Regular City Commission Meeting
Regular MeetingHollywood, FL · March 19, 2025
Minutes
City of Hollywood
Hollywood City Hall
2600 Hollywood Blvd
Hollywood, FL 33020
http://www.hollywoodfl.org
Meeting Minutes - Final
Wednesday, March 19, 2025
1:00 PM
Commission Chambers Room 219
Regular City Commission Meeting
CITY COMMISSION
Josh Levy, Mayor
Idelma Quintana, Vice Mayor - District 6
Caryl Shuham, Commissioner - District 1
Peter D. Hernandez, Commissioner - District 2
Traci Callari, Commissioner - District 3
Adam Gruber, Commissioner - District 4
Kevin Biederman, Commissioner - District 5
George R. Keller, Jr., CPPT, City Manager
Damaris Henlon, Interim City Attorney
Patricia A. Cerny, City Clerk
Regular City Commission Meeting Meeting Minutes - Final March 19, 2025
NOTES
1. Moment of Silence
2. Pledge of Allegiance
3. Recognition of Veterans, Active Service Personnel & Their Families
4. Roll Call
Present: Commissioner Caryl Shuham, Commissioner Peter Hernandez,
Commissioner Traci Callari, Commissioner Adam Gruber,
Commissioner Kevin D. Biederman, Vice Mayor Idelma Quintana
and Mayor Josh Levy
CONSENT AGENDA
. If a citizen wishes to comment on a specific item, he/she should submit a comment
card to the City Clerk before the Commission approves the consent agenda.
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana to approve on
Consent Agenda. The motion passed unanimously. (7-0)
5. R-2025-073 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Approving And Authorizing The Appropriate City Officials To
Implement A Settlement With Marisa Newman In The Amount Of
$127,500.00.
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana and adopted on the
Consent Agenda. The motion passed unanimously. (7-0)
6. R-2025-074 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Approving And Authorizing The Appropriate City Officials To
Implement A Settlement With Modesta Meza-Role In The Amount Of
$83,125.00.
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana and adopted on the
Consent Agenda. The motion passed unanimously. (7-0)
7. R-2025-075 A Resolution Of The City Commission Of The City Of Hollywood,
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Florida, Ratifying The Submission Of An Application To The Florida
Department Of Agriculture And Consumer Services, To Receive The
Fiscal Year 2024 Urban And Community Forestry - Inflation Reduction
Act Program Grant For The Tree Canopy Enhancement Project;
Authorizing The Appropriate City Officials To Accept The Grant In The
Amount Of $56,250.00 With No Required Matching Funds; Further
Authorizing The Appropriate City Officials To Execute All Grant
Documents And Agreements; Amending The Fiscal Year 2025
Operating Budget.
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana and adopted on the
Consent Agenda. The motion passed unanimously. (7-0)
8. R-2025-076 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Approving And Authorizing The Appropriate City Officials To
Execute An Agreement With CBRE, Inc. For Real Estate Brokerage
And Consulting Services In An Annual Amount Up To $125,000.00,
Based Upon The State Of Florida, Department Of Management
Services Contract No. DMS-22/23-007A And In Accordance With
Section 38.41(C)(5) Of The Procurement Code. (Piggyback)
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana and adopted on the
Consent Agenda. The motion passed unanimously. (7-0)
9. R-2025-077 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Authorizing The Appropriate City Officials To Execute A
Change Order To Blanket Purchase Agreement Number PA600468
With Enterprise FM Trust For The Lease Of Vehicles That Serve The
Code Compliance Division To Increase The Contract Amount From
$343,450.24 To $414,870.52 And To Extend The Lease Up To A
6-Month Period, Through September 30, 2025.
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana and adopted on the
Consent Agenda. The motion passed unanimously. (7-0)
10. R-2025-078 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Authorizing The Appropriate City Officials To Execute An
Agreement For Traffic Control With Parkview At Hillcrest
Homeowners’ Association, Inc.
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana and adopted on the
Consent Agenda. The motion passed unanimously. (7-0)
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11. R-2025-079 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Approving And Authorizing The Appropriate City Officials To
Execute A Blanket Purchase Agreement With Polydyne Inc. For
Emulsified Polymer In An Annual Amount Up To $640,000.00 During
The Period Of March 19, 2025, Through August 19, 2025, Based
Upon Broward County Contract OPN2118441B1 In Accordance With
Section 38.41(C)(5) Of The Procurement Code. (Piggyback)
ACTION: This Resolution was moved by Commissioner Callari,
which was seconded by Vice Mayor Quintana and adopted on the
Consent Agenda. The motion passed unanimously. (7-0)
12. P-2025-013 A Proclamation In Recognition Of Eid al-Fitr Day, March 30, 2025.
Commissioner Biederman read the proclamation in recognition of Eid
al-Fitr Day, March 30, 2025.
Raheem Seecharran, Director Information Technology, accepted the
proclamation and thanked the Commission for the recognition.
Commissioner Callari read a speech by Aaliyah Abdulbaki, Youth
Ambassador, in support of Eid al-Fitr Day who could not attend the
meeting.
13. P-2025-014 Presentation By Jameel Ziadie, Acting Fire Chief, Recognizing
Recipients Of The 2024 Firefighter, Supervisor And Employee Of The
Year Awards.
Jameel Ziadie, Acting Fire Chief, read the commendation that resulted
in Eric Lombardi, Capitan, being recognized as Supervisor of the Year
Award for 2025.
Jameel Ziadie, Acting Fire Chief, read the commendation that resulted
in Christian Chavez, Firefighter, being recognized as Firefighter of the
Year Award for 2025, who was not present.
