Community Development Authority Board of Directors (In Person & Virtual)
Regular MeetingWhitewater, WI · January 16, 2025
Minutes
Community Development Authority
Board of Directors (In Person & Virtual)
Whitewater Municipal Building Community Room,
312 West Whitewater St., Whitewater, WI 53190
*In Person and Virtual
Thursday, January 16, 2025 - 5:30 PM
MINUTES
CALL TO ORDER
Meeting called to order at 5:30 p.m.
ROLL CALL
PRESENT
Board Member Thayer Coburn
Board Member Jon Kachel
Board Member Greg Majkrzak
Board Member Christ Christon
ABSENT
Board Member Joseph Kromholz
Board Member Neil Hicks
STAFF
Taylor Zeinert, Economic Development Director (EDD)
DECLARATION OF CONFLICT OF INTEREST.
Would any Member of the Board wish to declare any known conflict of interest with the items presented
on today's CDA Board Agenda?
None
APPROVAL OF AGENDA
A committee member can choose to remove an item from the agenda or rearrange its order; however,
introducing new items to the agenda is not allowed. Any proposed changes require a motion, a second,
and approval from the Committee to be implemented. The agenda shall be approved at each meeting
even if no changes are being made at that meeting.
Motion made by Board Member Kachel, Seconded by Board Member Coburn.
Voting Yea: Board Member Coburn, Board Member Kachel, Board Member Majkrzak, Board Member
Christon
Community Development Authority Board of Directors (In Person & Virtual) Minutes
January 16, 2025 Page 2
HEARING OF CITIZEN COMMENTS
No formal Committee action will be taken during this meeting although issues raised may become a part
of a future agenda. Participants are allotted a three minute speaking period. Specific items listed on the
agenda may not be discussed at this time; however, citizens are invited to speak to those specific issues
at the time the Committee discusses that particular item.
To make a comment during this period, or during any agenda item: On a computer or handheld device,
locate the controls on your computer to raise your hand. You may need to move your mouse to see
these controls. On a traditional telephone, dial *6 to unmute your phone and dial *9 to raise your
hand.
None
ACKNOWLEDGE FINANCIAL REPORTS
1. Financial Reports
EDD Zeinert stated that the only thing that sticks out is being addressed in item number 5
on the agenda.
Motion made by Board Member Majkrzak, Seconded by Board Member Coburn.
Voting Yea: Board Member Coburn, Board Member Kachel, Board Member Majkrzak,
Board Member Christon
PRESENTATIONS
2. Presentation by Natalie Serna of Barista Cats Cafe post Wind Up
EDD Zeinert stated that she was asked to come in to give an update.
Natalie Serna presented her Powerpoint to the board updating them on the
renovations. She explained that the rear area was remodeled to help with the behind the
scene area for the cats and cafe. They also purchased supplies and equipment.
EDD Zeinert stated that we were able to use Natalie's group for a code enforcement issue
that came up with cats that were not in the best of environments.
Kachel asked if it was correct that there was an issue with the landlord that she didn't
want to do the improvement.
Natalie explained that they were having communications issues, but that was
resolved. Natalie stated that she just signed a new three year lease.
Natalie stated that she is not sure what money is left and understands that no decisions
can be made tonight but if there is anything left she is wondering if it can be used up the
POS system. The current system is using Square units and those units need to be
updated. And if there is money let over, they would get their antique furniture
reupholster in water proof material.
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January 16, 2025 Page 3
EDD Zeinert stated that she has reached out to finance and is waiting on finance to
provide her with information regarding if there is left over monies. If there is this matter
would be brought back to the board.
3. Presentation by EDD Zeinert regarding BRE Visits.
EDD Zeinert wanted to provide an update. She stated that the strategic plan states that
her office would conduct 25 BRE visits this year. She had gotten into this office at the
beginning of February. So we were able to start that program with just under one year. I
wanted to bring to the board the general consensus of who we talked to, the general
themes and the goals for 2025.
We made 27 BRE visits last year, two visits over our goal. Staff had not really gone out to
business prior to this. The Office of Economic Development, had a vacancy for a large
period of time. And that some businesses, had stated that the last person who had done
this was Cameron Clapper.
As a reminder, the conversations with these businesses are confidential to maintain that
open line of communication. The recurring concerns that were brought up were landlord
concerns. Not just one landlord, but multiple. They were not accommodating with issues
related to parking or repairs. There was a concern about rent prices, where one person
had done a comparison and Whitewater was higher.
