Business Improvement District - BID

CITY OF SHAWANO BUSINESS IMPROVEMENT DISTRICT - BID AGENDA THURSDAY, MAY 7, 2026 8:30 AM SHAWANO CITY HALL, 127 S. SAWYER STREET, SHAWANO CLICK THE LINK BELOW TO JOIN THE MEETING VIA MICROSOFT TEAMS: JOIN: https://teams.microsoft.com/meet/246631870889693?p=6hZf8X2A6yudfsVlZw MEETING ID: 246 631 870 889 693 PASSCODE: 9BE9MA6A 1. CALL TO ORDER 2. ROLL CALL OF MEMBERS 3. PLEDGE OF ALLEGIANCE 4. APPROVAL OF AGENDA 5. APPROVAL OF PRIOR BUSINESS IMPROVEMENT DISTRICT MEETING MINUTES 6. PUBLIC COMMENT If anyone is present and wishes to speak during public comment, they shall state their name and address for the record. Public comment participants shall be limited to 3 minutes of time to speak/present. Please note that Committee/Commission members do not typically engage with participants during this portion of the meeting. 7. FINANCIAL REPORT 8. DOT 2027 MAIN STREET PROJECT 9. BID COORDINATOR UPDATE/COMMITTEE REPORTS 10. FUTURE AGENDA ITEMS At this time,Committee/Commission members may request to have items placed on the next meeting's agenda for discussion and/or action. 11. ELECTION OF OFFICERS 12. ADJOURNMENT * NEXT MEETING DATE: JUNE 4, 2026 AT 8:30 AM Page 1 of 11 DISABLED ACCESSIBLE (Contact City Clerk prior to meeting if require additional services.) It is possible that members of and possibly a quorum of members of other governmental bodies of the municipality may be in attendance at the above-stated meeting to gather information; no action will be taken by any governmental body at the above-stated meeting other than the governmental body specifically referred to above in this notice. OPEN MEETING LAW COMPLIANCE This agenda was posted in 3 public places (City Hall, Premier Community Bank and the Shawano Library) as well as sent to local news media. Therefore, all laws regarding posting of agendas for open meeting law compliance have been met. Page 2 of 11  BUSINESS IMPROVEMENT DISTRICT MINUTES April 16, 2026 4:30 PM Stubborn Brothers Brewery - 220 S. Main Street, Shawano CALL TO ORDER  Call to order by Vice President Chelsea Gilling at 4:30 p.m. ROLL CALL OF MEMBERS  Members Present: Abbi Lonick, Karen Preston, Amanda Gilling, Annelies Hartwig, Chelsea Gilling, and Stephanie DeLorme.  Members Excused: Amy Stuber, Alex Hartwig, Brad Keuschel, and Chloe James.  Others present: Lindsay Johnson-BID Coordinator, and Suzanne Wittman-Shawano Country Chamber. PLEDGE OF ALLEGIANCE APPROVAL OF AGENDA  Motion by Karen Preston, second by Stephanie DeLorme. Motion carried by voice vote 7-0. APPROVAL OF PRIOR BUSINESS IMPROVEMENT DISTRICT MEETING MINUTES  Meeting minutes from March were reviewed. Motion to approve by Amanda Gilling, second by Abbi Lonick. Motion carried by voice vote 7-0. PUBLIC COMMENT  None. FINANCIAL REPORT  March financials were reviewed. Motion by Chelsea Gilling, second by Karen Preston. Motion carried by voice vote 7-0. BID COORDINATOR UPDATE/COMMITTEE REPORTS - SEE ATTACHED. CONSIDER/APPROVE ACTION ITEMS  Downtown Flowers: Motion by Karen Preston to purchase plants from Shawano Community High School horticulture class at a cost not to exceed $1000; and to purchase 15 new planters at a cost not to exceed $850. Motion second by Chelsea Gilling. Roll call vote: Yes - Abbi Lonick, Chloe James, Karen Preston, Amanda Gilling, Annelies Hartwig, Chelsea Gilling, and Stephanie DeLorme. FUTURE AGENDA ITEMS  None. ADJOURNMENT  Motion by Stephanie DeLorme to adjourn, second by Amanda Gilling. Meeting adjourned at 4:48 p.m. Respectfully submitted, Lindsay Johnson, BID Coordinator NEXT MEETING DATE: MAY 7, 2026 AT 8:30 AM Page 1 of 1 Page 3 of 11  BUSINESS IMPROVEMENT DISTRICT MINUTES April 16, 2026 5:00 PM Stubborn Brothers Brewery - 220 S. Main Street, Shawano CALL TO ORDER • Call to order by Vice President Chelsea Gilling at 5:38 p.m. PLEDGE OF ALLEGIANCE INTRODUCTION OF BOARD MEMBERS • Vice President Chelsea Gilling introduced the BID Board members. INTRODUCTION OF NEW BUSINESS OWNER • Vice President Chelsea Gilling introduced the New Business Owners.  