Jameel Ziadie, Acting Fire Chief, read the commendation that resulted
in Nina McCray, Fire Timekeeper, being recognized as Employee Of
the Year for 2025.
14. P-2025-015 Presentation By Jameel Ziadie, Acting Fire Chief, Recognizing The
Recipient Of The Second Chance/ Citizens Award Of Valor.
Simon Serrao, Fire Division Chief, read the commendation that
resulted in recognizing Dennis Walters, for the Chance/Citizens Award
of Valor.
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Simon Serrao, Fire Division Chief, recognized Frank Martin who was
rescued by Dennis Walters, and the Fire Department for their all their
assistance.
Dennis Walters, Citizen, accepted the award and thanked the
Commission for the recognition.
15. P-2025-016 Presentation By Jeffrey Devlin, Police Chief, Recognizing Recipients
Of Hollywood Police Department Supervisor, Officer and Employee of
the Year for 2024.
Jeffrey Devlin, Police Chief, introduced the item recognizing the
recipients of Hollywood Police Department Awards for Supervisor of
Year for 2024, Officer of the Year for 2024 and Employee of the Year
for 2024.
Deanna Bettineschi, Public Information Manager, read the
commendation which resulted in Aldo Blanco, Sergeant, being
recognized for Supervisor of the Year for 2024.
Aldo Blanco, Seargeant, accepted the award and thanked the
Commission for the recognition.
Deanna Bettineschi, Public Information Manager, read the
commendation which resulted in Theophilus Defreze, Detective, being
recognized for Officer of the Year for 2024.
Theophilus Defreze, Detective, accepted the award and thanked the
Commission for the recognition.
Deanna Bettineschi, Public Information Manager, read the
commendation which resulted in Veronika Evans, Victims Advocate,
being recognized for Employee of the Year for 2024.
Veronika Evans, Victims Advocate, accepted the award and thanked
the Commission for the recognition.
16. PO-2025-001 An Ordinance Of The City Of Hollywood, Florida, Changing The
Zoning Designation Of The Property Generally Located On The
Northwest Corner Of South Park Road And Pembroke Road, South Of
Hillcrest Drive (1600 S. Park Road) As More Specifically Described In
Exhibit “A” From Government Use (GU) To A Planned Development
(PD) Zoning District; And Approving A Master Development Plan For A
Mixed-Use Development (Known As “Park Road Master Development
Plan”); And Amending The City’s Zoning Map To Reflect The Change
In Zoning Designation. (23-ZJ-86)
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Andria Wingett, Director of Development Services, gave a
presentation and explained the intent of the Ordinance.
The Mayor announced the Ordinance was advertised in conformance
with Florida Statutes and City Codes. The public hearing was opened,
and Ann Ralston, 326 S 14th Avenue, expressed opinions/concerns.
There being no one further who wished to speak, the public hearing
was declared closed.
The City Attorney read the Ordinance title on first reading.
ACTION: Motion was made by Vice Mayor Quintana, which was
seconded by Commissioner Gruber, to adopt on first reading the
Ordinance. The motion on roll call vote carried:
Aye: Commissioner Shuham
Commissioner Hernandez
Commissioner Callari
Commissioner Gruber
Commissioner Biederman
Vice Mayor Quintana
Mayor Levy
Enactment No: O-2025-04
18. P-2025-017 Presentation By Ettore de Torres, Chair, Regarding The Annual
Report For The Parks, Recreation and Cultural Arts Advisory Board.
Ettore de Torres, Parks, Recreation and Cultural Arts Advisory Board
chair, gave a presentation on the annual report of the board.
17. R-2025-080 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Considering A Request For Design And Site Plan Approval
For A 120,000 Square Foot Commercial Building, And Associated
Parking And Stormwater Management Areas, Located At 2800
Oakwood Boulevard, Hollywood, Florida (Oakwood Plaza - Retail).
(24-DP-31a)
Andria Wingett, Director of Development Services, gave a
presentation and explained the intent of the Resolution.
Dennis Mele, attorney for the applicant, gave a presentation on the
project.
Josh Gelfman, Kimco, provided additional information.
Discussion ensued among staff and members of the Commission.
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ACTION: Motion was made by Commissioner Hernandez, which
was seconded by Commissioner Gruber, to adopt the Resolution.
On a voice vote the motion passed unanimously. (7-0)
19. P-2025-018 Presentation By Julia Poliadis, Chair, Regarding The Annual Report
For The Sustainability Advisory Committee.
Julia Poliadis, Sustainability Advisory Committee Chair, gave a
presentation on the annual report of the committee.
Discussion ensued among Ms. Poliadis and members of the
Commission.
Commissioner Gruber left the meeting at 3:02 PM and returned to the
meeting at 3:05 PM.
20. R-2025-081 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Appointing City Commission Members As The Voting And
Alternate Voting Delegates For The Broward County League Of Cities
For The Year 2025 - 2026.
Discussion ensued among members of the Commission.
ACTION: Motion was made by Commissioner Hernandez, which
was seconded by Commissioner Shuham, to adopt the
Resolution appointing Commissioner Callari as voting delegate
and Commissioner Hernandez as alternate delegate. On a voice
vote the motion passed unanimously. (7-0)
21. R-2025-082 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Approving And Authorizing The Appropriate City Officials To
Execute A Second Change Order To Blanket Purchase Agreement
PA600477 With AT&T Mobility LLC (Formerly Known As AT&T Corp.)
For Cellular Telephone Minutes, Data Plan Services, Products, And
Related Equipment To Increase The Contract Amount From
$1,171,333.33 To $2,071,333.33.
Discussion ensued among members of the Commission.
Raheem Seecharan, Director Information Technology, responded to
concerns raised by the Commission.