The next issue was quality staff, 26 out of 27 of the business stated that they struggled
with staffing.
The other issue was competing or lack of similar companies. They asked what is being
done to incentivize businesses to come to Whitewater. EDD Zeinert shared information
regarding the Whitewater Windup. The flip side was, there is another company coming in
like me and how that would effect them.
Goals for 2025. We have already done 5 BRE's for this year. The goal is that we meet
with more financial institutions. We met with one last year and hope to meet with all of
them this year. We want to connect with the business park employers. We did one last
year and are hoping to to get into some of the larger employers in the park this year. We
want to do 35 BRE meetings this year.
Additionally, we are going to be hosting more business networking events. The masseuses
in town, had specifically asked for a round table. They asked for the City to host. We
extended it to all wellness businesses.
Christon asked for clarification that they asked the City to put it together and why they
couldn't do so themselves. EDD Zeinert explained that they had tried to do that but
didn't get great feedback.
Kachel asked how many masseuses do we have in Whitewater. EDD Zeinert stated there
are 5 or 6.
Christon stated that as one of the business who did a BRE he appreciates it. He feels that
this is a short presentation and there are things that EDD Zeinert could dive more deeply
Community Development Authority Board of Directors (In Person & Virtual) Minutes
January 16, 2025 Page 4
such as over lapping concerns, cause and effect. He gave the example of the staffing
concerns such as the move in and out schedule of the students. Lack of full time staff.
Kachel asked if EDD Zeinert could share the template of what is discussed. EDD Zeinert
stated that there is a questionnaire that is sent to the business prior to the visit, that was
worked on by UW River Falls. EDD Zeinert stated that she can share this will the board in
the Friday wrap up.
Corburn asked if members of the CDA could come along on one of these visits to see what
it is like.
ACTION ITEMS
4. Discussion and possible action regarding award of bid for demo of 108 W. Main St. (EDD
Zeinert)
EDD Zeinert stated we received a total of 4 bids. Two of them on time and two of them
late. HM Brandt is the recommended bid. There price is significantly more than the other
prices. They were contacted for an explanation of to why. HM Brandt explained that
when they did the walk through. Given that the building is on the river the DNR requires
extra permits. Additionally they noted that they will need extra backfill so as to fill the
property and make sure the sidewalk doesn't collapse. EDD Zeinert stated that they
were the only company that actually walked through the building.
Kachel stated that you mean the companies that bid it didn't walk through. EDD Zeinert
stated that is correct, only HM Brandt walked through it.
Christon asked if this was the same company for the other building.
EDD Zeinert confirmed that it was.
Christon asked if it was possible to line up both jobs together. EDD Zeinert stated that
she did ask them this and they would have no issue doing so and they would also be
happy to bid on 216 E Main also.
Majkrzak asked if there was an ordinance that required this body to take the lowest
bid. EDD Zeinert explained that she checked with Brad Marquardt, DPW Director, the City
Manager and the City Attorney and they do not need to take the lowest bid.
Kachel stated that he knows Frank Silha company and figures HM Brandt is a bigger
company. He is asking why we should pay double if the work is done in a professional
manner.
EDD Zeinert stated that they three reason behind why are. They were the only company
who walked through the building. DNR permitting and the majority of the higher price
would be going toward these permits. And the issue with the back filling so the sidewalk
doesn't cave in. They will be using more fill.
Coburn asked about the liability and whether Silha would have included the permit in
there quote. EDD Zeinert stated she assumed so.
Majkrazk asked if this was a not to exceed quote or a time and trails quote. If they run
into more permitting requirements is this on them.
Community Development Authority Board of Directors (In Person & Virtual) Minutes
January 16, 2025 Page 5
Christon state the that the Silha quote is putting the DNR permit on the CDA. He also
asked if the HM Brandt bid showed the cost of those permits.
Kachel stated that he likes turn key but not paying double for turn key.
Christon stated that he thinks a little more information needs to be presented on this
before a decision can be made.
Majkrazk noted that in the HM Brandt bid there is a clause that any changed or unforseen
site conditions involved extra charge would be charged.
Coburn asked about the two that were late, if we were bringing them back in. EDD
Zeinert stated that this is up to the body.
Coburn feels that if we reopen, it should be for all of them.
Board needs more information so matter was Tabled to get this information.
