Downtown Development Authority Special Meeting
Special MeetingThree Rivers, MI · April 10, 2026
Agenda
AGENDA
Downtown Development Authority Meeting
11:00 AM - Friday, April 10, 2026
333 W. MIchigan, Three Rivers, MI 49093
Page
1. CALL TO ORDER
2. ROLL CALL
3. PURPOSE OF SPECIAL MEETING - MATCH ON MAIN APPLICANTS
4. MATCH ON MAIN APPLICANTS - BOARD ACTION
4.A. Match on Main Grant Applicants 2 - 48
Review and consideration of Match on Main applicants. The original
action item was tabled at the April 2, 2026 board meeting. Since that
time, an additional application has been received and one applicant has
withdrawn. The Economic Vitality Committee has reviewed the updated
applications and is providing a recommendation to the board.
Motion to approve Daly Spa and Graffiti Supply Co., as the DDA’s Match
on Main applicants and authorize the Executive Director to submit the
applications to the Michigan Economic Development Corporation.
EV Rec - 4.2026 Match on Main Grant Recommendaiton
Graffiti_Supply_Co_Match_on_Main_2026
GraffitiPinBall
GraffitiBoxArcade
GrafitiArcadeRacer
GrafititSkiBowl
GraffitiRegister
DalySpaCover sheet MOM grant
DalySpa_MOM grant worksheet pdf_
DalySpaMOM grant befroe photos
DalySpaMOM grant costs
appendix-d-local-business-scoring-sheet-checklist-alignment
5. GENERAL COMMENTS
For general comments, each person will be allowed to address the Board only
one time, 5 minutes per person. The purpose of public comment is to allow the
public to address concerns to the Board rather than start a public debate or
present questions to the Board.
6. ADJOURNMENT
Page 1 of 48
March 26,2026
TO: DDA Board Chair and Directors
FROM: Economic Vitality Committee
RE: Match on Main Grant Submission Recommendation
The next opportunity for the Match on Main grant program is open. The EV
Committee has reviewed the options businesses in the Downtown Core and
makes the following recommendation for the board to apply for 2 businesses, of
which we will only potentially be awarded one.
The committee is recommending
1) 105 Portage Ave. / Daly Lash & Spa
2) 5 N Main St. / Graffiti Graphix
The committee feels these 2 businesses and buildings would be great candidates
for the Match on Main program.
Both applicants have submitted work to be completed and estimates to the DDA
Executive Director for review by the board for their approval for the grant
application.
The EV committee recommends the Board approve of the submission of
applications for the Match on Main grant for Daly Lash & Spa and Graffiti
Graphix.
Page 2 of 48
Page 3 of 48
Graffiti Supply Co. – Match on Main
2026 Grant Submission
1. Project Description
Graffiti Supply Co. proposes a strategic expansion of its downtown retail storefront focused
on enhancing customer experience, increasing foot traffic, and modernizing operations
through technology and in-store activation.
This project includes three primary components:
1. In-Store Experience Activation (Arcade Installation)
We will install multiple arcade game units within our retail space to create a unique,
interactive shopping environment. This will increase customer dwell time, encourage repeat
visits, and establish Graffiti Supply Co. as a destination retail location within downtown
Three Rivers.
2. Point-of-Sale System Upgrade
We will implement a modern POS system to streamline transactions, improve inventory
tracking, and enhance customer checkout experience. This upgrade will support higher
transaction volume and operational efficiency.
3. E-Commerce Website Development
We will develop a fully integrated e-commerce platform to complement our physical
storefront. This will allow customers to browse and purchase products online, expanding
our reach beyond local foot traffic while maintaining strong in-store engagement.
Project Impact:
- Increasing foot traffic and customer engagement
- Supporting a hybrid retail model (in-store + online)
- Creating a unique experiential retail destination
- Driving revenue growth and long-term sustainability
2. Total Estimated Project Cost
Arcade Machines (4–6 units): $12,000
POS System (hardware + software): $3,500
E-Commerce Website Development: $7,500
Store Layout / Electrical / Setup: $4,000
Marketing + Launch: $3,000
Page 4 of 48
Total Project Cost: $30,000
3. Match on Main Funding Request
Total Project Cost: $30,000
Grant Request: $25,000
Private Investment: $5,000
4. Supporting Documentation (Quotes & Estimates)
Supporting documentation includes vendor estimates and pricing screenshots for arcade
machines, POS systems, and e-commerce development platforms. These documents
demonstrate the feasibility and accuracy of the project cost estimates and are attached
separately as required.
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Page 10 of 48
Match on Main - FY 2026
TO: Three Rivers DDA/Main Street
FROM: Daly Broekema, d/b/a Daly Lash and Spa
DATE: April 7th, 2026
DETAILED PROJECT DESCRIPTION
Daly Lash & Spa is seeking Match on Main funding to complete a series of targeted
interior improvements that will expand service capacity, enhance client experience, and
strengthen our role as a growing wellness destination in downtown Three Rivers. As a
full-service beauty and head spa, our business has experienced increased demand for
specialized treatments, yet our current layout and equipment limit our ability to serve
clients efficiently and safely.