ACTION: Motion was made by Commissioner Biederman, which
was seconded by Commissioner Hernandez, to adopt the
Resolution. On a voice vote the motion passed unanimously. (7-0)
22. R-2025-083 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Authorizing The Appropriate City Officials To Execute A
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Blanket Purchase Agreement With ER Tech Systems Group Inc.
D/B/A Broadcast Systems For Dual-Purpose Camera Systems,
Installation, Maintenance, And Related Equipment In An Amount Up
To $1,200,000.00 Over A Three-Year Period Based Upon Contract
Number GS-07F-173GA In Accordance With Section 38.41(C)(5) Of
The Procurement Code. (Piggyback)
ACTION: Motion was made by Commissioner Hernandez, which
was seconded by Commissioner Gruber, to adopt the Resolution.
On a voice vote the motion passed unanimously. (7-0)
23. R-2025-084 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Approving And Authorizing The Appropriate City Officials To
Execute A Blanket Purchase Agreement With Revinu, Inc., For The
Hauling And Disposal Of Biosolids In An Annual Amount Up To
$2,769,600.00 For An Initial Period Of Five Years With Three
Additional Optional Five-Year Renewals.
ACTION: Motion was made by Commissioner Hernandez, which
was seconded by Commissioner Shuham, to adopt the
Resolution. On a voice vote the motion passed unanimously. (7-0)
The Commission recessed at 4:34 PM and reconvened at 5:02 PM
with Commissioner Hernandez absent.
25. Commissioner Shuham, District 1
South Broward High School
Commissioner Shuham thanked the South Broward High School
Bulldogs their Junior ROTC for the invitation to their gala. She stated
she felt honored to have attended the event with Simon Serrao,
Division Fire Chief. Commissioner Shuham stated they had a great
time with the students, and the seniors who will be graduating soon.
Spelling Bee
Commissioner Shuham thanked the Liberia Civic Association at
Bethune Elementary School. She stated they had an amazing Spelling
Bee and she was inspired and impressed by the kids.
Broken Elevator
Commissioner Shuham thanked Ricky Engle, Director of Parks,
Recreation & Cultural Arts, for quickly fixing a broken elevator in the
studio space at the ArtsPark building.
Noise Complaints
Commissioner Shuham stated she spoke with Jovan Douglas, Director
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of Parking and Code Compliance, on ways to reduce noise complaints
coming from restaurants and bars during the late night. She requested
the restaurants to have noise detectors under the same guidelines as
short-term rentals. Commissioner Shuham stated to start with a
volunteer pilot program and requested Commission support to allow
the Director of Parking and Code Compliance to implement a
volunteer program. Vice Mayor Quintana and Mayor Levy supported
the idea.
Jazz Festival
Commissioner Shuham stated residents have reached out to
reinvigorate the famous Hollywood Jazz Festival. She explained
posters from previous Jazz Festivals that were designed by an on -staff
designer. Commissioner Shuham stated how this was once free and
would hope to get the kind of support from the community, commercial
community, travel community, hospitality and alcoholic beverages to
help make it free. Commissioner Shuham requested Commission
support for the City to provide ways to get started with exploring the
Jazz Festival for 2026.
Commissioner Hernandez stated he would like staff to handle the Jazz
Festival rather than create a committee. As a committee would cause
more work for staff and staff have the expertise to take on the task
because they are mindful of the budget.
Commissioner Callari suggested starting out small as a one day event.
26. Commissioner Hernandez, District 2
Downtown Striping
Commissioner Hernandez requested an update on what is being done
regarding the striping of the parking lanes in and around Downtown.
5G Pole
Commissioner Hernandez stated Azita Behmardi, Deputy Director of
Development Services, went out to look at a 5G pole that was installed
on private property on 19th Avenue between Hollywood Boulevard
and Harrison Street, but she left before following up. He stated the
property owner is unable to park where they usually park and
questioned if there is an update on what is being done and if there is a
contact person so the pole can be moved.
Civic Association Signs
Commissioner Hernandez requested support to have civic
associations exempt from the rules in Code Section 155.13 regarding
signs. He stated to allow civic associations to have snipe signs which
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notify residents of upcoming meetings without obstructing the right of
way. Commissioner Callari and Mayor Levy supported the idea.
Residents
Commissioner Hernandez requested for District 2 residents to bring
any issues that may affect their quality of life to the Commission to get
help to resolve the issue. He thanked staff for participating in a ride
along the past week.
Vacant Land
Commissioner Hernandez requested Commission support for a list of
vacant properties along Sheridan Street and Pembroke Road by Dixie
Highway that are underutilized commercial properties that have been
stagnant and need to change.
27. Commissioner Callari, District 3
Conference Meeting
Commissioner Callari apologized for missing the morning conference
meeting, as she was flying back from Tallahassee.
House Bill 1123
Commissioner Callari stated they were just informed House Bill 1123,
the Septic to Sewer Bill passed unanimously through the committee.
Gated Communities
Commissioner Callari stated gated communities within the City and
condominiums all have their own security systems and cameras. She
mentioned that while in Tallahassee she met with one City in particular
that works with gated communities and condominiums and they have
a 50/50 partnership with installing cameras throughout the City for
crime prevention. Commissioner Callari questioned if this is something
the City can initiate and if not expressed that it would be a great
opportunity. Commissioner Hernandez stated his support.
George R. Keller, Jr., City Manager, stated this is already in the works.
Fruits of Labor
Commissioner Callari stated how meaningful it is to attend City
Commission Meetings and see the fruits of the City’s labor. She stated
it is great to see the recognition and to hear the voices of City
employees, Police Officers and Firefighters. Commissioner Callari
thanked everyone for their teamwork and great leadership.
