTS BROADCASTING 378.00 **Inv. No: 25050365 **Desc: BID Radio Ads **Inv. Date: 05/31/25 06/25/2025 AP 453 WLUK - TV 300.00 Page 6 of 10 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 2 Period 06/25 (06/30/2025) Jul 02, 2025 10:43AM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-3120 Advertising/Promotions (continued) **Inv. No: 10992349 **Desc: BID WLUK Commercial **Inv. Date: 05/31/25 06/30/2025 (06/25) Period Totals and Balance 1,657.17 * .00 * 10,714.86 YTD Encumbrance .00 YTD Actual 10,714.86 Total 10,714.86 YTD Budget 54,289.85 Unexpended 43,574.99 210-56720-3200 Equipment 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 1,000.00 Unexpended 1,000.00 210-56720-3300 Training and Memberships 05/31/2025 (05/25) Balance .00 * .00 * 195.00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * 195.00 YTD Encumbrance .00 YTD Actual 195.00 Total 195.00 YTD Budget 150.00 Unexpended 45.00- 210-56720-3350 Mileage Expense 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unexpended .00 210-56720-4280 Miscellaneous Assessments 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 67,369.85- Unearned 67,369.85 210-56720-4685 Event Fees 05/31/2025 (05/25) Balance .00 * .00 * 2,230.00- 07/02/2025 CR 1030945 ShawanoFest BID Fees - ANTHONY/SANDRA S 40.00- Description: ShawanoFest BID Fees - ANTHONY/SANDRA SKREPENSKI 07/02/2025 CR 1030993 ShawanoFest BID Fees - KIMBERLY BUTH 40.00- Description: ShawanoFest BID Fees - KIMBERLY BUTH 07/02/2025 CR 1031124 ShawanoFest BID Fees - PAULA FERNANDEZ 40.00- Description: ShawanoFest BID Fees - PAULA FERNANDEZ 07/02/2025 CR 1031156 ShawanoFest BID Fees - SUSAN BREKMAN 40.00- Page 7 of 10 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 3 Period 06/25 (06/30/2025) Jul 02, 2025 10:43AM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-4685 Event Fees (continued) Description: ShawanoFest BID Fees - SUSAN BREKMAN 07/02/2025 CR 1031157 ShawanoFest BID Fees - SIMPLY HOME WI LLC 40.00- Description: ShawanoFest BID Fees - SIMPLY HOME WI LLC 07/02/2025 CR 1031158 ShawanoFest BID Fees FOOD VENDOR - ERICA 100.00- Description: ShawanoFest BID Fees FOOD VENDOR - ERICA HARBATH 07/02/2025 CR 1031159 ShawanoFest BID Fees - CHRISTINE SCHUTT 40.00- Description: ShawanoFest BID Fees - CHRISTINE SCHUTT 07/02/2025 CR 1031162 ShawanoFest BID Fees 2 BOOTHS - HOME AGA 80.00- Description: ShawanoFest BID Fees 2 BOOTHS - HOME AGAIN OF GREEN BAY 07/02/2025 CR 1031163 ShawanoFest BID Fees - KATHLEEN MITCHELL 40.00- Description: ShawanoFest BID Fees - KATHLEEN MITCHELL 07/02/2025 CR 1031180 ShawanoFest BID Fees 2 BOOTHS - SARAH RIE 80.00- Description: ShawanoFest BID Fees 2 BOOTHS - SARAH RIEHL 07/02/2025 CR 1031319 ShawanoFest BID Fees - JENNIFER WEISS 40.00- Description: ShawanoFest BID Fees - JENNIFER WEISS 06/30/2025 (06/25) Period Totals and Balance .00 * 580.00- * 2,810.00- YTD Encumbrance .00 YTD Actual 2,810.00- Total 2,810.00- YTD Budget 10,000.00- Unearned 7,190.00 210-56720-4800 Interest on Investments 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-4850 Donations 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-4855 Sponsorships 05/31/2025 (05/25) Balance .00 * .00 * 3,250.00- 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * 3,250.00- YTD Encumbrance .00 YTD Actual 3,250.00- Total 3,250.00- YTD Budget 23,000.00- Unearned 19,750.00 210-56720-4890 Miscellaneous Income 05/31/2025 (05/25) Balance .00 * .00 * .00 Page 8 of 10 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 4 Period 06/25 (06/30/2025) Jul 02, 2025 10:43AM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-4890 Miscellaneous Income (continued) 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-4920 Transfers in from Other Funds 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-5000 General Insurance 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 1,300.00 Unexpended 1,300.00 210-56720-7000 Grants 05/31/2025 (05/25) Balance .00 * .00 * .00 06/30/2025 (06/25) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 5,000.00 Unexpended 5,000.00 Number of transactions: 19 Number of accounts: 17 Debit Credit Proof Grand Totals: 2,423.18 580.00- 1,843.18 Page 9 of 10 BID Coordinator Report July 9, 2025  ShawanoFest – Saturday, July 12 o Vendors: 46 spaces sold! o Security Plan submitted to Shawano Police Department. o Meeting with DPW to go over the road closure plan and detour for ShawanoFest o Results broadcasting will run commercials July 7-12. o WTCH Breakfast Club scheduled for July 11 o Airplane on Main Street – this fell through o Fox 11 Living segment on Tuesday, July 1 and our commercial is airing now o ShawanoFest schedule – I will bring copies and we will walk through the full schedule during my report. o I am still looking for a few volunteers.  Sidewalk Sale o Reminder this is happening Friday, August 8 and Saturday, August 9. While it may seem far away, it’s only two months! Just want to make sure it’s on everyone’s radar. o Low input advertising event and rely on businesses to make what they want of it. o Farmer’s Market happening Saturday morning until Noon. o Music at The Naberhood from 6 to 8 p.m. in the evening. o Always a great weekend for tourists! Page 10 of 10