This project falls under the eligible use of funds for “INTERIOR BUILDING
RENOVATIONS also referred to as “BUILDING IMPROVEMENTS/EQUIPMENT”
and focuses on three key improvements that directly support business growth and
long-term sustainability:
1. Renovation of Treatment Rooms We will remove two outdated, unused shower
units currently occupying valuable square footage in two of our treatment rooms.
Eliminating these two large fixtures allows us to reconfigure the space for more
functional use. We would propose adding two new sinks with storage cabinets in
the two treatments rooms that currently have the showers. The third treatment
room which currently does not have an existing shower we would propose to add
a new sink and cabinet as well. This renovation increases operational efficiency
and supports higher revenue per square foot.
2. Upgrading Treatment Beds to Increase Capacity Daly Lash & Spa will invest
in three new, commercial-grade treatment beds designed for ergonomic comfort,
durability, and multi-service use. The new commercial-grade treatment beds will
allow Daly Lash & Spa to comfortably serve higher-capacity and larger-bodied
clients with improved stability and support. Their full adjustability—including
height control and multi-position reclining—makes it easier and safer for clients
who experience vertigo, dizziness, mobility limitations, or difficulty getting on and
off traditional spa beds. These upgrades ensure a more inclusive, accessible
experience while improving efficiency and allowing us to serve more clients
throughout the day.
Page 11 of 48
3. Addition of a Dedicated Head Spa Massage Bed As demand for our signature
head spa services continues to rise, we plan to install a specialized all-in-one
head spa massage bed. This equipment is essential for delivering advanced
scalp therapy, relaxation treatments, and premium wellness services that
differentiate our business in the local market. The new bed will elevate service
quality, support higher-tier offerings, and attract clients seeking unique, holistic
spa experiences. We are also wanting to purchase an LED Pro Multiwave Light
System which significantly elevates the effectiveness of the head spa massage
bed by adding targeted light-therapy benefits that complement scalp treatments,
relaxation services, and water-based therapies. When paired with the massage
and hydro-therapy functions of the head spa bed, the LED system enhances
treatment outcomes by soothing the scalp, encouraging deeper relaxation, and
improving overall service results.
4. Other equipment requests As part of our recent façade renovation, Daly Lash
& Spa removed outdated exterior awnings to modernize the building’s
appearance and improve street visibility. With the awnings gone, it is now
essential to install thermal black blinds on the front windows to control sunlight,
protect interior finishes, and maintain a comfortable environment for clients
receiving light-sensitive services. Additionally, we are investing in new hand
towels and spa bath wraps. We are looking to purchase oxygen activators and
devices that are professional-grade treatment solutions designed for repeated
use within the spa, not retail items for individual sale. Each activator is used in
controlled amounts during services and is part of the equipment-based protocols
that enhance hydration, brightness, collagen support, and overall treatment
results.
TOTAL ESTIMATED PROJECT COST:
$27,578.24
AMOUNT OF MATCH ON MAIN FUNDING:
$25,000 (max amount) – project will support the 10% contribution match
since total estimate exceeds $27,500
ADDITIONAL INFORMATION TO BE CONSIDERED
Eligibility:
Page 12 of 48
I operate a physical storefront, with face-to-face customers (including selling products
and services).
I am a registered for profit business headquartered in Michigan.
I have full control of the site as I am the legal registered owner of the building and
business.
I am able to provide a minimum 10% cash match towards the project costs.
My storefront is located in a Master Level Michigan Main Street Community and a newly
Certified Redevelopment Ready Community.
I acknowledge that this is a reimbursement program and have proof of funds to support
the use of funds.
I am not required to provide a detailed business plan since I have been in business
since 2018. New businesses (less than one year) or the only applicants required to
submit an approved business plan.
Other Relevant Facts
I currently have 3 full time employees and 2 part time employees. The proposed
renovations could support an additional 2 employees (aesthicians) to support the
growing demand of our specialized services. I am able to start the project on or about
June 1, 2026 with a estimated completion of less than 60 days.
SEE ATTACHED DOCUMENTS:
- Quote from Licensed Contractor for materials and labor
- Shopping Cart (screenshots) of items to be ordered
- Photos of proposed spaces (before and after)
- Completed LOCAL BUSINESS APPLICATION WORKSHEET with further
details on community alignment.
Submitted by
Daly Broekema
Owner of Daly Lash and Spa
Page 13 of 48
2026
MATCH on MAIN
APPENDIX C – LOCAL BUSINESS APPLICATION WORKSHEET
Page 14 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Match on Main – Local Business Worksheet Application
Instructions
Match on Main is a competitive grant program supported by the Michigan Economic
Development Corporation (MEDC) and delivered in partnership with participating Michigan
Main Street and Redevelopment Ready Communities. The program supports projects that
strengthen local downtowns and commercial districts through placemaking and revitalization
efforts.
This application helps your community and MEDC understand your business and the project
you are proposing. Please answer each question as fully and accurately as possible.
Local communities review applications and may forward a limited number to MEDC for
state-level consideration. Final funding decisions are made by the Michigan Strategic Fund
through its Joint Evaluation Committee (JEC).