Thank You
Commissioner Callari thanked the Commission for nominating her the
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Florida League of Cities voting delegate. She encourages her
colleagues to be more engaged and to come out to the meetings.
Justice Skatepark
Commissioner Callari thanked Ricky Engle, Director of Parks,
Recreation and Cultural Arts; and the Department of Design &
Construction Management, along with everyone involved for the start
of construction of the Justice Skatepark at Stan Goldman Park.
Pickleball Court
Commissioner Callari stated the pickleball courts are so busy, with
over a 45 minute wait to get onto a court. She stated parking is
becoming a problem and she has received complaints about tickets
being issued along the swales. Commissioner Calleri questioned if
there is any ways to address the issue.
Mayor Levy stated it is inappropriate to give tickets due to the known
issue of parking at the park and he was unaware of the tickets being
issued.
Commissioner Callari explained the way people are parking limits the
amount of availability and the overflow of cars is causing people to
park partially on the sidewalks and those are who are being ticketed.
Mayor Levy recommended signs to be added showing how people
should park in the area.
Commissioner Callari stated looking into more parking and suggested
having the Pickleball coordinators look into an app to give people the
ability to reserve a time to play rather than waiting.
Civic Association Signs
Commissioner Callari thanked Commissioner Hernandez for bringing
the civic association sign issue up. She stated she does not want to
wait to enact a new ordinance, but wants to allow civic associations to
put up their signs. She questioned if there is anything that can be
done by the Commission to authorize that the civic association signs
are not to be picked up.
Vice Mayor Quintana stated when she ran her civic association, they
were allowed signs to be put out two days prior to association meeting
and picked up the next day.
Commissioner Callari stated it was never made official, and the Pen
Program was created.
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George R. Keller Jr., City Manager, stated an informal approach was
taken and worked at first but then some signs were obstructing right of
ways. He stated this needs to be codified with what is to be enforced.
Commissioner Callari thanked the City Manager for his efforts and
expressed her concern on how long it will take to get implemented
knowing the government takes time.
George R. Keller Jr., City Manager, stated he will still work with an
informal approach, and he will bring back a design to have codified on
a long term basis.
Mayor Levy requested if possible, to change the Pen Program policy
rather than putting in an Ordinance which would create flexibility in
case changes need to be made.
Commissioner Hernandez and Mayor Levy were in support.
List of City Owned Properties
Commissioner Callari requested a list divided by districts of
non-easement City owned properties and properties not owned by the
City sent to the commission so they can see what can be done in their
districts.
Tallahassee
Commissioner Callari thanked everyone who went up to Tallahassee
to meet on legislative issues. She stated it was amazing.
28. Commissioner Gruber, District 4
Tallahassee
Commissioner Gruber thanked everyone who went to Tallahassee,
and expressed his appreciation for Commissioner Callari for getting a
rental car for everyone to drive up after their flight was cancelled. He
thanked Adam Reichbach, Assistant City Manager, for setting
everything up.
LED Boards
Commissioner Gruber stated he noticed on the bandshell the LED
board advertising for Margaritaville and questioned if the City could
filter in its own advertising.
George R. Keller, Jr, City Manager, stated they would look into sharing
time on the LED board.
Playland Estates
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Commissioner Gruber expressed his confusion regarding the lighting
for the Playland Estates entrance. He stated he thought the original
plan from FPL was to have two to three lights installed at the entrance
on 441 to Playland Estates and recently saw an update showing lights
being moved within the park. Commissioner Gruber questioned if this
was a new project and if staff could investigate.
29. Commissioner Biederman, District 5
Playland Estates
Commissioner Biederman stated the Playland Estates entrance once
had a monument sign that was lighted at the entrance.
LED Boards
Commissioner Biederman stated it would be great to get LED boards
on City properties throughout the City that could help get messages
out. He suggested the Department of Parks, Recreations and Cultural
Arts propose a digital messaging trailer to be added to the City budget
for next year. Commissioner Biederman stated City properties with
high traffic areas could be locations for digital displays that could be
beneficial to get City messages out. Commissioner Biederman
questioned if this could be put into the budget.
George R. Keller, Jr., City Manager, questioned if what is being
requested is for a fixed display or portable display. Commissioner
Biederman confirmed it was for both.
Mayor Levy supported the idea.
Composting Display
Commissioner Biederman suggested having a composting display
when residents are signing up for new water accounts.
Tallahassee
Commissioner Biederman thanked everyone who travelled to
Tallahassee.
30. Vice Mayor Quintana, District 6
Department of Public Utilities
Vice Mayor Quintana thanked the Department of Public Utilities and
their staff for doing a great job making the invisible, visible. She stated
when she received a call from Career Source Broward looking for
something that would be interactive for their Worlds of Work program,
a program looking for 9th and 10th graders to learn about career
options if they were not looking to go into four-year degree programs.
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Vice Mayor Quitana stated she immediately thought of the great work
Department of Public Utilities does in interactively displaying their work
and recommended them. She thanked the department for participating
in the event as well as all the other departments she later found out
attended.
Commissioner Shuham stated she spoke with a lady who runs the
Junior Achievement Career program and suggested having youth
come to see career opportunities and also thought of Department of
Public Utilities.
Zinkil Park
Vice Mayor Quintana thanked Ricky Engle, Director of Parks,
Recreation and Cultural Arts, and staff for their work at Zinkil Park.
She stated she likes to see the way the park is serving the community
and knows the community is looking forward to the new exercise
equipment being installed.
