Downtown Advisory Board
Regular MeetingFrisco, TX · November 2, 2020
Minutes
MEETING OF THE FRISCO DOWNTOWN ADVISORY BOARD
GEORGE A PUREFOY MUNICIPAL CENTER
CITY ROOM/CONFERENCE ROOM 5A
6101 FRISCO SQUARE BLVD.
FRISCO, TX 75034
12:00 PM
MONDAY, NOVEMBER 2, 2020
MINUTES
EMERGENCY NOTICE
DUE TO THE COVID-19 PANDEMIC, MEMBERS OF THE PUBLIC WERE ABLE TO
PARTICIPATE IN THIS MEETING VIA TELEPHONE PURSUANT TO THE TEXAS
GOVERNOR’S ORDER REGARDING OPEN MEETINGS. MEMBERS OF THE PUBLIC
WERE ENCOURAGED TO PARTICIPATE VIA TELEPHONE OR EMAIL, AND THE
COMMENTS RECEIVED ARE INCLUDED IN THE MEETING MINUTES
CALL TO ORDER
Chairman Brad Sharp called the meeting to order at 12:07 PM.
1. ROLL CALL
Board members present: Randy Archambault, Matt Calloway, Richard Galvan,
Melanie Horton, Brad Sharp, Robert Smith, and Danny Mehta via telephone.
Staff Attending: Nell Lange, John Lettelleir, Jason Cooley
Guests: Ed Mahoney, VP Downtown Merchant association, Bob Messina
2. Oath of Office.
All of the new board members had previously filled out the Oath of Office paperwork.
3. Election of Officers.
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Chairperson Sharp asked for a motion to nominate officers for the next term for
Downtown Advisory Board. Board member Galvan made a motion to nominate the
current slate of officers, Brad Sharp, Danny Mehta and Melanie Horton. Second by
Board member Calloway.
Board member Horton made a motion to close nominations, second by Board
member Calloway.
The officers for FY21 are:
Brad Sharp-Chair
Danny Mehta- Vice Chair
Melanie Horton- Secretary
REPORTS
Cooley shared that he was approached by COLU a gamification style app to earn
points and support local business. Money earned will be used solely for merchants.
Guest Mahoney shared this may feed well into our downtown environment if it does
not interfere with current merchant loyalty programs. John Lettelleir provided input
on reviewing the master plan for direction on boundaries. Initial conversations with
EDC who deferred to DAB. Board agreed to move forward with an in-person
meeting from COLU during December board meeting.
Smarter City, Stronger Community
City-Branded App Create your own city app! COLU’s white-label platform engages
with residents in a way that’s intuitive, exciting and fun!
Gamification The app uses behavioral economics and gamification to help build
resilient cities by rewarding positive behavior.
City Coins Keep dollars local! Reward residents for actions that promote the city's
goals using a unique City Coin, which can be spent exclusively at local businesses.
Civic Pride Create a sense of civic pride by showcasing what makes your city
unique: the local businesses, entrepreneurs, artists, non-profits, events, and so
much more.
CITIZEN INPUT
Guest Mahoney Discussed the upcoming meeting with Cooley to discuss the
extension of sidewalks from 2nd street to North County road.
REGULAR AGENDA
4. Review and approve the minutes from prior meetings of the Downtown Advisory
Board.
Board member Calloway made a motion to approved with adjustments to be
added. Second by Board member Galvan.
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5. Discussion regarding final draft of recommended changes to the Ordinance.
Everyone had submitted their comments to Jason regarding the final version of the
Ordinance.
6. Discussion regarding goals for FY21.
This item was put off to another time.
7. Discussion regarding a potential date for a joint meeting with City Council.
Lange shared attending the 2nd council work session meeting in January might be
a good time for the joint meeting. The board needs to determine at the
December meeting when is the best time to meet with Council and what to
discuss.
8. Discussion regarding future agenda items.
Board member Calloway expressed the desire to make everyone aware of the
value and how to continue the transformation of our downtown. Chairperson
Sharp reminded everyone that the City is not interested in wider streets but will
entertain the widening of sidewalks. Chairperson Calloway shared frustration of
downtown merchants, to keep moving forward with the master plan to make
positive change happen to ensure it does not get scaled back.
Guest Mahoney shared that the merchants want a unified culture. Lettelleir
expressed that it is the businesses that will define the culture. The number one
item needed is the structure (widening of sidewalks); merchants will do the rest.
Merchants between 3rd and 5th will not benefit from sidewalk widening.
Discussed needs for Christmas. Some Merchants were concerned about lighting
as they were not familiar with how to operate.
ADJOURN
Board member Calloway made the motion to adjourn, second by Chairperson Sharp.
The meeting adjourned at 1:08.