Completing this worksheet or being selected by a local community does not guarantee an
award. Community Coordination Requirement
Match on Main is administered locally through participating Select or Master Level Michigan
Main Street (MMS) and Essentials or Certified Redevelopment Ready Communities (RRC).
Small businesses must work directly with their local community program to be considered for
Match on Main funding.
Before completing and submitting this application, please contact your local
community representative to discuss your project and confirm next steps.
Community Information
This application will not be considered without a community point of
contact. Name of the Community: THREE RIVERS DDA/MAIN STREET
Community Program
Select all that apply:
MMS
☐ Master Level
☐ Select Level RRC
☐ Essentials ☐ Certified
Page 15 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Point of Contact: Angela Metty, Executive Director
Street Address: 57 N. Main Street
City: Three Rivers
State: MI
Zip: 49093
Telephone: 269.534.5145
Email: trdda@threeriversmi.org
Before You Begin: Michigan Business Registry Number (LARA)
Effective for the 2026 Match on Main program, all applicant businesses must be legally
registered with the State of Michigan Department of Licensing and Regulatory Affairs (LARA)
prior to receiving an award.
Step 1 — Check your business name availability (recommended)
• Use the State’s business entity search to see if your desired name is
available. • Business Entity Search:
https://www.michigan.gov/corpentitysearch
Step 2 — Optional: Reserve your business name if time is a constraint
If you are not ready to form your business entity yet, you may reserve a name while you
prepare your filing.
• Typical fee: $25
• Reservation period: 180 days (about 6 months)
• Forms & instructions: https://www.michigan.gov/lara/bureau-list/cscl/corps/forms
Step 3 — Form your business entity (most commonly an LLC)
Most small businesses register as a Limited Liability Company (LLC) by filing
Articles of Organization with LARA.
• LLC filing fee: $50 (one-time)
• Typical processing time (online): ~7–10 business days
• Expedited processing is available for an additional fee (options vary).
• File online: https://www.michigan.gov/lara/corpfiling
Step 4 — Stay in good standing (ongoing requirement)
After formation, LLCs must file an Annual Statement to remain active and in good standing.
• Annual Statement fee: $25/year
Page 16 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
https://www.michigan.gov/lara/bureau-list/cscl/corps/limited-liability-co/filling-requirements
continued/annual-filings
Step 5 — Match on Main FY26 award condition
Businesses may apply while still completing registration; however, registration with the
State of Michigan is required prior to grant awards. If awarded, the business will be
required to provide proof of active registration and good standing.
Sole Proprietors
Sole proprietors operating without a formally registered legal entity (LLC, Corporation, or
Nonprofit) are not required to register with LARA. However, if awarded, the business must
provide documentation sufficient to enter into a subgrant agreement.
This includes:
• A Federal Employer Identification Number (EIN)
• Proof of assumed name registration (DBA), if operating under a name different from
the owner’s legal name
• Any applicable state tax registrations required for business operations
• Failure to provide required documentation prior to award may result in ineligibility.
Business Point of Contact
Point of Contact (First and Last Name): Daly Broekema
Email Address: daly_broekema@yahoo.com
Business Phone Number:
Mobile Phone Number: 269.806.1723
Preferred Method of Contact:
☐ Email
☐ Business Phone
☐ Mobile Phone
Relationship to the Business
(Select One)
☐ Owner
☐ Authorized Representative (manager, executive director, or staff)
☐ Consultant or Project support
Page 17 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Business Entity Information
Legal Business Name: Daly Lash and Spa, LLC
DBA (if applicable):
Street Address: 105 Portage Ave.
City: Three Rivers
State: MI
Zip Code: 49093
Michigan Business Registry Number (LARA):
Business Type
(Select one)
☐ Sole Proprietor*
☐ Corporation
☐ Nonprofit Organization
☐ Limited Liability Company (LLC)
* If selected, EIN and applicable business registrations must be provided prior to award.
Primary Business Activity
(Both entity types are eligible for Match on Main)
☐ For-profit business ☐ Nonprofit organization
Michigan Headquarters Requirement
(Businesses must be headquartered in Michigan to be eligible for Match on
Main.) Is the business headquartered in Michigan?
☐ Yes ☐ No
Business Start Date
When did the business open? May 2018
If the business is not yet open, when does it plan to open?
Planned opening date:
Page 18 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Business Plan Requirement
New businesses (operating for 12 months or less) are required to submit a detailed business
plan that has been reviewed by a third-party small business resource provider as part of the
Match on Main application.
Existing businesses (in operation for more than 12 months) may optionally submit a business
plan as part of their application. If provided, the business plan should include the elements
outlined in the Match on Main Program Guide.
Business Type
If Other, please describe:`
☐ Retail
☐ Service ☐ Other
☐ Restaurant
NAICS - North American Industry Classification System
NAICS codes are used by MEDC for statewide and regional reporting purposes only and are
not used to determine eligibility or scoring for Match on Main. Does your business align with
any of the following statewide industry focus areas? (Select all that apply)
☐ Food & Beverage / Agribusiness
☐ Tourism & Hospitality
☐ Retail Trade
☐ Health & Wellness
☐ Personal & Professional Services Technology / Digital Services
☐ Arts, Culture, & Creative Economy
☐ Light Manufacturing / Maker / Artisan
☐ Other (please specify below): Personal Care Services/Beauty Salon
Job Information
How many employees does your business currently have?