Divine Dynamic  Elevated Ink  Ignacio’s Puebla Street Food  The Refreshery  Willow & Ash Décor  The Rustic Oven  Twisted Chic Co  Moe’s on Main FINANCIAL REPORT • Vice President Chelsea Gilling provided an overview of the 2026 financials. ABBYBANK, SPONSOR • The 2026 BID annual meeting was sponsored by AbbyBank. Bank representatives Jim Meyer, Rebecca Kuczer, and Lisa Acra provided the attendees with an overview of the services available. They introduced the concept of a small business seminar series focused on topics that pertain specifically to small business owners, such as accounting, human resources, business planning, etc. Attendees were asked to complete a survey so AbbyBank can design sessions that are useful and timely for small business owners. BID ACTIVITIES IN 2025 RECAP & 2026 EVENT DATES • Coordinator Lindsay Johnson provided attendees with a recap of the 2025 events and talked about this year’s events. A flyer of the 2026 events was handed out to attendees. Business and property owners were reminded of the DOT Main Street project that will occur in 2028 so they can prepare for their business to utilize their rear entrances during the summer of 2028.  Spring BreakOUT - March 8  Derby Day - May 2 - Event runs 10:00 a.m to 5 p.m.  ShawanoFest - July 12 - Event runs 10 a.m. to 3 p.m.  Sidewalk Sale Saturday - August 8 & 9  Octoberfest - October 4 - Event runs 10 a.m. to 3 p.m.  Witches' Night Out - October 10 - Event runs until 7 p.m.  Christmas Open House - November 7 & 8  Holiday Stroll & Tree Lighting - November 29 - Event runs 3 to 5 p.m. This is Small Business Saturday; businesses should remain open until 5 p.m.  Santa Parade - December 5 - Parade begins at 6 p.m. BRANDING YOUR BUSINESS & TELLING YOUR STORY Page 1 of 2 Page 4 of 11  • Barb LaMue, President & Founder of Pebble Rock Partners, LLC talked about downtowns being the heartbeat of the community. She talked about the strengths of downtowns, specifically our downtown as she had visited here the week before. She showed some ideas for alleyway development which is timely with the 2028 Main Street project on the horizon. The Vibrant Spaces Grant is something we should check into for these alleyway developments. She went through the Main Street four-point approach which includes economic vitality, organization, design and promotion. She talked about the Main Street program and the resources available to those who are members. Barb will provide her presentation to Lindsay following the meeting so it can be shared with BID members. ADJOURNMENT • Motion to adjourn the meeting by Jill Birr, second by Jeremy Delfore. Motion carried. Meeting adjourned at 6:35 p.m. Respectfully submitted, Lindsay Johnson, BID Coordinator Page 2 of 2 Page 5 of 11  CITY OF SHAWANO REVENUES WITH COMPARISON TO BUDGET FOR THE 4 MONTHS ENDING APRIL 30, 2026 BID BUDGET PERIOD ACTUAL YTD ACTUAL REMAINING % SPECIAL ASSESSMENTS 210-56720-4280 MISCELLANEOUS ASSESSMENTS 69,007.00 .00 69,006.54 .46 100.0 TOTAL SPECIAL ASSESSMENTS 69,007.00 .00 69,006.54 .46 100.0 GENERAL REVENUES 210-56720-4685 EVENT FEES 10,000.00 360.00 1,980.00 8,020.00 19.8 210-56720-4855 SPONSORSHIPS 23,000.00 3,000.00 3,000.00 20,000.00 13.0 TOTAL GENERAL REVENUES 33,000.00 3,360.00 4,980.00 28,020.00 15.1 TOTAL FUND REVENUE 102,007.00 3,360.00 73,986.54 28,020.46 72.5 EXPENSES 210-56720-2250 PHONE/FAX/INTERNET 480.00 38.51 115.50 364.50 24.1 210-56720-2300 PROFESSIONAL SERVICES 39,000.00 5,250.00 14,000.00 25,000.00 35.9 210-56720-3000 GENERAL EXPENSE 1,000.00 .00 .00 1,000.00 .0 210-56720-3100 SUPPLIES AND MATERIALS 100.00 .00 .00 100.00 .0 210-56720-3110 POSTAGE 50.00 .00 .00 50.00 .0 210-56720-3120 ADVERTISING/PROMOTIONS 53,727.00 6,399.50 7,513.60 46,213.40 14.0 210-56720-3200 EQUIPMENT 1,000.00 824.36 824.36 175.64 82.4 210-56720-3300 TRAINING AND