Zionsville Community Development Corporation (ZCDC)

MEETING OF THE ZIONSVILLE COMMUNITY DEVELOPMENT CORPORATION (“CDC”) Thursday, November 19, 2020 8:45 a.m. Electronic Video Meeting (Zoom) Utilize the following link to join the meeting: https://us02web.zoom.us/j/86052231133 AGENDA 1. Call to Order 2. Recognition of Quorum 3. Grant Request Presentations A. (8:50 - 9:05) Salon G: Melissa Gee B. (9:05 - 9:20) Blooming Life Yoga: Geoff Barfield 4. Other Business A. Discussion of 2021 Meeting Dates 5. Adjourn  Community Development Corporation Assistance Inquiry Form Business Name: Salon G Address: 270 S. Main Street Primary Contact: Melissa Gee Contact’s Phone Number & email: melissa@salongee.com 317-777-4384(mobile) Requested Assistance Amount: $ 20000 In the following table, please list all other County, State, and/or Federal programs to which the business has applied for Covid-related financial assistance: Current Status: Date of Amount of Granted, Denied, Program Application Request Pending, Other PPP SBA Loan April 2020 $60,000 Granted Please provide a brief description of the reason for the requested assistance and how the monies would be utilized (3rovide additional pages DV needed): I am looking to make improvements on my salons marketing plan. I am hoping to update and re-build my website and hire a social media consultant for an additional marketing platform. I currently work behind the chair full time and do all of the administrative duties so I have not had the time to manage these things on my own but there is a definite need for them. The new website build would be $10,000 and the social media consultant would be $10,000. The consultant would inculed coaching and monthly social media marketing management of my platform for 1 year. This form and any additional materials you choose to submit should be emailed to communitydevelopment@zionsville-in.gov or mailed to: Community Development Corporation Attn: Wayne DeLong 10855 Creek Way Zionsville, IN 46077 To: Melissa and Timothy Gee From: David Armstrong Date: October 30, 2020 Re: Salon G - New Website Thank you for asking INNOVATIVE to provide an estimate for building a new - mobile friendly and user friendly - website for Salon G. The INNOVATIVE process to build your new site would include: ● Account Management ● Interactive Project Management ● Strategy Meeting/Call - To better understand your needs and determine the needed pages and elements of the site. From this meeting, a detailed sitemap would be developed. ● Design - Develop, refine and build the look and layout of the site. ● Photography - Includes location scout at the salon and a half-day on-location photography including 6 head shots, group shots, salon environment shots (indoors and out) product display shots. This also includes the buyout of the photographs. ● Writing - Our copywriter will refine and finalize copy on the site. ● Programming - We would recommend building the new site within WordPress due to its flexibility and customization options. ● Revisions, Testing, Launch and Training TOTAL: $9,200 This pricing has been provided with the following understanding: ● Client will provide an initial draft of written website content (biographies, service and product descriptions, etc) or the current content can be used as a starting point, allowing INNOVATIVE to edit and update as necessary. ● This price does not include hosting costs. After more in-depth discovery, you may be able to keep your existing hosting plan or we may recommend a different, reasonably priced hosting option. ● Purchasing third-party plug-ins would be additional to the price above, but from our initial conversation, we do not anticipate a need for additional plug-ins. ● The above pricing includes two rounds of design revisions and one round of programming revisions. ● After website launch, INNOVATIVE can offer 10 hrs/month of general Website Maintenance using a rate of $100/hour. Salon G will only be billed for the time that is used. INNOVATIVE would require an up-front payment of $4,500 in order to schedule this work.The remaining amount will be invoiced upon completion of the project. All invoices are due net 30 days THE BUZZING BLONDE pricing www.thebuzzingblonde.com pricing: SOCIAL MEDIA AUDIT: $250 10 page detailed analysis of your social media platforms Custom suggestions for targeted solutions 5-10 minute personalized video with specific suggestion and feedback 15 minute follow-up call 1:1 COACHING: $200 A custom 90 minute session focused on a specific social media topic of your choice (common topics: selling on Instagram Stories, content planning, social media graphics, hashtag research) CONSULTING: $1,500 5 hours of coaching A customized content calendar Thorough explanations and practice using platform logistics A tailored social media approach leveraging the best platforms for your business needs Fully customized, hands-on learning SOCIAL MEDIA MANAGEMENT: $1,500 -$10,000 Pricing will vary based on which platforms client wants to be managed See next page for breakdown SOCIAL MEDIA STRATEGY: Starting at $2,000 A strategic social media marketing plan for your business 7 page strategy for each social media platform 1:1 coaching calls and Fully customized, hands-on learning www.thebuzzingblonde.com pricing: INSTAGRAM MANAGEMENT: $1,500/per month Instagram cleanup 4-5 Instagram posts a week per Daily Instagram stories Graphic creation Quarterly photoshoot Engagement/Monitoring Weekly or bi-weekly coaching calls Ad creation and setup (if you want) Help with email marketing (if you want) FACEBOOK MANAGEMENT: $1,500/per month Facebook cleanup 3-4 Facebook posts a week per platform Graphic creation Engagement/Monitoring Weekly or bi-weekly coaching calls Ad creation and setup (if you want) PINTEREST MANAGEMENT: $1,500/per month Pinterest cleanup 10+ pins a day (depending on blog and product content) Ad creation and setup (if you want) www.thebuzzingblonde.com  Community Development Corporation Assistance Inquiry Form Business Name: Blooming Life Yoga Studio + School Address: 30 S. Elm Street, Zionsville, IN. 46077 Primary Contact: Geoff Barfield Contact’s Phone Number & email: 317-645-3104 Requested Assistance Amount: $ 10,000 In the following table, please list all other County, State, and/or Federal programs to which the business has applied for Covid-related financial assistance: Current Status: Date of Amount of Granted, Denied, Program Application Request Pending, Other IEDC Grant 7/1/2020 $5,000 Granted IEDC Grant 7/27/2020 $3,124 Granted PPP Loan 7/20/2020 $10,600 Granted Boone EDC Small Business Loan 5/29/2020 $10,000 Granted EIDG Grant 7/1/2020 $10,000 Granted Please provide a brief description of the reason for the requested assistance and how the monies would be utilized (Provide additional pages as needed.): We purchased and reopened Blooming Life Yoga Studio in June 2020. Covid-19 required us to slowly reopen the studio and revenues reduced from $15k to $5k. We're slowly increasing revenue but not making profit to recover from the loss. With $10k of our personal savings we continue to luquidate that and the above loans/grants for regular operating expenses. We forecast approx. 6 months before we run out of money. This grant will be used to sustain regular operating expenses (Rent, Payroll, Merchant Fees, Technology etc.) as we continue to focus on ways to grow revenues. This form and any additional materials you choose to submit should be emailed to communitydevelopment@zionsville-in.gov or mailed to: Community Development Corporation Attn: Wayne DeLong 10855 Creek Way Zionsville, IN 46077 ZIONSVILLE COMMUNITY DEVELOPMENT CORPORATION (“CDC”) Schedule of 2021 Meetings (Friday, unless noted otherwise below) All meetings to begin at 8:30 am Meetings to be held either electronically (Zoom) or at a location identified in the Notice of Meeting. January 15, 2021 February 12, 2021 March 12, 2021 April 16, 2021 May 14, 2021 June 18, 2021 July 16, 2021 August 13, 2021 September 17, 2021 October 15, 2021 November 12, 2021 December 17, 2021