Tourism Development Commission (Meets on the first Tuesday at 1PM)

TOURISM DEVELOPMENT COMMISSION Agenda Tuesday, August 20th, 2024–10:00 a.m. Government Center Room 204 Microsoft Teams Virtual Link Meeting ID: 215 003 506 396 Passcode: aR8iwg Dial-in option: +1 872-242-8028 ID: 513 905 105# MISSION STATEMENT:“The Superior Tourism Commission will develop, market, and promote Superior as a destination for visitors to stay and enjoy our natural landscape, culture, arts, parks, and businesses.” COMMITTEE MEMBERS: Lindsey Graskey (Chair), Pattie Soliday (Vice-Chair), Ruth Ludwig, Trisha Hecimovich 1 ROLL CALL 2 APPROVAL OF MINUTES 2.1 Approval of minutes (meeting held June 25th, 2024) 3 NEW BUSINESS 3.1 Discussion whether common council has the authority to review Tourism Development Commission decisions 3.2 Update from Richard I Bong Veterans & Historical Center – Director John Gidley 3.3 Marketing Update 4 OLD BUSINESS 4.1 Final Approval of SWIM Contract 4.2 Banners 5 RECURRING BUSINESS 5.1 Report from Chair 5.2 Confirm Next Meeting Time 6 ADJOURNMENT Notice is hereby given that a majority of the members of the Common Council may be present at the meeting, and although this may constitute a quorum of the Common Council, the Council will not take any action at this meeting. ********************************************************************************************* Pursuant to the Americans with Disabilities Act of 1990, if you are in need of an accommodation to participate in the public meeting process, please call (715) 395-7200 by 4:30 p.m. on the day prior to the scheduled meeting date (OR dial 711 for Telecommunications Relay Service). The City will attempt to accommodate any request depending on the amount of notice received. TOURISM DEVELOPMENT COMMISSION –8/20/24 Mtg (Meets the first Monday of the month at 4:15PM) Page 1 of 2 ********************************************************************************************* In compliance with Wisconsin Open Meetings Law, this agenda was posted on 8/15/2024 at the following locations: Superior Government Center, Douglas County Courthouse, Superior Public Library, and online at https://www.ci.superior.wi.us/agendacenter. It was also emailed the Superior Telegram. TOURISM DEVELOPMENT COMMISSION –8/20/24 Mtg (Meets the first Monday of the month at 4:15PM) Page 2 of 2 TOURISM DEVELOPMENT COMMISSION Minutes June 25th, 2024 Meeting The meeting was called to order by Chair Lindsey Graskey at 11:01AM on June 25th, 2024 in Government Center Room 204. 1 ROLL CALL PRESENT: Lindsey Graskey, Pattie Solida, Marquise Slay, Ruth Ludwig VIRTUAL: Trisha Hecimovich ABSENT: CITY STAFF PRESENT: COS Rebecca Scherf (Virtual) OTHERS PRESENT: John Ramos, Shelley Nelson 1.1 Select Chair MOTION by Ludwig to nominate Lindsey Graskey. Second by Soliday. Motion passes. 1.2 Select Vice-Chair MOTION by Graskey to nominate Ruth Ludwig. Second by Soliday. Motion passes. 2 APPROVAL OF MINUTES MOTION by Soliday, second by Graskey to approve May 13th, 2024 minutes. Minutes filed. Chair Graskey introduces new commissioner, Marquise Slay. 3 NEW BUSINESS 4 OLD BUSINESS 4.1 Discussion & Approval of SWIM Contract MOTION by Ludwig, 2nd by Hecimovich to approve SWIM’s proposed 2025-2027 budget for a contract renewal. MOTION to amend the motion by Soliday to include $21k annually for each year 2025-2027 to SWIMS proposed figures to be allocated for social media management. 2nd by Graskey. Motion passes. Amended motion passes. MOTION by Soliday to move Item 4.4 up on the agenda. 2nd by Ludwig. 4.4 Organic Social Media Budget MOTION by Soliday, 2nd by Graskey to approve the 2024 budget for social media management. 4.2 Banners MOTION to hold Ludwig. 2nd Soliday. Will hold for next regular meeting. 4.3 Duluth Superior Pride Sponsorship TOURISM DEVELOPMENT COMMISSION – 6/25/24 Mtg (Meets on the first Monday at 4:15PM) Page 1 of 2 MOTION Ludwig to approve $1000 sponsorship for Duluth Superior Pride and to allocate $1500 to create Gotta Be Superior banners for promotional purposes. Second by Soliday. Motion passes. 5 RECURRING BUSINESS 5.1 Report from Chair No action taken. 5.3 Confirm next meeting time. COS Scherf to send Doodle Poll. No action taken. 