Full time: 3 Part time: 2
Page 19 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
How many NEW jobs will be created by your business as a result of this
project? Full time: 2 Part time: 1
Business Space
Total Business Space 1100 sq. ft.
What is the total square footage of the space the business currently occupies or will occupy
after the project is completed?
☐ Includes interior space only
☐ Includes interior and outdoor space (if applicable)
Interior Square Footage
(Do not include patios, outdoor seating, or exterior areas.)
What is the total square footage of the interior space the business occupies or will occupy
after project completion?
Vacancy / Underutilization 300 FT
Prior to this project, how long was the space unused or underutilized?
☐ More than 3 years
☐ Less than 6 months ☐ 6–12 months
☐ N/A (space was continuously occupied) ☐
☐ 1–3 years
Unknown
Business Location
Is your business a brick-and-mortar storefront with face-to-face operations located within
your community’s traditional downtown, historic neighborhood commercial corridor, or an
area planned and zoned for concentrated commercial district?
☐ Yes ☐ No
Does the business lease the space it resides in?
☐ Yes ☐ No
If yes, what is the remaining lease term?
Does the business or business owners own the building?
☐ Yes ☐ No
Page 20 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Do you currently have site control for the proposed project location?
☐ Yes ☐ No
Please describe the form of site control (e.g., ownership, lease, landlord permission).
OWNERSHIP - FULL SITE CONTROL
What is the current taxable value of the property? $68,149.00
How Grant Funds Will Be Used
Select all that apply
☐ Interior or Exterior Design & Planning
Design services such as floor plans, renderings, layout concepts, or construction drawings
for interior or exterior spaces.
☐ Building Improvements & Equipment
Permanent interior renovations or upgrades, including flooring, walls, lighting, electrical
work, furniture, fixtures, kitchen or production equipment, or code compliance
improvements.
☐ Outdoor Space Activation
Creation or enhancement of outdoor spaces such as patios, dining areas, beer gardens, or
other place-based activations, including related doors, windows, or exterior signage when part
of a larger outdoor project.
☐ Technology & Business Automation
Investments in technology that improve business operations or customer experience, such as
point-of-sale (POS) systems, e-commerce integration, online ordering, digital scheduling,
inventory management, CRM tools, or other automated systems.
Examples include systems that automate sales, inventory, scheduling, payments, or customer
management.
☐ Marketing & Customer Engagement
Marketing and branding expenses including upgrades, digital marketing, signage,
customer outreach tools, and /or other efforts to attract and retain customers.
☐ Inventory & Working Capital
Inventory purchases or other working capital expenses necessary to support business
operations or expansion.
Page 21 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Project Scope
Please describe the project you are seeking Match on Main funding for. Include the
specific activities or expenses the grant funds would support.
Explain how your proposed project aligns with the budget and cost estimates included in
this application and describe why Match on Main funding is necessary to move the project
forward.
Project Start Date:
Estimated Project Completion Date: (Projects must be completed within 12 months of
the executed grant agreement, unless an extension is approved.)
DETAILED PROJECT DESCRIPTION
Daly Lash & Spa is seeking Match on Main funding to complete a series of targeted interior
improvements that will expand service capacity, enhance client experience, and strengthen our
role as a growing wellness destination in downtown Three Rivers. As a full‑service beauty and
head spa, our business has experienced increased demand for specialized treatments, yet our
current layout and equipment limit our ability to serve clients efficiently and safely.
This project falls under the eligible use of funds for “INTERIOR BUILDING RENOVATIONS
also referred to as “BUILDING IMPROVEMENTS/EQUIPMENT” and focuses on three key
improvements that directly support business growth and long‑term sustainability:
1. Renovation of Treatment Rooms We will remove two outdated, unused shower units
currently occupying valuable square footage in two of our treatment rooms. Eliminating
these two large fixtures allows us to reconfigure the space for more functional use. We
would propose adding two new sinks with storage cabinets in the two treatments rooms
that currently have the showers. The third treatment room which currently does not have
an existing shower we would propose to add a new sink and cabinet as well. This
renovation increases operational efficiency and supports higher revenue per square foot.
2. Upgrading Treatment Beds to Increase Capacity Daly Lash & Spa will invest in three
new, commercial‑grade treatment beds designed for ergonomic comfort, durability, and
multi‑service use. The new commercial‑grade treatment beds will allow Daly Lash & Spa
to comfortably serve higher‑capacity and larger‑bodied clients with improved stability and
support. Their full adjustability—including height control and multi‑position
reclining—makes it easier and safer for clients who experience vertigo, dizziness,
mobility limitations, or difficulty getting on and off traditional spa beds. These upgrades
ensure a more inclusive, accessible experience while improving efficiency and allowing
us to serve more clients throughout the day.
