Old Webster Business District Advisory Commission
Regular MeetingWebster Groves, MO · November 29, 2022
Minutes
Old Webster Special Business District Advisory Commission
MEETING MINUTES
APPROVED
MEETING DATE: Tuesday, November 29, 2022
LOCATION: City Hall & Zoom
CALLED TO ORDER: 8:00 AM
MEETING ADJOURNED: 9:19 AM
NEXT MEETING: Tuesday, January 24, 2023
NAME PRESENT ABSENT
Ron Clipp, Chair X
Joe Rath X
Tim Delanty X
Margaret Stevens X
Bill Newhouse X
Stacie Swederska X
Dan Warner X
Karen Drexler X
David Smith X
Emerson Smith, Council Liaison X
Eric Peterson, City Liaison X
Also, in attendance:
Frank and Laura Romano – The Parkmoor Drive In
Police Chief Dale Curtis – Webster Groves Police Department
Officer Ahmar Rasool – WGPD Traffic Unit
Fran Sudekum – Administrative Support
Approval of Minutes
A motion to approve the October minutes was made by Karen Drexler, seconded by Joe
Rath, and was unanimously approved.
OLD BUSINESS
District Security and Traffic
Police Chief Dale Curtis shared with Commission Members that the Police Department has
been understaffed for the last several months which negatively impacted their ability to
enforce traffic restrictions as resources had to be pulled from the Traffic Unit and put on the
Patrol Unit. Recruiting new officers for open positions within the Police Department is a
challenge in the current environment. They now have however, successfully hired 5 officers
and are fully staffed. This allows Officer Rasool to return to his traffic duties.
Historically, public safety in the business districts have not been an issue, but recently there
have been some car thefts and after-hours burglaries. This appears to be occurring in all the
neighboring communities. A fully-staffed Patrol Unit is constantly patrolling all areas of the
City. To address the car thefts, Chief Curtis stated businesses could help by educating their
employees and customers to lock their parked cars and not leave them running while in
businesses as 80% of car break-ins and thefts are from unlocked cars, over half which the
keys are in the cars. Chief Curtis also asked to let his department know of any specific issues
that come up that need to be addressed.
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Commission Members are also concerned about pedestrian safety as many vehicles are
speeding thru the District. Now that the Traffic Unit is fully staffed, monitoring traffic flow and
speed is back on the table; Officer Rasool will target the areas of Lockwood identified as
trouble spots by Commission Members.
The Public Works Department is in the process of making sure all the lampposts in the District
are burning at full power to help increase visibility at night.
Parking
• On-Street Parking Request – Frank and Laura Romano, owners of The Parkmoor Drive
In, stated that 25% of their business is curbside carry-out orders. The Romano’s have
requested the existing 15-minute on-street parking spot in front of the business to the west
of them be moved 4 spots east next to the small break of parking which is adjacent to the
front door of their business. This would improve the flow of customer traffic in that area.
This would require an ordinance change. City staff recommends making the change.
Commission Members agreed with the change.
• Moody Employee Parking Lot – The City has negotiated a perpetual lease with the
Webster Groves Presbyterian Church to continue using their Moody parking lot as a
District Employee Parking Lot for the annual cost of $8,000; 50% of which would come out
of the District’s budget.
• Impact Parking Fee Idea – Discussion continued on the feasibility of a parking impact fee
associated with business licenses to offset the cost of leasing the employee parking lots.
There are many directions the design of such a program could take; number of
employees, ownership of private lots, purchase of parking permits, etc.
• Employee Parking – City staff is sending out another email message to businesses
reminding business owners to ensure employees park in the employee parking lots and
not take up spots on the street or in the public parking areas which are for customers and
patrons.
Infrastructure
• Decorative Rooftop Lighting – City staff is in conversations with the property owners of
79 North Gore and 220 W Lockwood; they are interested in the decorative lighting and are
waiting on cost estimates. Staff has not heard back from the other property owner
previously discussed (34 North Gore, 75 W. Lockwood).
• Decorative Lights in Trees – Lights have been added to the tree next to San Jose
Mexican Restaurant and the Old Firehouse Building.
• Decorative Sign Replacement – There are 34 customized decorative 2-hour Old
Webster parking signs. Almost all need to be replaced. It is estimated it would cost $8K
to $9K to replace them all. That cost would come out of the District budget. Public Works
could create a non-decorative sign using the existing round holder for approximately $5K.