Active Net Software
Vice Mayor Quintana announced the Active Net Software purchased
by the Department of Parks, Recreation and Cultural Arts is now
active and ready to be used by anyone wanting to offer programming
at our community centers. She stated anyone offering services at no
cost are given the opportunity to use the space at no cost and if there
is a charge there’s a 70/30 split.
Exterior Lighting
Vice Mayor Quintana stated there’s a problem with the exterior lighting
at Washington Park Community Center and Kay Gaither Community
Center. She states she hopes to see something done sooner rather
than later as she continues to hear from residents.
Community Center Bathrooms
Vice Mayor Quintana stated there was discussion in the morning
Conference meeting regarding the need for reconfiguring bathrooms
at two community centers in District 6 Washington Park Community
Center and Kay Gaither Community Center as it is restricting when the
community has access to the building.
White Paper
Vice Mayor Quintana stated she is looking forward to the White Paper
on parking and innovative solutions to insufficient parking.
Backyard Chickens
Vice Mayor Quintana questioned the proper protocol being followed
regarding the conversation at the last Commission meeting during
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citizens’ comment regarding backyard chickens. She stated she
wanted to make sure it was going to be looked into and see if it was
feasible for our City.
Mayor Levy stated it was supported straight forwardly by the
Commission.
Earth Day Celebration
Vice Mayor Quintana announced the Sierra Club will be hosting their
Earth Day Celebration on Sunday from 8:30 AM to 4:30 PM at Anne
Kolb Nature Center. She stated the students would be making art out
of plastic and is excited to be a judge for the art contest for the 3rd
year in a row. Vice Mayor Quintana stated it is an all-day event with
lots to do and invites people to attend.
Salsa Fest
Vice Mayor Quintana announced the 10th Annual Salsa Fest would be
held at ArtsPark on April 5, 2025.
31. Mayor Levy
Sculpture Display
Mayor Levy stated during the conference meeting, the Commission
discussed the Daniel Popper ‘Aeonium’ Sculpture which is displayed
at the ArtsPark. A proposal was submitted for the cost to allow the
display to be continued at ArtsPark. The Commission discussed
having a rotating display or continued permanent display. The
Commission support having something as a center piece at the
ArtsPark and the Daniel Popper proposal be studied with staff coming
back with ideas.
Vice Mayor Quintana stated she wishes to have meaningful pieces of
art and to consider a call for artists to present their art which could be
a less expensive option.
All the Commission members supported the idea.
City Logo
Mayor Levy stated the City of Aventura and the Counsel General from
Argentinian are having the Argentinia conductor Al Hel Molar
performing a symphony on May 2, 2025 at the Broward Performing
Arts Center. In support of this collaborative event they are requesting
the City‘s logo for initiative support. Vice Mayor Quintana,
Commissioner Hernandez and Commissioner Gruber supported the
request.
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32. City Attorney
AT&T – BellSouth – Ocean Outfall
Damaris Henlon, Interim City Attorney, explained the intent of the
Resolution.
32A. R-2025-085 A Resolution Of The City Commission Of The City Of Hollywood,
Florida, Approving And Authorizing The Appropriate City Officials To
Implement A Settlement With Craig A. Smith & Associates, LLC And
Bellsouth Telecommunications, LLC, D/B/A AT&T Florida, In The
Amount Of $1,050,000.00.
ACTION: Motion was made by Commissioner Callari, which was
seconded by Commissioner Shuham, to adopt the Resolution. On
a voice vote the motion passed unanimously. (7-0)
33. City Manager
Spring Break
George R. Keller, Jr., City Manager, announced Spring Break is going
on now and the Police Department; and Fire Rescue and Beach
Safety are asking visitors to enjoy themselves responsibly. He stated
Spring Break safety information, enhanced transit options, and things
to do can be found on the Cities website at HollywoodFL.org.
Household Hazardous Waste Drop-off Event
George R. Keller, Jr., City Manager, announced the SAVE THE DATE
for the Household Hazardous Waste Drop-Off Event on Sunday, April
6, 2025 from 9:00 AM. to 3:00 PM. at Boulevard Heights Community
Center.
Jazz Festival
George R. Keller, Jr., City Manager, thanked the Commission for
bringing the Jazz Festival back to life. He stated this is an event for the
City and can be good for the community.
The meeting recessed at 4:33 PM and reconvened at 5:02 PM, with
Commissioner Hernandez absent.
24. 5:00 PM CITIZENS’ COMMENTS (Total Time 30 Minutes)
The following individuals expressed personal opinions/concerns:
1. Ann Ralston, 326 S 14th Avenue.
Commissioner Hernandez returned to the Meeting at 5:03 PM.
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2. Mateo Watson, 3680 N 56th Avenue
3. Joanne Reese Fullington, 2135 Wiley Street
34. ADJOURNMENT
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Agenda
Regular City Commission Meeting
Wednesday, March 19, 2025
1:00 PM
City of Hollywood
Hollywood City Hall
2600 Hollywood Blvd
Hollywood, FL 33020
http://www.hollywoodfl.org
Commission Chambers Room 219
CITY COMMISSION
Josh Levy, Mayor
Idelma Quintana, Vice Mayor - District 6
Caryl Shuham, Commissioner - District 1
Peter D. Hernandez, Commissioner - District 2
Traci Callari, Commissioner - District 3
Adam Gruber, Commissioner - District 4
Kevin Biederman, Commissioner - District 5
George R. Keller, Jr., CPPT, City Manager
Damaris Henlon, Interim City Attorney
Patricia A. Cerny, City Clerk
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
NOTES
As a courtesy the City is offering a new option for Citizens’ Comments, other than in -person
comments, for persons to participate at 5:00 PM by telephone. The option for public
comment via telephone is not available for Proclamations, Presentations or other agenda
items.