Page 22 of 48
3. Addition of a Dedicated Head Spa Massage Bed As demand for our signature head
spa services continues to rise, we plan to install a specialized all‑in‑one head spa
massage bed. This equipment is essential for delivering advanced scalp therapy,
relaxation treatments, and premium wellness services that differentiate our business in
the local market. The new bed will elevate service quality, support higher‑tier offerings,
and attract clients seeking unique, holistic spa experiences. We are also wanting to
purchase an LED Pro Multiwave Light System which significantly elevates the
effectiveness of the head spa massage bed by adding targeted light‑therapy benefits that
complement scalp treatments, relaxation services, and water‑based therapies. When
paired with the massage and hydro‑therapy functions of the head spa bed, the LED
system enhances treatment outcomes by soothing the scalp, encouraging deeper
relaxation, and improving overall service results.
4. Other equipment requests As part of our recent façade renovation, Daly Lash & Spa
removed outdated exterior awnings to modernize the building’s appearance and improve
street visibility. With the awnings gone, it is now essential to install thermal black blinds
on the front windows to control sunlight, protect interior finishes, and maintain a
comfortable environment for clients receiving light‑sensitive services. Additionally, we
are investing in new hand towels and spa bath wraps. We are looking to purchase
oxygen activators and devices that are professional‑grade treatment solutions designed
for repeated use within the spa, not retail items for individual sale. Each activator is used
in controlled amounts during services and is part of the equipment‑based protocols that
enhance hydration, brightness, collagen support, and overall treatment results.
Page 23 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Project Budget & Private Investment Totals
Total Projected Project Cost:
The total cost of your project, including all expenses related to the work being
proposed. $
Total Match on Main Grant Requested:
The amount of grant funding you are requesting through Match on Main.
(Maximum award: $25,000)
$ 25,000.00
Required Business Match (10%):
A minimum business contribution equal to 10% of the requested grant
amount. (Example: A $25,000 grant request requires at least a $2,500
match.)
$2,500.00
Additional Business (Private) Investment:
Any additional funds you plan to invest in the project beyond the Match on Main grant and
required 10% match. This may include owner funds, loans, or other private financing used
within 12 months of executing the Match on Main agreement.
This field may be $0 if the project is limited to the grant and required
match. $
Please Specify the Source(s) of your Additional Private Investment:
Describe the origin of the additional funds, such as personal investment, loans, or other
grants. Additional funds will be from personal investment
How These Numbers Work Together
Total Project Cost = Grant Request + Required Match + Any Additional Business Investment
Page 24 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Budget
Vendor Item Description Cost
Skin & Act One Head Spa Massage Table - Combo Unit $2,499.00
Skin & Act Three Mirrage Spa Treatment Tables $6972.21
Skin & Act One LED Pro Multiwave Light System $2,599.00
SKin & Act Four Moda Wooden Spa Trolley Carts $796.00
Skin & Act Three Detox Oxygen Activators (Oily Skin) $105.00
Skin & Act Three Hyaluronic Acid Oxygen Activators $105.00
Skin & Act Three Collagen Oxygen Activators $105.00
SKin & Act Three Nana Oxygen Sprayers $225.00
SKin & Act Eight Spa Waffle Bath Wraps $175.92
Skin & Act Three Skin Brightening Oxygen Activators $105.00
Skin & Act Five Velour Hand Towels $149.95
Skin & Act Shipping and Tax to business $2119.23
Wayfair One Bosse 36” Freestanding Vanity with $489.99
Sink Top
Wayfair Two Bosse 24” Freestanding Vanity with $731.98
SInk Top
Menards Four Light Filtering Pleated Shades - 56.5 $299.96
W x 48”
SUB TOTAL Cost Estimates for Items $17,478.24
Ray Bear Construction Quote from Licensed Contractor $10,100.00
TOTAL PROJECT COST Building Renovations and Items $27,578.24
Page 25 of 48
Provide a detailed list of all items and cost of the work to be performed or the items to be
purchased that will support a reimbursement request from the Match on Main dollars. Be
specific by providing vendor, items and quantity, and cost.
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Narrative Questions
Please respond clearly and concisely. Specific examples are encouraged.
Question 1: Business & Place Impact
How will this project improve your business and contribute to the surrounding downtown
or commercial district?
Describe the expected impact on customers, foot traffic, visibility, services offered, or the overall
experience of the area.
Customer Experience
The renovations create a more comfortable, accessible, and professional environment. Clients
benefit from improved room layouts, upgraded equipment, and expanded head spa offerings. The
project enhances safety, privacy, and overall service quality, encouraging repeat visits and
stronger customer loyalty.
Foot Traffic
Increased service capacity brings more clients into downtown Three Rivers on a consistent,
year‑round basis. Wellness appointments generate predictable daytime activity, supporting nearby
businesses and contributing to a more vibrant commercial district.
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Visibility
Recent exterior updates and the installation of thermal blinds improve the building’s appearance
and street presence. As services expand and client volume grows, Daly Lash & Spa becomes
more visible through word‑of‑mouth, social media, and increased daily activity at the storefront.
Services Offered
The project enables the spa to offer more specialized treatments, introduce advanced head spa
and light‑therapy services, and accommodate clients with mobility or accessibility needs. This
expansion increases revenue potential and positions the spa as a regional wellness destination.
