Village Board of Trustees
Regular MeetingWeston, WI · September 29, 2014
Minutes
VILLAGE OF WESTON
MEETING MINUTES
Meeting of: BOARD OF TRUSTEES
Members: White {c}, Berger, Ermeling, Jaeger, Porlier, Schuster, Ziegler
Location: Weston Municipal Center (5500 Schofield Ave); Board Room
Date/Time: Monday, September 29, 2014 @ 6:00 P.M.
1. Prior to the start of conducting business, the Board of Trustees will be taking official photographs for
publication purposes. The meeting will be officially called to order after the photographs are completed.
2. Call to Order.
White called the meeting to order at 6:00 p.m. Present: White, Schuster, Berger, Ermeling and Ziegler.
Jaeger and Porlier were both absent. Administrator Guild, Director of Public Works Donner, Director of
Finance Jacobs, Clerk Weinkauf, Technology Director Crowe, Director of Planning and Development
Higgins, Director of Technology Crowe, Taxpayer Relations Coordinator Hodell, Deputy Director of Public
Works Wodalski were also present. There was 1 audience member present.
3. Discussion and consideration of Administrator’s presentation Draft 2014 Strategic Plan and Draft
Business Plan 2013 – 2018.
Guild reviewed a draft of the 2014 strategic plan. *M/S/P Schuster/Ziegler: to refer the Draft 2014
Strategic Plan and Draft Business Plan 2013 – 2018 to a later meeting giving all the Trustees a chance to
review the plan. Q/Ermeling would like this to be discussed at a regular board meeting.
4. Discussion and consideration of Finance Director’s presentation on State Shared revenue allocation
appeal for the Village of Weston.
Jacobs reviewed the fiscal disparity impact from changes to the state shared revenue program.
5. Discussion and consideration of Administrator’s presentation on community marketing and related
public educational products and programs.
Guild presented three short educational videos on Village services. He also presented a Chamber Pack for
the Trustees to review. He is proposing something similar to what the Chamber of Commerce has for
marketing material. This larger envelope would include business inserts, an envelope sponsor and a
newsletter sponsor (printed at the bottom of the first page) from other local businesses to offset the cost
of sending out the newsletter. It would be called the “Weston Direct”. He presented a booklet on brand
guidelines to help local businesses with advertising. He also presented some other miscellaneous
marketing materials.
6. Discussion and consideration of economic development and marketing materials from TheRetailCoach.
Guild presented economic development and marketing materials from TheRetailCoach.
7. Discussion and consideration on meeting rules for the Board of Trustees.
Guild presented the Robert’s Rules of Order and the Standing Rules of the Board of Trustees documents
for the board members to review.
8. Report from the Administrator.
Guild said he would be at the WEDA Regional Conference the end of this week. He will also be attending
the ICSC Conference in Chicago next week.
9. Remarks from Trustees.
No comments.
10. Remarks from the President.
No comments.
11. Set next meeting date, discuss items for next Board agenda: Monday, October 7th, 2014
The next meeting is scheduled for Monday October 6th.
12. Adjourn.
White adjourned the meeting at 8:06 p.m.
Agenda
VILLAGE OF WESTON
MEETING NOTICE & AGENDA
of a Village Board, Commission, Committee, Agency, Corporation, Quasi-Municipal Corporation, or Sub-unit thereof
Meeting of: BOARD OF TRUSTEES
Members: White {c}, Berger, Ermeling, Jaeger, Porlier, Schuster, Ziegler
Location: Weston Municipal Center (5500 Schofield Ave); Board Room
Date/Time: Monday, September 29, 2014 @ 6:00 P.M.
1. Prior to the start of conducting business, the Board of Trustees will be taking official photographs for
publication purposes. The meeting will be officially called to order after the photographs are completed.
2. Call to Order.
3. Discussion and consideration of Administrator’s presentation Draft 2014 Strategic Plan and Draft
Business Plan 2013 – 2018.
4. Discussion and consideration of Finance Director’s presentation on State Shared revenue allocation
appeal for the Village of Weston.
5. Discussion and consideration of Administrator’s presentation on community marketing and related
public educational products and programs.
6. Discussion and consideration of economic development and marketing materials from TheRetailCoach.
7. Discussion and consideration on meeting rules for the Board of Trustees.
8. Report from the Administrator.
9. Remarks from Trustees.
10. Remarks from the President.
11. Set next meeting date, discuss items for next Board agenda: Monday, October 7th, 2014
12. Adjourn.
This notice was posted at the Municipal Center and was transmitted to
local media outlets (Print, TV, Radio) on 09/26/2014 @ 4:00 p.m.
Please note that, upon reasonable notice, efforts will be made to accommodate the needs of disabled individuals through
appropriate aids & services. For information or to request this service, contact the Village Clerk, Sherry Weinkauf at (715) 359-6114.
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