MEMBERSHIPS 200.00 .00 150.00 50.00 75.0 210-56720-5000 GENERAL INSURANCE 1,450.00 .00 .00 1,450.00 .0 210-56720-7000 GRANTS 5,000.00 .00 .00 5,000.00 .0 TOTAL EXPENSES 102,007.00 12,512.37 22,603.46 79,403.54 22.2 TOTAL FUND EXPENDITURES 102,007.00 12,512.37 22,603.46 79,403.54 22.2 NET REVENUE OVER EXPENDITURES .00 ( 9,152.37) 51,383.08 ( 51,383.08) .0 FOR ADMINISTRATION USE ONLY 33 % OF THE FISCAL YEAR HAS ELAPSED 05/04/2026 04:44PM PAGE: 1 Page 6 of 11 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 1 Period 04/26 (04/30/2026) May 04, 2026 4:59PM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-2300 Professional Services 03/31/2026 (03/26) Balance .00 * .00 * 8,750.00 04/06/2026 AP 121 JOHNSON, LINDSAY 1,750.00 **Inv. No: MARCH 31 2026 **Desc: BID Coordiator Payment **Inv. Date: 03/31/26 04/06/2026 AP 120 JOHNSON, LINDSAY 3,500.00 **Inv. No: APRIL 2026 **Desc: BID Coordiator Payment - April **Inv. Date: 04/06/26 04/30/2026 (04/26) Period Totals and Balance 5,250.00 * .00 * 14,000.00 YTD Encumbrance .00 YTD Actual 14,000.00 Total 14,000.00 YTD Budget 39,000.00 Unexpended 25,000.00 210-56720-3000 General Expense 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 1,000.00 Unexpended 1,000.00 210-56720-3100 Supplies and Materials 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 100.00 Unexpended 100.00 210-56720-3110 Postage 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 50.00 Unexpended 50.00 210-56720-3120 Advertising/Promotions 03/31/2026 (03/26) Balance .00 * .00 * 1,114.10 04/24/2026 AP 458 STUBBORN BROTHERS BREWERY 802.60 **Inv. No: 300074-000113 **Desc: BID Annual Meeting **Inv. Date: 02/18/26 04/10/2026 AP 180 RESULTS BROADCASTING 396.90 **Inv. No: 26030353 **Desc: BID Radio Ads **Inv. Date: 03/31/26 04/10/2026 AP 288 WLUK - TV 500.00 **Inv. No: 277615 **Desc: BID Content Social Post **Inv. Date: 03/31/26 04/17/2026 AP 396 WLUK - TV 500.00 **Inv. No: 11550423 **Desc: BID Fox Living **Inv. Date: 03/31/26 04/10/2026 AP 292 BARB LAMUE 500.00 **Inv. No: Annual Speaker **Desc: BID Annual Meeting Speaker **Inv. Date: 04/08/26 04/24/2026 AP 453 SCHOENIKE SEPTIC SERVICE 1,850.00 Page 7 of 11 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 2 Period 04/26 (04/30/2026) May 04, 2026 4:59PM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-3120 Advertising/Promotions (continued) **Inv. No: OCTOBERFEST 2026 **Desc: BID Octoberfest Toilets/Sinks **Inv. Date: 04/18/26 04/24/2026 AP 454 SCHOENIKE SEPTIC SERVICE 1,850.00 **Inv. No: SHWANO FEST JULY 11 2026 **Desc: BID Shawanofest Toilet/Sink **Inv. Date: 04/18/26 04/30/2026 (04/26) Period Totals and Balance 6,399.50 * .00 * 7,513.60 YTD Encumbrance .00 YTD Actual 7,513.60 Total 7,513.60 YTD Budget 53,727.00 Unexpended 46,213.40 210-56720-3200 Equipment 03/31/2026 (03/26) Balance .00 * .00 * .00 04/01/2026 AP 20 CROSS CUT SOLUTIONS, INC 824.36 **Inv. No: 03242601AAS **Desc: BID Downtown Planters **Inv. Date: 03/24/26 04/30/2026 (04/26) Period Totals and Balance 824.36 * .00 * 824.36 YTD Encumbrance .00 YTD Actual 824.36 Total 824.36 YTD Budget 1,000.00 Unexpended 175.64 210-56720-3300 Training and Memberships 03/31/2026 (03/26) Balance .00 * .00 * 150.00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * 150.00 YTD Encumbrance .00 YTD Actual 150.00 Total 150.00 YTD Budget 200.00 Unexpended 50.00 210-56720-3350 Mileage Expense 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unexpended .00 210-56720-4280 Miscellaneous Assessments 03/31/2026 (03/26) Balance .00 * .00 * 69,006.54- 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * 69,006.54- YTD Encumbrance .00 YTD Actual 69,006.54- Total 69,006.54- YTD Budget 69,007.00- Unearned .46 210-56720-4685 Event Fees 03/31/2026 (03/26) Balance .00 * .00 * 1,620.00- 04/29/2026 CR 2000000089 Octoberfest BID Fees - JASON HOLL 40.00- Description: Octoberfest BID Fees - JASON HOLL 04/29/2026 CR 2000000089 ShawanoFest BID Fees - JASON HOLL 40.00- Page 8 of 11 