Overall Downtown Experience
A modern, high‑quality spa operating within a historic building enhances the character and
appeal of downtown Three Rivers. The project supports the district’s revitalization goals by
improving the customer experience, strengthening business diversity, and contributing to a
welcoming, active, and economically resilient downtown environment.
Page 27 of 48
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Question 2: Use and Activation of Space
How will this project improve the use of interior or exterior space?
Describe how the project will activate vacant or underutilized space, improve layout or
accessibility, or create a more welcoming and functional environment for customers and the
community.
Activating Underutilized Space
Two of our treatment rooms currently contain outdated, unused shower units that occupy
significant square footage without contributing to service delivery. These shower units were
originally intended for full body scrub services but there consistently did not seem to be a
demand for that. Removing these fixtures will allow us to reclaim and activate this underutilized
space, transforming it into fully functional treatment rooms equipped with new sinks and
integrated storage cabinetry. The third treatment room will also receive a new sink and cabinet to
support improved sanitation and workflow. These changes convert previously inefficient space
into productive, revenue‑generating areas that support higher appointment volume and more
diverse service offerings.
Improving Layout, Flow, and Operational Efficiency
Reconfiguring the treatment rooms and adding appropriate cabinetry creates a more efficient
layout that supports smoother service flow, better staff movement, and improved cleanliness. The
installation of three new commercial‑grade treatment beds further enhances the functionality of
the space. These beds offer full adjustability, improved stability, and greater ergonomic support,
allowing staff to safely and comfortably serve clients throughout the day. The improved layout
reduces bottlenecks, increases daily appointment capacity, and strengthens the overall
professionalism of the environment.
Enhancing Accessibility and Inclusivity
The upgraded treatment beds significantly improve accessibility for clients with mobility
limitations, dizziness, vertigo, or difficulty getting on and off traditional spa beds. Their enhanced
weight capacity and adjustability ensure that clients of all body types can be served safely and
comfortably. These improvements expand the spa’s ability to serve a broader and more diverse
Page 28 of 48
customer base, supporting the community’s goals of creating inclusive, welcoming downtown
businesses.
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Question 3: Operational Efficiency & Modernization
How will this project improve the day-to-day operations or modernize your business?
This project will modernize Daly Lash & Spa by improving daily efficiency, expanding treatment
capacity, and updating the interior environment to meet current wellness industry standards.
More Functional Treatment Rooms
Removing two outdated shower units and adding sinks with storage in all three treatment rooms
activates previously underutilized space. These updates streamline sanitation, reduce staff
movement between rooms, and allow faster turnover between appointments.
Improved Efficiency & Accessibility
New commercial‑grade, fully adjustable treatment beds enhance comfort, safety, and
accessibility for clients of all body types and mobility levels. Their ergonomic design reduces
strain on staff and supports more efficient, consistent service delivery throughout the day.
Modern Wellness Technology
The dedicated head spa massage bed and LED Pro Multiwave Light System introduce advanced,
in‑demand wellness services. This equipment consolidates multiple treatment functions,
improves outcomes, and expands the spa’s ability to offer higher‑tier services.
Enhanced Client Environment
Thermal black blinds, updated linens, and professional‑grade treatment tools create a more
comfortable, controlled, and contemporary atmosphere. These improvements support a polished,
welcoming environment that encourages repeat visits and strengthens the spa’s professional
image.
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APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Question 4: Community Alignment
How does this project align with the goals or vision of your downtown or commercial district?
Describe how the project supports broader community goals such as revitalization, vibrancy
small business sustainability, or filling a gap in the local market.
Creating a More Welcoming and Functional Environment
Together, these improvements create a modern, calming, and highly functional environment that
enhances customer satisfaction and encourages repeat visits. The renovations support a more
polished and cohesive interior that complements the building’s historic character while meeting
contemporary expectations for wellness and esthetic services. A more inviting and professional
spa environment contributes to the overall appeal of downtown Three Rivers as a place to visit,
shop, and spend time.
Daly Lash & Spa has operated as an anchor storefront since 2018, providing stability and
continuity in the downtown corridor. The business has consistently contributed to community
vibrancy by actively participating in major events such as Sass in the City, HarmonyFest, Chili
Cook‑Off, and other core signature gatherings that draw residents and visitors into the district.
These events rely on engaged, established businesses to create energy, foot traffic, and a
welcoming atmosphere — a role Daly Lash & Spa has fulfilled for nearly a decade.
Filling a Gap in the Local Market
Daly Lash & Spa offers specialized esthetic and head spa services that are not widely available in
the region. The addition of a dedicated head spa massage bed and LED Pro Multiwave Light
System expands access to advanced wellness treatments that meet growing consumer demand.
By offering services typically found in larger metropolitan areas, the spa fills a meaningful gap in
the local market and attracts clients from surrounding communities, increasing regional draw to
the downtown district.
Strategic Location Near the New Amphitheater
The spa’s close proximity to the newly developed outdoor amphitheater positions it to benefit
from — and contribute to — increased visitor activity. As concerts, performances, and
community gatherings bring more people downtown, Daly Lash & Spa will gain additional
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exposure and foot traffic. The modernized interior and expanded service offerings ensure the
business is well‑positioned to welcome new visitors and capitalize on the increased energy and
activity generated by the amphitheater
APPENDIXC– LOCAL BUSINESS APPLICATION WORKSHEET
Additional MEDC Program Requirements
Match on Main is a reimbursement based grant program administered through local units
of government. Please verify that you have NOT received or been approved to receive support
from a previous round of the Match on Main program.