CONSIDERATIONS / DISCUSSIONS / REPORTS
5. Staff report regarding status of Slipstream Loans (Finance Director Rachelle Blitch)
EDD Zeinert stated that based on the memo from Finance Director Rachel Blitch that they
have not paid on their loans and we should look into legal action.
Motion by Coburn to direct staff to look into legal action.
Kachel asked if Slipstream was totally out of business. EDD Zeinert stated that Rachel's
memo states that they still are in business.
Motion made by Board Member Coburn, Seconded by Board Member Majkrzak.
Voting Yea: Board Member Coburn, Board Member Kachel, Board Member Majkrzak,
Board Member Christon
6. Discussion and possible action regarding the status of the amended promissory note for
Inventalator. (EDD Zeinert)
EDD Zeinert stated that this has been an interesting promissory note as of late. Legal
council drafted an amended promissory note which was sent to Colby previously. As of
today, Colby decided not to sign it. He had reservation with the interest rate and
paragraph 5 section F, he would like that removed. Acknowledging that this body was
meeting on this today, legal was contacted and they contacted Colby's legal team. Colby
proposed that he pay a 4% interest rate and we had 15% which is a very low interest rate
to suggest. Our team got together with Colby's team and they agreed to 10%. The
promissory note in front of the board today obviously doesn't have those changes in
it. Legal stated they would be fine removing the paragraph and section they were more
concerned with the interest rate.
Kachel asked if we have seen any financial statements regarding this gentleman.
EDD Zeinert stated that the gentleman stated he would give those to us once the
promissory note was signed. It was confirmed that he does have an auditor and does
Community Development Authority Board of Directors (In Person & Virtual) Minutes
January 16, 2025 Page 6
have a formal financial person that he goes through and does his auditing and things of
that nature.
Kachel feels that if we are agreeing to that rate we should see his financials prior to
signing the note.
Majkrzak stated that at the November meeting it was agreed that 2024 financials would
be provided in Q2 of 2025.
Kachel feels that we are being taken advantage of. We are making the interest rate what
he wants, lets get something out of it. It's called bargaining.
Coburn stated he doesn't feel taking out the paragraph is an issue, if finance is ok with
it.
Christon stated if he wants to change the previously agreed upon interest rate, than we
want to change our terms of seeing his financials.
Coburn motion to approved the amended promissory note as presented. Kachel added
with the exception that financials must be sent to staff for review prior to the signing
of the promissory note.
Motion made by Board Member Coburn, Seconded by Board Member Kachel.
Voting Yea: Board Member Coburn, Board Member Kachel, Board Member Majkrzak,
Board Member Christon
7. Staff Report regarding Starin Road Parcel /WUP 00018D
EDD Zeinert stated that this property is also known as Hospital Hill. We had a developer
to develop this land into residential homes. Upon further investigation that the sewer
that is on Jefferson Street that would be used to put homes on this property is not
adequate for residential. EDD Zeinert did talk to DPW Director they are looking at
extending that sewer lateral in 2026. This is on Jefferson Street. This is the same sewer
lateral that is being extended by the wrap and ship. Based on this information it is very
unlikely that we will get residential to develop on Hospital Hill until that happens in
2026.
Kachel asked if this property goes to the corner of Starin Road. The Starin Road side
would be fine just not the Jefferson street side.
EDD Zeinert stated that the logical way to develop it this property just is not feasible until
2026.
Christon explained that he was the former president of WFD Inc the fire department
never owned it. It was left to the City. All proceeds of sales or development must go
towards advances in life care systems for EMS. It can go toward paramedic advances or
ambulances.
Christon asked when in 2026 construction would begin and end.
8. Staff Report regarding legal matter against Jay Stinson and Fine Food Arts LLC
Community Development Authority Board of Directors (In Person & Virtual) Minutes
January 16, 2025 Page 7
EDD Zeinert explained that this body had requested that we proceed with legal action
against Jay Stinson and Fine Food Arts, LLC. The copy of the complaint is attached with
highlighted portions, specifically on page 6. Those are the amounts owed to date. Those
will changed depending on when this is filed. Also, the address listed for Mr. Stinson is
inaccurate. We believe that he is somewhere in Chicago and are working on getting a
better address.
Kachel asked if this was filed with the address on here. He asked about his former
residential address in Whitewater and Janesville.
EDD Zeinert stated that the previous one that Attorney McDonell filed was wrong. I
believe that was the address that was on there. But this was filed wrong. We believe
that Jay is living in Chicago based on what we heard in the community and what is on
CCAP.