Advance registration is required to participate via telephone for Citizens' Comments at :
https://fl-hollywood2.civicplus.com/FormCenter/City-Clerk-12/Citizens-Comments-Telephone -
Registration-291
This registration form must be received by noon on the Tuesday prior to the meeting .
Requests received after this time will not be honored. The public is encouraged to participate
in-person at City Hall, 2600 Hollywood Boulevard, room 219.
The Consent Agenda is comprised of items prepared by various offices and departments in
the City. These items are routine and/or non-controversial in nature, and may be voted upon
by the Commission in one motion as listed below.
The Regular agenda consists of items that must be discussed or that could be considered
controversial, and are voted upon by the Commission individually.
Agenda items not scheduled for a specific time may be considered at any time during the
meeting, at the Commission’s discretion. However, time certain items will not be considered
by the Commission earlier than the time listed for those items, although those items may be
taken up at a later time.
The following items on this agenda are time certain items.
1:00 PM - Item - 12 thru 15
1:15 PM - Item - 16
2:00 PM - Item - 17
5:00 PM - Item - 24
1. Moment of Silence
2. Pledge of Allegiance
3. Recognition of Veterans, Active Service Personnel & Their Families
4. Roll Call
City of Hollywood Page 2
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
CONSENT AGENDA
(Items # 5-11)
If a citizen wishes to comment on a specific item, he/she should submit a comment card to
the City Clerk before the Commission approves the consent agenda.
OFFICE OF THE CITY ATTORNEY
5. R-2025-073 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Approving And Authorizing The Appropriate
City Officials To Implement A Settlement With Marisa Newman
In The Amount Of $127,500.00.
Attachments: Resolution
Strategic Plan Focus Area: Financial Management & Administration
6. R-2025-074 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Approving And Authorizing The Appropriate
City Officials To Implement A Settlement With Modesta
Meza-Role In The Amount Of $83,125.00.
Attachments: Resolution
Strategic Plan Focus Area: Financial Management & Administration
OFFICE OF THE CITY MANAGER
7. R-2025-075 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Ratifying The Submission Of An Application
To The Florida Department Of Agriculture And Consumer
Services, To Receive The Fiscal Year 2024 Urban And
Community Forestry - Inflation Reduction Act Program Grant
For The Tree Canopy Enhancement Project; Authorizing The
Appropriate City Officials To Accept The Grant In The Amount
Of $56,250.00 With No Required Matching Funds; Further
Authorizing The Appropriate City Officials To Execute All Grant
Documents And Agreements; Amending The Fiscal Year 2025
Operating Budget.
Attachments: 1 - FY 2024 Urban and Community Forestry IRA Program Grant Acceptance Resolution (2)
2 - Exhibit 1.pdf
3 - FDACS-31739 - 2024 Urban Forestry (COH Tree Canopy Enhancement) Agreement
Strategic Plan Focus Area: Resilience & Sustainability
City of Hollywood Page 3
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
OFFICE OF COMMUNICATIONS, MARKETING & ECONOMIC DEVELOPMENT
8. R-2025-076 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Approving And Authorizing The Appropriate
City Officials To Execute An Agreement With CBRE, Inc. For
Real Estate Brokerage And Consulting Services In An Annual
Amount Up To $125,000.00, Based Upon The State Of Florida,
Department Of Management Services Contract No.
DMS-22/23-007A And In Accordance With Section 38.41(C)(5)
Of The Procurement Code. (Piggyback)
Attachments: CBRE Revised RRCRBE Revised RESO_20241
CBRE Professional Services Agreement 2025
CBRE Hourly Rates
CMED_Combined_Piggyback_Form_Checklist_-_JH.docx
State of Florida_Contract-DMS-2223-007A
2024_2025 CBRE COI__exp_03012025
Term Sheet - CBRE, Inc.
Strategic Plan Focus Area: Economic Vitality
OFFICE OF PARKING AND CODE COMPLIANCE
9. R-2025-077 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Authorizing The Appropriate City Officials
To Execute A Change Order To Blanket Purchase Agreement
Number PA600468 With Enterprise FM Trust For The Lease Of
Vehicles That Serve The Code Compliance Division To
Increase The Contract Amount From $343,450.24 To
$414,870.52 And To Extend The Lease Up To A 6-Month
Period, Through September 30, 2025.
Attachments: Resolution Enterprise Code Vehicle Lease
Draft BPA_PA600468_7
City of Hollywood Extension of Current Leases
Strategic Plan Focus Area: Quality of Life & Strong Neighborhoods
POLICE DEPARTMENT
10. R-2025-078 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Authorizing The Appropriate City Officials
To Execute An Agreement For Traffic Control With Parkview At
Hillcrest Homeowners’ Association, Inc.
Attachments: Resolution.doc
Signed by Parkview at Hillcrest Homeowners Association, Inc. Agreement.pdf
Strategic Plan Focus Area: Public Safety
City of Hollywood Page 4
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
DEPARTMENT OF PUBLIC UTILITIES
11. R-2025-079 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Approving And Authorizing The Appropriate
City Officials To Execute A Blanket Purchase Agreement With
Polydyne Inc. For Emulsified Polymer In An Annual Amount Up
To $640,000.00 During The Period Of March 19, 2025, Through
August 19, 2025, Based Upon Broward County Contract
OPN2118441B1 In Accordance With Section 38.41(C)(5) Of
The Procurement Code. (Piggyback)
Attachments: Emulsified Polymer Resolution (Piggyback).docx
Draft PA_PA601068_0.pdf
Executed Polydyne Combined Piggyback Checklist.pdf
Packet_for_Bid_OPN2118441B1.pdf
Bid Tab.pdf
Award Letter OPN218441B1.pdf
Amendment 1 to OPN2118411B1-Executed.pdf
Amendment 2 - OPN2118441B1 (executed).pdf
Amendment 3 to OPN2118441B1, Polymer Executed.pdf
PiggybackContractProposal_CityofHollywood_BrowardCountyFL 112024.pdf
Term Sheet - Polydyne public utilities (Piggyback Broward County).doc
Strategic Plan Focus Area: Infrastructure & Facilities
1:00 PM PRESENTATIONS, PROCLAMATIONS AND AWARDS
12. P-2025-013 A Proclamation In Recognition Of Eid al-Fitr Day, March 30,
2025.