☐ Yes, I have received Match on Main funding previously.
☐ No, I have not received Match on Main funding previously.
Ineligible Business Types: The Program Guidelines outline a number of ineligible business
types including franchises (including independent contractor agreements), businesses
located in strip malls (unless located in an area zoned and approved for future concentrated
mixed-use development), “big box” retailers, businesses whose primary sales come from
marijuana, CBD, tobacco, and/or any other businesses deemed ineligible by the MEDC.
☐ I understand
☐ I do not identify as an ineligible business
Program Guide: The Match on Main Program Guide should be reviewed by the business
owner prior to completing the Local Business Application Worksheet.
☐ I have reviewed the MoM Program Guide
Reimbursement Grant Program: Match on Main is a reimbursement grant program provided
to local units of government, downtown development authorities, or other downtown
management or community development organizations who administer funds to the small
business that applicant applied on behalf of.
☐ I understand
Sub-grant Awards: Grantees will be required to enter into a sub-grant agreement with the
small business being supported.
☐ I understand
Compliance & Post-grant Reporting: If awarded, businesses will be required to
complete compliance requirements and post-grant reporting.
☐ I understand
Required Attachment – Third Party Cost Estimate: I have gathered and will submit a project
cost estimate for proposed work that includes scope and total cost in a separate document.
☐ I have included these as part of my application submission
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Required Attachment – Photos: I have provided a minimum of three photos that represent
the scope of Match on Main request (including at least one exterior photo and at least one
photo of the interior of the space.
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BEFORE PHOTOS FOR DALY LASH AND SPA – MATCH ON
MAIN
FY 26 WITH PROPOSED RENOVATIONS
PHOTO OF TREATMENT ROOM #1 – WITH EXISTING SHOWER – LARGER 24”
SINK/CABINET WILL BE ADDED TO ADDITIONAL SPACE CREATED AND BED WILL
BE REPLACED WITH PROPOSED NEW TABLE
PHOTO OF TREATMENT ROOM #2 – WITH EXISTING SHOWER – LARGER 24”
SINK/CABINET WILL BE ADDED TO ADDITIONAL SPACE CREATED AND BED WILL
BE REPLACED WITH PROPOSED NEW TABLE
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PHOTO OF LEAD TREATMENT ROOM (NO EXISTING SHOWER) – THIS IS ALSO
THE ROOM WE PROPOSE TO ADD THE NEW THERMAL BLINDS SINCE THIS IS
FRONT FACING (EXTERIOR FAÇADE). ALSO THE ADDITION OF A LARGER 36”
SINK/CABINET VANITY
PHOTO OF EXISTING BED WITH SEPARATE HEAD SPA MACHINE – TO BE
REPLACED WITH ALL IN ONE HEAD SPA MASSAGE TABLE
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PHOTO OF EXISTING FAÇADE EXTERIOR WITH PAINT UPGRADES AND ALSO
REMOVAL OF THE PREVIOUS AWNINGS – THIS IS WHY WE ARE REQUESTING
THE ADDITION OF BLINDS ON THE INTERIOR FRONT WINDOWS
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THIRD PARTY COST ESTIMATES FOR
EQUIPMENT AND OTHER ITEMS
ITEMS FROM SKIN + ACT
Quantity 3
Detox Oxygen Activator Beneficial For Acne And Oily Prone Skin
3
$105.00
Quantity 3
Hyaluronic Acid Oxygen Activator
3
$105.00
Quantity3
Collagen Oxygen Activator
3
$105.00
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Quantity 3
Nano Oxygen Sprayer
3
$225.00
Quantity 8
Spa Waffle Bath Wrap With Pocket, 30" Length
8
$175.92
Quantity 4
Moda Wooden Spa Trolley Cart
Coffee
4
$796.00
Quantity 1
LED Pro Multiwave Light System
1
$2,599.00
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Quantity 3
Skin Brightening Oxygen Activator With Vitamin C
3
$105.00
Quantity 3
Mirrage Electric Spa Treatment Table
Dark Wood / White
• Warranty : 1 Year Warranty (Included)
3
$6,972.21
Quantity 3
Treatment Table/Chair Warranty
1 Year Warranty
3
Free
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Quantity 1
Domerra Head Spa Massage Bed (Available: end of April 2026)
Black Leather + Black Base
1
$2,499.00
Quantity 5
Velour Hand Towel 16" x 27"
5
$149.95
Subtotal · 40 items
$13,837.08
Shipping
$1,289.00
Estimated taxes
$830.23
SUB – TOTAL W/TAX AND DELIVERY
USD$15,956.31
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ITEMS FROM WAYFAIR
Page 40 of 48
SUB-TOTAL:
USD $1221.97
Page 41 of 48
ITEMS FROM MENARDS
Qty - 4
Total Price
Product:
Go toDecor Elements Light Filtering Cordless Pleated Shades Black - 56.5" W x 48"
Ldetail page.