Attest:
________________________________ ____________________________
Brad Sharp, Board Chair Melanie Horton, Board Secretary
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Agenda
MEETING OF THE FRISCO DOWNTOWN ADVISORY BOARD
GEORGE A PUREFOY MUNICIPAL CENTER
CITY ROOM/CONFERENCE ROOM 5A
6101 FRISCO SQUARE BLVD.
FRISCO, TX 75034
12:00 PM
MONDAY, NOVEMBER 2, 2020
AGENDA
EMERGENCY NOTICE
An emergency and urgent public necessity exists because of the COVID-19 pandemic,
making it difficult or impossible for a quorum of the Board of Directors of the Frisco
Downtown Advisory Board to convene at one location and/or making it inconsistent with
guidance from the Centers for Disease Control and Prevention and guidance/orders from
the State of Texas, Collin County, Denton County and City of Frisco for members of the
public and other stakeholders to congregate at the usual meeting location. Accordingly, a
quorum or more of the Board of Directors of the Frisco Downtown Advisory Board will
conduct this meeting via telephone pursuant to the Texas Governor’s Order temporarily
suspending certain provisions of the Texas Open Meetings Act and guidance received
from the Texas Attorney General’s Office.
Any member of the public wishing to participate in the telephonic meeting should use the
following toll-free dial-in number: 1-888-688-9831 AND the following Conference ID
when prompted # 217 813 501#. Calling the dial-in number at the meeting time will make
the meeting audible to members of the public and allow for two-way communication. In
addition to this two-way communication via telephone, members of the public also may
communicate with the Board of Directors of the Frisco Downtown Advisory Board by
emailing their comments to nlange@friscotexas.gov. Please include the agenda item
number you wish to speak to on all emails. A recording of the meeting will be made
available to the public upon request.
If you have any questions about the foregoing, please contact Nell Lange at 972-292-
5110.
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CALL TO ORDER
1. ROLL CALL
2. Oath of Office.
3. Election of Officers.
REPORTS
CITIZEN INPUT
REGULAR AGENDA
4. Review and approve the minutes from prior meetings of the Downtown Advisory
Board.
5. Discussion regarding final draft of recommended changes to the Ordinance.
6. Discussion regarding goals for FY21.
7. Discussion regarding a potential date for a joint meeting with City Council.
8. Discussion regarding future agenda items.
ADJOURN
CERTIFICATION
Nell Lange, Assistant City Manager, certifies that this Notice of Meeting was posted on the outside bulletin
board, at the George A. Purefoy Municipal Center of the City of Frisco, Texas, a place convenient and
readily accessible to the general public at all times, and said Notice was posted on the following date and
time:
By Friday, October 30, 2020 at 12:00 PM and remained so posted at least 72 hours before meeting was
convened.
If during the course of the meeting covered by this notice, the Downtown Advisory Board should determine that a closed or executive
meeting or session of the Downtown Advisory Board or a consultation with the attorney for the City should be held or is required, then
such closed or executive meeting or session or consultation with attorney as authorized by the Texas Open Meetings Act, Texas
Government Code § 551.001 et. seq., will be held by the Downtown Advisory Board at the date, hour and place given in this notice as
the Downtown Advisory Board may conveniently meet in such closed or executive meeting or session or consult with the attorney for
the City concerning any and all subjects and for any and all purposes permitted by the Act, including, but not limited to, the following
sanctions and purposes:
Texas Government Code Section:
§ 551.071 – Private consultation with the attorney for the City.
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§ 551.072 – Discussing purchase, exchange, lease or value of real property.
§ 551.074 – Discussing personnel or to hear complaints against personnel.
NOTICE
Pursuant to City of Frisco Ordinance Number 19-10-87 each member of the public wishing to address the Frisco Downtown Advisory
Board shall be entitled to speak for up to five (5) minutes, unless ten (10) or more members of the public are present to speak on a
single agenda item, in which case the Frisco Downtown Advisory Board may by majority vote reduce the allotted time from five (5)
minutes to three (3) minutes per speaker to ensure that as many people as possible have an opportunity to speak, subject to the
requirements of other law.
NOTICE OF ASSISTANCE AT PUBLIC MEETINGS
The George A. Purefoy Municipal Center is wheelchair accessible. Access to the building and special parking are available at the
primary north entrance facing Frisco Square Blvd. Persons with disabilities who plan to attend this meeting and who may need
auxiliary aids or services such as interpreters for persons who are deaf or hearing impaired, readers, or large print, are requested to
contact the City Secretary’s Office at least 48-hours prior to the meeting. Please e-mail your request to: CitySec@friscotexas.gov or call
(972) 292-5020. BRAILLE IS NOT AVAILABLE.
Date Removed: _____________________________ Removed By: ______________________________
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