Kachel stated there is a way to publish in the newspaper since we don't know his address.
It would be just is if he got it.
EDD Zeinert stated that she would reach out to legal.
Christon asked if Tyler Salisbury had reached out to us. EDD Zeinert stated no. Christon
stated he would reach out to him since Jay owes him debt and he may have an address.
Motion to file complaint.
Motion made by Board Member Christon, Seconded by Board Member Majkrzak.
Voting Yea: Board Member Coburn, Board Member Kachel, Board Member Majkrzak,
Board Member Christon
FUTURE AGENDA ITEMS
Kachel would like the JK Resignation on agenda
9. Presentation by Stellar Vintage post Wind Up (February Meeting)
10. Staff update regarding Dodge County Housing Authority by EDD Zeinert.
ADJOURNMENT
Meeting adjourned at 6:20 p.m.
Motion made by Board Member Majkrzak, Seconded by Board Member Christon.
Voting Yea: Board Member Coburn, Board Member Kachel, Board Member Majkrzak, Board Member
Christon
Community Development Authority Board of Directors (In Person & Virtual) Minutes
January 16, 2025 Page 8
Agenda
Community Development Authority
Board of Directors (In Person & Virtual)
Whitewater Municipal Building Community Room,
312 West Whitewater St., Whitewater, WI 53190
*In Person and Virtual
Thursday, January 16, 2025 - 5:30 PM
Citizens are welcome (and encouraged) to join our webinar via computer, smart phone, or
telephone. Citizen participation is welcome during topic discussion periods.
You are invited to a Zoom webinar!
When: Jan 16, 2025 05:30 PM Central Time (US and Canada)
Topic: CDA
Join from PC, Mac, iPad, or Android:
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Join via audio:
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Please note that although every effort will be made to provide for virtual participation, unforeseen
technical difficulties may prevent this, in which case the meeting may still proceed as long as there is a
quorum. Should you wish to make a comment in this situation, you are welcome to call this number:
(262) 473-0108.
AGENDA
CALL TO ORDER
ROLL CALL
DECLARATION OF CONFLICT OF INTEREST.
Would any Member of the Board wish to declare any known conflict of interest with the items presented
on today's CDA Board Agenda?
APPROVAL OF AGENDA
A committee member can choose to remove an item from the agenda or rearrange its order; however,
introducing new items to the agenda is not allowed. Any proposed changes require a motion, a second,
and approval from the Committee to be implemented. The agenda shall be approved at each meeting
even if no changes are being made at that meeting.
Community Development Authority Board of Directors (In Person & Virtual) Agenda
January 16, 2025 Page 2
HEARING OF CITIZEN COMMENTS
No formal Committee action will be taken during this meeting although issues raised may become a part
of a future agenda. Participants are allotted a three minute speaking period. Specific items listed on the
agenda may not be discussed at this time; however, citizens are invited to speak to those specific issues
at the time the Committee discusses that particular item.
To make a comment during this period, or during any agenda item: On a computer or handheld device,
locate the controls on your computer to raise your hand. You may need to move your mouse to see
these controls. On a traditional telephone, dial *6 to unmute your phone and dial *9 to raise your
hand.
ACKNOWLEDGE FINANCIAL REPORTS
1. Financial Reports
PRESENTATIONS
2. Presentation by Natalie Serna of Barista Cats Cafe post Wind Up
3. Presentation by EDD Zeinert regarding BRE Visits.
ACTION ITEMS
4. Discussion and possible action regarding award of bid for demo of 108 W. Main St. (EDD
Zeinert)
CONSIDERATIONS / DISCUSSIONS / REPORTS
5. Staff report regarding status of Slipstream Loans (Finance Director Rachelle Blitch)
6. Discussion and possible action regarding the status of the amended promissory note for
Inventalator. (EDD Zeinert)
7. Staff Report regarding Starin Road Parcel /WUP 00018D
8. Staff Report regarding legal matter against Jay Stinson and Fine Food Arts LLC
FUTURE AGENDA ITEMS
9. Presentation by Stellar Vintage post Wind Up (February Meeting)
10. Staff update regarding Dodge County Housing Authority by EDD Zeinert.
ADJOURNMENT
A quorum of the Common Council may be present. This notice is given to inform the public that no
formal action will be taken at this meeting.
Anyone requiring special arrangements is asked to call the Office of the
City Manager / City Clerk (262-473-0102) at least 72 hours prior to the meeting.
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