A third option would be to replace them with the standard generic signs which would come
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out of the City general fund. Discussion ensued of concerns for maintaining the branding
of Old Webster and its uniqueness vs. budget concerns. A suggestion was made to break
their replacement in multiple fiscal years vs. in one year. All Commission Members except
one, strongly want to maintain the Old Webster branding of the signs. The generic signs
are totally off the table for consideration. The design would need new graphic software as
the old software is not viable. Members would like to pursue local graphic design talent to
work up the new design software. The total number of signs needed could be higher if
additional streets that currently don’t have them are added to the list, i.e. Allen Avenue, W
Moody Avenue, and streets north of the railroad tracks. City staff will pursue quotes.
• District Bench Replacement – Many of the wood-composite District benches need to be
replaced. City staff could rebuild 6 benches salvaging parts from existing benches,
leaving 6 new to be ordered. New benches would cost $1,200 each. Metal benches
matching those currently used in City parks cost $1,000 and have a quick turn-around
time. City staff recommends going with the metal benches; currently the other business
districts are going with metal benches. Stacie Swederska commented the metal benches
match the new trash cans. Some Commission Members felt the style of the wood-
composite benches is more traditional. MOTION: Joe Rath made a motion to stay with
the wood-composite style benches. Dan Warner second the motion. The motion carried;
5 yea and 2 nay.
• District Bench Memorial Program –There was discussion to revive the Bench Memorial
Program used in the past to help offset the cost of benches. Participants would pay a to-
be-determined percentage of the cost of the bench and receive a memorial plates adhered
to the bench in return. Existing memorial plates will be saved and re-used when a bench is
replaced.
• Parks Department Services – The Parks Department inventory of the services they
provide to the District will be available at the January meeting.
Events
Holiday Open House Feedback – The Holiday Open House was a big success. The District
had consistently good-sized crowds all day. “One of the best we’ve ever had.” The sun was
out so the cold weather was actually a plus as it helped get people in the mood for the
season. “It was a beautiful day.” “We were packed all day.” “The promotions worked.”
NEW BUSINESS
Commission Report to City Council
City Council has asked each board and commission Chair to share their top 3 goals at a work
session. They are looking for strategic goals and priorities. Discussion ensured about
identifying and narrowing down goals knowing that the budget doesn’t allow to accomplish all
the things that Commission would like to pursue. Initial thoughts discussed revolve around
beautification and maintenance, drawing people into the District with events, and expenses.
Ron Clipp is looking for input from Commission Members.
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UPDATES
Business Development Commission (BDC) Update
The BDC discussed holiday promotions, such as TV spots on KMOV, KPLR, KSDK, etc.
The QR Code Window Cling idea received mixed reviews. There was concern about the
destination of the code. Use of the GIS mapping system currently established has received
no hits and patrons are not familiar with it. Something would need to be built; what would that
be, what resources would it take, and how much would that cost. Stacie Swederska would
like to attend a BDC meeting and share her vision for the QR Code idea.
NEXT MEETING – Tuesday, January 24, 2023 at 8:00 AM
Adjournment – Meeting adjourned at 9:19 AM.
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Agenda
City of WEBSTER GROVES
4 E. LOCKWOOD AVE. | WEBSTER GROVES | MISSOURI | 63119
314-963-5300 | WEBSTERGROVES.ORG
OLD WEBSTER SPECIAL BUSINESS
M E E T I N G AGENDA DISTRICT ADVISORY COMMISSION
Tuesday, November 29, 2022
8:00 AM
Gordon Conference Room at City Hall
This meeting will be available to the public in-person, and via teleconference. Instructions on listening through your
phone or computer to the teleconference will be available at www.webstergroves.org/teleconference. Public comments
may be made in-person, virtually via Zoom with the raise hand option, by email at petersone@webstergrovesmo.gov, or
by U.S. mail. Public comments via zoom will be limited to three minutes. Due to the ongoing pandemic, masks are
recommended for those attending in person.
I. Call to Order
II. Approval of Minutes
III. Visitor Comments
IV. New Business
a) Parkmoor Drive In Curbside Parking Request
b) District Security and Traffic Calming
V. Old Business
a) Holiday Open House Feedback
b) Rooftop Lighting Update
c) Moody Employee Lot Update
d) 2-Hour Decorative Parking Sign Inventory
e) Bench Replacement
f) Park Services Inventory
VI. BDC Update
VII. City Update
VIII. Next Meeting
a) January 24, 2023
IX. Adjournment
Individuals who require an accommodation (sign language, interpreter, listening devices, etc.) to participate in the
meeting should contact the City Clerk at 314-963-5318 (fax number 314-963-7561) or Relay Missouri at 1-800-735-2966
(TDD) at least two working days prior to the meeting
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