Attachments: 03-19-25 -Eid Al Fitr Day.doc
Strategic Plan Focus Area: Communications & Civic Engagement
13. P-2025-014 Presentation By Jameel Ziadie, Acting Fire Chief, Recognizing
Recipients Of The 2024 Firefighter, Supervisor And Employee
Of The Year Awards.
Attachments: 2024 Firefighter of the Year-Chaves (002).pdf
Lombardi 2024 Supervisor of the Year (002).pdf
McCray 2024 Employee of the Year.pdf
Strategic Plan Focus Area: Public Safety
14. P-2025-015 Presentation By Jameel Ziadie, Acting Fire Chief, Recognizing
The Recipient Of The Second Chance/ Citizens Award Of Valor.
Attachments: Dennis Waters-Citizen of Valor Award .pdf
Strategic Plan Focus Area: Public Safety
City of Hollywood Page 5
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
15. P-2025-016 Presentation By Jeffrey Devlin, Police Chief, Recognizing
Recipients Of Hollywood Police Department Supervisor, Officer
and Employee of the Year for 2024.
Strategic Plan Focus Area: Public Safety
1:15 PM TIME CERTAIN ITEM(S)
(Or as soon thereafter as the agenda permits)
16. PO-2025-001 An Ordinance Of The City Of Hollywood, Florida, Changing The
Zoning Designation Of The Property Generally Located On The
Northwest Corner Of South Park Road And Pembroke Road,
South Of Hillcrest Drive (1600 S. Park Road) As More
Specifically Described In Exhibit “A” From Government Use
(GU) To A Planned Development (PD) Zoning District; And
Approving A Master Development Plan For A Mixed-Use
Development (Known As “Park Road Master Development
Plan”); And Amending The City’s Zoning Map To Reflect The
Change In Zoning Designation. (23-ZJ-86).
Attachments: Ordinance - Park Rd PD rezoning.doc
EXHIBIT A.pdf
EXHIBIT B- Master Plan Set
EXHIBIT B- Master Plan Development Guidelines
Attachment I - Planning and Development Board Application Package
Attachment II - Survey Parcel A
Attachment II - Survey Parcel B
Attachment III - Broward County LUPA Ordinance & Backup
Business Impact Form for Ordinance LUPA
First Reading
Advertised Public Hearing
Department of Development Services
Strategic Plan Focus Area: Economic Vitality
City of Hollywood Page 6
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
2:00 PM TIME CERTAIN ITEM(S)
(Or as soon thereafter as the agenda permits)
17. R-2025-080 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Considering A Request For Design And Site
Plan Approval For A 120,000 Square Foot Commercial Building,
And Associated Parking And Stormwater Management Areas,
Located At 2800 Oakwood Boulevard, Hollywood, Florida
(Oakwood Plaza - Retail). (24-DP-31a)
Attachments: Resolution 24-DP-31
EXHIBIT A - Legal Description
EXHIBIT B - Site Plan & Elevations
Attachment A - PDB Staff Report_0211
Attachment A - Application Package - I
Attachment A - Application Package - II
Attachment A - Application Package - III
Attachment A - Application Package - IV
Attachment A - Application Package - V
Attachment A - Application Package - VI
Attachment A - Application Package - VII
Attachment A - Application Package - VIII
Attachment A - Application Package - IX
Attachment A1 - Application Package - Master Development Plan
Attachment B - Applicant Rationale - Revised
Attachment C - Oakwood Activity Center Tally
Attachment D - Revisions and Restrictions
Department of Development Services
Strategic Plan Focus Area: Economic Vitality
REGULAR AGENDA
18. P-2025-017 Presentation By Ettore de Torres, Chair, Regarding The Annual
Report For The Parks, Recreation and Cultural Arts Advisory
Board.
Office of the City Clerk
Strategic Plan Focus Area: Communications & Civic Engagement
19. P-2025-018 Presentation By Julia Poliadis, Chair, Regarding The Annual
Report For The Sustainability Advisory Committee.
Attachments: SAC Commission Presentation (Spring 2025) FINAL UPDATED.pptx
Office of the City Clerk
Strategic Plan Focus Area: Communications & Civic Engagement
City of Hollywood Page 7
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
20. R-2025-081 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Appointing City Commission Members As
The Voting And Alternate Voting Delegates For The Broward
County League Of Cities For The Year 2025 - 2026.
Attachments: R-bro-leg-appt.DOC
25-26 Board Request Appointment.pdf
Office of the City Clerk
Strategic Plan Focus Area: Communications & Civic Engagement
21. R-2025-082 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Approving And Authorizing The Appropriate
City Officials To Execute A Second Change Order To Blanket
Purchase Agreement PA600477 With AT&T Mobility LLC
(Formerly Known As AT&T Corp.) For Cellular Telephone
Minutes, Data Plan Services, Products, And Related Equipment
To Increase The Contract Amount From $1,171,333.33 To
$2,071,333.33.