Model #: QDBK564480
Total Price is:$299.96
$299.96
SUB-TOTAL
USD $299.96
TOTAL FOR THIRD PARTY COST ESTIMATES FOR EQUIPMENT
SPECIFIC TO PROJECT SCOPE:
$17,478.24
Page 42 of 48
Match on Main (FY26)
Local Business Scoring Sheet & Community Checklist Alignment
Part I: Local Business Scoring Sheet (Template)
This scoring sheet is provided to assist Applicant Organizations in evaluating Local Business
Application Worksheets in a consistent and transparent manner. Use of this specific form is
optional; however, Applicant Organizations must be able to demonstrate how applications were
evaluated and selected using criteria aligned with the Match on Main FY26 Local Business
Application Worksheet.
Scoring should only be applied after eligibility has been verified.
Application Information
Community / District:
Applicant Organization Legal Name:
Business Name:
Reviewer Name:
Date of Review:
Eligibility Verification (Required – Not Scored)
Business meets all Match on Main eligibility requirements
Required attachments received (business plan if applicable, cost estimates, photos
No conflicts of interest identified
Only applications meeting all eligibility requirements should proceed to scoring.
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APPENDIX D: LOCAL BUSINESS SCORING SHEET & COMMUNITY CHECKLIST
Scoring Criteria (100 Points Total)
1. Business & Place Impact (0–30 points)
How effectively does the project strengthen the business and contribute to downtown or
commercial district vibrancy?
Score: ______ / 30
Comments:
2. Use & Activation of Space (0–25 points)
How well does the project activate vacant or underutilized space or improve interior/exterior
functionality?
Score: ______ / 25
Comments:
3. Operational Efficiency & Modernization (0–20 points)
Does the project improve operations, modernize systems, or reduce barriers to efficiency?
Score: ______ / 20
Comments:
4. Community Alignment (0–15 points)
How well does the project align with district goals, revitalization strategies, or identified community
priorities?
Score: ______ / 15
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APPENDIX D: LOCAL BUSINESS SCORING SHEET & COMMUNITY CHECKLIST
Comments:
5. Project Readiness & Feasibility (0–10 points)
Is the project scope clear, budget reasonable, and timeline feasible within Match on Main
requirements?
Score: ______ / 10
Comments:
Total Score
Total Score: ______ / 100
Reviewer Certification
I certify that this application was reviewed using consistent criteria and that no actual or perceived
conflict of interest influenced this score.
Reviewer Signature:
Date:
Part II: Alignment with Community Checklist
The scoring process documented above directly supports the certifications made in the Community
Checklist and Community Information & Certification Form, including confirmation that the
Applicant Organization has:
Used a documented and transparent process to select businesses
Applied consistent criteria to all applications reviewed
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APPENDIX D: LOCAL BUSINESS SCORING SHEET & COMMUNITY CHECKLIST
Avoided conflicts of interest in scoring and selection
Retained records related to outreach, scoring, and selection
Selected projects that align with district goals and Match on Main program intent
Completion and retention of this scoring sheet satisfies the documentation expectations outlined
in the Community Checklist.
Part III: Required Uploads
Required:
• Appendix B – Community Information & Certification
• Appendix C – Local Business Application Worksheet
• Appendix D – Local Business Scoring Sheet & Community Checklist
o Third Party Cost Estimates
o Minimum of Three Photos
o Business Plan
• MSF Background Certification
• Optional Uploads:
• Appendix E – Local Business Score Comparison
• Business Plan – if business is less than 1-year in business
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APPENDIX D: LOCAL BUSINESS SCORING SHEET & COMMUNITY CHECKLIST
Match on Main (FY26) –
Community Review & Submission Checklist
Step 1: Community Eligibility & Intake
Community is an eligible Michigan Main Street (Select or Master) or RRC (Essentials or
Certified).
Program advertised locally to eligible businesses.
Community reviewed all local submissions.
No more than two (2) business applications selected for MEDC submission.
Step 2: Business Eligibility Verification
Business headquartered in Michigan.
Business registered with LARA or will be prior to award.
Business is not an ineligible business type.
Business has not previously received Match on Main funding.
Step 3: Worksheet Completeness
Business and Community Points of Contact completed.
Business Entity Information completed.
Business Plan included if required.
Job Information completed.
Business Location eligibility confirmed.
Grant Use Categories selected.
Project Scope completed.
Step 4: Budget & Financial Readiness
Total Project Cost entered.
Grant request does not exceed $25,000.
10% match calculated correctly.
Additional private investment identified or $0 noted.
Budget aligns with project scope.
Third-party cost estimates attached.
Step 5: Narrative Quality Check
Narratives address business and place impact.
Project activates or improves use of space.
Operational efficiency or modernization described.
Project aligns with downtown goals.
Step 6: Attachments
Third-party cost estimates included.
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APPENDIX D: LOCAL BUSINESS SCORING SHEET & COMMUNITY CHECKLIST
Minimum three photos provided (interior and exterior).
All required acknowledgments checked.
Step 7: Community Certification
Community reviewed application for completeness.
Community supports submission to MEDC.
Community prepared to respond to MEDC follow-up
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