6 ADJOURNMENT Meeting adjourned by Chair Graskey at 12:14PM. Respectfully submitted by Rebecca Scherf. TOURISM DEVELOPMENT COMMISSION – 6/25/24 Mtg (Meets on the first Monday at 4:15PM) Page 2 of 2  Amendment IV to the Professional Services Agreement Between the City of Superior And Swim Creative, LLC The City of Superior, State of Wisconsin, a municipal corporation existing by and under the authority of the laws of the State of Wisconsin, through its Parks, Recreation & Forestry Department (hereinafter referred to as the ‘City’) and Swim Creative, LLC, (herein known as ‘Consultant’) are parties to an Agreement dated April 20, 2022, for tourism marketing services for the City of Superior. Both parties desire to amend the Agreement as follows: 1. Term The term of this amendment shall be from January 1, 2025, through December 31, 2027, unless terminated as otherwise provided in the Agreement. This agreement may be extended in additional three (3) year increments, subject to mutual agreement of terms and conditions, unless terminated earlier in accordance with the terms and provisions of this agreement. 2. Services and Fees Consultant shall provide the services as detailed in Attachment A to this Amendment, for a not to exceed amounts of three hundred sixty-two thousand, one hundred four dollars ($362,104.00) for 2025; four hundred one thousand, five hundred ninety-seven dollars ($401,597.00) for 2026; and four hundred forty-six thousand, one hundred thirty-seven dollars ($446,137.00) for 2027. In addition to the annual amounts, twenty-one thousand dollars ($21,000.00) may be spent toward organic social media management. Such payment shall be full compensation for services performed or services rendered and for all labor, materials, supplies, equipment, and incidentals necessary to complete the services for this Amendment. All other expenditures shall be the sole responsibility of the Consultant. Changes to services and/or fees must be agreed upon by both parties and acknowledged in writing in an amendment and signed by both parties. If a request for services falls outside of the not-to-exceed portion of the Services, Consultant must notify the City of Superior in writing for prior approval. All other expenditures shall be the sole responsibility of the Consultant. All other terms and conditions of this agreement remain in full force and effect. The parties, intending to be legally bound, have executed this amendment on the day and year set forth below. Signed this _____ day of ____________ 2024. Swim Creative, LLC ______________________________ Patrice Bradley, CEO/Creative Director CITY OF SUPERIOR, WISCONSIN _________________________________ ________________________________ Jim Paine, Mayor Frog Prell, City Attorney __________________________________ ________________________________ Nick Rhinehart, Finance Director Heidi Blunt, City Clerk Provision has been made to pay the Liability that will accrue under this contract. Approved by the Superior Common Council on: Attachment A, Amendment IV  City of Superior Fund 823 - Tourism Development Commission 01/01/2024 to 08/19/2024 Fund: 823 - TOURISM COMMISSION Account Account Description 2024 Current 2024 Budget Prior Year Actual 823-0000-110.10-00 CASH 755,619.52 823-0000-138.10-00 ACCOUNTS RECEIVABLE 94,879.46 823-0000-412.10-00 PUBLIC ACCOM. TAXES 403,759.99 896,580.62 991,460.08 823-0000-487.10-00 OTHER MISC REVENUE - - - 823-0000-487.11-00 MERCHANDISE SALES - 1,000.00 1,104.41 Total Revenue 403,759.99 897,580.62 992,564.49 823-5970-597.29-90 OTHER CONTRAC SVCS-MISC 188.26 327,492.64 328,065.56 823-5970-597.29-91 MARKETING 72,976.71 29,278.53 29,278.53 823-5970-597.29-92 CAMPAIGNS 137,327.94 110,703.25 121,665.77 823-5970-597.29-93 VISITOR CENTER 83,131.76 23,558.60 23,558.60 823-5970-597.29-94 MEDIA BUYS 20,000.00 5,247.00 5,247.00 823-5970-597.32-10 PUBS, SUBS, DUES - - - 823-5970-597.39-10 OTHER SUPPLIES & EXPENSE - 97.92 97.92 823-5970-597.72-16 BONG MUSEUM 84,875.58 143,591.80 143,591.80 823-5970-597.72-22 TOURISM GRANTS - 980.00 980.00 823-5970-597.72-24 FILM INCENTIVES - - - Total Expense 398,500.25 640,949.74 652,485.18 Net Income 5,259.74 256,630.88 340,079.31 Total TDC Portion Collections: 2nd Quarter 2024 576,488.88 403,542.22 2nd Quarter 2023 533,224.65 373,257.26 2nd Quarter 2022 481,575.01 337,102.51 * 1st quarter room tax collections are not collected/due until April