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 3 Period 04/26 (04/30/2026) May 04, 2026 4:59PM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-4685 Event Fees (continued) Description: ShawanoFest BID Fees - JASON HOLL 04/29/2026 CR 2000000091 ShawanoFest BID Fees FOOD VENDOR - WISC 100.00- Description: ShawanoFest BID Fees FOOD VENDOR - WISCO EATERY LLC 04/29/2026 CR 1000003534 Octoberfest BID Fees - JAYLA WURTH 40.00- Description: Octoberfest BID Fees - JAYLA WURTH 04/29/2026 CR 2000000107 ShawanoFest BID Fees - BRIDGET SASMAN 40.00- Description: ShawanoFest BID Fees - BRIDGET SASMAN 04/29/2026 CR 2000000115 Octoberfest BID Fees FOOD VENDOR - JASMIN 100.00- Description: Octoberfest BID Fees FOOD VENDOR - JASMIN AMBROSE 04/30/2026 (04/26) Period Totals and Balance .00 * 360.00- * 1,980.00- YTD Encumbrance .00 YTD Actual 1,980.00- Total 1,980.00- YTD Budget 10,000.00- Unearned 8,020.00 210-56720-4800 Interest on Investments 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-4850 Donations 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-4855 Sponsorships 03/31/2026 (03/26) Balance .00 * .00 * .00 04/29/2026 CR 2000000112 ShawanoFest Sponsorship - GERALD QUALHEI 3,000.00- Description: ShawanoFest Sponsorship - GERALD QUALHEIM ENTERPRISES 04/30/2026 (04/26) Period Totals and Balance .00 * 3,000.00- * 3,000.00- YTD Encumbrance .00 YTD Actual 3,000.00- Total 3,000.00- YTD Budget 23,000.00- Unearned 20,000.00 210-56720-4890 Miscellaneous Income 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-4920 Transfers in from Other Funds 03/31/2026 (03/26) Balance .00 * .00 * .00 Page 9 of 11 CITY OF SHAWANO BID FUND MONTHLY REPORT Page: 4 Period 04/26 (04/30/2026) May 04, 2026 4:59PM Created Date Reference Debit Credit Journal Number Payee or Description Amount Amount Balance 210-56720-4920 Transfers in from Other Funds (continued) 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget .00 Unearned .00 210-56720-5000 General Insurance 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 1,450.00 Unexpended 1,450.00 210-56720-7000 Grants 03/31/2026 (03/26) Balance .00 * .00 * .00 04/30/2026 (04/26) Period Totals and Balance .00 * .00 * .00 YTD Encumbrance .00 YTD Actual .00 Total .00 YTD Budget 5,000.00 Unexpended 5,000.00 Number of transactions: 17 Number of accounts: 17 Debit Credit Proof Grand Totals: 12,473.86 3,360.00- 9,113.86 Page 10 of 11 BID Coordinator Report – May 2026  Annual Meeting o Day of the event had six cancellations, and we had 10 no-shows at the meeting. o Suggestion for next year is to have a breakfast meeting. Could still host at SBB and have it at 8:30 a.m. I just wonder if mornings would be better? We have switched our board meetings to mornings so I’m wondering if maybe a morning annual meeting would work better. It would avoid all the spring concert conflicts! o How do we get new business owners to attend? We had 10 new businesses and/or new owners and only one was present at the meeting. Could we assign a board member to reach out to these and personally invite them/remind them? Even though I meet with each new business owner, they don’t necessarily understand the value of being involved with the BID. Maybe hearing it from a fellow business owner would mean more than coming from me?  Derby Day o Fox 11 Living segment on April 22 and then that segment was a dark post on the Fox 11 Living Facebook page. o 25 participating businesses o WTCH Breakfast club & Frog Country radio o Anxious to hear feedback from business owners on the board. Downtown wasn’t as busy as I was hoping it would be on Derby Day. I can’t figure it out….gas price, first nice Saturday so people worked in their yards, yet maybe some thought it was chilly, economy in general, thoughts?  ShawanoFest o Will have additional updates at the meeting for discussion.  Other Activities o Initial meeting/discussion with Park & Rec about a 2027 event called Naberhood Nights. Page 11 of 11