Attachments: AT&T Resolution 2025 (Change Order).docx
PA_PA600477.pdf
CM_Memo_Change_Order_AT&T.pdf
R-2022-118.pdf
Department of Information Technology
Strategic Plan Focus Area: Infrastructure & Facilities
22. R-2025-083 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Authorizing The Appropriate City Officials
To Execute A Blanket Purchase Agreement With ER Tech
Systems Group Inc. D/B/A Broadcast Systems For
Dual-Purpose Camera Systems, Installation, Maintenance, And
Related Equipment In An Amount Up To $1,200,000.00 Over A
Three-Year Period Based Upon Contract Number
GS-07F-173GA In Accordance With Section 38.41(C)(5) Of The
Procurement Code. (Piggyback)
Attachments: Resolution -GSA Broadcast Systems (Piggyback).docx
ER Tech Systems BPA_PA601072
Quote_Pricelist.pdf
Agreement.pdf
Solicitation.pdf
Term Sheet (Piggyback).doc
Police Department
Strategic Plan Focus Area: Public Safety
City of Hollywood Page 8
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
23. R-2025-084 A Resolution Of The City Commission Of The City Of
Hollywood, Florida, Approving And Authorizing The Appropriate
City Officials To Execute A Blanket Purchase Agreement With
Revinu, Inc., For The Hauling And Disposal Of Biosolids In An
Annual Amount Up To $2,769,600.00 For An Initial Period Of
Five Years With Three Additional Optional Five-Year Renewals.
Attachments: Biosolids Hauling Resolution (LEGAL) .docx
Draft PA_PA601064_0-1.pdf
IFB-252-25-JJ Biosolids Hauling Bid Pkg.pdf
IFB-252-25-JJ Evaluation Tabulation.pdf
Notice of Intent to Award - IFB-252-25-JJ - Biosolids Hauling (Jan 30, 2025).pdf
Revinu - Risk Approved COI Expires 1-1-26.pdf
Term Sheet - Revinu BPA IFB public utilities.doc
Department of Public Utilities
Strategic Plan Focus Area: Infrastructure & Facilities
24. 5:00 PM CITIZENS’ COMMENTS (Total Time 30 Minutes)
COMMENTS BY THE CITY COMMISSION, CITY ATTORNEY & CITY
MANAGER
25. Commissioner Shuham, District 1
26. Commissioner Hernandez, District 2
27. Commissioner Callari, District 3
28. Commissioner Gruber, District 4
29. Commissioner Biederman, District 5
30. Vice Mayor Quintana, District 6
31. Mayor Levy
32. City Attorney
33. City Manager
34. ADJOURNMENT
City of Hollywood Page 9
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
The City of Hollywood is conducting its City Commission Meetings in person at City Hall, located at
2600 Hollywood Boulevard. To view the meeting agenda, please visit hollywoodfl .org. Members of the
public may watch the City Commission Meetings via the City’s website at
hollywoodfl.org/WatchMeeting, via livestream on the City’s YouTube Channel, on Comcast Channel
78 or ATT U-Verse Channel 99.
Any person who wishes to speak must first complete a comment card from the City Clerk. Comment
cards must be returned to the City Clerk within the first five minutes after the start of the agenda item .
After being recognized, approach the podium, give your name and address, identify your client or
clients (if applicable). A citizen's time is not transferable to any other person.
Citizens' Comments shall be held each month at the Regular City Commission Meeting in the City
Commission Chambers, Room 219, at 5:00 PM.
Lobbyist registration is required if any person, firm or corporation is lobbying the City Commission on
any petition or issue, pursuant to the Section 30.15 of the Code of Ordinances.
Any person wishing to appeal any decision made by this Commission with respect to any matter
considered at such meeting or hearing will need a record of the proceedings, and for such purposes
may need to ensure that a verbatim record of the proceedings is made, which record includes the
testimony and evidence upon which the appeal is made.
Two or more members of the same city board, commission, or committee, who are not of this
Commission, may attend this meeting and may, at that time, discuss matters on which foreseeable
action may later be taken by their board, commission or committee.
Persons with disabilities who require reasonable accommodations to participate in City programs
and/or services may call the Clarissa Ip, ADA Coordinator/City Engineer, five business days in
advance at 954-921-3915 (voice) or email: cip@hollywoodfl.org. If an individual is hearing or speech
impaired, please call 1-800-955-8771 (V-TDD).
Disclosure of Real Estate Interests and Business Relationships - When an agenda item involves the
use or development of land, each member of the City Commission, City Manager, Assistant City
Manager(s), City Attorney, Deputy City Attorney, and the director and assistant director (s) of each City
department/office shall disclose orally, at the time the City Commission begins to discuss the item, or
in writing to the City Clerk prior to the publication of the agenda, any significant interest (as defined
below) that such City official or employee or any relative of such City official or employee has in land
located within 300 feet of the land that is the subject of the item. When an agenda item involves an
invitation for bids, request for proposals, request for qualifications, request for letters of interest, or
other competitive solicitation, each member of the City Commission, City Manager, Assistant City
Manager(s), City Attorney, Deputy City Attorney, and the director and assistant director (s) of each City
department/office shall disclose orally, at the time the City Commission begins to discuss the item, or
in writing to the City Clerk prior to the publication of the agenda, any client or business relationship
that such City official or employee or any relative of such City official or employee has with any
business entity that has submitted a response to the competitive solicitation. “Significant interest”
means ownership of more than five percent of the value of the land.
Persons attending meetings shall remain seated at all times unless called upon to speak, will not call
out comments during the meeting or make inappropriate hand or facial gestures. Please silence all
cell phones prior to entering the meeting.
City of Hollywood Page 10
Regular City Commission Meeting Meeting Agenda - Final March 19, 2025
City of Hollywood Page 11
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